PACAC Generation X Parents

X The Game Show

Generation

Jeff Kallay, Experience Evangelist

Parents

PACAC 2009

Tuesday, June 30, 2009

X Saves the World - The Game Show

"Keep On Movin"


http://www.youtube.com/watch?v=dUyTZlJnRns

http://www.youtube.com/watch?v=dUyTZlJnRns

X The Game Show

Generation

Jeff Kallay, Experience Evangelist

Parents

PACAC 2009


-Big Picture Thinking-Recap Boomers, Xers, and Millennials

(American Generations)-Play Generation X Pop Culture Multimedia Trivia Game Show

-Understanding the Generation X Parent-Your Questions and Observations

Manage the Expectations


Recap Boomers, Xers, andMillennials

(American Generations)


“In America, each generation is a new people.”Alec de Tocqueville, 1830


LifeCourse Associates www.lifecourse.com

4Number of books by Howe and Strauss

Generations, 13th Generation, The Fourth Turning and Millennials Rising


http://www.lifecourse.com

http://www.lifecourse.com

Howe and Strauss

23.4Average Number of Years of

American Generations


Howe and Strauss

15American Generations (18 New World)


Howe and Strauss

4Number of Generational Cycles and

Number of Generations Per Cycle


Name + Birth YearsAwakening + 1701-1723

Liberty + 1724-1741Republican + 1742-1766

Compromise + 1767-1791

Revolutionary Cycle


Name + Birth YearsTranscendental + 1792-1821

Gilded + 1822-1842Progressive + 1843-1859

Civil War Cycle


Name + Birth YearsMissionary + 1860-1882

Lost + 1883-1900G.I. + 1901-1924

Silent + 1925-1942

Great Power Cycle


Name + Birth YearsBoomer + 1943-1960

X + 1961-1981Millennials + 1982-2000/01

15th (Homeland?) + 2000/01-20??

Millennial Cycle


Howe and Strauss

4/24 Stage/2 Stroke Per Cycle


Name + Birth Years = Description Awakening + 1701-1723 = Idealist

Liberty + 1724-1741 = ReactiveRepublican + 1742-1766 = Civic

Compromise + 1767-1791 = Adaptive

Revolutionary Cycle


Name + Birth Years = DescriptionTranscendental + 1792-1821 = Idealist

Gilded + 1822-1842 = ReactiveProgressive + 1843-1859 = Adaptive

Civil War Cycle


Name + Birth Years = DescriptionMissionary + 1860-1882 = Idealist

Lost + 1883-1900 = ReactiveG.I. + 1901-1924 = Civic

Silent + 1925-1942 = Adaptive

Great Power Cycle


Name + Birth Years = DescriptionBoomer + 1943-1960 = Idealist

X + 1961-1981 = ReactiveMillennials + 1982-2000/01 = Civic

15th (Homeland?) + 2000/01-20?? = Adaptive

Millennial Cycle


Idealist birth CivicReactive birth Adaptive

Civic birth IdealistAdaptive birth Reactive

Repeat

4 Stage / 2 StrokeIdealist Reactive

CivicAdaptive


Rebels against the elder-built world and against the generation before it.

(Millennial>X)

Redirects society towards its own inclinations.

Each Generation


Is shaped by their surroundings and by the generations with which they interact.

While being born becomes history, and as they age they make history.

Each Generation


MillennialLargest, most wanted, most watched over, and most diverse generation in American history.

Howe and Strauss “Millennials Rising”


3.6Average birthrate of Millennials

(in millions)



$50kParents willing to pay for an ovum from an

attractive, high IQ, female at a top university



50%Increase in amount of stuff in weight in

average American homes vs. 20 years ago

US News and World Report, 2005


83%College freshmen who have never shared

a room with a sibling

Chronicle of Higher Education, November 2007


44OText Messages Sent Weekly by Teens

USA Today, June 2009


35% are non-white (and Latino).

1 in 5 have an immigrant parent, 1 in 10 have a non-citizen parent.

Largest separation in wealth in American history.

About Millennials


Remember “Baby on Board” signs?

Celebrated by Hollywood: Three Men and Baby,Baby Boom, Mr. Mom, and Disney princesses.

Bike helmets, car seats, nanny cams, and more.

About Millennials


Raised by attached parents.“Helicopter Parents” or “Blackhawks”

Parents are “Best Friends” and co-purchasing.

Conservative. Or is the term Conventional?

About Millennials


X“A generation that can sneakily trump boomer

narcissism and millennial entitlement.”

Jeff Gordiner, “X Saves the World: How Generation X Got the Shaft but Can Still Keep Everything from Sucking”


Born 1961-1981.

Sandwiched between Boomers and Millennials.

Smaller Population = 46 million vs. 70+ million each for both Boomers and Millennials.

About Generation X


Born and raised as independent latch-key kids.Sexual Revolution, Watergate, Vietnam,

Gay Rights, High Divorce Rate, Recession and Woman’s Movement peppered their youth.

Demonized by Hollywood: Rosemary’s Baby, The Exorcist, Taxi Driver, Pretty Baby, and The Omen.

About Generation X


The last generation to care about the culture part of pop culture

So let’s review some Generation X pop culture...

About Generation X


Let’s Meet Our Contestants!

X The Game Show

Generation

Parents


Contestant #1Chris Boehm - Albright College


Contestant #2Ellen Deitrich - Shipley School


Contestant #3Corey Zahradnik - W & J College


Let’s Play Generation X Multimedia Trivia!

X The Game Show

Generation

Parents


RulesThree Ten Point Questions Each for a

Total of Thirty Points Possible (One = Photo, Video and Audio)

Audience, Fellow Contestant or Mobile Lifeline You Can Use Your Lifeline Once

Judge’s Decision is FinalTuesday, June 30, 2009

Contestant #1 - X Childhood

1969 - Children’s Television Workshop, Sesame Street


1969-1974 Brady Bunch (Season Five Opening Theme)



http://www.youtube.com/watch?v=Ou-FeOoKDq4&feature=related

http://www.youtube.com/watch?v=Ou-FeOoKDq4&feature=related


1973-1986 - ABC’s School House Rock (Lolly, Lolly, Lolly Get Your Adverbs Here)


Contestant #2 - X Youth

1981 - MTV Music Television



1984 - Lena’s 99 Red Ballons/99 LuftballonsTuesday, June 30, 2009

http://www.youtube.com/watch?v=jQYQTFudrqc

http://www.youtube.com/watch?v=jQYQTFudrqc


1984-1992 - NBC’s The Cosby Show


Contestant #3 - X Rising Adulthood

1989 and 1994 - Wynona Rider Movies (2004 Mean Girls)


1991 - Nirvana, Nevermind, Smells Like Teen Spirit



http://livepage.apple.com/

http://livepage.apple.com/


1994 -2004 - Ross, Rachel, Monica, Chandler, Phoebe and Joey are FRIENDS


Tie-Breaker

1971 - Willy Wonka & The Chocolate Factory


Let’s Give Away Prizes!

X The Game Show

Generation

Parents


Understanding the Generation X Parent


X“A generation that can sneakily trump boomer

narcissism and millennial entitlement.”



Playing to win by half expecting to lose.

Accepting wide gaps between personal outcomes and sex roles.

Proud of their ability to cut through the hype.

About Generation X


Becoming cautious in family life and gradually mellowing in personality.

Dedicated to starting and maintaining stable families, something their Silent generation

parents did not.

About Generation X


Members include the founders of: GoogleeBay

AmazonMeet-upYouTube

But, in spite of this “first” creativity...

Generation X


...will be known as the “last” generation. The last; to produce and hold onto vinyl albums,

to remember TV dials that stopped at 13 channels,to express resistance to corporate servitude,

to produce “old-fashioned” movie stars, and to care about the culture part of pop culture.

Generation X


StealthGeneration X parents (vs. Boomer helicopter)

And, Generation X behavior

Howe and Strauss NACAC 2006 Pittsburgh and Jeff Gordiner, X Saves the World


They will question the valueof the “amenities” arms race and of attending college


“We’re equipped.

We’re wary enough to feel a connection to the past; we’re young enough to be wired; we’re snotty enough to

not settle for crap; we’re resourceful enough to endure our labors on the margins; we’re experienced enough to

know that change begins on the margins.

Beyond that, we’re all we got.”


The Generation X Duality:


Betrayed by social institutions in their youth.

Boomer envy. A study of contrasts.

Their second cohort millennials have vastly different social moments and history molding them.

Pragmatic.

To the point.Stealth in behavior.

Generation X Low Down


PACAC Generation X Parents

Self Improvement

Transcript of PACAC Generation X Parents