Penguin 2.0: Should you rewrite your "evergreen" site copy?
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Penguin 2.0: Should you rewrite your “evergreen” site copy? Presented by: Heather Lloyd-Martin, CEO, SuccessWorks SEO Copywriting SEO COPYWRITING CHECKLIST
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In this video of the SEO Copywriting Checklist series, I discuss the impending Google updates and what they mean for site owners and SEO web content. Following up on Google's distinguished engineer Matt Cutts' recent video announcing the next major wave of updates, including Penguin 2.0, and on a recent SEO Copywriting Certification call with Bruce Clay, I identify what content on your site you might need to revisit and rewrite, NOW! Tune in to learn what web copy on your site might need rewriting, before the next updates hit!
Transcript of Penguin 2.0: Should you rewrite your "evergreen" site copy?
Penguin 2.0: Should you rewrite your “evergreen” site copy?
Presented by: Heather Lloyd-Martin, CEO, SuccessWorks SEO Copywriting
SEO COPYWRITING CHECKLIST
ARE SOME OF YOUR PAGES SO-SO AT BEST?
- Does your site have any low-quality posts or articles?
- Does your sales copy walk a keyphrase-stuffing line?
NOW IS THE TIME TO MAKE SOME CHANGES!
- Google wants to recognize authority sites.
- Identify low-value and low-quality content and rewrite it.
- If your blog hasn’t been updated in months, it’s time to start blogging again.
NEED HELP? LET ME KNOW!
• SEO Copywriting Certification training
• SEO content writing services• Customized SEO content training• Content site reviews• Free daily/weekly newsletter @heatherlloyd
