Online inauguration videos set records
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Transcript of Online inauguration videos set records
Online inauguration videos set records
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February 2, 2009MIS 304 - Dr. FangCalifornia State University San MarcosJames Olas
Barack Obama’s InaugurationTuesday, January 20, 20091.5 million people attendedMany people at workWatched online LIVE video7.7 million people watched onlineCNN.com LIVE had about 1.3 million simultaneous video connections for inaugural address
Record Breaker
Many news sites broke records for streaming video from a live sourceAkai Technologies (web traffic company) believes the inauguration to be the “single most-watched event in the history of live Web video” (cnn.com)CNN.com’s record was broken on Tuesday with about 27 million people watching inauguration day coverage throughout the dayPrevious record was 5.3 million people on election day for CNN.com
Problems
Some LIVE video connections failed for certain web stiesTraffic slowed as much as 60% on top 40 internet sites when ceremony startedSome people had to wait on CNN.com to watch live, streaming video
Put into waiting room that said "You made it! However, so did everyone else."
Old Technology
Some people had to revert to older technology methods
TelevisionRadio
James M. Klatell wrote in a CBSNews.com blog entry on Tuesday "Maybe we're not as far into the Internet Age as we thought."
New Demand
Al Tompkins teaches broadcasting and online news at the Poynter Institute in Florida.He believes this shows that many consumers demand live, streaming video online and companies should offer more live video"In the past, you pretty much had to be at home or in an office with television to be able to experience what's in Washington," said Clint Cantwell
Social Networking
CNN.com and Facebook worked together to allow Facebook users to comment on the inauguration while watching itFacebook had a record 4,000 status updates per minute on Tuesday morningOnline comments reached 8,500 messages per minute during the speech
New Era of Communications
According to the Pew Research Center, most Americans got their national and international news from online instead of print in 2008Tompkins (the online news teacher) believes news web sites need to continue to advance how consumers learn about big eventsObama used internet very much for campaign
Importance of Technology
It’s the futureBusinessCommunicationsPolitics
CNN.com should have used “cloud computing”