OPPOR TUN - iida.org · 98 CITY CENTERS 15,000+ MEMBERS 35 CHAPTERS GLOBALLY 115 CAMPUS CENTERS 4...

OPPOR TUN ITIES

SPONSORSHIP OPPORTUNITIES

EXPOSURE | AW

ARENESS | INFLUENCE

November 2018

http://www.iida.org

4 OUR REACH

6 BENEFITS OF SPONSORSHIP

7 OPPORTUNITIES BY QUARTER

8 CUSTOM

10 AWARDS

12 25TH ANNIVERSARY

14 CELEBRATION

16 LEADERSHIP

18 DEVELOPMENT

20 STUDENTS

22 OTHER

2

3

From networking events to student-focused programs, IIDA has the right sponsorship opportunity for you.

In addition to annual events and programs, we can work with you to create custom opportunities, such as programs at any scale, focus groups, webinars, podcasts, Perspective CEUs, scholarships, and other remaining 2019 and 2020 possibilities.

IIDA also offers additional opportunities including advertising, career postings, IIDA Event and Conference Space rental, and postal and email address list rental.

For questions or more information, please email [email protected].

mailto:sponsorship%40iida.org?subject=

98 CITY CENTERS

15,000+ MEMBERS

35 CHAPTERS GLOBALLY

115 CAMPUS CENTERS

4

IIDA is the commercial interior design association with global reach.

$58.2 MILLION ADVERTISING VALUE OF IIDA NEWS COVERAGE IN THE PAST YEAR

6.3 BILLION IMPRESSIONS OF IIDA NEWS COVERAGE IN THE PAST YEAR

231,000 VISITORS TO IIDA.ORG

27% AVERAGE EMAIL OPEN RATE

OUR REACH

15,500 INSTAGRAM FOLLOWERS

285,000 FACEBOOK LIKES

34,400 TWITTER FOLLOWERS

26,200 LINKEDIN FOLLOWERS

1 Mailchimp predicted demographics from September 20182 Based on 2016 IIDA compensation survey

25% ARCHITECTURE/ENGINEERING FIRM

23% INTERIOR DESIGN FIRM

5% CORPORATE DESIGN DEPARTMENT

32% ESTABLISHED DESIGNERS

23%STUDENTS

17%EMERGING DESIGNERS

28% INDUSTRY MEMBERS

33.8% 13.6%

16.8%

17.1%

18.6%

UNDER 35 35-44 45-54 55-64 65+

FIRM

TYP

E2 17% UNDER 10

12% 50-99

9% 0-19:

48% 100+

14% 20-49

FIRM

SIZ

E2

MEMBER TYPE AGE1

5

15,500 INSTAGRAM FOLLOWERS

34,400 TWITTER FOLLOWERS

26,200 LINKEDIN FOLLOWERS

As a sponsor, you’ll not only increase your company’s influence and reach within the A&D industry by building vital professional relationships, you will also support and enrich the success of the commercial design community.

Our exclusive sponsor benefits include3:

• Sponsor logo placement

• Digital collateral• Print collateral• Signage• Invitations • Landing and/or registration pages • Program page on IIDA.org• Social media posts • Facebook and/or Instagram ads• Targeted email blasts • E-newsletter marketing to over 15,000 members

• Company name in press release, media alert, and pitches to select press

• Event calendar listing on IIDA.org

• Company name announced during formal programing

• Complimentary attendance for sponsor representative(s)

• Opportunity to address attendees at select programs and events

6

BENEFITS OF SPONSORSHIP

3 Benefits are subject to change. Not all benefits available for all programs. Final details outlined in final contract.

4 Opportunities, dates, and details listed are subject to change. Contract and payment to be finalized prior to formal promotion.

CUSTOM: CEU, Focus Group, Podcast | Starting at $2,500 Perspective CEU and ad | $8,000

AWARDS:Diversity Award | $7,500

CELEBRATION: Global Excellence Awards Reception | $3,000

PROFESSIONAL DEVELOPMENT: IIDA and AIA Present | Starting at $5,000

LEADERSHIP: Chapter Leadership Council (CLC) | $8,000Industry Roundtable | $4,800International Board of Directors Meeting | $5,000

STUDENT: Student Design Competition | $7,000

OTHER: Foundation Endowment | Starting at $25,000 IIDA.org website | Starting at $25,000

JANUARY – MARCH

Q1


CELEBRATION: Latin America Design Awards Reception | $3,0000

PROFESSIONAL DEVELOPMENT: Advocacy Symposium | Starting at $1,500

LEADERSHIP: International Board of Directors Meeting | $5,000


JULY – SEPTEMBER

Q3


AWARDS:Best Thing Ever (Chapter Awards) | $5,000 Educator of the Year | $15,000Member of the Year | $10,000Student of the Year | $10,000

CELEBRATION: 25th Anniversary (multiple events) | Starting at $1,000The IIDA Gala | Starting at $1,800

PROFESSIONAL DEVELOPMENT:IIDA and AIA Present | Starting at $5,000

LEADERSHIP: Annual Meeting | Starting at $5,000Chapter Leadership Council (CLC) | $8,000International Board of Directors Meeting | $5,000

STUDENT: Powered by Design Series | $6,000Student Design Charrette | Starting at $1,500


APRIL – JUNE

Q2


AWARDS:Campus Center Awards | $2,500

CELEBRATION: Best of Asia Pacific Awards Reception | $3,000Healthcare Design Awards Reception | $3,000

PROFESSIONAL DEVELOPMENT:Educator Roundtable | Starting at $20,000Healthcare Design Conference Power Lunch | $7,500

STUDENT: Student Roundtable | Starting at $10,000


OCTOBER - DECEMBER

Q4

IIDA major events for the year are listed below by quarter. Sponsorship is initiated and formal promotion begins, on average, three to six months prior to the event.4

7

OPPORTUNITIES BY QUARTER

IIDA works with you to establish a sponsorship opportunity tailored to fit your company’s goals.

By creating a custom sponsored program with IIDA, your company gains exclusive brand recognition through a unique connection with our membership.

We will target your desired demographic, wherever they may be and whatever they may be interested in. Custom opportunities can be a one-time event in a city of your choosing, a series in multiple cities, or a digital program accessed anywhere in the world.

Focus areas can include:

• An industry sector, such as workplace, healthcare, retail, or hospitality interiors

• A specific demographic, such as emerging professionals or firm leadership

• A thought-leadership topic, such as the business of design, wellness, or technology

Current custom programs include a multi-city, exclusive salon-style dinner series with select designers and architects and a roundtable discussion offering first-hand insights into the career trajectories of design professionals.

8

CUST

OM

CONTINUING EDUCATION (CEU)DATE YEAR ROUND

COST STARTING AT $2,500

SIZE SIZE VARIES

IIDA will work with you to host a live CEU program or webinar on a topic you’re an expert in or develop a new program with you. For example, the webinar “Designing for Human Behavior,” a CEU released in 2018, had over 500 participants.

Additional Benefits:

• IIDA-managed IDCEC-approval process• Attendee contact info• If recorded, link to audio and video

FOUNDATION ENDOWMENT DATE YEAR ROUND


Create a custom endowment that supports your company’s mission while elevating deserving individuals in design and architecture through the development of a scholarship, award, or program. Endowments to the IIDA Foundation, a not-for-profit 501(c)3 philanthropic organization, are tax deductible.

PODCAST DATE YEAR ROUND


Put your company in front of potential customers by sponsoring a custom podcast for IIDA members seeking continuing education credits. Podcast topics may vary to meet your marketing needs, from education to healthcare to hospitality. CEU accreditation available.

FOCUS GROUPDATE YEAR ROUND


SIZE SIZE VARIES

IIDA can assemble a best-in-class virtual or in-person focus group boasting an array of designers from different demographics and market segments that meet your company’s needs.

PERSPECTIVE CEU DATE PUBLISHED MARCH, JUNE,

NOVEMBER

COST $8,000 PER ISSUE

Perspective, an award-winning design journal with a circulation over 10,000, focuses on the professional practice of interior designers, the business of design, and the development and education of the design community.


• Four-page advertorial spread in issue of Perspective ($21,800 value)

• Full-page, four-color ad in issue of Perspective ($6,000 value)

• CEU questionnaire and CEU featured on www.iida.org

9

IIDA awards are designed to honor and celebrate individuals who impact the commercial interior design industry.

CHAPTER AWARDS DATE JUNE 8, 2019

COST $5,000

SIZE 100 CHAPTER LEADERS

The annual IIDA Chapter Awards brings together commercial interior design leaders from across the globe to celebrate outstanding chapter achievements, best practices, program excellence, and the Best Thing Ever (BTE) awards.

Additional Benefit:

• Opportunity to present award at the June Chapter Leadership Council

DIVERSITY AWARD DATE MARCH 20205

COST $7,500

The IIDA Foundation with the Interior Design Educators Council Foundation honors a full-time educator from a diverse background who is devoted to inclusivity both inside and outside of the design classroom.

Additional Benefit:

• Opportunity to present award at the IDEC Annual Conference

10

AWA

RDS

0.5556

5 Contract and payment to be finalized in Fall of 2019.

EDUCATOR OF THE YEAR DATE JUNE 9, 2019

COST $10,000

Created to recognize and celebrate outstanding accomplishments and commitment to interior design education, the IIDA Educator of the Year Award honors a full-time educator.

Additional benefit:

• Opportunity to present award at the IIDA Annual Meeting

• Opportunity for exclusive meeting with award recipient

STUDENT OF THE YEAR DATE JUNE 7, 2020 (SPONSOR CONFIRMED FOR 2019)

COST $10,000

The Student of the Year Award was created to recognize and honor an IIDA Student Member who has demonstrated outstanding academics, volunteer service, and personal achievement.




MEMBER OF THE YEAR DATE JUNE 7, 2020 (SPONSOR CONFIRMED FOR 2019)

COST $10,000

The IIDA Member of the Year Award recognizes and honors an IIDA member who has demonstrated outstanding volunteer service through commitment, passion, professionalism, and dedication to advancing and advocating for the interior design profession.




11

0.5556

12

AN

NIV

ERSA

RYThis year, IIDA celebrates its 25th anniversary with elevated events in addition to annual NeoCon programming. Custom opportunities welcome.

25TH ANNIVERSARY PARTY DATE JUNE 10, 2019


SIZE 500 ATTENDEES

One of our most anticipated and exclusive events of 2019, the IIDA 25th Anniversary Celebration will take place during NeoCon with specialty cocktails, generous hors d’oeuvres, and great company.

HOST (EXCLUSIVE)$35,00020 tickets

PATRON$16,00015 tickets

ASSOCIATE$8,00010 tickets

CHAMPION$4,000Five tickets

SUPPORTER$2,000Three tickets

CONTRIBUTOR$1,500Two tickets

13

IIDA EXPRESS DATE JUNE 9-12, 2019


SIZE MULTIPLE OPPORTUNITIES

Be seen around Chicago with IIDA-branded transportation from select NeoCon-approved hotels to the IIDA Annual Meeting, IIDA HQ, and the Mart. Additional stops available.

IIDA VIGNETTE DATE JUNE 5-12, 2019

COST STARTING AT $2,000 AND IN-KIND CONTRIBUTION

SIZE MULTIPLE OPPORTUNITIES

During NeoCon, refresh the IIDA Headquarters award-winning office with your product. Create the perfect lounge, informal meeting space, or stage set for IIDA programming and office tours.

5 X 5: 25 YEARS OF DESIGNDATE JUNE 11, 2019


SIZE 50-100 ATTENDEES

An intimate networking lunch and multi-generational discussion about the next 25 years of design moderated by IIDA Executive Vice President and CEO, Cheryl S. Durst, Hon. FIIDA, and featuring past IIDA Star and Titan Award winners, futurists, and emerging designers.

HOST (EXCLUSIVE)$12,00010 ticketsWelcome remarks

KEYNOTE$10,000Eight ticketsSpeaker introduction

PATRON$6,000Five tickets

ASSOCIATE$3,000 Four tickets

CHAMPION$1,500 Three tickets

SUPPORTER$1,000 Two tickets

CONTRIBUTOR$500 One ticket

14

Throughout the year, IIDA celebrates the industry with special events that promote the power of design and create networking opportunities with leaders in the industry. From galas to intimate soirees and custom, invite-only events happening around the world, IIDA has the gathering for your audience.

AWARD RECEPTION DATE YEAR ROUND



IIDA places high importance on honoring design excellence. To recognize winners, we host several award receptions complete with a networking cocktail hour and short awards presentation. Opportunities include:

• Latin America Design Awards Reception Chicago | July 2019

• Healthcare Design Awards Reception Chicago | November 2019

• Best of Asia Pacific Design Awards Reception Hong Kong | December 2019

• Global Excellence Design Awards Reception Paris | January 2020

CELE

BRAT

ION

15

HOST (EXCLUSIVE, Industry Member)$35,000 (Sponsor confirmed for 2019)Three tables6

PATRON$15,500Two tables

ASSOCIATE$12,500Two tables

CHAMPION$6,500 One table

VIP BAR$5,000One table

SUPPORTER$3,600Four tickets

CONTRIBUTOR$1,800Two tickets

THE IIDA GALADATE JUNE 9, 2019


SIZE 500 ATTENDEES

The annual, black-tie IIDA Gala hosted in the Ritz Carlton Grand Ballroom kicks off NeoCon with a special evening of networking, dinner, and dancing to honor the winners of two of the most prestigious competitions in interior design—the 46th Annual Interior Design Competition and the 27th Annual Will Ching Design Competition.

6 Each table seats 10 persons.

From hosting panel discussions with industry titans to private speaking engagements at chapter events across the globe, IIDA leadership connects, consults, and engages with commercial design powerhouses. Get your brand in front of the industry’s leaders by sponsoring an IIDA leadership event.

ANNUAL MEETING NeoCon kicks off with the Annual Meeting to celebrate the accomplishments of IIDA, our members, and the interior design community.

CHAMPAGNE TOASTDATE JUNE 9, 2019

COST $5,000

SIZE 300 ATTENDEES

Congratulate the recipients of multiple awards following the Annual Meeting with a champagne toast.

RECEPTION DATE JUNE 9, 2019

COST $15,000

SIZE 300 ATTENDEES

Ahead of the Annual Meeting guests are welcome to network and mingle. Light appetizers served.

STAGE SET DATE JUNE 9, 2019

COST $5,000 AND IN-KIND CONTRIBUTION

SIZE 300 ATTENDEES

Be center stage with your product when you sponsor the stage set seen in person and streamed on Facebook Live (over 284,000 likes).

16

LEA

DER

SHIP

CHAPTER LEADERSHIP COUNCIL (CLC) DATE FEBRUARY AND JUNE 2020 (SPONSOR CONFIRMED FOR 2019)


SIZE 100 ATTENDEES

CLC includes hundreds of leading commercial interior design professionals from IIDA chapter boards across the U.S. and globe that allow you to establish powerful connections between your company and attendees.

KEYNOTE SPEAKERDATE YEAR ROUND


Secure IIDA Executive Vice President and CEO Cheryl Durst, Hon. FIIDA, or IIDA Deputy Director and Senior Vice President John Czarnecki, Hon. IIDA, Assoc. AIA, to deliver a keynote or moderate a discussion at your next event.

INTERNATIONAL BOARD OF DIRECTORS MEETING DATE MARCH AND SEPTEMBER 2019


SIZE 15 IIDA LEADERS

A meeting of IIDA leadership to review Association business and plan for the future of commercial interior design.

Additional benefit:

• Address the Board at start of the meeting

17

As an authority in the field of commercial interior design, IIDA provides its members with unique programs and opportunities for thought leadership, professional development, and learning.

ADVOCACY SYMPOSIUM DATE SEPTEMBER 2019


SIZE 100 ATTENDEES

The Symposium, being held in Boston, is an opportunity for commercial interior designers from across the U.S. to learn the critical skills necessary to advocate for interior design, learn how to work with stakeholder groups to achieve common goals, and promote grassroots involvement.

18

DEV

ELO

PMEN

T

HOST (EXCLUSIVE)$12,000Five ticketsOpening reception

PATRON (EXCLUSIVE)$10,000Four ticketsWelcome remarks7

ADVOCATE$8,000Three ticketsWelcome remarks

CHAMPION (EXCLUSIVE)$5,500Two ticketsLunch sponsorLunch remarks

SUPPORTER$4,000One ticketBreakfast sponsorBreakfast remarks

KEYNOTE$3,000 Speaker introduction

CONTRIBUTOR$1,500 or In-Kind of equal or greater valueSponsor-produced, co-branded notepads, pens, and/or other items

7 Remarks can range from two to ten minutes depending on sponsorship level.

19

INDUSTRY ROUNDTABLEDATE JANUARY 2020

COST $4,800

SIZE LIMIT 15 MANUFACTURERS

Held at IIDA Headquarters in Chicago each year, the Industry Roundtable is an invaluable ‘brain trust’ for IIDA Industry and Professional members for an open dialogue on issues facing the industry. Following the event, an executive report will be published and distributed to participants and IIDA members.

Additional benefits:

• Hotel accommodations for one senior level industry member participant

• All meals included

EDUCATORS ROUNDTABLEDATE OCTOBER 2019

COST STARTING AT $ 20,000

SIZE SIZE VARIES

The multi-day IIDA Educators Roundtable, moderated by Deputy Director and Sr. Vice President John Czarnecki, Hon. IIDA, Assoc. AIA, offers participants the opportunity for crucial discussions regarding the future of the design profession and the impact of design education. Following the event, an executive report will be published and distributed to participants and IIDA members.

HEALTHCARE POWER LUNCHDATE NOVEMBER 2019

COST $7,500


Each year at the Healthcare Design Expo and Conference, IIDA hosts a thought-provoking lunch with small group discussions facilitated by healthcare industry leaders.

IIDA AND AIA PRESENT: DISCUSSION SERIES DATE MARCH 20, 2019 APRIL 17, 2019 MAY 22, 2019


SIZE 100-150

This three-part, panel discussion series, presented by IIDA Headquarters in a first-ever collaboration with AIA Chicago, will have high visibility to an audience of both IIDA and AIA members—interior designers and architects—in Chicago.

The 2019 session topics include a discussion about a recently completed project, the women leading hospitality design, and a conversation with emerging design firms. IIDA CEU and AIA LU certified.

As the future of the commercial design industry, student members look to IIDA for networking opportunities, competitions, mentors, and resources. Position your brand to be a name that supports and empowers emerging talent.

CAMPUS CENTER AWARDS DATE FALL/WINTER 2020 (SPONSOR CONFIRMED FOR 2019)

COST $2,500

The IIDA Campus Center Awards recognize outstanding achievement by an IIDA Campus Center through the development of superior programming that enhances the interior design profession at the student and local levels.

POWERED BY DESIGN DATE JUNE 10, 2020 (SPONSOR CONFIRMED FOR 2019)

COST $6,000

SIZE 100 ATTENDEES

The Powered by Design series ensures the next generation of designers are primed for the future and a successful career in commercial interior design —from discussions on how to network, to how to take professional cues, to how to get the most from their education.

20

STU

DEN

TS

STUDENT DESIGN CHARETTE DATE JUNE 11, 2019 LIVE CHARETTE JUNE 12, 2019 RECEPTION


SIZE 60-100 PARTICIPANTS

This live, onsite annual design competition at NeoCon requires school-nominated IIDA Student members to create a design solution, develop a presentation, and pitch their concept to a panel of esteemed judges—all in just six hours.

STUDENT DESIGN COMPETITION DATE FEBRUARY 20208

COST $7,000

Celebrating the talent and fresh design ideas of interior design students throughout the world, this competition provides emerging professionals the opportunity to solve a design problem and showcase their work.

STUDENT ROUNDTABLEDATE FALL/WINTER 2020 (SPONSOR CONFIRMED FOR 2019)


SIZE 30

The Student Roundtable brings together a select group of IIDA Student members and design professionals to discuss the industry, what students need to transition from school to practice, and what established designers can learn from the next generation of designers. Following the event, an executive report will be published and distributed to participants and IIDA members.

21

HOST $8,500 (Sponsor confirmed for 2019)• One product in design solution• Distribution of cut sheets/product samples• Welcome remarks• Company collateral in winners’ gift bag• Five tickets to the Winners Reception

PATRON$5,000• Official Winners Reception sponsor• Distribution of cut sheets/product samples• Three tickets for company representatives to attend the Winners Reception• Company collateral in winners’ gift bag• Three tickets to the Winners Reception

CHAMPION$3,000• Distribution of cut sheets/product samples• Two tickets to Winners Reception

SUPPORTER$1,500• Distribution of cut sheets/product samples

8 Contract and payment to be finalized in Fall of 2019.

22

In addition to standard sponsor opportunities, IIDA also offers your company additional visibility and reach both in-person and online. Visit iida.org or click below for more information.

ADVERTISINGIIDA publications cover news, competitions, programming, events, industry trends, and more, providing our 15,000+ members with content tailored to the interests of commercial interior design professionals. Special member pricing available.

EMAIL AND POSTAL MAILING LIST RENTAL Put your message directly in front of decision makers. IIDA offers rental of email and postal lists, so you can target your audience even more effectively.

IIDA CONFERENCE CENTER AND EVENT SPACE Located inside the award-winning IIDA Headquarters in downtown Chicago, the IIDA Conference Center and Event Space boasts over 6,000 square feet of flexible space and offers a state-of-the-art venue. The Conference Center is the perfect location for panel discussions, large presentations, intimate social gatherings, and cocktail parties. Special member pricing available.

OTH

ER

https://www.iida.org

http://www.iida.org/content.cfm/publications

https://www.infocusmarketing.com/lists/International-Interior-Design-Association-IIDA-Member-Mailing-Email-Lists

https://www.infocusmarketing.com/lists/International-Interior-Design-Association-IIDA-Member-Mailing-Email-Lists

http://www.iida.org/content.cfm/idea-studio

http://www.iida.org/content.cfm/idea-studio

INAUGURAL WEBSITE SPONSORSHIP DATE ONE YEAR FROM LAUNCH DATE

COST $50,000

SIZE 20,000 MONTHLY VISITORS ANTICIPATED LAUNCH Q2 2019

IIDA is the association with global reach and our website is the place our members and the industry go for thought-leadership, tools and resources, networking opportunities, and job openings. The inaugural sponsor will be the first official sponsor of the new IIDA.org for one year from launch. Following the first year, quarterly sponsorship will be available starting at $25,000.

JOB POSTING ON THE CAREER CENTERJob postings on the IIDA Career Center receive nearly 3 million impressions annually. Whether you’re a design professional seeking your next career move or a principal seeking high-quality design talent, the IIDA Career Center is here to help.

23

https://iida-jobs.careerwebsite.com/

OPPOR TUN - iida.org · 98 CITY CENTERS 15,000+ MEMBERS 35 CHAPTERS GLOBALLY 115 CAMPUS CENTERS 4...

Documents

Transcript of OPPOR TUN - iida.org · 98 CITY CENTERS 15,000+ MEMBERS 35 CHAPTERS GLOBALLY 115 CAMPUS CENTERS 4...