Welcome

PLACES Final Conference: Key Messages

Cities of Scientific Culture will: • Work in partnership to address societal challenges: health,

energy, climate, sustainable transport (Horizon2020) • Promote evidence-based policy-making • Create science-confident, smart citizens + smart technologies • Raise the profile of science in media & wider cultural activities • Promote equality & diversity in science • Engage and inspire children at an early age • Attract and promoting training to foster the best talent & remain

globally competitive • Develop & disseminate synthesis documents to all partners on

the best available evidence • Forge collaborations across Europe • Transform the City’s cultural identity

Our Action Plan

Redefining “Science”

Science Technology Engineering Art & Design Medicine Maths Social Sciences

Our Offer

Acting at the Heart of our Innovation Ecosystem we will support local, national and international:

• Investors and funders

• Partners, Industry Innovators

• Learners & Educations

• The Public

• Media

Our Communications Plan

New Website

Science in Culture

Media & PR

Business & Partner Engagement

…A Globally Recognised City of Science

Broker New Partnerships

Support Evidence Based Policy-Making

Support Investment Opportunities Spark Scientific Debate

Create Smarter Citizens

Science Alliance Portal

Demonstrator Projects

Our Partners

Our Demonstrator Projects

Raspberry Pi Young Digital Maker’s Project

• societal challenge digital literacy underpins all industry sectors, but digital exclusion of the City’s young people facing socio-economic disadvantage

• the project 100 young people receive digital gift: 1 year of training + Raspberry Pi, skills & learning cascaded to 1000 peers

• Forging alliances & cross disciplinary working SDS, O2, Glasgow Science Centre, SQA (JP Morgan, TBC)

• the ‘wider public’ & media hook – huge public demand for & interest in mobile apps (“word of the year” 2010), Scotland's digital sector awarded £6.6m by government

• benefits to communities – Mapped to CfE, raise sector awareness, Over 100 young people gain digital /work readiness skills, legacy of trained industry mentors, 1000 additional young people learn from peers, reduce inequality in employment

Young Digital Maker’s Project £60K + in kind support

1 Year Project

Joint Exchange: Glasgow’s PLACES Pilot Project

2 Year Project

Guinness World Record Attempt Largest Hand Hygiene Lesson

19th March 2014

• the project a simultaneous hand hygiene lesson offered to all primary school children (~6,000 children) delivered by 180 student nurses, flashmob to raise awareness

• forging alliances & cross disciplinary working public, students, cross disciplinary partners, Media, Maplin Electronics

• the ‘wider public’ & media hook a global knit-a-thon of over 1000 knitted microbes via social media campaign (400 website views a month to 9000), media interest– Daily Record, STV, Evening Times (even celebrity Tweeters!)

• benefits to communities legacy pack for schools, educate & entertain public about practical hand hygiene, community participation, positive impact on infection control

– the project a one day badge bash for uniformed groups with a choice of science activities to engage, inform and inspire:

• Space and Astronomy planets, stars, rocket building and planetarium

• Nature and Conservation explore nature soil, earthworms, water and other wee beasties

• Human Body measure up against Commonwealth athletes, jump, sprint, and cycle @ the Body Works exhibition

• Photography Glasgow City of Science, Camera, Action

• 3D science movie in the IMAX cinema the largest screen in Scotland

– forging alliances & cross disciplinary working uniformed groups, GSC, Cineworld, expert facilitators (staff and students )from GCU, University of Glasgow and University of the West of Scotland, the Volunteers Trust & the Field Studies Council

– benefits to communities promotion of STEM, profile-raising through badges, marketing students from GCU involved in project set up, media coverage

Get Science: Uniformed Groups Science badge bash

22nd March 2014

Get Science: Uniformed Groups Science badge bash

22nd March 2014

Sponsored badges

The OPAL partnership led by Imperial College London •Field Studies Council •Glasgow City of Science •Imperial College London •Met Office •National Biodiversity Network Trust •Natural History Museum •Newcastle University •Open University •Royal Parks •The Conservation Volunteers •University of Aberdeen •University College London •University of Birmingham •University of Central Lancashire •University of Hertfordshire •University of Nottingham •University of Plymouth •University of York

Opal Project £100K + support

3 Year Project

Science behind theimage: Newton’s cradle xmas style

Science behind the image: Soft ice crystals have formed on this branch that had been chilled below freezing point by .....

Science behind the image: evidence shows that 30 mins physical activity per day is good for you and Santa gets some training in for later on this month.

flickr.com/photos/cityofscience/

Science Camera Action

Ongoing

Science Behind Glasgow 2014 Commencing Summer 2014

other partners TBC!

A Common Platform for

Science in the City GO LIVE DATE – APRIL 30th

Derek Shirlaw

Digital Communications Executive

New Website Phase 1

First Look

• Use The List to advertise your events & tag for STEAMMS (from comedy to conferences)

• Promote City of Science branding and campaigning as appropriate e.g. Org X is proud partner of Glasgow City of Science, web links, stories

• Support content for new website - new items, blogs, case studies, elevator pitches, business support info and links to your sites

• Sign up to our News Bulletin (from Go LIVE in April)

• Follow us NOW! Facebook, Instagram & Twitter @cityofscience

Call to Action #1

• Got an idea for a collaborative City of Science demonstrator project?

• Need support with a funding bid?

• Need support to diversify your communications activities? Support us in engaging more business

• Interested in helping us to fund live satellite-link with International Space Station for Researcher's Night? Let us know!

• Get Ready to support the Horizon 2020 Researchers Night, the Innovation Expo and the Year of Green in 2015!

Call to Action #2