Open learn venture pitch final

OpenLearn, OpenLearn, JaJa

By Kereen Tatham-MayeETEC522

Teachers connection...Our Mission...

AgendaAgendaICT Challenge for Jamaican Teachers...OpenLearn Ja Opportunities...

Learning Community Market Overview...OpenLearn Ja Management Team...

Business Life Cycle..

Ownership and License...

Financial Overview...

Venture Proposition Reflection...

Business Model...

OpenLearn Ja Product...

ICT Challenge for Jamaican ICT Challenge for Jamaican Teachers...Teachers...


Instructional Technology Integration

Sharing and collaboration

among Teachers

Deploy e-learning platform

Enhanced teacher access to

information

Instructional Technology Certification

Simplified research process


OpenLearn Ja’s OpportunityOpenLearn Ja’s OpportunityIndustry Needs: (Increased enrolment, infrastructure and access)

-Growth in teacher enrolment in OpenLearn, Ja courses...-Ministry of Education’s national teacher/laptop policy is on the rise... -Increased Internet usage among Jamaican teachers...

Communication, collaboration and interest:

-Increased coverage for broadband across the island...-Increased communication through the Internet by Jamaican Teachers-High interest level of teachers for online professional development training and certification...

OpenLearn Ja Product...OpenLearn Ja Product...


Certified facilitators

Over 50 curriculu

m courses

Local and internatio

nal certificati

on

Empowered teachers (easy-to-

access tools)

Online Professional Developmen

t

Boost opportunity

for innovation

Promote technolog

y integratio

n

Reduce paper

work for teachers

Simplified sharing of resources

Meeting teachers’

digital needs


OpenLearn OpenLearn Benefits...Benefits... ISTE

Certification...

Easy Content Management...

Global connection...

Lifelong Learning...

Unified communication...

E-learning platform...

Eliminates travelling

Up-to-date learning

resources...

OpenLearn Ja’s secret OpenLearn Ja’s secret sauce...sauce...



Online Learning Community Market Overview

Mark

et

Valu

e $

m

Software, Hardware, and Services Market Size For Software, Hardware, and Services Market Size For Education (Education (Source: IDCSource: IDC))

Management TeamManagement Team


Andrew Brown (HBSc.)

Richard Bernard

Kereen Tatham-Maye (PHd.)


Partners/Associates...Partners/Associates...

The Ministry of Education and Culture, Jamaica...

Caribbean Knowledge Learning Network (CKLN)...

Jamaica Collaborative Universal Technology Education...

Bethlehem Moravian College, Jamaica

International Society for Technology in Education (ISTE)...

Ownership and LicenseOwnership and License


Currently: use Moodle

LMS Open Source

-No license fee...


Business Model...Business Model...Branding

“A brand is not just a promise...It’s an expectation – A theme that a company rallies behind” Jonathan Schwartz (CEO – Sun Microsystems)

Our teachers expect worldclass professional development training and certification...This is OpenLearn Ja’s guiding light...

Subscription-pricing-model

This ensures a constant revenue stream for OpenLearn Ja...

Advertising

1.To create awareness, customer interest and desire...2.To maintain/ build OpenLearn’s brand loyalty among Jamaican teachers..


Sample OpenLearn Sample OpenLearn Deployment (Basic)Deployment (Basic)


FinancialFinancial OverviewOverview


Financial OverviewFinancial Overview


Financial Requirement...Financial Requirement...

Proforma Budget

1. Design and Development2. Delivery with new proprietary Delivery System3. Administration and Maintenance

Total

$150,000$80,000

$20,000

$200,000

Financial Financial Expectations...Expectations...


Estimated Revenue $220,000

Estimated Expense $120,000

Estimated Income $100,000

Estimated Revenue $180,000

Estimated Expense $100,000

Estimated Income $80,000

Profit and Loss for the first year

Profit and Loss for the second year


Learning Community Business Learning Community Business Life Cycle...Life Cycle...

OpenLearn Ja


Exit StrategyExit StrategyFormal Written succession

plan...


Venture Proposition Venture Proposition Reflection...Reflection...

Strengths:1.There is already a market for our product, as we have been in business since 2007...2.Our team has shown their capability of running a business so far...3.The business is already profitable4.We have first hand knowledge of the problems in our business...

Weakness:1. New tax measures on computers and telecommunication system might impact on Internet use and computer ownership...

Open learn venture pitch final

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Transcript of Open learn venture pitch final