Pelle P AW 13/14 English
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Transcript of Pelle P AW 13/14 English
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TRUE EXPERIENCE #92 Just found a new playground
3000 meters above the sea level.
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TRUE EXPERIENCEOUR TEST LAB FOR THE WINTER COLLECTION
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With snow-capped peaks as far as the eye can see, it’s hard to keep your grin in check. And when the sun barely has the energy to travel over Scandinavia, it’s the snow and the slopes that make us pick up our skis and head south – to the majestic Alps. Here, the hunt for adventure continues.
W Flow Jacket PP 1328
W Flow Trousers PP 2328
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“Bisse” in her element, at home in her studio.This is where our collections come to life.
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Cecilia Petterson – Sailor, Skier and Chief Designer.
Even as a child, Cecilia followed her dad’s sailing races from the front row. She grew up among sailors on world tours, and it quickly became clear that Cecilia had inherited more than an interest in sports from her dad – sailing legend and style icon Pelle Petterson. A flair for style and details led her to study to be a tailor, and when she was finished with her schooling, Cecilia went on to Los Angeles to hone her skills in a program at FIDM, the Fashion Institute of Design & Merchandising. Thus began a tour that took her through skiing and restaurant cleaning in Aspen and on to round-the-world sailing stopovers while freelancing as a clothing designer for both skiing and sailing. After several years, “Bisse” docked back in her home port in Kullavik outside Gothenburg. She got a job offer from a German brand that was breaking ground in technical clothing. But she declined. And instead she and her brother started their own brand that they named after their great hero – Pelle P.
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Mikael:Black Jacket PP 1291Black Trousers PP 2283
Kajsa:W Hameau Jacket PP 1248W Tortin Trousers PP 2382
Daniel:Hakuba Jacket PP 1169Flow Trousers PP 2327
Väskor:Trolley Bag PP9254Net Bag PP9256
BONS BAISERS DE VERBIERWith fully packed trunks and high expectations, we made our way to Verbier. The mountains here had been offering the Petterson family great runs since a seasoned Mange Olsson first lured Pelle here in the early eighties. Then as now, the generous powder and wonder-ful mix of characters in the village prove too much to resist. Old and new gather in “Verpan” – jet set and ski bums alike. Our entourage includes freeskiers Kajsa and Mikael, snowboard ace Daniel, Alpine fox Johan and last, but certainly not least, Pelle himself.
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W Tweed Sweater PP 4382W Reliance PP 5282
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OFF PISTEven if you don’t race downhill through steep couloirs, it’s nice
to have clothes you can count on. Having clothes that look good and fit well are just as important on the slopes as they are in the
village. In the “quieter” part of our winter collection, that’s precisely what we’ve focused on. Style is always important to us, but we never let it stand in the way of good function or genuine quality.
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No bothersome zip at your throat.
Johan:Slub Rugby PP 5347Retro Classic Duffel PP 4273
Kajsa:W Tweed Sweater PP 4382W Reliance PP 5282W Hokkaido Jacket PP 1364 W Mistral Skirt PP 6371
Mikael:Arlberg Hood PP 4353
Daniel:Tweed Cardigan PP 5373
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Attelas keeps the cold comfortably at bay.
Daniel:Attelas Jacket PP 1283
Kajsa:W Knitted Cardigan PP 5254W Attelas Jacket PP 1384
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W Hokkaido Jacket PP 1364W Reliance PP 5282
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W Flare Cardigan PP 5374W Raw Tee PP 5303
15Kajsa: W Slub Round neck PP 5342 • Johan: Saint Jacket PP 1335, Raw Tee PP 5302
Mikael: Attelas Jacket PP 1283
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1. W Flow Jacket PP 1328 2. W Flow Trouses PP 2328 3. W Mistral Skirt PP 6371 4. Hat Mix PP 9132 5. W Cable Knit PP 4282 6. W Mistral Jacket PP 1366
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A little help to get you to really good powder.
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In every seasoned skier’s backpack.
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Kajsa:
Pocket Hat PP 9236W Arlberg Hood PP 4354
Johan:
P Logo Hat PP 9133
Pelle:
Cable Knit Sweater PP 4281Tortin Jacket PP 1281
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WAY
UP THE WALL
You get spoiled quickly in Verbier. With the world’s most modern lift system, the queues are never too long.
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WAY
UP THE WALL
In the last lift, your pulse starts to rise. We put more meters under our feet and the mountains tower around us. Here somewhere, we find a run that seems untouched and some of our fellow passengers can barely keep themselves in the cable car. The doors open and we hear the
sound of boots clicking down in their bindings. Here we go.
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Tortin Jacket PP 1281Tortin Trousers PP 2381
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The crown jewel of skiwear Tortin, gets its name from the legendary run in Verbier. The series is produced in Hi:Res 3LS, with waterproof zips and fully taped seams to stand up against the forces of nature. Tortin also offers a number of smart details, like integrated Recco reflectors and a mobile phone pocket with a protected opening for earphones.
Hi:Res stands for High Water Resistance and High Respiratory Function. In other words, the high-tech material is waterproof and highly breathable. This particular variant, 3LS, is a three-layer material with four-way stretch for extreme flexibility. The fabric is designed to release excess heat from the body while simultaneously keeping out wind and water. It is lightweight, durable and flexible – even at low temperatures.
Tortin PP 1281
25Mikael: Tortin Jacket PP 1281, Tortin Trousers PP 2381 • Kajsa: W Tortin Jacket PP 1282, W Tortin Trousers PP 2382
Daniel: Hakuba Jacket PP 1169, Flow Trousers PP 2327
Through a close collaboration with designers and active skiers, we make sure that all technical skiwear meets our tough and rather complex demands. They have to be warm but still breathable, flexible and preferably lightweight. The result is a garment made of a multi-layer material that always performs at peak potential when it really matters. Read more about the material at www.pellepetterson.se/technical-garments
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RKKAJSA REGNÉR
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PROMISING FREESKIER
She was born and raised in Gothenburg, but feels at least as much at home in Alpine peaks. And maybe that’s to be expected, with about a 100 ski days a year.
If Kajsa continues to ski the way she’s done the last few seasons, it won’t be long until the podium placings on the qualifying tour earn her a spot on
the Swatch Freeride World Tour.
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Season’s Freeride World Tour starts in Revelstoke and finishes after five races with the final in Verbier. The qualifying tour, on the other hand, includes almost 50 races across the globe. Every point is crucial when a spot at the World Tour is on the line, and Kajsa racks up as many she can. After every race, we talk. She tells us how it went and how the clothes performed.
Last season’s top results:
Chandolin - 2nd Verbier – 3rdMorgins – 3rd
W Hameau Jacket PP 1248
W Flow Jacket PP 1328W Flow Trousers PP 2328
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MONTGELÉOne of the highest peaks in Verbier, and one that always delivers. There are a number of world-class marked slopes here, but to find some of the absolute best, you’ll have to make your own way and not back down to any tricky drops. If you dare, you’ve got some incredible rides ahead of you down wide couloirs.
3023m.a.s.l.
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No problem getting the hood over the helmet.
Johan:Flow Jacket PP 1327Flow Trousers PP 2327
Kajsa:W Flow Jacket PP 1328W Flow Trousers PP 2328
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Flow Jacket PP 1327Flow Trousers PP 2327
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Johan:Hameau Jacket PP 1247Flow Trousers PP 2327
Kajsa:W Hameau Jacket PP 1248 W Flow Trousers PP 2328
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WTortin Jacket PP 1281Tortin Trousers PP 2381
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WWOA
white dream.
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2-3 4-5
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ATTELAS-JACKET
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1. Attelas Jacket PP 1283 2–3. Slub Rugby PP 5347 4–5. W Slub Rugby PP 5348 6. Flow Trouses PP 2327 7. Flow Anorak PP 1331 8. Pocket Hat PP 9236
Telescopic poles ride along all the way to the top. And down.
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DANIEL BIVESON
SNOWBOARDER AND TEST PILOT
Daniel was a clear shining star in the 2000’s when Sweden was still a powerful contender in Alpine snowboarding. With countless World Cup
competitions and several big Championships under his belt, he put his competition board on the shelf after the Vancouver Olympics. Now
Daniel is an important cog in our ski team, helping us push new garments to the outer limits to see what really works.
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Mont Gelé showing its best side – the backside.
Daniel’s wallet holds the absolute best lift card you can get in Sweden. It works on all Swedish lifts and when it expires in 2020, he’ll be given a new one, thanks to his victories on his board.
Top competition highlights:
3 Olympic Games1 World Championship silver4 World Cup wins
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For more experience visit pellepetterson.com
SEE YOUON THE
MOUNTAIN
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FOR MORE EXPERIENCE VISITPELLEPETTERSON.COM
PPY PRODUCTION AB. KUNGSPORTEN 1C, SE-427 50 BILLDAL. TEL +46 31 708 47 80
FAX +46 31 708 47 40 [email protected]