PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor...

8
ADVERTISING 250 E. Wood Street • Palatine, IL 60067 • palatineparks.org Julie Selof • 847.496.6246 • [email protected] PALATINE PARK DISTRICT 2017 PARTNER PROGRAM

Transcript of PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor...

Page 1: PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts

ADVERTISING

250 E. Wood Street • Palatine, IL 60067 • palatineparks.orgJulie Selof • 847.496.6246 • [email protected]

PALATINE PARK DISTRICT

2017 PARTNER PROGRAM

Page 2: PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts

Contact Julie Selof, Sponsorship Coordinator, at 847.496.6246 or [email protected]. Palatine Park District • 250 E. Wood Street • Palatine, IL 60067 • 847.991.0333 • palatineparks.org

Updated January 5, 2017

PARTNER PROGRAM

A PARTNERSHIP WITH THE PALATINE PARK DISTRICT provides an affordable and effective way to attain greater visibility, generate brand awareness, and impact the community.

Whether it is by providing in-kind or food donations, goody bags, or monetary sponsorships, we will help you find the best fit for your business. We serve everyone from children to seniors so you can find the right sponsorship opportunity.

WHAT WE OFFERWe offer sponsorships of events and programs, advertising in our Sounds of Summer program and our quarterly Program Catalogs, and in-kind partnerships.

GIVING BACKWe believe so strongly about giving back to the community that we give $20,000 in scholarships annually to those facing financial challenges. This scholarship program is funded by our partner program.

COMMUNITY VISIBILITY

83,000 PPD residents 50,000 Website pageviews

monthly 38,500 Program catalogs

printed quarterly 33,500 Rounds of golf played 13,500 Special event

participants 11,600 Active email contacts 10,500 Concert goers 5,000 Followers on

social media 3,500 Sounds of Summer

programs printed 2,500 Race participants

PARTNER OPPORTUNITIES

Catalog advertisingProgram advertisingFamily eventsCommunity eventsCanine eventsRacesMusic eventsSports leaguesIn-kind donationsGolf packagesSenior eventDisc golf packages

LOCATIONSBirchwood Recreation Center

435 W. Illinois AvenueCommunity Center

250 E. Wood StreetCutting Hall

150 E. Wood StreetFAC Parking Lot

340 E. Palatine Road

Falcon Park Recreation Center2195 N. Hicks Road

Fred P. Hall Amphitheater256 E. Palatine Road

Harper College1200 W. Algonquin Road

Margreth Riemer ReservoirQuentin and Palatine Roads

Palatine Hills Golf Course 512 W. Northwest Hwy

Palatine Stables 1510 W. Northwest Hwy

Towne Square 150 W. Palatine Road

Page 3: PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts

Contact Julie Selof, Sponsorship Coordinator, at 847.496.6246 or [email protected]. Palatine Park District • 250 E. Wood Street • Palatine, IL 60067 • 847.991.0333 • palatineparks.org

Updated January 5, 2017

OUR MISSIONThe mission of Palatine Park District is to provide a variety of safe, enjoyable and affordable parks, programs, and recreational facilities that will enhance the quality of life by promoting good health and well-being for all residents and visitors while being fiscally responsible stewards of community assets and tax dollars.

OUR REACHBe part of the lives and activities of residents of the Palatine Park District by partnering with us. Your partnership serves 83,000 people including residents from Palatine as well as portions of Rolling Meadows, Arlington Heights, Barrington, and Schaumburg.

OUR PARKS AND FACILITIES

42 Public parks with 24 picnic areas

1 18-hole championship golf course with clubhouse, pro shop, and practice facility

1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts 3 Recreation centers, with

3 gymnasiums and multi-purpose indoor turf

4 Preschool sites 3 Walking tracks

(2 indoor and 1 outdoor) 2 Sand volleyball courts 1 Bike trail (26 miles) 1 Skate park 1 Dog park 1 Performing Arts Center

with 430-seat auditorium 1 Amphitheater 1 Historical museum and

library 1 Horse stable 1 Fitness center

PREMIER SPONSORSHIP

Annual partnerships of $1,800 or above will be recognized as a Premier Partner. Benefits include:

� Logo and link on the bottom of the Palatine Park District website home page.

� Sponsor literature (supplied by sponsor) displayed in the lobby of Community Center for one month during the year.

IN-KIND DONATIONSThe Palatine Park District has a variety of in-kind partnership opportunities designed to enhance events.

Most of our events would benefit from in-kind donations such as

� Goody bags to be given out to participants (co-branding available) � Event refreshments for participants (includes Big Trucks, Halloween Party, Feet Fest, and Turkey Trot)

� Items for raffles, auctions, or giveaways � Meals for volunteers and staff

In exchange, the Palatine Park District offers a variety of potential exposure opportunities which can be customized for your business.

PALATINE PARK DISTRICT

Page 4: PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts

Contact Julie Selof, Sponsorship Coordinator, at 847.496.6246 or [email protected]. Palatine Park District • 250 E. Wood Street • Palatine, IL 60067 • 847.991.0333 • palatineparks.org

Updated January 5, 2017

PRINT AD DIMENSIONS

A. Interior Front Cover, Interior Back Cover, Interior Full Page: W: 8.25" x H: 10.75" 1/4" bleed

QUARTERLY PROGRAM CATALOG

The Palatine Park District quarterly Program Catalog is distributed 4 times annually to over 37,000 households within the Palatine Park District. An additional 1,500 copies are distributed at Palatine Park District locations and partner businesses each quarter.

Catalog Season: Timeline: Distributed: Ad Committment: Ad Deadline:Spring 2017 March–June February 17, 2017 December 16, 2016 January 6, 2017Summer 2017 June–August April 24, 2017 February 27, 2017 March 6, 2017Fall 2017 September–December July 10, 2017 May 15, 2017 May 22, 2017Winter 2018 December–March November 15, 2017 September 18, 2017 September 25, 2017

ADVERTISING OPPORTUNITIES EXTERIOR BACK COVER

INTERIOR FRONT COVER

INTERIOR BACK COVER

INTERIOR FULL PAGE

INTERIOR HALF PAGE

INTERIOR QUARTER

PAGE

AD DIMENSIONSW: 8.25” H: 7.50”

1/4” BLEED

W: 8.25”H: 10.75”

1/4” BLEED

W: 8.25” H: 10.75”

1/4” BLEED

W: 8.25” H: 10.75”

1/4” BLEED

W: 7.5”H: 4.54”

W: 3.67” H: 4.54”

One Season $1,950 $1,500 $1,500 $1,350 $1,000 $500

Two Seasons (10% discount) N/A $2,700 $2,700 $2,425 $1,800 $900

Three Seasons (10% discount) N/A $4,050 $4,050 $3,650 $2,700 $1,350

Four Seasons (15% discount) N/A $5,100 $5,100 $4,590 $3,400 $1,700

ADDITIONAL BENEFITS

Name listed on Partner Program page in quarterly Program Catalog

PRINT AD SPECIFICATIONS

Submit ads with the following specifications:• Full color pdfs with the fonts

outlined or full color, 300 dpi jpgs• Ads saved as .doc, .xls, .ppt, or

.pub will not be accepted• For files larger than 10GB, please

submit via tiny.cc/ppduploads

If an ad is received and is unusable due to format, design or content, corrected artwork may be submitted prior to the deadline. If design assistance is needed, arrangements may be made at a rate of $50 per hour. All ads are subject to final approval.

Please send ads to Julie Selof at [email protected].

C

DBA

B. Exterior Back Cover: W: 8.25" x H: 7.5" 1/4" bleed

C. Interior Half Page: W: 7.5" x H: 4.54"

D. Interior Quarter Page: W: 3.67" x H: 4.54"

Page 5: PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts

Contact Julie Selof, Sponsorship Coordinator, at 847.496.6246 or [email protected]. Palatine Park District • 250 E. Wood Street • Palatine, IL 60067 • 847.991.0333 • palatineparks.org

Updated January 5, 2017

SOUNDS OF SUMMER PROGRAM

The Sounds of Summer program includes the complete calendar of free summer concerts along with a variety of Palatine Park District special events. 3,500 color programs are distributed throughout the summer.

Attendance: 9,000–10,000 children & adults Timeline: June–August Ad Commitment: March 27, 2017 Ad Deadline: April 4, 2017

ADVERTISING OPPORTUNITIES EXTERIOR BACK COVER

INTERIOR FRONT COVER

INTERIOR BACK COVER

INTERIOR FULL PAGE

INTERIOR HALF PAGE

INTERIOR QUARTER

PAGE

AD DIMENSIONSW: 8.375” H: 10.875” 1/4” BLEED

W: 8.375” H: 10.875” 1/4” BLEED

W: 8.375” H: 10.875” 1/4” BLEED

W: 8.375”H: 10.875” 1/4” BLEED

W: 7.375”H: 4.850”

W: 3.60” H: 4.85”

Price for Ad $600 $450 $425 $400 $250 $175

ADDITIONAL BENEFITS

LOGO PLACEMENT

PPD Sounds of Summer webpage with link to your website

NAME PLACEMENT

Listed in Sounds of Summer program

Sounds of Summer flyer, including distribution in 5,000 copies of the Daily Herald

Listed on Partner Program page in quarterly Program Catalog

Concert event banner displayed at each concert (made by PPD)

PRINT AD SPECIFICATIONS

Submit ads with the following specifications:• Full color pdfs with the fonts outlined or full color, 300 dpi jpgs• Ads saved as .doc, .xls, .ppt, or .pub will not be accepted• For files larger than 10GB, please submit via tiny.cc/ppduploads

If an ad is received and is unusable due to format, design or content, corrected artwork may be submitted prior to the deadline. If design assistance is needed, arrangements may be made at a rate of $50 per hour. All ads are subject to final approval.

Please send ads to Julie Selof at [email protected].

Page 6: PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts

Contact Julie Selof, Sponsorship Coordinator, at 847.496.6246 or [email protected]. Palatine Park District • 250 E. Wood Street • Palatine, IL 60067 • 847.991.0333 • palatineparks.org

Updated January 5, 2017

GUIDE TO PARKS AND TRAILSThis annual folded guide is handed out in facilities and at events throughout the year. The guide includes a detailed map of the Palatine area showing parks and the Palatine Trail. A complete listing of all park amenities is also included.• 5,000 Guides are printed• Guide will be listed on PPD website• Your business location will be denoted on the map

with a star

Reach: 5,000 printed annuallyAd Deadline: February 15, 2017

ADVERTISING OPPORTUNITIES

PRIME LOCATION:FIRST FOLD,

BOTTOM LEFTMAX: 1

MAP SIDEINTERIOR AD

(LABELED 1–6)MAX: 6

AD DIMENSIONS 3" X 5.4" 3" X 5.4"

Price for ad $600 $500

ADDITIONAL BENEFITS

Name listed on Partner Program page in quarterly Program Catalog

Logo on promotional slide on PPD lobby screens

PRINT AD SPECIFICATIONS

Submit ads with the following specifications:• Full color pdfs with the fonts outlined or full color, 300

dpi jpgs• Ads saved as .doc, .xls, .ppt, or .pub will not be

accepted• For files larger than 10GB, please submit via

tiny.cc/ppduploads

If an ad is received and is unusable due to format, design or content, corrected artwork may be submitted prior to the deadline. If design assistance is needed, arrangements may be made at a rate of $50 per hour. All

PRIME LOCATION, FIRST FOLD

TRAIL AND PARK LISTING WITH AMENITIES

PPD FRONT COVER

PPD BACK COVER

MAP SIDE

1 4

2 5

3 6

SOLD O

UT

Page 7: PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts

Contact Julie Selof, Sponsorship Coordinator, at 847.496.6246 or [email protected]. Palatine Park District • 250 E. Wood Street • Palatine, IL 60067 • 847.991.0333 • palatineparks.org

Updated January 5, 2017

DOG WASTE STATIONS

Showcase your logo above our dog waste bag dispensers located in our parks and along our trails. Location choice is first come, first served. Sign dimensions are 9" x 12" and will be located above the dispenser and directly below the trail sign (size 18" x 24") when applicable.

Park Locations and Available Quantities:Hamilton Reservoir (0) SOLD OUTOsage Park (2)Falcon Park (1)Celtic Park (1)Dog Park (0) SOLD OUT

Bike Trail Locations and Available Quantities:Anderson Dr. (1)Jonathan Dr. (1) Williams Dr. (1)Glenn Dr. (1)Stark Dr. (1)Library Spur (1)Ashwood Park (1)Smith St. (0) SOLD OUTDutch Schultz (0) SOLD OUT

Reach: 240,000 waste bags used each year Dates: January–December (annually) Logo Deadline: Passed

ADVERTISING OPPORTUNITIES ONE LOCATIONMAX: 19

BUNDLE DISCOUNT: THREE LOCATIONSMAX: 6

One year $200 $550

Two years (Discount) $350 $1,000

ADDITIONAL BENEFITS

Name listed on Partner Program page in quarterly Program Catalog

Name listed in Guide to Parks and Trails

Page 8: PALATINE PARK DISTRICT ADVERTISING...shop, and practice facility 1 9-hole FootGolf course 3 Outdoor pools 1 18-hole Disc Golf course 13 Outdoor tennis courts 4 Outdoor pickleball courts

Updated January 5, 2017

250 E. Wood Street • Palatine, IL 60067 • palatineparks.org