Rosie Anderson and Becky WheelerOutdoor Ads

Theme 1: Lucky for you Same guy and same apartment will be shown on each board.

Board 1

Headline: It plays music better than your neighbor’s

Visual: Guy sitting on the couch in his apartment sitting next to the iKick501. At the bottom right corner Kicker logo.

Board 2

Headline: It has game even if you don’t

Visual: Boy and girl canoodling in living room. iKick501 sitting on the table. At the bottom right corner Kicker logo.

Board 3

Headline: It’ll get you in the zone

Visual: Boy in football pads sitting next to the iKick501. At the bottom right corner Kicker logo.

Board 4

Headline: It helps you kick it

Visual: Guy lounging on his couch next to iKick501. At the bottom right corner Kicker logo.

Board 5

Headline: It’s better than tickets

Visual: A bunch of people at a party with the iKick501. At the bottom right corner Kicker logo.

Theme 2: Live Loud like a KickerSame guy in each ad

Board 6

Headline: Grocery shopping will never be the same

Visual: Guy on roller skates flying through the grocery store aisles at high speeds

Board 7

Headline: It gets your mornings started

Visual: Guy is brushing his teeth with a crazy, complex toothbrush with gadgets. He is diving over obstacles and dodging water in pursuit of catching his toothpaste.

Board 8

Headline: Laundry will be your new favorite thing

Visual: A guy is standing in a whirlpool wearing goggles and a snorkel, pouring laundry detergent into the water. (obviously doing laundry)

Board 9

Headline: Getting the mail doesn’t have to be boring

Visual: A guy is running to the mailbox with explosions behind him, landmines being set off in his front yard.

Board 10

Headline: Be the athlete you’ve always wanted to be

Visual: A guy wearing goggles and pads hitting a ping pong ball at rapid speeds towards his opponent who is cringing in fear. (ping pong ball is on fire and guy wearing goggles has a crazy look in his eyes)