Online & Offline JOIN the BBY Crew MKT Campaign
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Transcript of Online & Offline JOIN the BBY Crew MKT Campaign
BBY CrewMKT PLAN
BBY Crew
BBY Crew – is a Glam Crew of Smart Fashionistas & Perfect Gentlemen's powered by BBY Join the BBY Crew to Start Your Career & Learn how to be fabulous – Win a Dress with your BBY Crew CV
Target – Teenagers M/F – Bucharest – 15-22 yWhere – Proms / Private Parties / Fashion Events /
How to sign in? Flyer – BBY Crew CV – A5 format
NAME / Phone No / Email Tell us about your qualities What are your future plans and desires? Would you like a job at BBY? Then join the BBY Crew FB Group BBY Model / Fashion Designer / PR Manager / Fashion Adviser / Online Marketer / Event Planner / Graphic Designer / Sales Manager
BBY Crew CV form
Page 1 Page 2
Online Campaign
Facebook - BBY Crew Group 2 posts / day – Trainings to become a professional BBY Member
Design tutorials / Graphic Design Tutorials / Fashion Advises / Make-up like a Pro / How to do the best fashion CV / Dress Office to make an impression
Attract teenagers to talk about their interests & learn how to become Pros in BBY Crew
Encourage engagement with Daily Hot Topics Ask them for Fashion Sketches/ New Catalog Designs / The Hottest Daily BBY Look –
send selfie
Every 3 months – Post - 1 Month Internship at BBY
Topics
Design tutorials / Graphic Design Tutorials / Fashion Advises / Make-up like a Pro / How to do the best fashion CV / Dress Office to make an impression Education
1 post/day – fashion 1 post / day – graphics Ca sa ai ce discuta la bere – Subiecte care te fac sa pari smart & irresistible
Job secrets – 1 post / day Dress Exquisite at every occasion F/M – Office / Night Out / Restaurant / Cocktail
Party etc.