The Fifth International Conference on

Quality Managementi ° 9

CILKP ‘U Xi-G**1iSÿ jSjo30, 31 October 2016Shahid Beheshti Conference CenterTehran, Iran Competitiveness

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jIAjL ibejnSustained Success

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National Quality Strategy

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Introduction

|Development of National Quality Strategy

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INumerous methodologies were used to study and survey the tools, systems andmodem approaches related to “Quality”, “Management”, “Economy” and theirinteractions during the past four rounds of International Quality ManagementConferences. These resulted in traceable impressions on the development ofmodem management knowledge in organizations and on national strategicplanning.In early 90s, along with social and economic evolutions of the country and thenecessity of meeting customers’ needs, new management concepts wereconsidered by organizations. The need for meaningful and appropriate transferof management knowledge necessitated the formation of an academicassociation to identify, recognize and exchange of information., Following thecelebration of four successful rounds of conference and considering the recentenvironmental and social changes and experiences, the permanent ConferenceSecretariat believes that the attitudes of the past decades is no longer adequatefor meeting today's needs.Therefore, the Conference Secretariat in Quality Management Society of Iran,is launching the 5th Conference to address “the development of NationalQuality Strategy”. The secretariat’s objectives areto monitor economic andsocial evolutions in order to remove past-decade obstacles considering thedevelopment of the 6th National Development Plan and programs promisedby the new government.The 5th Conference has taken positive evolutions of the present governmentas a good omen and aims to review and explain dimensions and componentsof National Quality Strategy. To this end, the conference will be held on30th - 31st October 2016 at Shahid Beheshti University InternationalConference Centre (SBUICC) to address “Quality Movement, SustainedSuccess and Competitiveness” as its pivot.

Conference GoalsV

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Concentrating on national economic enterprises, the goal of the Conference isto gather scholars and competent authorities to propagate applied knowledgeof management and the real insight into national and international revolutionsfor expanding management and quality development in governmental andprivate organizations. The International Quality Management Conferenceoffers an opportunity for information to be exchanged effectively betweenhundreds of experts, authorities and managers of organizations andenterprises. These groups of experts refer to conference hoping to findsolutions and ideas for their problems. The results of these ideas will beexpressed in the Final Statement.

An Overview of the Past Four Conferences

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The four previous Quality Management conferences were held within theyears of 1998 to 2004, which their final statements had broad impacts inunderstanding and implementing quality management principals in Iran.The First International Quality Management Conference with theme of“Principles and Concepts of Total Quality Management” was held inNovember 1998 when the term of “Quality Management” was still new inthe country. Second International Conference on Quality Management withthe title of “Quality Management and Reform in the Service Sector” was heldin December 2000 and as a result, the resolution No 180/13 was officiallyissued by The Iranian High Council of Administrative Affairs addressing thenecessity of implementing QM principals in Public Sector. In December 2002,Third International Conference on Quality Management with the title of“Quality Management, the Gate to Global Economy” aimed to create a bridgebetween Management and Economy. The biggest achievement of thisconference was its final resolution, consisted of several clauses that wasratified by the President of Iran for the implementation and had great impactson the country’s economic growth. Fourth International Quality ManagementConference with the title of “Quality Management and SustainedCompetitiveness” was held in December 2004 when the country was in theprocess of deep economic and social changes. The conference had a seriousimpact on the fourth “National Development Plan” in which, 8% averageannual growth of GPD was predicted. Parallel with the country’s internalchanges, international developments such as technological, social andeconomic changes, forced all countries around the world including Iran tobecome much more competitive than ever.

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Keynote Speakers I

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Mr. Gholamhossein ShafeyiPresident of Iran Chamber of Commerce

Mr. Jamshid Ansari Mrs. Nayerreh PirouzbakhtVice President of Islamic Republic of Iran President of Iranian National Standards Organization

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Dr. Jahanbakhsh SanjabiVice President of

Iranian National Standard Organization

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President of National Iranian Productivity Organization

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Dr. Hamidreza FouladgarMember of the Islamic Parliament of Iran

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Dr. Abbas SaghaeiIslamic Azad University Professor

and Certified Analytics Professional

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Mr. Farzin EntessarianPresident of Quality Management Society of Iran

Mr. Farshid ShokrkhodaeiVice President of

Quality Management Society of Iran

Conference Guest Speakers *_Lo jlilyj>c-uJ

Mr. Alex Ezrakhovich, MSc (ME), FIEAust“Australia”

Recognised expert in certification and quality systems

Ex General Manager of ASI Certification body of AustraliaConvener of the Joint IAF-TC176 Task Group to develop the ISO 9001 Auditing PracticesMember of TC 176 SC2 Strategic Planning and Operations Task Group and responsible for

the development oflSO/IEC 17021

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Mr. Richard Cross“UK”

■ Ex-HR professional at Xerox and responsible for Benchmarking and Business Excellence■ Expert at Talent Management, Leadership Development and Oraganizational Change■ Director of Business Excellence Institute

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Asghar Ashrafi, MSc.“UK”

■ Member of the British Institute of Measurement and Control■ Member of the British Engineering Council

■ Senior Engineer, Laboratory Manager, Safety Consultant, BSI

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■Dr. Boanerges Couto“Brazil”

■ Member of Brazilian Delegation to ISO/TC176■ Professor at Universidade Federal Fluminense■ 25 years experience in Engineering and Construction industry (Oil & Gas, Steel,...)

■ Co-author of the book :(Process Management in Quality Management Systems

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Osama EL-Meligy“Egypt”

■ International expert in UNIDO, UNDP and ECRC■ Member of ISO TC/176, ISO TC/207■ Member of Word Quality Council and founder and Former Secretary General

of the Egyptian Society for Quality■ Member of the National Task Force that prepared the National Quality Plan for Egypt■ Member of the National work group for the Development of the National Accreditation Scheme

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Keivan Zokaei, PhD“UK”

Lean thinking expert, management consultant and author for over 15 yearsAuthor of “ Systems Thinking: From Heresy to Practice” and “Creating a Lean andGreen Business System: Techniques for Improving Profits and Sustainability”

Professor at the Technical University of Madrid, University of Warwick, and

Buckingham University

Winner of 2014 the prestigious Shingo Research and Professional Publication Award

Ex-director at the Lean Enterprise Research Centre (Cardiff University, UK)

Leading transformation projects in Manufacturing, Fast Moving Consumer Goods and

Service industries working with organizations such as Unilever,

Royal Bank of Scotland, Scottish Government, Welsh Assembly Government, TESCO,WalMart, Marks and Spencer, Kraft, MARS, Rolls-Royce, etc.

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The Fifth International Conference on

Quality Management

Conference Target Audience jsijS

The Conference is recommended for the following people:

Top Managers and Policy-makersat government ministries and agencies :■ Ministers, Deputy Ministers and Director Generals■ General Managers of Banks, Insurance and Automotive Companies■ State Authorities and National Policy Makers

Executive Managers and Senior Consultants of Manufacturing Organizations■ General Managers and Board Members of factories and manufacturing organizations■ Senior Managers of Institutions and manufacturing organizations■ Managers of Contractor and Construction Companies■ Managers of Automotive Companies

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Executive Managers and Senior Consultants of Servicing Organizations■ Businessmen working on export and international trade■ Managers of Chain Stores and Distribution Organizations■ Managers of (air, land and sea) transportation organizations■ Managers of health centers (prevention and treatment)■ Managers of consulting firms, laboratory and expertise Services

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Professors and Academic Members of Universities and Research Centers 3 JÿIS* 3 O-JLJ

■ Students of Management and Industrial Engineering Disciplines 3 Coÿc* dicÿ jbÿÿjub■

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_uÿ-5 3 I AJIJIBest Practices Work Group has publicly and privately called Iranian and international

organization in order to present the achievements and best practices of those organizationstried to promote and improve their productions and services using management systems,

technics and tools. This work Group will evaluate the projects and choose the top onesto be presented at the Best Practices Hall. The projects focus on one of the followingaspects:

■ Quality Engineering Tools and Techniques■ Quality Management Approaches■ Strategic Management■ Process Management■ Management of Construction and Operation Projects■ Efficiency Management■ Supply Chain Management■ Financial Management■ Technology and Innovation Management■ Education and Human Resources Management■ Environment and Safety Management■ Infrastructure and Energy Management■ Customer and Consumer Relationship and Communication Management

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Quality Management Semi-theatre

To improve the learning of quality in education, Quality management society of Iran incollaboration with “Padideh Tabar Training Group” plans to integrate the theoretical

Quality Management knowledge with Theatrical Art. Several Episodes have beendesigned by outstanding specialists and will be performed by a group of professionalactors to practically demonstrate the impact of quality in real life.

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Professional Panels for the

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With Regard to the main approach of the conference-development of National QualityStrategy- professional panels on various issues will be held with the participation of the

most distinguished quality experts and university professors to discuss about the mostchallenging social and economic issues nationally and internationally as follows:

■ Quality Strategies in Food sector■ Quality Strategies in Healthcare Sector■ Quality Strategies in Export and Import■ Quality Strategies in Transportation Industry

■ Quality Strategies in Automotive Value Chain■ Quality Strategies in Agriculture sector■ Quality Strategies in Oil, Gas and Petrochemical Industry

■ The Position of Iran Chamber of Commerce and NGOs in Quality Development■ The Position of Consumer Rights Protection System in Quality Development■ Quality Strategies and New Approaches to Standardization■ Analysis of the role of Management Consultants, Auditors and Financial Internal Auditors

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Workshops i oisyrA

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Introduction to Enterprise Competitiveness Principles

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Introduction to Manufacturing Process Tool

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Data Quality Management based on CDQM Model

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How to Measure Excellence in Your Organization

Dr. Alex Ezrakhovich

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Overview of activities and outputs ofIAF/ISO 9001 Auditing Practices Group (APG)

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Introduction to Benchmarking in Iran

Asghar Ashrafi Dr. Keivan Zokaei

The Economic Contribution of Standards to the UK Economy

y\S J l---5" jO l->Li ySjij 0\Sj\SPrinciples of Lean Thinking: How to Transform your Business

Osama El MeligyDr. Morteza Zohrabi

ROI by Quality Management Principles

C- ■ iS yjy :O. G.T y-0Setting a National Quality Policy :Good Governance of National Quality Infrastructure

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Dr. Louise Bell

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Effective Quality Management in UK Healthcare

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