Marley & meMarley & me

Marley & meMarley & meDavid Frankel

2008

Budget: $60million(estimated)

Semiotically Semiotically analysing the analysing the clip...clip...20th Century fox and Regency are the 20th Century fox and Regency are the

companies (including animation) featured on companies (including animation) featured on the opening credits. Also mentioned again the opening credits. Also mentioned again against a black background when the against a black background when the voiceover starts.voiceover starts.

40 seconds of company credits40 seconds of company credits

Voice over from the central protagonist Voice over from the central protagonist

Boy in a field with dog, you think this is the Boy in a field with dog, you think this is the central protagonist.central protagonist.

when the dog barks it totally changes the when the dog barks it totally changes the mood of the scene instantly, and the music mood of the scene instantly, and the music also helps, this is where we see the also helps, this is where we see the protagonist for the first time.protagonist for the first time.

Semiotically Semiotically analysing the analysing the clip... clip... the frame is paused when the guy is jumping over the frame is paused when the guy is jumping over

the fence to introduce his characterthe fence to introduce his character

the central protagonist is also the narrator and he the central protagonist is also the narrator and he provides the audience with expositionprovides the audience with exposition

Frame shot through the door looks effective and Frame shot through the door looks effective and is differentis different

Another character is introduced, wedding day, Another character is introduced, wedding day, drinking champagne from the bottle, class.drinking champagne from the bottle, class.

Pans out through the window, showing main 2 Pans out through the window, showing main 2 protagonists’ namesprotagonists’ names

fades to white and the music changes, more fades to white and the music changes, more upbeat, and establishing shots of a sunny upbeat, and establishing shots of a sunny locationlocation

Representations of Representations of stereotypes...stereotypes...

stereotypical american stereotypical american freshly married husband freshly married husband and wife.and wife.

The target The target audience...audience...The film is rated a PG by the The film is rated a PG by the BFFC, but does include a few BFFC, but does include a few adult themesadult themes

Audience could range from Audience could range from young adult to adult (probably young adult to adult (probably 12+) good family film.12+) good family film.

Marketing Marketing strategies...strategies...

American American DVD CoverDVD Cover

English English DVD CoverDVD Cover

SoundtracSoundtrackk

Institution...Institution...Budget: $60million (estimated)

UK Gross: £15,123,080

Opening weekend: £4,414,169 (467 Screens)

The characters are well known in America especially but Jennifer Aniston is very well known from friends.

The genre...The genre...

Typical Romcom, but Typical Romcom, but also covers social also covers social issues such as death.issues such as death.

The characters are The characters are typical to that genre typical to that genre