Punjab Group of Collages Johar Campus

Subject: Introduction to BusinessGroup: 2Section: B-1

Name : Shahzaib Rashid Butt, L4F14ASOC0047 Nadia Yasin , L4F14ASOC0053 SOHAIB TARIQ , L4F14ASOC0050 Abdul Wajid , L4F14ASOC0049 Anam Irfan , L4F14ASOC0045 Noor Nasir , L4F14ASOC0048

Submitted to: Prof. Yusra Asif

Project ofPearl continental hotel LAHORE

Founder Profile:

Mr.Sadruddin Hashwani.

Profile

Mr. Sadruddin Hashwani, well known as “Cotton King” in Pakistan industrial sector.

Sadruddin Hashwani is the Chairman of Hashoo Group (Established 1960).

Hashoo Group’ is one of the most

largest industrial groups in Pakistan with interests across tourism, travel, real-estate development, pharmaceuticals, IT, and oil and gas.

History of Pearl Continental: Pearl Continental was started with a title of PSL (Pakistan Service Limited).In 1967, Intercontinental was offered with this contract to manage the business of this hotel.Pakistan Services Limited (PSL) had started its business with one ninety-eight rooms, & two Restaurants at Lahore. In 1985, this contract was expired, Hashoo group owned this hotel and renamed it as Pearl Continental.In 1988, the foundation stone was build for the extension of the building.In February 1997. Now, it has five hundred rooms which includes Deluxe rooms & Suites.

Our mission is to be the hotel recognized as the leader in the industry in any aspect.

We are committed to train and develop all our staff members allowing them to grow in their careers and provide services and standards which exceed guest expectations.

PEARL CONTINENTAL HOTEL believes in an exceptional workforce to provide world class service to their customers.

Mission Statement:

RawalpindiLahoreKarachiPeshawarGwadarBhurbanMuzaffarabadUp coming in Multan and Mirpur.

Branches of pearl continental in Pakistan:

Pearl Continental Hotel Lahore attracts national and international guests due to its ideal location.

It is ideally situated in the five star areas of Lahore; surrounded by high security areas.

20 minute drive from International Airport. Main attraction for guests to Lahore are Lahore Fort,

Mughlai Badshahi Mosque, Polo Club, Alhamra Arts Council, Lahore Museum, Quaid-e-Azam Library and Race Course Park which are within 10 km radius of the HOTEL

LAHORE LOCATION:

• Laundry/Dry Cleaning• Travel Desk & Airline Offices• Jewelry and Gem shops• Parking• Authorized Money Changer• Baby Sitting• Shopping Arcade• Beauty Salon• In-House Doctor• Florist• Bookstore• Pharmacy• 24-Hour Room Service• Car Rental Service

Services Of PC Hotel

485 Grand rooms including, 32 Junior Suites, 34 Executive Suites, 4 Deluxe Suites, and 3 Presidential Suites.

Measure approximately 450 sq. ft. Featuring, Electronic Key System, Electronic in room Safe, Mini Bar,

Safety Alarm, Fire Sprinkler System, Radio and Television with Satellite Channels, In House Movie Channel, Butler Service, Separate Glazed Shower Compartment, Hair Dryers, Magnifying Shaving Mirror, and Direct Dial Telephone, etc.

ACCOMMODATION:

Steam Sauna

Massage and Aerobic.

A large temperature controlled swimming pool with underwater music

Parking for approximately 850 cars.

Currency Exchange.

Doctor is available for customer round the clock.

Courier Service.

Photographer.

:FACILITIES:

Hotel has the following audiovisual facilities: Video Projection System Screens Magee Board Flip Chart Laser Pointers Overhead Projectors Slide Projectors Integrated P/A System Data Ports Audio Recording Equipments

AVAILABLE EQUIPMENT

ACCOUNTS DEPARTMENT

HOUSE KEEPING DEPARTMENT

COST INVENTORY CONTROLLING DEPARTMENT

PURCHASES DEPARTMENT

ENGINEERING DEPARTMENT

SECURITY DEPARTMENT

: DEPARTMENTS :

1) MANAGEMENT We aim to provide attractive job satisfaction and carrier opening.2) EMPLOYEES We wish to enhance the carrier of our employees and we like to think that this a

satisfying company to work where condition are above average for all the workers.3) PRODUCT Our product should meet the customer’s expectation and we should ensure that our products

are not harmful.

4) CUSTOMER The customer is why we are here. We shell not only giver good value for money we must

satisfy his every demand.

5) COMPETITORS We should respect the competition and we will compete forcefully but not illegally.

BUSINESS PLAN

Since PC Hotels are a part of the service industry. The HR element of the organization in fundamental and carries a great value.

Human resource play a vital role in the smooth running of an organization. The total number of employes working for pearl continental Hotel is more then 1500.

Organization

1360 Total employees 1160 male employees. 200 females employees Facilities for Employees: Free uniform is provided to all employees. Free laundry services for employees uniforms. Free transportation for female workers. Hajj lucky dram package.

Employees of PC Hotel Lahore.It’s only one hotel in Pakistan that

have 200 females employees.

607 Total rooms 485 exclusively appointed bedrooms , includes 193 Standard rooms, 238

Atrium Deluxe rooms and 49 Luxurious Suites providing various levels of guest comfort.

All bedrooms of the hotel feature with electronic key system, safe deposit boxes, International direct dialing, Data port, Satellite TV Channels and Minibar. To make sure the guest safety and security, all bedrooms are equipped with smoke detectors and water sprinklers.

8 banquet halls.

TOTAL NO ROOMS:

More info and Facilities pc Lahore:

Fourth best hotel in Pakistan and best hotel of Lahore.Only 5 star deluxe property in Lahore. 607 guest rooms and suites, a 40,000 sq. ft. state of the art conference

center.The Pearl Continental Lahore can cater to any size of business and meet

your requirements. Service is at your finger tips with staff motivated to serve to your perfection.

Hotel is fully equipped with Wi-Fi Service system in the rooms as well as the public areas.

A sophisticated 24 hours business center facility caters to the business travelers and Integrated Information and entertainment system in all rooms.

Additional security includes X-Ray Baggage machine, walk through gates, road blocker with CCTV cameras. These are a few facilities you will find only at Pearl Continental Lahore.

In addition Executive Floors, a wide selection of Food and Beverages outlets where Chinese Pakistanis Italian and Sushi cuisine are served.

Therefore you have wonderful reasons why you should decide to stay or conduct your business at Pearl Continental Lahore. It’s avg. per night charges is ₨10,000 - ₨35,000.

Starting with Cotton Trading, Hashoo Group of Companies today boasts the only chain of Five -Star Hotels in Pakistan namely as:

The Pearl Continental Hotels chain. The Karachi Marriott Hotel. The Islamabad Marriott Hotel. Hashoo Group of Companies besides hotel industry

encompasses oil and gas exploration, mining, stoneware, tourism and travel. Etc.

Nationwide Network

Hotel business mostly depends on public relations. Management try to have positive image in public. This department performs following important functions:

Organizing advertising companies Conveying protocol on arrival of VIP's Publishing pamphlets, bulletin Organizing festivals Functions

MARKETING AND COMMUNICATION

The world of Pearl-Continental Hotels welcomes you to the Privilege Club.

Membership to the Privilege Club entitles you to a host of exclusive rights.

They offered a variety of benefits like 70% discount on rooms, when using selected hotel services.

THE PRIVILEGE CLUB

As we know that Pearl Continental Lahore has constructed its new wing which generates an excess capacity for rooms.  

Single Rs.8500

Twin or Double Rs.9500 Business Suite Rs.12000 Studio Rs.12000 Deluxe Suite Rs.18000 Presidential Suite Rs.35000

PRICES OF PEARL CONTINENTAL

The Pearl Continental uses the four basic promotional tools in its hotel. These tools are

Advertising

Sales Promotion

Public Relations

Personal Selling

PROMOTIONS

To attain maximum business out of the hotel industry. To maintain and add to its identity. To create variation in services. The quality of the services must meet the expectation of

the consumers. The standard of services meets the expectations at the

international levels. To launch a new service while holding costs to a minimum. To create awareness about all services among consumers. Meeting all the needs of the consumers.

BASIC GOALS AND OBJECTIVES OF PC

Pearl Continental Lahore also serves as a prestigious setting for special events.

Grand reception, ball and state banquet. Elegant setting, careful attention and efficient planning all contribute to a successful event with ever lasting memories. 

Certified Meeting Professionals and Event Planners work within your budget, and a range of rate plans for groups of any size.

Special themes, flower arrangements and matching décor for each event setting – we provide everything you could expect from the Pearl Continental Brand.

Events

Projects The Pearl-Continental Hotel in Karachi was the first-ever

five-star Intercontinental Hotel in Pakistan.

The chain has properties in Faisalabad, Rawalpindi, Lahore, Karachi, Peshawar, Gwadar, Bhurban, and Muzaffarabad with new hotels coming up in Mirpur, and Multan.

Hotel One, a chain of budget-hotels in Lahore, Islamabad, Faisalabad, Sialkot, Multan, Murree and Bahawalpur.

Pearl Continental Hotel - Karachi

Pearl Continental Hotel - Lahore

Royal Palm Golf & Country Club – Lahore

Marriott Hotel Karachi.

Royal Palm Golf & Country Club - Lahore

Success Stories

EMPLOYER OF THE YEAR AWARD. Pearl Contintial awards Punjab University with Research

Award. British Council AWARDS CEREMONY FOR HIGH ACHIEVERS

Awards

Financial Report

THANK YOU HAPPY ENDING

REMEMBER US IN YOUR PRAYERS