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Oxford Diocese Berkshire Giving Conference Saturday 9th … · 2019-02-14 · CAF Give.net Data...
Transcript of Oxford Diocese Berkshire Giving Conference Saturday 9th … · 2019-02-14 · CAF Give.net Data...
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Oxford Diocese
Berkshire Giving Conference
Saturday 9th February 2019
Helen Richardson
Chief Executive
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The Parish Giving Scheme (PGS) is a direct-debit facility
originally developed by the Diocese of Gloucester to
provide a professional, effective donation management
system to support parishes in funding their mission and
ministry.
1.Donations made through this scheme use a Direct Debit.
2.This can be made on a monthly, quarterly or annual basis.
3.Each donation is restricted to the intended church.
4.Gift Aid is reclaimed and passed onto the church directly.
What is the PGS?
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Why we developed the PGS
1. Keep pace with the charity sector
2. Improve and engage with the donor journey
3. To grow the Church’s mission and ministry
4. Lighten the burden locally (recruiting successor)
➢ Offer our parishes unique benefits
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Unique benefit:
Giving to rise in line
with inflation annually
Why is this important?
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Problem 1:
Static giving
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How the PGS can help:2001 = £60 + £16.80 Gift Aid = £76.80
Gift increases in line with Retail Price Index (RPI)
2016 = £92.28 + £23.06 Gift Aid
= £115.34 tax efficient gift a month
Extra £462.48 a year
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Impact of the inflationary uplift
1. 55% of monthly givers inflate their gifts
2. In addition15% (inflation proofed givers) have
increased further, either by super inflation (6%) or as a
result of a parish request (9%)
3. Reductions: 0.5% donors have reduced their
contribution
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How does it work?
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PGS statement
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Problem 2:
Level of giving
The importance of clear
communication
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The message in the brand
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First message: Who we are
Second message:
What we do
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WORSHIPPING
TOGETHER
Enabling people to
encounter God’s presence
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SHARING OUR
FAITH & VALUES
Enabling people to grow
in a relationship
with God
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VALUING THE
BUILDINGS
Providing special places
to encounter God and grow as Community
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SERVING THE
COMMUNITY
Putting Faith into action
through loving service
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How the PGS can help:How we give influences how much we give.
Winchester Liverpool Gloucester
Average
Weekly giving
(Diocese)
£12.25 £10.58 £9.60
Average
Weekly
Giving (PGS)
£19.27
+57%
£14.73
+39%
£14.77
+48%
Source: 2014 Parish Finance Returns,
PGS data for 2016
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Other benefits:
• Delivered locally
•Administration: local ➔ central (PGS, Gloucester)
• Donation returned in 10 days
• Improve cash flow
•Anonymity option
• Ease local book-keeping (reduces bank statement!)
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PGS going online!
• Long held ambition – a 21st century solution
• Immediate and flexible access + reducing burden on
volunteers
• Attractive to a wider demographic
• Improves the reliability of the data
• Financial efficiency by reducing administrative overheads
• Provides a platform for developing the PGS offer
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Home page
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New donor process
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Finding the ‘right’ church
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Parish not registered?
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Donor account:
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Statement receiver account:
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Supporting resources
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Personal data
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Technical securityAPI (Application Programming Interface)
A technical process that allows the PGS to receive data from
donors and parishes in a safe, secure and controlled transfer. API’s
are standard practice in for online banking and retail activity.
SSL (Secure Socket Layer)
- It’s the most widely deployed security protocol in the world. It
provides a secure channel between two machines operating
over the internet.
- EVC – Extended Validation Certificate. This is an additional
security check that requires a website to pass a thorough and
global standardised identity verification process. This provides
exclusive rights to user domain and confirm its legality.
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The Journey So Far…
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Where it all
began –
Gloucester
Diocese
Expansion
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Live at end 2014
(4 dioceses)
Expansion
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Live at end 2014
Joined in 2015 (+ 5
dioceses)
Expansion
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Live at end 2014
Live end of 2015
Live at end of 2016
(+4 dioceses)
Expansion
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Live at end 2014
Live at June 2015
Live at June 2016
Due to launch 2017
(+5 dioceses)
Expansion
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2018Live at end 2014
Live at end 2015
Live at end 2016
Live at end 2017
Live by the end 2018
and beyond(+ 8 dioceses)
34 out of 41 Dioceses
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Annual Growth
£0.1 £0.2 £0.8 £1.3
£3.6
£6.6
£9.9
£16.5
£23.0
£34.0
£0.0
£5.0
£10.0
£15.0
£20.0
£25.0
£30.0
£35.0
£40.0
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018
Mill
ions
Years of operation
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Board of TrusteesChair: John Preston – Diocesan Secretary Worcester
Trustees: Victoria James (Diocesan Secretary) Portsmouth, Benjamin Preece Smith (Diocesan
Secretary) Gloucester, Rebecca Evans (Parish Support Advisor) Truro, David Brooke (IT specialist),
Adrian Beney (Fundraising and GDPR specialist) and Neil Williams (Finance Director) Exeter.
PGS Team
Helen Richardson CEO
Helen Taylor, Head of Operations leads a team of six
Last months (Jan 2018) productivity:
• Entered 1280 new donors onto the PGS
• Registered 43 new parishes to the scheme
• Issued 1744 inflationary increase
• Handled 1639 administrative changes to donors details and gifts
• Submitted a Gift Aid Claim for £616k
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Value added1. Centrally run scheme reduces administration costs
2. The quick return of Gift Aid
3. Centralised resource purchasing keeps the cost low of
high quality resources through bulk purchasing
4. Only one database to maintain bank charges the same
regardless of volume or amount
5. Access to Stewardship expertise through member
dioceses and beyond
6. Releasing local volunteers & succession planning
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Donation Management provider comparison
£0
£10,000
£20,000
£30,000
£40,000
£50,000
£60,000
£70,000
£80,000
CAF Give.net DataDevelopment
s
Church Suite PGS
New sign up/Subscription £1,080.00 £25,662.41 £19,137.50
Donation admin charge £47,199.54 £75,627.68 £22,965.00 £35,730.21 £27,358.00
Ad
min
istr
ati
on
ch
arg
e p
er
mo
nth
Donation management providers
In May 2018 the PGS processed 27,609 Direct Debit donations. The total value of
donations received (inc.GA) was £2,566,241. This was remitted to 1531 Churches
in 22 dioceses.
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Summary
1. A choice that thousands of donors prefer
2. Combats static giving
3. Fits with good practice
4. Reduces work locally.
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Question & Answers
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Communication & Engagement Framework
Area of Work
Worshipping
Together
Sharing
Faith & Values
Valuing
Church Buildings
Serving
the Community
L
e
v
e
l
o
f
E
n
g
a
g
e
m
e
n
t
Outer Circle
Occasional
Membership
Stewardship