Organizational culture of Robi Axiata ltd
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Transcript of Organizational culture of Robi Axiata ltd
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Organizational Culture of
Robi Ax iata L imi ted
B B S
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Objective of the study
The objective of this study is to understand and analyze how
organizational cultures form in an organization and what impact they have
on the overall organization
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Limitation of the study
• Difficult to gather information
• Employees are busy
• Information outside organization might be sensitive
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Methodology of the study
Secondary Data
(Annual Report, Website)
Primary Data
(Interview)
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Characteristics of Organizational Culture
• Innovation and risk taking
• Attention to detail
• Outcome orientation
• People orientation
• Team orientation
• Aggressiveness
• Stability
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ROBI Axiata Ltd.
• A joint venture company between Axiata group & NTT DoCoMo
• Formerly known as AKTEL
• Rebranded as Robi in march 28, 2010
• 3rd largest mobile phone operator as of January 2016
• First in the country to introduce GPRS
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Cultures of ROBI Axiata Ltd.
Organizational
Pride
Ambition toward
being the bestTeamwork Leadership
Review of
Cost & Profit
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Cultures of ROBI Axiata Ltd.
Employee
RelationshipClient Customer
RelationshipHonesty & safety Innovative thinking
Improvement
programs
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Recommendation
Must not come as a barrier to change
Must not come as a barrier to diversity
Must be open to institutionalization
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C o n c l u s i o n
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B i b l i o g r a p h y
• https://en.wikipedia.org/wiki/Robi
• Annual Report of Axiata Limited, 2013
• http://www.assignmentpoint.com/business/management/robi-axiata-
limited-overview.html