OpenScape Business A unified business solution for small and mid-size companies Oct. 2013.
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Transcript of OpenScape Business A unified business solution for small and mid-size companies Oct. 2013.
OpenScape Business
A unified business solution for small and mid-size companies
Oct. 2013
3Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
4Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
SMBs respond with UC
Most SMBs are still using ‘traditional’ tools to collaborate
Only a very few SMBs have formal team performance management systems in place
Siemens Enterprise Communications global research conducted September/October 2012
80% of SMB’s currently implementing or planning to implement UC
Addressable opportunity for the SMB TDM/IP Market in 2012
$8 Billion
IP accounts for 25% of all lines sold in the SMB Segment in 2010
SMB’s use many tools
55% of respondents want to improve customer service by improving or upgrading their contact center environment
Customer Service is key
Interest in IP is growing
Interest in UC is growing
Big opportunity to improve teams
5Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
UC Can Help You
Sources: Information Week, IT Management, Inc. and Sage Research, Inc.
What’s important? To find people quickly
Average time saved because UC helps you to find the person you need on the first attempt
A Single InboxPresence Saves TimeAverage time saved by managing emails, voicemails and faxes from one inbox
A shipment is heading to the warehouse – Who will receive it?
A deal will close if the owner can talk to the prospect – Can I reach the owner in time?
What’s important? Never missing a message from a customer or coworker
Integration Can Help
A multi-tasking sales person won’t miss a voice or fax message because they will automatically appear via e-mail
What’s important? Not wasting time transferring data
Law firms can track voice communications automatically.
If a customer calls, their CRM data will automatically open on your desktop
32Mins
43Mins
3Benefits
1- Time Savings
2- Better Accuracy
3- Real-Time Data Access
6
7Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
SMB Requirements –Key Research Themes
• Easy to install and maintain• Scalable and Flexible• Mobility/Distributed Workforce• Management of Operational Costs• Productivity and Customer Service• Support
8Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
OpenScape Business meets SMB needs and drives higher margin business
Leverage your knowledge and training on H3K and OSO to bring customers into the UC World with minimal effort
Customer Relationship Management, mid- and long-term, starting with Voice and easily bringing customers into the UC World
Have the answers to how your customers can manage BYOD and bring them Presence and Social Media integration
Help Progressive SMBs utilize their IT budgets to invest in a modern UC solutions at minimized cost because they can migrate existing investments
Show your UC and Contact Center competence, becoming a trusted partner to your customers
With a simplified and all-inclusive license structure, benefit from Support and free software Upgrades for 3 years
9Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Improve Team Performance andCustomer Service
One Solution
Our Own Experience
Cost Control and Investment Protection
Retain Competitive Advantage
Leverage IP and UC
Goals and Solutions
• Manage many tasks
• Enable employees on the move
• Improve customer service
• Lower operational costs
• Scalable and flexible solution
• Vendor support
Business Goals Management Team
Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Key Factors
• UC available to everyone
• Support smart phones and tablets
• Integrated tools enabling productivity
• Simple migration
• Integration; add new users and devices
• Global model to reassure customers
10
Combining the Best of our SMB Products
• Common Platform
• Flexible Upgrading
• Standard Devices
• UC for any Platform
Copyright © Unify GmbH & Co. KG 2013. All rights reserved. 11
12Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
OpenScape Business
Unified Business
A unified business experience for single or multi-site environments
All-in-One Fully Integrated
Phones and apps for any workplace
“Classic” or Modern VOIP Cabling
Adapts to your
Business
13Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Unmatched in Value & Ease of InstallationFeature
Ease of Installation/Support Scalability Mobility TCO
Serviceability & Productivity Differentiators
Full UC solution
More UC functionality in one box than any other vendor
Embedded UC regardless of Voice Infrastructure (TDM / IP)
Supports All Devices and Clients
Available on more mobile platforms than competitors
Has Apple Mac OS client, where other vendors have Web-based solutions
Supports Dual-Mode, WLAN, DECT/Wireless DECT
ONE Solution Architecture
No rip and replace to upgrade from voice to UC, add more functionality, or to support more users
Single UCC Domain
Ease of Management
Easy to support with Web-based
management tools Flexible licensing on-line
Flexible deployment
All-in-One Appliance or virtualized option with Software
14Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
15Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
OpenScape Business -Unmatched in Value
• UCC for Standalone and Multisite environments
• Voice, Presence, Conferencing, Contact Center, Messaging, IM, Mobility, Fax
• UI Integration OpenScape Web Collaboration
• Unified Design: Common SW & HW solution across all deployments
• Reduced/optimized hardware: One main board for UC, VoIP & Data integrated
• All-In-One solution supporting all interfaces: Full IP, digital- , analog-, DECT- Voice & UCC
• Generate value with the easiest path from Voice to UCC (on-board UC)
• Investment Protection & Migration: Keep the box & phones -change the board
• Make money: Fulfill the customer’s needs perfectly with one product
All-in-One UC for SMBs
ONE Solution Architecture
For our Partners
16Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
For any Infrastructure, HW & SW, “Classic” or IP
OpenScape Business X3 / X5 / X8Voice & UC-Solution for up to 500 Users
OpenScape Business SVirtualized PABX for up to 500 Users
UC Booster Card For up to 150 UC Suite Users
Plug-In Board for X3R/X5R/X8
All-In-One Voice & UC with on-board full IP, for up to 500 IP Users, IP & Digital & Analog, DECT, ITSP, SIP Trunking, ISDN / S2
UC Booster Option
UC Booster ServerFor up to 500 UC Suite User
Server for X3/X5/X8
Voice Channel Boosteradditional DSP channel
for X3/X5/X8
X3 X5 X8
Server-based or fully virtualized
All-in-one Voice & UC , Server -based UC Software Solution for up to 500 Users,Virtualization with VMware, SIP Trunking
OpenScape Business Phase 2 Features
Professional UCC Clients
• myPortal for Outlook • myPortal for Desktop• myAttendant (Attendant
Console)• myAgent (Contact Center
Client)• myPortal Smart
enhancements
Integrated Applications & Networking
• OpenDirectory Service with external database access
• Application Launcher• Multimedia Contact Center• OpenStage GateView• CSTA 3rd Party Connectivity• UC Networking across all
deployments
New enhanced deployment options
• UC Booster Card for up to 150 professional UC Users
• UC Booster Server for up to 500 professional UC Users
• OpenScape Business S, pure Voice & UCC Software Solution
1717Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Leverage Existing InvestmentsInnovative Migration for your existing HiPath 3000 V9
Flexibility to move from TDM to IP– Exchange your mainboard
Investment Protection – Keep your hardware, phones and cables
Easy migration path for HiPath 3000 (includes OpenScape Office HX) customers – Exchange your mainboard
Upgrade to full featured UCC and use Presence, Fax, Conferencing, Contact Center and much more…
Migration Path for OpenScape Office LX Customers – Free of charge upgrade license
Leverage Existing Investments
18Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
19Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
20Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
The Perfect Solution for SMBsOpenScape Business Voice & Unified Communications
User Clients & Groupware myPortal Smart, myPortal for Desktop,
myPortal for Outlook, myPortal for Mobile/ Tablet
Voice & Video ClientsAll OpenStage HFA, T & SIP devices,
Video with OpenScape Personal Edition SIP
Multichannel Contact CenterAvailable now for all deployment models
Attendant Console & ApplicationsmyAttendant & OpenScape Business Att
enhancementsOpenStage GateView, Application Launcher
Packaged UC: UC Smart and UC SuiteEmbedded and boosters/software
UC
Sm
art
Em
bedd
ed
• Presence including status-based announcements
• Favorites including Call Status
• Call Journal
• Visual VoiceMail Control (with Voicemail license)
• VoiceMail to E-mail Service
• Ad Hoc Conferencing
• Directory Access
• Chat & Reminder
• For Apple MAC OS & Windows
• myPortal for Mobile/Tablet (with Mobility User license)
myPortal SmartIntegrated on the new UC Mainboard,
per User License
UC
Sui
teB
oost
ers/
Sof
twar
e myPortal for OutlookPer User License
Requires Booster Card/Server, Business S
• Visual Voicemail Control (with VoiceMail license)
• Directory Search• Favorites & IM• Call History• Visual & Audio Presence• myPortal for Mobile/Tablet
(requires Mobility User license)
• Rule Management• Personal IVR• Live Call Recording• Call Me• Calendar Integration• Desktop Dialing+ Outlook Integration
myPortal for DesktopPer User License
Requires Booster Card/Server, Business S
• Visual Voicemail Control (with VoiceMail license)
• Directory Search• Favorites & IM• Call History• Visual & Audio Presence• myPortal for Mobile/Tablet
(requires Mobility User license)
+ Rule Management+ Personal IVR+ Live Call Recording+ Call Me+ Calendar Integration+ Desktop Dialing
UC Conference User
Requires UC Suite
UC Fax UserRequires UC Suite
More UCMore UC
Packages: UC Smart & UC Suite
21Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
22Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
UC Clients for any Workplace
myPortal Smart•The powerful entry into the world of UC•For office-based users with the most common OS (Windows & MAC)
myPortal for Mobile/for TabletFor mobile users – offering UC everywhere on almost every device
myPortal for OpenStageAllowing office-based workers fast change of their presence status and fast & comfortable access to their voice mail box
Desktop Clients Mobility Client
On the PhoneDesktop & Groupware Integration
myPortal for Outlook & Desktop•Full feature diversity on the Desktop or integrated into Outlook
•The perfect solution for Microsoft Outlook users
Powerful Entry into the UC World
23Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Stay in contact, and never miss an important messagewith myPortal Smart
Visual Voice Mail Control
Chat
Voicemail to E-mail
Presence includes status-based announcementsFavorites includes Call Status
Ad hoc conferencing
Directory Access
ReminderFor Apple MAC OS & Windows
Integrated in theUC-Mainboard forup to 50 users forthe X3, X5, X8
UC Smart -Integrated Enhancements
24Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Improve your reachability with integrated visual voicemail and Auto Attendant
Voicemail – Fully integrated into UC Smart
• Up to 300 Voicemail boxes• 6 Channels, 32h recording• TUI or UC Smart controlled• Voice Quality G.711 Wave• Enhanced password security• Announcement port start/stop or Loop• Group Mailbox (MWI to all members)
Auto Attendant - No need for additional hardware
• Up to 100 Auto Attendant Mailboxes• Multi Level Attendant , AA to AA, Mailbox or
numbers• 4 Auto Attendant Greetings for: night/day, manual
selection, etc.
myPortal for Desktop & myPortal for Outlook
25
Speed your communication with integrated UC
Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
UC Suitewith UC Booster Card, Booster
Server or Business S
Drag & Drop Conference
Call Recording Integrated Presence Visual Voicemail Fax Mailbox Call Journal
Directory Access
Call Pop-Ups
Dial per Mouse Click
Mobility
Personal Auto-Attendant
Personal Notification
One Number Service
Instant
Messaging
Favorites
Social
Media
OutlookIntegration
Web-Collaboration
1#
myPortal for Mobile & myPortal for Tablet
26
Unlimited Mobility and Collaboration – Be available
Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
The OpenScape Business user interface for mobile employees using smartphones or tablets with a graphical user interface such as: iPhone, Blackberry, Nokia, Android and Windows Mobile
Open browser based approach for all other mobile phones or tablets - No dedicated applications need to be loaded on the mobile device
Enhanced UC feature set for managing calls directly from the mobile phone (incl. conferencing, consultation and call transfer)
No need of a parallel fixed phone anymore with the new mobility user license
The Attendant Console and myAttendant
27Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Stay in control of your business and see who isavailable, and who is not, at-a-glance
myAttendant for UC Suitefor operators to handle calls fast and efficiently, and for managing teams
OpenScape Business Attendant and BLF
28Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Provides the perfect view to all users
OpenScape Business Attendant
• Display and change Presence status on Attendant BLF
• Show BLF with Feature keys ( Hold, Day/Night )• New Phonebook : System speed dial• "All in one window" for small systems• Support of OpenStage 30T• Network-wide “Call Status” & Presence View for
up to 4 Nodes (with BLF Server), more on a PSF base
• Different Skin variants available
OpenScape Business BLF (Busy Lamp Field)
• Network-wide Call Status & Presence view for up to 4 Nodes
• Display Presence status for other users & Change own Presence
• Up to 50 Business BLF Users per node• Caller Journal in/out• Dial via Web Service Interface (CTI Control)• Business BLF is a “Stand-Alone” Application, BLF
Server for network-wide use
OpenScape Web Collaboration Integrated
29
Launch it with OpenScape Business User Interface
Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
• Full-featured OpenScape Web Collaboration solution specifically packed and embedded for SMBs
• Launched via OpenScape Business Drag & Drop Conferencing Service or from call pop-up window
• Simple, intuitive interface with one-click access to all features
• Integrated text, data, web, and multi-party H.264 desktop video conferencing
• Mobile client that runs on any smartphone device including iPhone, iPad, iPod Touch and Android clients
• Highly secure 256-bit AES encryption• On-premise deployment model, that can be
installed quickly, cost-effectively, and with minimum IT resources
• OpenScape Web Collaboration requires a Windows Server
• Available with UC Suite (UC Booster Card/Server or Business S)
On-Premise Mobility -DECT and DECT IP
30Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
For voice connectivity on the entire campus, for traditional and IP-based communication infrastructures
DECT “Classic”
• For traditional and network infrastructure• Convenient, easy-to-use ,menu-driven interface
of the DECT handset• Up to 7 DECT base stations for X3 and X5 rack
variants
DECT IP
• For IP networks • Phonebook via LDAP • Call waiting and call forwarding• Caller Name on display and differentiation of calls
(internal/external)• Message Waiting Indication
31Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Full Range of UC-enabled Devices & Voice Clients
IP
DeploymentService
Phones
SoftClients
Mobile UC
CMI, IP DECT,WLAN
• OS5• OS10• OS15• OS20• OS30• OS40• OS60• IP 35/55
(SIP)
OpenStage HFA, SIP & T –Secure, reliable advanced phones
* Migration of existing optiPoint Phones possible
32Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Open Directory for Business Process Integration
An embedded solution to provide flexible connectivity to external customer databases & client applications
Unified Directory Access
Database Connector SQL
• Access to all directories from 3rd party applications, OpenStage or IP-DECT through an embedded LDAP Server interface
• Connection to multiple external databases• Combines internal directories and external
databases into a single unified search engine UI
• Easy to manage and configure through well-known OpenScape Business Web-based Management
Access to PhonebookOpen Directory Assistant
33Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
OpenStage Gate View
User-friendly, security solution offering real-time video surveillance to observe/control your business from anywhere
• View real-time video from a broad range of device options
• Compatible with a large range of certified IP web-cameras to prevent physical threats
• Video recording to secure and observe important areas
• Video-control entrance areas and grant access via OpenStage phones together with video door-phone solutions
• PC Desktops (Web-client)• OpenStage 60• iPhone/iPad (Gate View
app)• Entrances• Parking lots• Doors
34Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Integrated Contact Center with UC Suite
Supervisors tools that can help Agents be more productive
Collaboration tools that get the right expert on the line
Optimize agent productivity with innovative communications tools
Visual design tools that simplify workflow development
Business Process Integration
Intelligent Routing
Integrated Multimedia
Easy Management & Reporting
35Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Multimedia Contact Center
Anywhere Agents –One Call Resolution
At Home
Headquarters
Supervisors and Agents
Branch Office
Agents
Agent
• Reports• Agent Functions• Team Information• Presence of the Experts• Call Pop-Ups• Hands-free Call Control• Individual Recording of Agent Calls• Contact Center Voice Calls, Fax, & E-mail• Customized Agent Desktop
36Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
The Open Approach –IT Flexibility
IntegrationIntegration into business environments and customer databases with Open Directory Services and Application Launcher increase productivity
Social CollaborationExtending communications reach with standard Interface XMPP leveraging social media networks (e.g. Google Talk)
ConnectivityOpen SIP Interface to leverage lowest cost IP communications via SIP trunking, including service such as Skype Connect
Flexible DeploymentsDesktop and OS/Application level virtualization reducing physical HW while enhancing availability and reliability
Seamlessly integrate into the IT Eco Systems of choice
SIP
37Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Integrate CRM with Application Launcher
A client application that allows the launch of 3rd party business applications based on Caller Identification (CLI)
Productivity
Customer Service
• Handing over caller information from OpenScape Business into existing customers CRM apps
• Launch customer apps by batch file or URLs• Flexible pop-up windows with customized
action buttons• Can be licensed individually per user client
38Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
Serviceability & Manageability Improvements
39
WBM and wizards make things easy –no need for robust IT staff
Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
• Less effort needed to bring H3K or OSO service technicians to the OpenScape Business level
• Central Licensing within WBM for network-wide easy move and changes
• Licenses can be shifted within the network without CLS
• Easy Migration Path to exchange HiPath 3000 to OpenScape Business
• Common SW setup – One Installation DVD Media for server-based deployments
• Intuitive wizards for voice and UC simplify the setup and configuration
• Reuse of existing extension boards for TDM, DECT SLC cards and IVM
• SSDP ready – Improved remote and secure serviceability
Centralized ManagementInstallation WizardsPre Installed system and UCC Server PlugInNo Linux know-how requiredReuse of existing extensions cards
40Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
41Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
OpenScape Business Networking
Evolution of HiPath 3000 and OpenScape Office
Voice and UC Networking is important for SMBs
• Many Businesses have multiple locations (branches, sales offices, etc.) or offices on a single campus
• Site expansion is also typical as small and medium sized businesses grow
• The need to communicate and collaborate as one entity is especially critical for smaller companies trying to compete with large enterprises
Benefits
• Always know the availability of your colleagues in other locations
• Stay within reach of your colleagues and customers from any device and location
• Managing a single UC domain vs. multiple redundant standalone deployments
42Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Voice and UC Networking Scenarios
OpenScape Business Deployments
• Multiple networked OpenScape Business X3/X5/X8 • Voice Networking • UC Networking with UC Booster
Card/Server• Mixed OpenScape Business X3/X5/X8 with
OpenScape Business S• Voice Networking• UC Networking with UC Booster Card /
Server• OpenScape Business S utilizing OpenScape
Business X3/ X5/X8 as a gateway • Single or Multi Gateway Option
• OpenScape Business SIP Interconnection• Connection of certified 3rd Party SIP
Applications
Networking with Large Enterprises
• OpenScape Business X3/X5/X8 networked with HiPath 4000 V6
• OpenScape Business networked with OpenScape Voice (planned)
43Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Networking with UC Suite
Flexibility in deployment and interfaces• Voice supported Presence management (Presence visibility)• Network-wide call status (ringing, on call, active mobile device)• Call Pick Up via myPortal• Instant Messaging including multi user chats• Drag & Drop Conferencing in the network• Network-wide Web Collaboration (with Desktop Sharing & Video)• Voicemail forwarding in the network• Business Attendant and myAttendant change presence status for all users • System-wide internal directory and favorites• External directories via Open Directory Services • Integration into MS Exchange calendar and public folders• XMPP based presence & chat support to external partners• Providing network-wide busy lamp indication on DSS Phone Keys
44Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Multiple Networked ScenariosVoice Networking OpenScape Business X3/X5/X8 & S
• Up to 32 Nodes (more on PSF base)
• Up to 1000 Users in a network (more on PSF base)
UC Networking with OpenScape Business X3/X5/X8 & S
• Up to 8 Nodes (more on PSF base)
• Up to 1000 Users in a network (more on PSF base)
• Requires Booster Card / Server per system
Network-wide License Shifting
• License Shift the easy way via WBM – no CLS needed
• UC Suite/Smart User, IP User, TDM User, VoiceMail User, etc.
Network-wide installation and administration via WBM (Wizards)
• As known from OpenScape Office, enhanced Wizard Functionality
• No need of HiPath 5000RSM anymore
Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Survivability is Business Continuity
45
• Dedicated Standard Industry Server
• Redundant power supply
• Linux SW based redundant hard disks
• ECC RAM to detect and correct RAM errors
• Automatic re-register via second standby registration setting
• Voice functionality can be used during the emergency mode
• Detects server failures automatically, using a “heartbeat” on servers
• Restarts virtual machines almost instantly without human intervention
Host System
Customers
Suppliers
Sales Teams1.High Availability
Server HW2.X3/X5/X8 Failover3.VMWare – High
Availability
46Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Software-based UC Solution- Virtualization
• Re-organization due to server rank-growth
• Need of Centralized Management
• Need to enhance reliability
• Need to reduce service hours
• Reduction of physical Server-Parks: > HW costs, Space, Green IT
• Ease of Data Backup and Restore
• Scalability
• Monitoring
• Re-use of old OS systems in a virtual environment
Motivations Benefits
47Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
48Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
OpenScape Business Licensing
The most flexible licensing structure for individual usePartner Benefits
• Greater flexibility and ability to tailor the solution according to customer requirements
• Reduce Partner & Distributors inventory by reducing prices for hardware components
• Change from HW to SW Business. Licenses can be ordered from SEN within an hour; no need for stock
• Positive financial impact for all Partners• All licenses can be shifted within the WBM – no
need for complex shift on CLS anymore• Reduced license complexity due to a common
OSBiz architecture for all deployments (X3/X5/X8 & UC Booster Card/Server, Business S)
Customer Benefits
• Tailored to customer needs: Customers are only paying for the functionality they are using
• UC for up to 50 Users is simply a matter of activating an additional license, no need for additional HW
• Licenses can be activated easily via Remote • Easy upgrade options from UC Smart to UC Suite
if a customer wants to have more
49Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Reduced Complexity in Ordering
Only one base package across all deployments
No need for BS4-Channel License anymore
No need for complex B-Channel Licensing for HG1500 anymore
No need for a Contact Center Base license anymore
Channel per Voice Trunk
DSP
CC Base
Many Base Packages
50Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
51Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Software Assurance Built-in
Cost of software 30%
Install Upgrade
W/O Software Assurance
With Software Assurance
52Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Inclusive Partner Support
Peace of mind for customers; revenue for PartnersPartner Benefits
• Competitive vendor support offering, tangible re-sellable service features
• Simple inclusive support offering – easy to process, no separate order handling
• Reduced risk in deployment and support for the new solution elements
• Reliable and transparent SLAs position partner as expert resource
• Elevation of partner to trusted business advisor increases up-sell /renewal potential
• Increased customer wallet share by offering a mix of own and SEN value add services.
• Longer-term fixed recurring service revenue and margin potential
Customer Benefits
• Peace of mind in the event of an issue with guaranteed support by SEN as the vendor
• Enhanced customer satisfaction and loyalty• Trusted advisor will help SMBs keep up with the
speed of business and their growing needs around communication solutions and corresponding services
• Investment Protection and Stability in an otherwise ever changing business environment
53Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
54Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
SMB Portfolio At-A-GlanceOpenScape Business Voice & Unified Communications
All-in-one UC Appliance X3 / X5 / X8
• Supporting up to 500 users(IP, TDM, analog)
• Incl. “on board” UC Smart• Advanced UC Suite via
Booster Options• ITSP, SIP Trunking, BRI, PRI
& analogue
Virtualized SW UC Solution OpenScape Business S• Server based PBX including UC • Supporting up to 500 users (IP)• Advanced UC Suite• Virtualization with VMware• ITSP, SIP Trunking
OpenScape Office MX
• All-In-One UC appliance solution• Supporting up to 150 users
(IP, analog)• Advanced UC Suite• ITSP, SIP Trunking, BRI, PRI &
analogue • Software Update coming in 2014
for OpenScape Office MX HW
55Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Sales Enablement Overview
Market Introduction Content of MIT training to include:
Sales Enablement to partner with APT to deliver:
• English and German SVUs on OpenScape Business MIT for Sales and Presales audience
• Recorded, on-demand WBTs post SVUs
Key Deliverables:
• Scripted Sales/ Presales presentation on OpenScape Business solution (English and German)
• Sales/Presales web-based training (WBT) on OpenScape Business (English)
• Post-course test (English)
Goals and Details
• Market Trends• Target Customers• Solution Architecture• Sales Plays• Positioning / GTM• Migration Strategies• Licensing• Sales resources
For Unify & Indirect Channel Sales and Presales
Training Concept Available Assets
Contact your Regional Partner Representative regarding training dates
Services Training for Market Introduction
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OR
H3K technician- Voice only H3K technician- Voice & UC
Classroom
H3K Upgrade2 days incl. practical
exercises
E-learning Classroom Upgrade 2 days
Incl. practical exercises
OR
E-learning modulesSystem overview and licenses
System installation and initialStart up
Backup/restore and softwareupdate
Smart Voicemail
Service and remote service
Migration from H3K into OSBiz
Classroom UC SmartClassroom 1 day
Classroom UC SuiteClassroom 2 day
OR
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Channel Partner Opportunities
Attractive on-boarding program to minimize a partners “time to money”
Demo packages (via Go Forward! Program)
OpenScape Business S Demo DVD - (ready to show OSBiz Live!)
Key Deliverables:SEBA to access Marketing tools
Digital Channel
Presentation/Datasheets
Competitive QRG
Flash Demo and Videos
Free 30 day Activation Period for all features (one time)
Free 90 day Evaluation for UC, CRM Integration and Contact Center
NextGen Migration Promotion for HiPath 3000 installed base and new OpenScape Office customers
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Agenda• SMB Market Trends and Challenges
• The OpenScape Business Answer
• One Architecture
• UC Solution and Features
• Solution Manageability
• Networking & Deployment
• Sales Structure
• Support Included
• Partner Sales Support
• Key Takeaways
59Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
OpenScape Business
All-in-One Solution meeting all SMB needs• Easy to install and maintain• Scalable and Flexible• Mobility/Distributed Workforce• Management of Operational Costs• Productivity and Customer Service• Support
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OpenScape Business -Unmatched in Value
More UC functionality in one box than any other vendor, and is easy to support with Web-based management tools
A superior ownership experience – No rip and replace to upgrade from TDM to IP, add more functionality, or scale to support more users
Has Apple Mac OS client, where other vendors only have Web-based solutions
Available on more mobile platforms than any other vendor
Simplicity
TCO
User Experience
Flexibility
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"We are pleased to add OpenScape Business to our portfolio and are excited to bring a UC solution to our TDM customers. As a partner who has sold HiPath 3000 systems for many years, we see OpenScape Business as a natural evolution of this product family that brings our customers the latest in communications technology." Ian Allmark
Managing Director, Lloyds IP
Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
Messages to Help You Sell
WITH FEATURES TO INCREASE EMPLOYEE SATISFACTION:The most innovative user experiencefor PC Desktops (Windows & Mac OS), MS Outlook & Groupware Integration, supporting all Smartphones, SEN Desktop-Phones and Tablets
CAPITALIZE ON DEPLOYMENT OPTIONS:The most flexible and scalable deployment From standalone to multisite, from converged to full IP, as appliance, on standard server and virtualized, providing UC with ANY Voice infrastructure
LEAD WITH BENEFITS OF UC:The most complete, embedded, All-in-One UC offering Including Voice, Presence, Conferencing, Web Collaboration, Messaging, IM, Fax and Contact Center
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Copyright © Unify GmbH & Co. KG 2013. All rights reserved.
OpenScape Business Key Takeaways• Streamlined product portfolio (i.e. less cables, less hardware boards) will simplify the
product and increase overall margin
• Designed as an All-in-One Appliance with TDM, analogue, DECT, IP and UC as default capabilities, driving Partners toward this higher margin business by selling UC on top of a voice solution
• Packaging scenarios simplifies sales and drives SMB Customers toward IP and UC – the higher margin business
• New license model lowers the Channel’s upfront investment and can be ordered and activated online during installation
• 3 years SW Upgrades are included, receive all upgrades and updates for free
• 3 years of Partner Support is included with premium hotline, remote access platform