Package Yourself for Success
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Package Yourself for Success
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Transcript of Package Yourself for Success
Package Yourself for Success
Great Packaging =
Quality +
Attention to Detail
How I Got Here
My First Tweet
77 percent of employers use social networks to recruit.
77%
77 percent of job seekers use mobile apps to search online
70%
Resume/cover letter You have help for that here, but here are a few basics that bear reinforcing. No typos. The worst thing you can do is be sloppy. Have someone else proofread it for you.
Be organized. Use a sequence and layout that make sense; don’t make someone work too hard to see your experience.
Package it! Remember our Apple box; make it look good. Use a clean, basic font, plenty of space between lines and no unnecessary words. Fewer words make the important ones stand out.
Resume/cover letter You have help for that here, but here are a few basics that bear reinforcing. No typos. The worst thing you can do is be sloppy. Have someone else proofread it for you.
Be organized. Use a sequence and layout that make sense; don’t make someone work too hard to see your experience.
Package it! Remember our Apple box; make it look good. Use a clean, basic font, plenty of space between lines and no unnecessary words. Fewer words make the important ones stand out.
Your Resume
• No typos
• Be organized
• Package it
I am (professional identity)
I help (who you work with)
Do or understand (unique solution)
So that (transformation/benefit).
social media
WordPress
bloggingcommunicationswriting
Get Your Bio Ready
• 5 - 10 keywords
• Write long & short forms
• Great headshot
238,000,000 Members
7Steps to LinkedIn
Goodness
Good Headshot
1
Full, Real Name
2
Headline with at least one keyword
3
Previous Positions
4
Follow Company Profiles
5
Be Proactive
6
Post Updates
7
What’s Twitter?
A Tweet
• 140 Characters
• Photo or Video
• Link
284 million active users
500 million tweets daily
HIRE ME
HIRE ME
RT, MT
@
HT
TIL
S/O
OH
ICYMI
Buffer
Lists
Gallery of
#Fail
Tying it all together
Consistency
10Ways to be an online rock star
10Listen before you leap.
9Remember: It’s not about you.
8Don’t sell.
7Think before you speak.
6Engage & interact.
5Be generous. Help.
4Promote others.
3Mix up your posts.
2Don’t be stupid.
1Don’t be a jerk.
How will you package your product —
You?
thanks, y’all
@bethgsanders bethgsanders.com
linkedin.com/in/bethgsanders
