Outdoor Media Audit
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Transcript of Outdoor Media Audit
A product of Moryaas Digital Pvt Ltd.
Outdoor Media Audit
Presentation on OMA by Moryaas Digital Pvt Ltd (www.moryaas.com) Copyright 2013-2014.
Outdoor Media Monitoring service.OMA is a monitoring service linked with GPS, Interactive MAPS and live Videos. Companies can monitor their ad-campaigns through internet.
Media supported Billboards
Bus Shelters
Road Kiosks
Gantry
Presentation on OMA by Moryaas Digital Pvt Ltd (www.moryaas.com) Copyright 2013-2014.
Advertisers
Advertisers / Companies use OMA to monitor their Ad Campaigns.
Ad-Agencies
Ad-Agencies uses OMA to help their customer get value for their money and help them take informed decision.
Presentation on OMA by Moryaas Digital Pvt Ltd (www.moryaas.com) Copyright 2013-2014.
Secures Marketing Cost
Ensures that campaigns start and stop as planned.
Ensures you get what was promised.
Informed Decision
Advertisers can see previous campaigns to choose effective sites, before spending on new ad-campaigns.
Presentation on OMA by Moryaas Digital Pvt Ltd (www.moryaas.com) Copyright 2013-2014.
No Confusions
Show previous campaigns to customer before booking new campaigns, thus there are no surprises later.
Automated Site-Inventory
Track your site-inventory online and eliminate your field work to save time and cost.
Ad-Campaign Evidence
3rd party audit report provides strong evidence and keeps no room for any disputes. It can also be effectively used in case of litigations.
Presentation on OMA by Moryaas Digital Pvt Ltd (www.moryaas.com) Copyright 2013-2014.
Monitor 24 x 7 x 365Monitor from any Internet connected device from any where in the world. (PC/Mobile/Tablet)
No Human ErrorsThe Videos/Pictures are captured without any human intervention.
Morning/Evening TrafficIt covers both morning and evening traffic conditions thus more accurate reporting.
Competitive RatesAllows multiple Ad-Agencies to bid for campaigns. Thus enabling competition which helps advertiser get best service at best rates.
Presentation on OMA by Moryaas Digital Pvt Ltd (www.moryaas.com) Copyright 2013-2014.
Automated VideoAutomated Street View Video’s per site per day of the campaign. Videos are linked to GPS and Interactive MAPS so that you can easily monitor all your sites at a single glance.
Audit report Report contains status of each site for all days, along with still pictures derived from video.