OODA, Build Measure Learn, and Lean Startups.

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OODA LOOPS AND THE LEAN STARTUP SHLOK VAIDYA Thursday, June 21, 12

description

John Boyd's OODA loop applied to Build Measure Learn from the Lean Startup Canon.

Transcript of OODA, Build Measure Learn, and Lean Startups.

Page 1: OODA, Build Measure Learn, and Lean Startups.

OODA LOOPS AND THE LEAN STARTUP

SHLOK VAIDYA

Thursday, June 21, 12

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THE BLM and OODA LOOPS

Thursday, June 21, 12

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OBSERVE ORIENT DECIDE ACT

Experience +

Analysis +

Synthesis +

Genetics Outside Information

Unfolding Interaction With Environment

THE REAL OODA LOOP

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OBSERVE ORIENT DECIDE ACT

Outside Information

MEASURE

LEARN BUILD

(MINIMUM VIABLE) PRODUCT

DATA

IDEAS

QUALITATIVEAND

QUANTITATIVEINFORMATION

Experience +

Analysis +

Synthesis +

Genetics+

Culture

BLM APPLIED TO OODA

Thursday, June 21, 12

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OBSERVE ORIENT DECIDE ACT

Outside Information

MEASURE

LEARN BUILD

(MINIMUM VIABLE) PRODUCT

DATA

IDEAS

QUALITATIVEAND

QUANTITATIVEINFORMATION

Experience +

Analysis +

Synthesis +

Genetics+

Culture

INNOVATE

THE REAL BUILD, MEASURE, LEARN LOOP

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CONCEPTUAL OODA LOOPS

O D AO

INDIVIDUAL LOOP

ORGANIZATION LOOP

O D AO

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OODA IS FRACTAL

O D AO

INDIVIDUAL LOOPS ARE COMPRISED OF LOOPS

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REALITY: BUNDLES OF OODA LOOPS

ORGANIZATIONS ARE COMPRISED OF LOOPS

O D AO

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ORGANIZATION THRESHOLDS

RECRUITING IS NOT BINARY: HIRE/FIRE RECRUITING IS A GRADIENT

O D AO

INDIVIDUAL LOOP

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BUNDLES NEED SHARED BASIS

COMMON ORIENTATION IS

CRITICAL

O D AO

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BUT SHARED ORIENTATION IS ONLY PART OF THE FIGHT

ORG. ORIENTATION INDIVIDUAL ORIENTATION

60%40%

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EXPANDING THRESHOLDS

IMPLICIT COMMAND AND CONTROL TECHNOLOGY

EXPANDS THRESHOLDS

O D AO

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ORGANIZATION THRESHOLDS

CROSS THE THRESHOLD

AND DIE (OR BE FIRED)

O D AO

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O D AO

ECOSYSTEMS MATTER

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THE GOAL IS NOT TO ITERATE AS FAST AS POSSIBLE

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THE GOAL IS

TO BE SO AWARE OF THE ENVIRONMENT AND ORGANIZATION

THAT SPEEDING THROUGH THE POCKET OF THE CANYON (PRODUCT/

MARKET FIT) IS ALWAYS EASY

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