On digital india
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Digital IndiaGrowth is Good
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From Barter To Cashless
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History of Money
Source: Telegraph/The History Of Money, Investopedia/ Roots Of Money
Barter Coins Paper Money/Cheque
Electronic Payments
Digital Payments
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Glossary
A Cashless Economy is one in which all the transactions are
done using cards or digital means with the minimal
circulation of physical currency.
Demonetization is the act of taking away a currency unit of its status as legal tender. It is
mainly used to combat inflation, to combat corruption, and to discourage a cash system.
A Digital Wallet refers to an electronic device that allows an
individual to make electronic transactions without using debit
or credit cards.
Cashless Economy Demonetization Digital Wallet
Digital payment refers to a system that facilitates the acceptance of electronic
payment for online transactions. Common digital payments instruments include
debit/credit cards, digital wallets, NEFT, wire transfers,
and others.
(UPI) Unified Payments Interface is a payment system
that allows money transfer between any two bank
accounts by using a smartphone without the hassle
of typing credit card details, IFSC code, or net
banking/wallet passwords.
USSD (Unstructured Supplementary Service Data)
helps with mobile financial services (MFS) with communication
between customers and their mobile payments platform. It is currently the best technology
available to provide MFS to low-income individuals.
Digital Payment UPI USSD
Source: Wikipedia
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First Off, Digital Payments Globally
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Evolution Of Consumer Digital Payments Globally
Source: BCG
Source: The Economic Times, 2016 Market Report by Fortumo
Digital Payments Are Growing Rapidly With The Changing Needs Of Consumers
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The Ongoing Digital/ Technology Revolution 01
02
03
04
More Demanding Customer Expectations For Immediate
Payments
‘Enabling’ Regulations
Entry Of Non-traditional Players
For the first time In Year 2015, China surpassed U.K. & South Korea in non-cashtransaction volumes
Cards are the fastest growing non-cash payments instrument globally since 2010
Four Seismic Shifts In The Global Landscape
Source: Digital Payments 2020 Report by BCG, World Payments Report 2016 from Capgemini and BNP Pariba
More Banks Are Recognizing The Need To Adopt A Digital-First Mindset To Provide Digital Offerings
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Now, Digital Payments
In India
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Plastic Card
Unstructured SupplementaryService Data
Aadhaar Enabled Payment System
Unified Payment Interface
Mobile Wallet
Modes Of Digital Payments
The New Way To PaySource: Google Search
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Roadmap Of Digital Payments Products In India
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Source: Nasscom Payment Report 2016
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Changing Consumer Landscape In India
2014 2016 2018
Users 22.6 Crore 32.1 Crore 41.1 Crore
Penetration (% of mobile users) 18.30% 25.40% 31.70%
2014 2016 2018
Users 12.3 Crore 20.4 Crore 27.9 Crore
Penetration (% of mobile users) 21.2% 29.8% 36.0%
Internet Users & Their Penetration In India
Smartphone Users & Their Penetration In India83% Of Indians Don't Own A Smart Phone
Indian consumers are changing at a pacefar greater than that foreseen. This hasbeen the result of several drivers, whoseimpact has strengthened exponentiallyover the years.
Drivers:
Changing incomes and demographicprofiles of consumers
Growing access to the internet andgreatly increased use of smartphones
Growing health and environmentalconsciousness
Technological innovation
Rising complexity of decision –makingfor consumers
Source: 2016 market report by Fortumo
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Digital Payments are creeping into our lives
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Digital Payment: Triggers Of Usage
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Source:
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Influencing Attributes That Define The Evolution In Digital Landscape
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The Face Of Digitization:
Pre-Demonetization
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Cash As % Of GDP
Source: Economic times
Sweden 2% UK 3.36%
USA 7.46%Denmark 3.38%
India 12.42%
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India- Before Demonetization
Source: PwC-Disrupting Cash, 2014 & RBI
50% Of The Indian Population Did Not Have Access To Credit Or Debit Card
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The Face Of Digitization:
Post-Demonetization
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India- After Demonetization
Need
Government
Merchants Providers
Customer
Challenges with cash:Cost of managing cash in India is 24Thousand Crore P.A Tracking transaction for revenue generationis difficult
Opportunities: Reduction in lost sales Reduced processing time
Cost Effective: Govt. might extend subsidy
Convenience: 24*7 availability of currency, paymenttransfer Banking reach is limited
Better offers, deals & discounts
Technology Increasing in-app payments Mobile based financial transaction on rise
Bank Increase number of transactions
Source: Cost Of Cash In India Report
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Growth Pattern After November 8th, 2016
Number Of Transactions Per Day
Source: Ravi Shankar Prasad Official
The Acceptance Of New Digital Payment Is A Welcome Note For The Future of Cashless Economy
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RuPay, Card Usage Jumps Manifold
Source: Digital India
India Treads The Path Of A Cashless Economy
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Inflow Of Deposit
Source: Deutsche Bank
Massive Deposit Bonanza For Banks
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Government Plans To Move India Away From Dependence On Cash
462573562
801
0102030405060708090
Apr'14 Apr'15
No. Of Card Transaction (In Lakh)
Credit Card Debit Card
1460
870
1790
1150
020406080
100120140160180200
Apr'14 Apr'15
Amount Of Card Transaction ( Crore)
Credit Card Debit Card
Card Payments: Is This The Saviour?
Source: RBI, RBI Media Reports
Demonetization Will Pace-Up Digital Payments In A Very Short Span
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What Has Changed?
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Moving Towards A ‘Non-Cash’ Society
Source: BCG Analysis, Euromonitor Passport, 2015
92%89%
78%
60%
41%
8% 11%
22%
40%
59%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2005 2010 2015 2020 2025
Cash Non CashSource: BCG Analysis, Euromonitor Passport, 2015
e eCash: 5 yearCAGR 0.8% 2.5% 5.0% 7.5%
2023e
2018e: The Point Of Inflection Where Noncash Payments Will Overtake Cash
2018e
2023e: The Point Of Inflection Where Noncash Payments Will Overtake Cash
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The Party Has Just Begun For Digital Wallets In India
A fortnight after the government withdrew old Rs 500 and Rs 1,000 currency notes:
The number of users for Paytm surged to 1580 Lakh from 1500 Lakh The number of Mobikwik 400 Lakh from 350 Lakh respectively
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s
M-Wallet Explained
Source: Respective Marketing Information
Go to the Paytm App
Paytm The New Kid On The Block
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Paytm: Payment Process
Source: Respective Marketing Information
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Cash-On-Delivery is dipping, eWallet Is skyrocketing
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Source: Indian Retailers, Rocket Bazaar
• 30% decline in cash on delivery orders post demonetization
• Delivery returns climb 50% for major e-commerce marketplaces
Increased by 59% after demonization
Indian e-commerce growth projection cut from 75% to 55.5% In 2016
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Around The World In 60 Seconds
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Leading Digital Wallets, Globally
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Apple Pay
Apple Pay is Apple’s proprietary digitalwallet. It utilizes NFC technology and canbe used in many locations that havecontactless terminals.
Android Pay
Android Pay uses NFC technology to enable payments by tapping a phone to
an NFC-enabled terminal.
PayPal
PayPal is best known as an internet-based digital wallet for paying for
purchases from shopping websites.
Paytm
Paytm Wallet can be used to buy goodsand avail services online & offline. It canbe easily recharged via net banking anddebit & credit cards.
FreeCharge
FreeCharge lets users recharge anyprepaid mobile phone, postpaid mobile,electricity bill payments, DTH and datacard in India.
PayUMoney
PayUMoney is an e-wallet service inIndia. The wallet empowers to makeonline payment via credit cards, debitcards, netbanking etc.
Alipay
Chillr lets users send money in seconds to anyone in phone book, without having
to know their account number, IFSC code, or waiting for OTP.
Oxigen Wallet
Oxigen Wallet allows users to top-up money and use it for mobile data
recharge, DTH and data card recharge.
MobiKwik
MobiKwik can also be used to recharge mobiles and pay bills, but it's also
accepted across merchants such as BookMyShow, eBay etc.
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The mWallet leaders - Alipay, M-PESA & bKash
Around 50% market share in online payments
Around 78% market share in mobile payments
Source: pymnts.com
More than 100 Million Alipay wallet users have made $148 Billion worth of payments through mobile phones
Alipay processed 710 Million payment transactions
It processed 85,900 transactions per second
Source: globalpaymentsummit.com
Kenyans made 4.1 Billion M-Pesa transactions in 2015
M-Pesa total transactions worth $52.6 billion in the year 2015
42% of Kenya GDP Transacted on M-PESA in 2014-15
Now Process 14 Million transactions per day
M-Pesa now stands at 21 Million customers
Source: bloomberg.com, nation.co.ke
24 Million Customers Using Mobile Money
30,000 merchants accepting bKash
Monthly transaction volume hasexceeded USD 7.5 Million.
In June 2016, 700 organizations usedmobile money
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Barriers To
Digital Payment Adoption
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Key Barriers To Digital Payment Adoption
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Source:
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Complexities of Digitization
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Source: Pew Research Centre, 2016
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83% Of Indians Don't Own A Smart Phone, A Prerequisite For Most Banking Apps
The Smartphone Abyss In India
India Still Has An Inadequate Telecom Network, Which Fails To Reach 250 Million Smartphone Users
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Processing capacity: The sudden upsurge in digital payment transactions will put a severe strain on the processinginfrastructure. Strain on the processing capacity will lead to customer and merchant dissatisfaction and questions be raisedon the integrity of the payments systems.
Security of IT systems: The unstructured and mostly unplanned adoption of new payment methods raises pertinentquestions on the security and robustness of the IT systems on which these payment methods are being run.
Security of the Mobile Apps: In fact, Qualcomm has issued a public warning that none of the digital wallets in India aresafe from a hardware security point of view.
Social Engineering: The serpentine queues at banks and ATMs has accentuated the Jugaad mindset in India.Consumers are cutting corners and adopting short cuts to beat the rush to withdraw cash. Indian consumers; likeeverywhere else and perhaps more, are vulnerable to sharing passwords, PINs and other secure information thatcompromise their accounts.
What The Experts Have To Say
Roadblocks On The Digital Route For India
Source: Sriram's article
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July 2016
Internet banned in Kashmir during protest over thekilling of Burhan Wani
September 2015
Mobile data services blocked in Godhara, Gujarat,as a precautionary measure during the immersionof the Ganesh idols.
August 2015
Internet services blocked for six days in Gujaratduring the Patider reservation agitation
March 2015
Internet and mobile data services blocked inNagaland for two days due to a mob lynching
In The Name Of SecuritySome Recent Bans
Top 5 Countries By Numbers Of Shutdowns
22 22
86
3
India Iraq Syria Pakistan Turkey
Internet – The Key To Cashless Transactions
This entirely plausible scenario is definitely bad news for a digital economy
Shutdowns From June 2015 To May 2016
22 The number of times Indian ISP’s were shut down during this period.
70.5 The number of days of internet blackout
81 Instances of internet black outs in 19 countries
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A Fact To Ponder Over
NEW VULNERABILITIES
Source: Brookings Institution, Boston Consulting Group
While Governments Push Digital Transactions And The Potential Of The Online Economy, Internet Breakdowns Have Serious Financial Consequences
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Indian Payment Industry:
Revenue Opportunity
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Digital Payments: The Making Of A $500 Billion Ecosystem By 2020
Over 10 Million merchants establishments will accept digital /mobile payments ‘Aadhaar’ Enabled Payment System (AEPS) to provide ease in banking facility to semi-urban and rural areas Modified UPI will be a game changer
The Future of Digital Payments
Contact-less payments Internet of Things Block Chain Voice-based Payments Biometric / Iris Authentication Through Mobiles
Will Any Of These Take Off?
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With A Transaction Fee Ranging Between 0.50 - 0.75 % (For B2B) And 2 % (For P2P), The Indian Digital Payments Industry Could Be Worth Approximately USD 5 Billion In Revenues By 2020
Source: BCG –Google digital payments India 2020:2016
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4
17
224
1781
12
09
Currently G2B & G2G kept out of scope due to limited mobile update in future
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Special Incentives To Encourage Digital Payments
Efforts: 02 POS devices will be deployed in each of 1 Lakh villages with the population of less than 10,000 / Rural Regional Banks and Cooperative Banks to issue “Rupay kisan Cards” to 4.32 crore Kisan Credit Card holders
Benefits: This will benefit farmers with the facility to transact cashlessely in their villages for agri needs
Efforts: Discount of 0.75% on digital payments at Central Govt. Petroleum PSUs
Benefits: This will reduce the cash requirement of nearly Rs. 2 Lakh per year at petrol pumps
Efforts: Free Accidental insurance upto Rs. 10 Lakh on buying online tickets in Railways
Benefits: It is expected that another 20% passengers may shift to digital payments
Efforts: Discount of 0.5% for monthly or seasonal tickets on digital payments from 1st Jan 2017 on suburban railway network
Benefits: As passengers will shift to digital means the cash requirement may get reduced by Rs. 1,000 crore per year in near future
Efforts: No service tax on digital transaction charges/ MDR (Merchant Discount Rate) upto Rs. 2000 per transaction
•10% discount for toll payment on National Highways using RFID card/ Fast Tags in 2016-17
Efforts: Public sector banks advised to not charge more than Rs. 100 per month as rental for POS terminals/ Micro ATMs/ mobile POS from merchants
Benefits: Nearly 6.5 Lakh machines by Public Sector Banks have been issued to merchants• With lower rentals, more merchants will install such machines and promote digital transactions
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Indian Payment Industry: Revenue Opportunity
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Unified Payments Interface (UPI)
Aadhar Card Verification
Block Chains
Internet Of Things
Contactless Payment
Digital Wallet / M-Payment/ P2M payment
Voice Based Payments
Biometrics
Growth
Source: BCG –Google digital payments India 2020:2016
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Digital Payments Industry To Generate Revenue Of $5 Billion By 2020
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Digital Payment Channels Now In India
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NPCI (National Payment Corporation Of India)The Payment Ecosystem Of India
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Thank You!
Sriram NatarajanChief Operating Officer
Quatrro Processing ServicesEmail: [email protected]
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