Past, Present & Future: SAS’ Evolving Enterprise...

Copyright Copyright ©© 2007 SAS Institute Inc. All rights reserved.2007 SAS Institute Inc. All rights reserved.

Past, Present & Future:Past, Present & Future:SASSAS’’ Evolving Enterprise PlatformEvolving Enterprise Platform

Jim Metcalf, SAS Research and DevelopmentJim Metcalf, SAS Research and DevelopmentNovember, 2007November, 2007

Copyright Copyright ©© 2007, SAS Institute Inc. All rights reserved.2007, SAS Institute Inc. All rights reserved.

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Software Visionaries In Their Software Visionaries In Their ““PrePre--mogulmogul”” Formative YearsFormative Years


19661966 SAS structure and language conceived by Jim BarrSAS structure and language conceived by Jim Barr

19681968 Barr & Goodnight integrate multiple regression and ANOVA into SABarr & Goodnight integrate multiple regression and ANOVA into SASS

19711971 SAS use at universities begins. SAS use at universities begins.

1972 1972 SAS SAS ’’72 is delivered to market.72 is delivered to market.

19731973 John Sall joins, adding econometrics, time series, and matrix alJohn Sall joins, adding econometrics, time series, and matrix algebragebra

19761976 SAS Institute is incorporated by Jim, Jim, John and Jane.SAS Institute is incorporated by Jim, Jim, John and Jane.

Jim Barr Jim Goodnight

Early SAS HistoryEarly SAS History

John Sall Jane Helwig

Students ponder the meaning of JCL.Students ponder the meaning of JCL.


Starting out Strong: SAS on the IBM mainframeStarting out Strong: SAS on the IBM mainframe

Copyright Copyright ©© 2007, SAS Institute Inc. All rights reserved.2007, SAS Institute Inc. All rights reserved.SASSAS®® 6.09 Usability Experience6.09 Usability Experience……circa 1990circa 1990

A fetching and unforgettable color palette A fetching and unforgettable color palette


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SAS SAS hashasevolvedevolvedconsiderably considerably since howeversince however……....


SAS TodaySAS Today……35 years after SAS 35 years after SAS ‘‘7272

�� 4.5 million users worldwide4.5 million users worldwide

•• 43,000 customer sites 43,000 customer sites

•• 111 countries111 countries

�� 400 offices in 51 countries400 offices in 51 countries

�� 10,244 employees10,244 employees

�� 2006 revenue $1.9 billion2006 revenue $1.9 billion

�� 24% of revenue invested in R&D24% of revenue invested in R&D

�� Still privately heldStill privately held


�� MostMost--powerful 4powerful 4thth

Generation Language in the Generation Language in the worldworld

�� 41 years of development 41 years of development and investmentand investment

�� Extract, manipulate, analyze, Extract, manipulate, analyze, format, report using 9format, report using 900 00 functions and 300 functions and 300 proceduresprocedures

�� Platform agnosticPlatform agnostic——35 hosts35 hosts

Base SASBase SAS® & The SAS Language& The SAS LanguageStill Relevant, Still Elegant, Still Stunningly Awesome!Still Relevant, Still Elegant, Still Stunningly Awesome!

SAS programs represent business, statistical and analytic procesSAS programs represent business, statistical and analytic processes ses and are a and are a valuable tangiblevaluable tangible assetasset containing containing expert knowledgeexpert knowledge


Domain Specific Report

HR,Telco,Banking,etc

Query Designer

Report Designer

Report Consumer

Collaboration

Implementor

Business Analyst

Report Consumer

Systems Integrator

SAS Programmers

Phone


Tim BernersTim Berners--LeeLee

Marc AndreesenMarc Andreesen

MOSAICMOSAIC

Paradigm Shifter!Paradigm Shifter!

$192 Billion Market Cap$192 Billion Market Cap


1717

Power ReportingPower Reporting

Web ReportingWeb Reporting

Information Delivery FrameworkInformation Delivery Framework

Information ConsumersInformation Consumers Domain ExpertsDomain ExpertsPowerPower

UserUser

Business Business AnalystAnalyst

InfoInfo

TechTech

Large%Large% Small%Small%

Web Report ViewingWeb Report Viewing

Analytic Analytic ReportingReporting

SAS Audience Before SAS Audience Before


Power ReportingPower Reporting

Web ReportingWeb Reporting

Information Delivery FrameworkInformation Delivery Framework

Information ConsumersInformation Consumers Domain ExpertsDomain ExpertsPowerPower

UserUser

Business Business AnalystAnalyst

InfoInfo

TechTech

Large%Large% Small%Small%

Web Report ViewingWeb Report Viewing

Analytic Analytic ReportingReporting

SAS Audience potential explodedSAS Audience potential exploded


$1 billion & 5000 man$1 billion & 5000 man--years to manufactureyears to manufacture


SASSAS®® Data Integration StudioData Integration Studio

SASSAS®® OLAP Cube StudioOLAP Cube Studio

SASSAS®® Information Information Delivery PortalDelivery Portal

SASSAS®® Management ConsoleManagement Console SASSAS®® Information Information Map StudioMap Studio

SASSAS® 9 delivers a9 delivers avariety of targetedvariety of targeted

user interfacesuser interfaces

SASSAS®® Add In for Microsoft Office Add In for Microsoft Office ®®

WordWord ExcelExcel

PowerPointPowerPointOutlookOutlook

SASSAS®® Web Report StudioWeb Report StudioSASSAS®® Enterprise GuideEnterprise Guide

SAS® BI Dashboard







WordWord ExcelExcel



SAS® BI Dashboard

SASSAS®® 9 BI: one common infrastructure9 BI: one common infrastructure

Shared MetadataShared Metadata Shared DataShared Data

Business MetadataBusiness Metadata







WordWord ExcelExcel



SAS® BI Dashboard

SASSAS®® Stored Process ServerStored Process ServerHappily Serving SAS Programs to all CallersHappily Serving SAS Programs to all Callers


SASSAS®® BI DashboardBI Dashboard

�� Brand New!Brand New!

�� Runs in SAS PortalRuns in SAS Portal

�� Get data from Get data from anywhereanywhere

�� Link to anywhereLink to anywhere

�� RichRich variety ofvariety ofindicatorsindicators

�� Soon to be JSR168Soon to be JSR168compatiblecompatible


SASSAS®® BI DashboardBI Dashboardjust a few of the available indicatorsjust a few of the available indicators


Gartner Magic Quadrant for Business Intelligence Platforms, 1Q07Gartner Magic Quadrant for Business Intelligence Platforms, 1Q07

““SAS has the most comprehensive BI Offerings in the industry. No SAS has the most comprehensive BI Offerings in the industry. No other vendor in the Magic Quadrant other vendor in the Magic Quadrant can match SAScan match SAS’’s advanced analysis capabilites which only become more importants advanced analysis capabilites which only become more important to the BI Stack to the BI Stack over timeover time””

--Gartner BI Magic Quadrant ReportGartner BI Magic Quadrant Report


Bloor Research: InComparison Report, Q4 2006Bloor Research: InComparison Report, Q4 2006

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AMR ResearchAMR Research

““SAS9SAS9’’s Intelligence platform, which underpins all s Intelligence platform, which underpins all its analytic applications, was designed to meet the its analytic applications, was designed to meet the needs of the needs of the full spectrum of reporting and analysis full spectrum of reporting and analysis users from a single, integrated environmentusers from a single, integrated environment. . SAS SAS engineers concentrated heavily on creating a engineers concentrated heavily on creating a simplified user interfacesimplified user interface, and it shows. The , and it shows. The architecture was designed for architecture was designed for scalability and scalability and integrationintegration..””

Source: AMR Research, “Customer Service, Reputation Aid SAS's Entry Into the BI and Financial Intelligence Sectors,” Jacqueline Coolidge, John Hagerty, October 28, 2004


Cindi Howson Cindi Howson Biscorecard.comBiscorecard.com

““Given that SAS Enterprise BI Server is the Given that SAS Enterprise BI Server is the companycompany’’s first foray into mainstream business s first foray into mainstream business intelligence, intelligence, I was impressed by both the power I was impressed by both the power and ease of use. Yes, ease of use!and ease of use. Yes, ease of use! SAS has done SAS has done well to analyze the needs of different user types well to analyze the needs of different user types and focus on the distinct needs of casual users and and focus on the distinct needs of casual users and business analysts.business analysts.””

Cindi Howson - President of ASK, TDWI instructor for “Evaluating BI Toolsets” and author of BIScorecard.com for independent BI research - March 2005

Past, Present & Future: SAS’ Evolving Enterprise...

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