Opening Doors to China - Introducing the NZ Inc China Strategy
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Opening Doors to China - Introducing the NZ Inc China Strategy
John Bedkober
International Market Manager
New Zealand Trade and Enterprise
18th May 2012
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New Zealand’s exports to China have been growing strongly while the trade deficit has been shrinking
Trade with China 2006-2011NZ $BN
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*Figures are rounded to the nearest billion and are for exports of goods only.**NZTE customer numbers include service companies
12,000
Export goods earnings, year to June 2011*
$36billion
$5billion
$3billion
Companies $5-$25m
Companies< $5m
460
*Figures are rounded to the nearest billion and are for exports of goods only.**NZTE customer numbers include service companies
We are sharpening our focus… strategy is about choice
260Companies
earning >$25m
Number of New Zealand exporters
Focus 500
2000 NZTE CUSTOMERS
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For NZTE… we are focusing on commercial companies
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