Smart Retro "Nordic cities beyond digital distruption" launch lunch
Open Channels Group Lunch and Learn - Beyond The Meeting
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Transcript of Open Channels Group Lunch and Learn - Beyond The Meeting
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OPEN CHANNELS GROUP
OCG Lunch & LearnAugust 5, 2011
@OpenChannelsPR #OCGLunchnLearnPresenters: Malizy Scruggs and
Kimberly Sims
Beyond the Meeting
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OPEN CHANNELS GROUP
YOU WILL LEARN
• Components of a public participation strategy
• Difference between compliance and community building
• Establishing common ground • One-way vs Two-way communication• Types of low technology and high
technology options
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OPEN CHANNELS GROUP
TIPS1. Standard texting rates only (worst case US $0.20)2. We have no access to your phone number3. Capitalization doesn’t matter, but spaces and spelling do
HOW TO VOTE VIA TEXTING
EXAMPLE
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OPEN CHANNELS GROUP
HOW TO VOTE VIA POLL4.COM
Capitalization doesn’t matter, but spaces and spelling doTIP
EXAMPLE
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OPEN CHANNELS GROUP
HOW TO VOTE VIA TWITTER
1. Capitalization doesn’t matter, but spaces and spelling do2. Since @poll is the first word, your followers will not receive this tweetTIPS
EXAMPLE
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OPEN CHANNELS GROUP
WHAT IS P2?
Any process that involves the public in problem solving or decision making and uses public input to make decisions.
--International Association of Public Participation
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OPEN CHANNELS GROUP
“Rather than asking people always to come to our meetings, we need to go out to find out what are their issues, how to align with their goals, instead of asking them always to align with our goals. We need to be there to listen rather than inform and tell, we need to be more participants.”
Source: Moving Public Participation beyond Compliance: Uncommon Approaches to FindingCommon Ground by Kirsten M. Leong, John F. Forester, and Daniel J.Decker
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OPEN CHANNELS GROUP
Identify the Problem
Affects Information Gathering
Objectives and Goals
Stakeholder Analysis Allies Opponents
Assets and Constraints
Techniques and Methods Decision-making Process
Action Plan
P2 STRATEGY
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OPEN CHANNELS GROUP
Identify the Problem
Affects Information Gathering
Objectives and Goals
Stakeholder Analysis Allies Opponents
Assets and Constraints
Techniques and Methods Decision-making Process
Action Plan
P2 STRATEGY
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OPEN CHANNELS GROUP
STAKEHOLDER ANALYSISInterested
Stakeholders
Indirectly Affected
Directly Affected
By impact or interest in the project
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OPEN CHANNELS GROUP
STAKEHOLDER ANALYSIS
Other
Government
Citizen and Community
Non-government Organizations
Business and Industry
By sector
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OPEN CHANNELS GROUP
STAKEHOLDER ANALYSIS
National
Regional
NeighboringCommunities
Local
By geographic location
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OPEN CHANNELS GROUP
STAKEHOLDER ANALYSIS
Allies Opponents
By allies/opponents
Neutral
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OPEN CHANNELS GROUP
Identify the Problem
Affects Information Gathering
Objectives and Goals
Stakeholder Analysis Allies Opponents
Assets and Constraints
Techniques and Methods Decision-making Process
Action Plan
P2 STRATEGY
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OPEN CHANNELS GROUP
P2 PROCESS LEVELS OF PARTICIPATION
P2 TECHNIQUE
Compliance Inform InformativeCommunity Building Consult Public Input
Involve Interactive
Collaborate Online/Digital
Empower Partnerships
TECHNIQUES/METHODS
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OPEN CHANNELS GROUP
Identify the Problem
Affects Information Gathering
Objectives and Goals
Stakeholder Analysis Allies Opponents
Assets and Constraints
Techniques and Methods Decision-making Process
Action Plan
P2 STRATEGY
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OPEN CHANNELS GROUP
Inform
Consult
Involve
CollaborateEmpower
LEVELS OF PARTICIPATION
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OPEN CHANNELS GROUP
• One-way Communication TechniquesoCollateral materialso Informational websites oOpen houseso Press releases o PSAsoQuick response (QR) codes
INFORM
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OPEN CHANNELS GROUP
Chicago Department of Transportation - Pedestrian Bridge Plan
o One-way communication
o Low techo Series of
meetings o Dedicated Flickr o Website
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OPEN CHANNELS GROUP
• Two-way Communication Techniqueso Public input o Public meeting or hearing oComment cards o Surveys
CONSULT
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OPEN CHANNELS GROUP
• Two-way Communication TechniquesoWorkshopsoCharettes
INVOLVE
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OPEN CHANNELS GROUP
COLLABORATE
• Two-way Communication TechniquesoWorld Caféo Focused ConversationsoCitizen Advisory Groups
Photo courtesy of World Café - Europe
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OPEN CHANNELS GROUP
• Two-way Communication TechniquesoCitizen Juries oCrowdsourcingoBallot voting
EMPOWER
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OPEN CHANNELS GROUP
Utah Transit Authority – Next Stop Designo Crowdsourcingo Two-way communicationo High Tech + Low Techo Stakeholder registration/opt in
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OPEN CHANNELS GROUP
• Why are we here? • Understand community
expectations• State what can be expected from
the P2 Process
• Cardstorming
COMMON GROUND
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OPEN CHANNELS GROUP
• Meet people where they are • Match technology with
sophistication of audience • Low technology and high
technology examples oAudience response systemsoWebcastso Interactive visioning sessions
GO GO GADGET
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OPEN CHANNELS GROUP
• What goes into an effective P2 strategy
• Difference between compliance and community building
• How to identify stakeholder expectations
• Distinguish between one-way and two-way communication techniques
• How to match to technology to the stakeholder
RECAP
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OPEN CHANNELS GROUP