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    PORTFOLIOIvan Ramirez

    Com 130

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    CONTACT INFOIvan H. Ramirez

    832 949 7675

    IvanRamirez.org

    608 Franta St. Crosby Tx.

    facebook.com/

    henry.ramirezaguilar.1

    Name

    Phone number 

    Web Site

    Address

    Facebook 

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    TABLE OF CONTENTLogo

    Stationery

    Brochure

    Montage

    Event Ad

    Photodesign

    Flier 

    Web Page

    Business card

    3

    5

    7

    9

    11

    13

    15

    17

    19

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    LOGODescription:

    three completely different, original logos to t a company or personal image that will

    appeal to the audience.

    Process:

    I created my own logo using simple forms like circles and rectangles in the Adobe

    program called Illustrator. I used typefaces that are already in the program. They look

    simple, but surely it took me long time to decide how they were going to be.

    Programs/Tools Used: Adobe Illustrator 

    Message: Looking to show a simple but nice style in designing

    Audience: People in general who are looking for an efcient photographer.

    First Font Name : Harrington

    Second Font Name: Nirmala UI

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    STATIONERY Description: Using the basic tools in Illustrator & InDesign I created a new logo to t a

    company .

    Here are some of the steps that went into this logo design:

    • Getting involved in the story of the restaurant helped me to understand what the com-

    pany was expecting for their logo.

    • Sketching was the second step in the process; I used all the ideas that came into my

    mind while I was listening the story of the company.

    • I used the name of the restaurant, and I wanted to use a graphic image of a real tea -

    pot and that’s how the letter “o” became a teapot.

    Of course you cannot enjoy a good tea if it isn’t hot enough, so that’s why I incorporated

    steam as a part of the logo.

    • After trying 6 different fonts I decided to use the Oldstyle Serif font “Poor richard”.

    Once I had the logo, I used the different items inside of it to create the bussines card.

    • Message: Teapot gourmet is a chain of gourmet restaurants growing in the United States

    It is very well known for its culinary art and its unique way to prepare your favorite plates.

    • Like every period of time, the company was looking to renovate their image by creating

    a new logo.

    • Teapot gourmet is always thinking in their clients, and for that reason this company

    wants to evolve to keep having a fresh image and to continue giving the best service in

    the country.

    Audience: All of those who are looking for a comfortable place to eat delicious pla-

    tes.

    Fonts : Poor richard & Arial rounded MT Bold

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    MONTAGEDescription: A spiritual poster montage using images and type.

    Process:

    • I chose one of my favorite scriptures, based in how much it inspires me.

    I changed the size of the background image to 8.5×11

    • I opened the image of Jesuschist in a new window, I changed the opa -

    sity to 100%, and used the lazo tool to crop the image

    • I pasted the image into the background.

    • I also changed the opasity of the original picture to reduce colors to

    make it match with the colors of the background image..

    I added some type with two contrasting colors that the image already

    had.

    Programs/Tools Used: Adobe Photoshop

    Message: I wanted to share the importance of knowing that we are

    children of God, and he has created everything to show his love for us.

    Audience: Anyone interested in knowing more about Jesuschrist.

    Font #1 Name & Category: Title: MS Serif Regular – Serif

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    EVENT ADDescription:

    A color full-bleed event ad to promote a fundraiser using only Microsoft

    Word and a scanner.

    Process:

     I scanned an image, and then used Microsoft Word to erase part of the

    background of the picture. The original picture has a lot of colors and not

    much space to include information, and that is why I decided to cut it.

    I could use any other software to edit the picture, but the idea is to use

    only Word to create the advertisment.

    Message:The store “Love Clothes” is donating part of the incomes of winter pro-

    ducts to help homeless people to be warm in the season. I wanted my

    audience to know that the company is worry about the needs of poor

    people, and also to let them know that apart from adquaring a product

    they are going to be helping to a good cuase.

    Audience:

    Clients, and potential customers. That includes people of variaty of ages.

    Color scheme and color names: Tetradic

    Title Font Name & Category: Rockwell Extra Bold – Serif

    Copy Font Name & Category: Arial black – Sans Serif

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       “   B  u

       i   l   d   i  n  g  c  o  n

          d  e  n  c  e

       i  n

      y  o  u  r

      c   h   i   l   d   ’  s  s  m

       i   l  e

       ”

       S   e   r  v   i   c   e   s  :

       B  r  a  c  e  s ,

       C  r  o  w  n  s ,

       C  o

      s  m  e

       t   i  c

       D  e  n

       t   i  s   t  r  y ,

       I  m  p

       l  a  n

       t  s ,

       T  e  e

       t   h  w   h

       i   t  e  n

       i  n  g ,

       T  o  o

       t   h  a  c   h  e  s ,

       D  e  n   t  a

       l

       E  m  e  r  g  e  n  c   i  e  s .

       H   o  u   r   s  :

       M  o  n

       d  a  y

       8  -   5  p  m

       T  u  e  s   d  a  y

       9  -   5  p  m

       W  e

       d   9  -   6  p  m

       T   h  u  r  s

       d  a  y

       9  -   4  p  m

       F  r   i

       d  a  y

       8  -   1  p  m

       S  a

       t  u  r   d  a  y

       C   l  o  s  e

       d

       S  u  n

       d  a  y

       C   l  o  s  e

       d .

       A   p   p   o   i   n   t   m   e   n   t   s  :

         T  o  s  c

       h  e

       d  u

       l  e  a  n  a  p  p  o

       i  n   t  m  e  n

       t ,  p

       l  e  a  s  e

      v   i  s   i   t  o  u  r  w  e

       b  p  a  g  e

      a   t

      w  w  w .  g

      r  a  n

       t   d  e  n

       t  a   l  c

      a  r  e .  c

      o  m

      o  r  c  a

       l   l  u  s

      w  a

       t   8   3   2   9   4   9   7   6   7   5 .

       D

       i   d  y   o  u   k   n   o  w   ?

       T

       h  e

         r  s

       t   t  e  e

       t   h  o

       f   b  a

       b   i  e  s

       b  e  g

       i  n   f  o  r  m

       i  n  g

       b

      e   f  o  r  e

       b   i  r   t   h

     ,   t   h  a

       t   i  s  o  n  e  o

       f   t   h  e  r  e  a  s  o  n  s

      w

       h  y  m  o

       t   h  e  r  s  s   h  o  u

       l   d   h  a  v  e  a

       b  a

       l  a  n  c  e

       d

       i  e   t  w

       i   t   h  e  n  o  u  g

       h  n  u

       t  r   i  e  n

       t  s ,

      e  s  p  e  c   i  a   l

       l  y

      c

      a   l  c   i  u  m ,

      p   h  o  s  p

       h  o  r  o  u  s ,  a  n

       d  p  r  o

       t  e   i  n .

    11

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    BROCHUREDescription:

    A full-color, folding brochure to help promote a dental company . The purpose of the bro-

    chure is advertising. We had the option to choose any topic, and I decided to center my

    design in an oral health company called “Grant”.

    Process (Programs, Tools, Skills):

    I decided to create a non-existing oral health company to start a design for it. I created

    a trifold to advertise the company. One of the requirements of the project was to write

    by ourselves all the information the brochure contains, so it was an important part of the

    process because as a designers we know what’s the most important info, or in other words

    what kind of info is really going to impact to the audience.

    For all the images I used Photoshop rst to edit them. First I used the quick selection tool to

    select the parts that I wanted to crop. After that I copied and pasted the selected part into

    a new le and I adjusted the edges of the images using the rene edge tool. Once all the

    pictures were edited I save them as a .psd format.

    Message: Promote the Grant Company and give my audience condence in choo-

    sing the grant dentist company as their principal children dentist.

    Headings Title Font : Franklin Gothic Heavy

    Body copy font: Berlin Sans FB.

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    PHOTO DESIGNDescription:

     Demonstrate good photography and image editing skills. Incorporating color into a pos-

    ter layout with original photo.

    Process:

    I rst chose a picture that I wanted to use, and based on that picture I chose the colors

    that t it. Then I started editing the original picture to make it more clear. The next step

    was to incorporate the text.

    It’s important for you to know that I shot that pictuer with an HTC smartphone with a 5.0

    mega pixels cam.

    Message:

    Iwanted to cell what the company is offering wich is basicly the design of your own hou-

    se, and not just that, but I wanted to offer to built it too.

    Audience: People who is interested in buyin a house.

    Software: Photoshop

    Color scheme: Monochromatic- Brick 

    Title Font Name & Copy Font Name: Poor Richard Regular 

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    FLIER Description:

    We were asked to use the basic tools of the adobe programs InDesign to create a ier.

    Process:I

    All the tools inside this ier were provided by the company who wanted the design.

    • The focus process helped me to center my design in the audience wich is one of the most

    important steps to succeed.

    • I decided to use the heading “Graduate” to call the attention of the audience, even if it

    is a conference and not a graduation party, I decided to use the word “Graduate” to call

    the attention of th udience.

    • The ier is devided in three importat sections in the next order, heading, body copy ot

    information about the event, and the conclusion that contains the place and the hour of

    the event.

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    WEB PAGEDescription:

    A web page designed to describe show and describe the process of a logo.

    Process (Programs, Tools, Skills):

    I used TextWrangler to create this web page. I also used HTML and CSS to develop it.It is

    always fun to create any kind of design. This is my second page created with TextWran-

    gler. I used the W3C Markup Validator to check the code.

    I used a predisigned logo to develop this web page. Photoshop was used to make sure to

    use the same colors of the logo in developint this web page. textures.com provided the

    background picture of the project.

    Message: Teapot gourmet is always thinking in their clients, and for that reason this

    company wants to evolve to keep having a fresh image and to continue giving the best

    service in the country.

    Audience: Clients and potential clients of this restaurant.

    Google Fonts :

    Gabriola and Raleway

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    BUSINESS CARDDescription: Using the basic tools in Illustrator & InDesign I created a business card

    for a company.

    • Here are some of the steps that went into this logo design:

    • Getting involved in the story of the restaurant helped me to understand what the com-

    pany was expecting for their logo.

    • Sketching was the second step in the process; I used all the ideas that came into my

    mind while I was listening the story of the company.

    • I used the name of the restaurant, and I wanted to use a graphic image of a real tea -

    pot and that’s how the letter “o” became a teapot.

    • Of course you cannot enjoy a good tea if it isn’t hot enough, so that’s why I incorpora-

    ted steam as a part of the logo.

    • After trying 6 different fonts I decided to use the Oldstyle Serif font “Poor richard”.

    • Once I had the logo, I used the different items inside of it to create the bussines card.

    Message: Teapot gourmet is a chain of gourmet restaurants growing in the United

    States. It is very well known for its culinary art and its unique way to prepare your favorite

    plates. Like every period of time, the company was looking to renovate their image by

    creating a new logo.

    Audience: All of those who are looking for a comfortable place to eat delicious

    plates.

    Fonts : Poor richard & Arial rounded MT Bold