Paintball Elements

Owner:Jacob Stoy

• Reason: In Pennsylvania, we have to face all the elements of weather such as rain, sleet, snow, and sun.

Name: Paintball Elements

• Service: Rent out both Paintball equipment and the use of fields to both private parties and “free play”.

Type of Business

• Status: Start-up• Legal Form: S-Corperation • Reason: liablilities

Form And Status

• Free standing building with 21.3 acres for paintball fields.

• Lincoln Rd Penn Hills, PA 15235

Location

Business Model

Floor Plan

Paintball

Field Exampl

e

Hours of Operation

• 11am – 5pm Sat-Sun

• 5pm-10pm (Night w/ lights) Fri-Sat

• 10am-5pm (Reservations) Mon-Fri

Pricing

• Moderate Price Range• Average

spending per person: $50• (Paintball

is an expensive sport)

• Focus on rental fees, not paint

Products

• Rentals• Field Renting

• Mainly “free” play

• Paintballs, guns, air compression, mask, pods, barrel plugs.

Hours, Pricing, and Products

Provide paintball service like no other in Pittsburgh.

Introduce a new pricing plan than competitors that save money for both the business and consumer by cutting out the middle man.

Become successful enough to eventually expand.

Goals and objectives

I have been playing Paintball for many years.My brother and I have always been looking

for a good place to playWe finally settled at three rivers but dislike

the service and the prices. The only reason we go is because of the

convenience of its proximity

Background

CashierMust ring up any new entriesKnowledge of basic paintball subjectsFill up empty tanks of players

RefereeMust put together teams and games for playersIn control of each party that is playingMust maintain the safety of all players and

enforce rules.Mechanic

Fix any problems with guns and equipmentMaintain all inventory/stock

Jobs

Employees will work mostly on minimum wage ($7.25 per hour)

Minimum of 12 Referees8 Cashiers6 Maintenance Workers

Total of about 700 working hours a month27 working hours per Employee$5000 dollars a month

Employee Wages

First place to look would be high schools.Preferably juniors and seniors with paintball

experience.If not enough, then fliers around the local

areaThis will allow easy commute for workers

Interview promising applicantsLook for some knowledge of paintball and/or

competence.Train those who need it in the fields that they

will be performing.

Hiring Process

Job Specification FormCompany: Paintball ElementsJob Title: Referee Rate of Pay: From $7.25 to $8.00 per hour Previous Job in Organization Chart: NoneNext Job in Organization Chart: NoneSupervisor’s Job Title: Owner – Jacob Stoy QualificationsEducation: 10th grade high school or above. Experience: Some paintball experience required. Physical Requirements: Move around quickly – good eyesight and judgment in all

things paintball. Specific Skills or Abilities Required: Count even teams, fix minor problems on guns,

chronograph paintball speed. Training provided: Rules of paintball, shadowing trained referees. Job RequirementsMajor Job Tasks: Referee paintball matches, ensure the safety of players by enforcing

rules, provide help to customers in all things paintball.  

Job Specification form cont.Specific Job Duties:

Provide help with minor gun problemsChronograph guns to ensure safe FPSReferee games to ensure player safetyDiscuss rules with all players to ensure no confusion.

Number of work hours Required per weekMaximum: 25 Minimum: 15

 Normal Work Schedule:

Daily: 5 hour days Mon-Thu Mon-Thurs: 12pm-5pmFriday: 5 hour shifts (morning and night) Friday: 12pm-5pm; 5pm-10pmWeekly: 6 hour Work days (weekends) Sat-Sun: 11am-5pm

Employee Benefits Provided:Vacation: Non-paidInsurance: None

Other: Free use of fields to employees.

Why are we better?Different pricing strategy that

saves both the consumer and the company money

Better location that allows more people to easily get to our fields

Better service to each individual player from novice to pro

Us Versus the Competition

All paintball players from pros to novicesFree play

Target kids to young adults from 16 to 30Well set up fields attract the more experienced

playersFriendly service to those new to paintball

Private PartyTarget anyone who wants to paintball with people

they knowCompany outings, Bachelor parties, birthday parties,

etc.Good prices and service

Target Market

15 dollar admission50 dollar paintFree airCounts toward punch cardBig Themed battlesRaffles for gold, silver, and bronze passes

Grand Opening

Cost: $250• Includes

free entry and air for a year.

Cost: $200• Includes

free entry for a year.

Cost:$300

Includes free

entry, rental, and air

for a year

Marketing

GOLD SILVER BRONZE

MARKETINGPAINTBALL ELEMENTS

Gold MemberName: John Smith

Exp: 4/30/13

FRONT

BACKBenefits of gold membership include

free admission, free air/co2 refills, and MVP service.

Caution: Paintball is a dangerous sport, the user of this card assumes all risk and liability associated

with paintball while on the fields.

MARKETING Cont.

Paintball Elements

Splatter CardBuy 10 admissions get 11th Free

Paintball ElementsEquipment List

Note: List any Equipment needed for start-up

Required Equipment for Start Up Amount Total Resource

Technology

Computer(s) $ 500.00 ebay Printer(s) $ 200.00 ebay Phone(s) $ 50.00 ebay Web Page $ 300.00 ebay Cash Register(s) $ 400.00 ebay

Total Technology Cost $ 1,450.00

EquipmentAir/CO2 Compressor $ 6,000.00 ebay 50 rental guns $ 8,000.00 ebay 75 rental tanks $ 4,000.00 ebay Repair tools $ 1,000.00 ebay Other parts/rentals $ 3,000.00 ebay

Total Equipment Cost $ 22,000.00

Furniture & Fixtures

Building $ 100,000.00

Total Furniture Cost $ 100,000.00

Other Assets

Land $ 120,000.00 Battlefield props $ 3,000.00 ebay Battlefield tools $ 250.00 ebay

Total Cost of Other Assets $ 123,250.00  

TOTAL COST OF EQUIPMENT $ 246,700.00

Paintball Elements

Start Up Costs

Note: Required Start-up Funds for New Business

Required Start-Up Funds Amount TotalsFixed Assets

Technology $ 1,450.00 Equipment $ 22,000.00 Furniture and Fixtures $ 100,000.00 Other Fixed Assets $ 123,250.00

Total Fixed Assets $ 246,700.00

Start-up Costs (one-time)Legal and Accounting Fees $ 1,000.00 Licenses $ 1,000.00 Rent Deposit $ - Utility Deposit $ 250.00 Other one-time costs $ -

Total Start-up One-time Costs $ 2,250.00

TOTAL START-UP COSTS $ 248,950.00

Note: Copy from Income StatementOperating Expenses One-Month

Cost of Goods Sold $ 1,200.00 Owner's Yearly Salary $ 5,000.00 Wage Expense $ 5,000.00 Rent Expense $ - Advertising Expense $ 750.00 Supplies Expense $ 4,000.00 Utilities Expense $ 2,000.00 Cell phone & Internet $ 200.00 Insurance Expense $ 200.00

Total Operating Capital $ 18,350.00

Six-Month Operating Expenses + One-time Costs $ 110,100.00

Total Start-up Funds Required $ 359,050.00 **Start-up Funds + Six-Month Operating Expenses

Paintball ElementsIncome Statement

31-May-12 June July August September October November

Revenue from Sales $ 37,500.00 $ 33,750.00 $ 30,000.00 $ 25,000.00 $ 20,000.00 $ 17,000.00 Avg. Customers/Day 30 30 30 25 20 17 Avg. Purchase Price $ 50.00 $ 45.00 $ 40.00 $ 40.00 $ 40.00 $ 40.00 Days open per month 25 25 25 25 25 25 Cost of Goods from Sales $ 1,200.00 $ 1,200.00 $ 1,200.00 $ 1,200.00 $ 1,200.00 $ 1,200.00 Avg. Industry Markup 50% 50% 50% 50% 50% 50%Gross Profit $ 36,300.00 $ 23,800.00 $ 23,800.00 $ 23,800.00 $ 23,800.00 $ 23,800.00 Operating Expenses: Owner's Yearly Salary $ 60,000.00 $ 5,000.00 $ 5,000.00 $ 5,000.00 $ 5,000.00 $ 5,000.00 $ 5,000.00 Wage Expense $ 5,000.00 $ 5,000.00 $ 5,000.00 $ 4,500.00 $ 4,000.00 $ 3,500.00 Inventory Expense $ 4,000.00 $ 4,000.00 $ 4,000.00 $ 3,500.00 $ 3,000.00 $ 2,500.00 Advertising Expense $ 750.00 $ 675.00 $ 600.00 $ 500.00 $ 400.00 $ 340.00 Supplies Expense $ 4,000.00 $ 4,000.00 $ 4,000.00 $ 2,000.00 $ 2,000.00 $ 2,000.00 Utilities Expense $ 2,000.00 $ 2,000.00 $ 2,000.00 $ 1,500.00 $ 1,500.00 $ 1,000.00 Cell phone & Internet $ 200.00 $ 200.00 $ 200.00 $ 200.00 $ 200.00 $ 200.00 Insurance Expense $ 200.00 $ 200.00 $ 200.00 $ 200.00 $ 200.00 $ 200.00 Loan Payment $ 3,635.21 $ 3,635.21 $ 3,635.21 $ 3,635.21 $ 3,635.21 $ 3,635.21

*4% interest

over 10 years

Total Operating Expense $ 24,785.21 $ 24,710.21 $ 24,635.21 $ 21,035.21 $ 19,935.21 $ 18,375.21 Net Income $ 11,514.79 $ 7,839.79 $ 4,164.79 $ 2,764.79 $ (1,135.21) $ (2,575.21)

Require a 360,000 dollar loanThis includes building, land, and set up feesAt 4% interest we expect to pay back the loan

in 10 years3,635 per month

With projected income, company should maintain substantial profit even while paying back loan

Loan Information