On Brand at Insight Brand and Presentation Guidelines.

On Brand at InsightBrand and Presentation Guidelines

2 Insight © 2015 NetApp, Inc. All rights reserved. NetApp Confidential – Limited Use Only

1. What’s New in 2015

2. Tips and Tricks

3. Content Development

4. Presentation Structure

5. Speaker Resources

Table of Contents


New Template for 2015


Tips and Tricks


Use the correct version of PowerPoint®

Software:PC: PowerPoint 2013Mac: PowerPoint 2011 or run PowerPoint 2013 using a virtual PC

Tips and Tricks for Presentation Success Quick Reference Guide (QRG)

Importing Slides on the PC/Mac (QRG & Video)

Applying Template Theme Colors on the PC/Mac (QRG & Video)

Converting 4:3 Presentations on the Mac (QRG & Video)

Presenter’s Checklist (QRG)

Presentation Template

Common Problems Step-by-step guides are posted in the Speaker Resource Center (SRC)

Quick Reference Guide PDF

Training Video


White SpaceExamples from last year

Layout is crowded and user is not clear on where to begin. Type should not cover footer. Clear visual hierarchy, well organized, and easy for the eye to scan.


If animations are automatic, test them while practicing speaking to them, to make sure the timing works

If layers are built on top of one another with animation, spread the layers out over a series of slides, to easily edit the layers

Remember distributed slides will be flattened in a PDF so the intent could change from the animated version

Animations and Layers that Build

Animation appears flat in a PDF document; content cannot be read


Network DiagramsContent should be organized and clearly understood

Slide is crowded and too detailed with overlapping content. Spread out on multiple slides. Scannable, clear path for viewers to follow with correct icon graphics.


Charts should be simple and clear

Use charts from the template in your presentation and modify data

Use blue to represent NetApp in a chart or diagram

No outlines on bars

Values can be inside or above bars

Legend can be at the side, bottom, or inside chart area if it fits

Keep Charts SimpleUse the template slides as a guide

Chart Example


Incorrect color; hard to read heavy text labels on the dark background Correct color; content labels read better than adjacent chart; data points stand out

ColorWatch the demonstration video or review the Quick Reference Guide posted in the SRC Quick

Reference Guide PDF

Training Video


Sample SmartArt Graphic Objects DiagramUsing SmartArt? Align objects to Insight 2015 colors, fonts. and design

NetAppValue Themes + =Brand Value

Value, Speed, and Efficiency

Business Breakthroughs

Outstanding Customer Experience

EmphasizeRelationships

Make it Relevant

Get to the PointLabels intitle case

No outline


TroubleshootingManually fixing text when it is not appearing correctly

IssueText does not adjust after applying and resetting layout

SolutionCut and paste text into the proper placeholders

If you’ve created manual text boxes outside template fields, you may still experience formatting issues when you import content — even after you’ve assigned and reset the slide layout. To fix, cut and paste copy.


1. Check slide number box

2. Click Apply to All

Vanishing Page Numbers

3. Go to the Insert tab

4. Select Page Number

To fix, make sure layouts have been chosen and reset

PC

12

3

4

Mac

1

2

3

4


Content Development

Insight © 2015 NetApp, Inc. All rights reserved. NetApp Confidential – Limited Use Only15

Engage Your Audience

Understand your audience and tap into their motivations

Focus content on technical level of your audience

Make content inclusive Remove confidential information


Option 1

Presenting to a Global Audience

Keep analogies global

Spell out all NetApp acronyms at first use

Use graphics when possible to convey an important point


No more than five bullets per slide

Plan to speak at a pace of 25 slides per hour, which is approximately 50 minutes for presentation + 10 minutes Q&A

To support your main ideas, include graphics from AMS https://login.marketingstudio.com

Do not include copyrighted images or retired NetApp illustrations: your presentation will be rejected

Keep the area around the footer clear of content

Getting StartedImportant details

AMS Library https://login.marketingstudio.com

http://login.marketingstudio.com/

https://login.marketingstudio.com/


Presentation Development Tips

Have a goal Align content to your abstract

Develop a clear story structure

Introduction - Gain the audience’s attention

Support your keypoints with evidence

Conclusion52 3

41

6


Make sure your slides are readable from the back row

View your slides by standing several feet away from your computer screen to test readability

ReadabilityViewing tips


Use bold and/or blue text for emphasis

Do not use italics

Limit use of underlines

Default Font Is Arial — Do Not Change

is the range for Body Text

is the minimum size for any font

11 Points16 –22 Points

is the range for callouts and labels

11 –16 PointsAa

Only use Arial font


Do not use periods at the end of bullets

In bullets, capitalize only the first word with the exception of company names and product names

Use initial caps (capitalize each word, except small words a, an, the, and, of, in, for, from etc.) for: Slide Titles Section Divider Slides Labels on Diagrams

Capitalization and Punctuation

Aa


Photographs may be used and can downloaded from https://login.marketingstudio.com

Product images should be shown without a colored background, frame, or border

Do not include copyrighted images or your deck will be rejected

Do not include retired NetApp illustrations

Photography

https://login.marketingstudio.com/


NetApp IconsDownload these NetApp icons and more at https://login.marketingstudio.com

Disk ShelvesFAS8040 6U

Hardware Concepts

Virtual StackLinux OS

Virtual StackWindows Application

Technologies

Software

Folder Protected SnapMirrorRight Data Direction

FlashRay 6U FAS8080EX FAS8000 3UStorage: DS4246

Windows OS

Secure Multi-Tenancy Intelligent Caching

Computer - Laptop

Computer - Desktop

Router

Cloud - Shaded

Small Tape Library

http://login.marketingstudio.com/


Most Insight 2015 presentations are expected to use the legal footer embedded in this template including; Presentations Intended for Audiences Containing Partners, Customers and Others Who Are Not Covered by NDAs

Presentations Limited to NetApp Employees Contact NetApp Insight at: [email protected] for an Internal template

Reminder: Presentation materials must be truthful and accurate, and if making claims regarding competitors, must be substantiated

Using Legal Footers Do not alter legal footers

mailto:[email protected]


Presentation Structure


1. Open the new NetApp Insight 2015 template

2. Rename your file using Save As with the session ID and title of your presentation, and save to your desktop

3. Delete any content on the slides you do not want to copy over, such as the retired NetApp illustrations

4. Open the old presentation in Slide Sorter mode

5. Select all the slides you want to move and copy

6. Switch to the newly saved presentation in Slide Sorter mode. You will see sample slides there, which are useful to reference. You can delete them later.

7. Click after the last sample slide and paste, choosing “Use Destination Theme” under Paste Options

8. The slides will automatically use the new template’s look and feel

9. Reset slides to the correct layout using Home/Layout. Make sure every slide is assigned to a layout from the new template.

10. Delete unneeded Master or Layout slides. PowerPoint will add unnecessary layout slides it cannot transpose into the new look and feel. Once you have reassigned the slides correctly, delete these old layouts.

11. Repair Master slides, doing things such as removing an old logo that moved over when converting

12. Format slide content as needed

Choosing from LayoutsIf you choose the right layout, the master will format for you, including titles, subtitles, and content

Quick Reference Guide PDF

Training Video

For more help watch the Training Video or review the Quick Reference Guide


Slides You Can’t ForgetRequired slides are to be included

Title Slide Confidential Notice

Social MediaSurvey Slide

Agenda

Thank YouRelated Sessions

Key Takeaways (Optional)

Insight presentations are organized by session ID number and correspond to the conference catalog

Include your session number, title, version # at the beginning of the presentation file name and save as: Session# title version.pptx Example: MS-3-352 Exchange Best Practices v2.pptx

Insight File Name ConventionEnsure your session ID is correct


Sample Slides


The information in this presentation is confidential and proprietary to NetApp and may not be disclosed without the written permission of NetApp. The information is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. NetApp makes no warranties, expressed or implied, on future functionality and timeline. The development, release, and timing of any features or functionality described for NetApp’s products remains at the sole discretion of NetApp. NetApp's strategy and possible future developments, products and or platforms directions and functionality are all subject to change without notice. NetApp has no obligation to pursue any course of business outlined in this document or any related presentation, or to develop or release any functionality mentioned therein.

Confidentiality Notice



Segue


Point #1

Point #2

Point #3

Point #4

Point #5

Content Slide

1. First section/topic

2. Second section/topic

3. Third section/topic

4. Fourth section/topic

5. Fifth section/topic

Agenda


Key Takeaways

Point #1

Point #2

Point #3



Attend Session

Attend Session

Meet the engineer

For additional information after the event visit:

Related Sessions and ResourcesLearn more about the topic


Tell Us What You ThoughtTell Us What You Thought

Take an Insight survey on your mobile device

Completed surveys are entered into a drawing to win an Apple Watch, NetApp gear, and more

Don’t have the app? Download the Insight Mobile App at the Apple Store and on Google Play.


Stay ConnectedFollow NetApp Insight on Facebook and Twitter

Insight US

Insight EMEA

Speaker Name Here

https://www.facebook.com/Add your business Facebook address here

https://twitter.com/Add your business Twitter address here

https://www.facebook.com/




https://twitter.com/

https://twitter.com/

https://www.facebook.com/NetAppInsightUS

https://twitter.com/NetAppInsightUS

https://twitter.com/InsightEMEA


Speaker Resources


Insight Presentation Review Process Flow

Presenter uploads revised PPT to SRC within 3 days of dry run

Decca Account Manager (AM) reviews PPT

Decca uploads to SRC with review slide at beginning of deck and a “+”

SRC notifies presenter via email

Presenter participates in mandatory dry run

Decca Editor, PPT Team, AM review and approve PPT

If PPT requires significant edits or is out of brand, it will be rejected. Decca to contact presenter.


Upload your slides to the SRC within 3 days of your dry run

Your presentation should be at least 90% final when submitting for review

Branding team will review within one week of receipt

A review note will be placed before your title slide with a summary of changes and recommended changes

A “+” added at end of the file name will indicate approval

Approved slides will be posted to the SRC and you will be notified via email

Presentation Review Process


Subscribe and bookmark the Speaker Resource Center (SRC) to obtain Insight presentation resources and manage your content development tasks

Download 2015 Insight PowerPoint Template and Brand Guidelines

Review videos, QRGs and Brand and Presentation Guidelines

Create presentation outline and upload to the SRC

Schedule walk-through review with your manager and track leader

Presenter’s Checklist

Attend dry run scheduled by the Insight team

Submit complete presentation to SRC for review within 3 days of your dry run

Do not make any changes until you receive your notification that your slides have been approved

The branding team will review and edit your presentation deck as appropriate

Once notified that your presentation has been approved, log in to the SRC and download the latest version

Make any last-minute, minor edits and upload your final presentation to the SRC 1 week prior to the event

Steps to a successful presentation

https://netappinsight2014content.activeevents.com/content/login.do


Added missing agenda slide (fill in agenda items)

Added missing summary/key takeaways slide

Added survey, social media, insight central placeholders slides (insert actual slides when available)

Added missing NetApp proprietary limited-use-only footer

Retained the NetApp confidential footer (If, in fact confidential, remove slide(s) prior to posting final presentation; if not confidential, replace footer with NetApp proprietary limited-use-only footer)

Adjusted font sizing and/or changed font to Arial

Corrected capitalization – “Title Case” for slide headlines and “Sentence case” for bulleted text

Corrected grammar and/or punctuation

Spelled out acronyms at first use

Reworded text to eliminate slang/Americanism/idiom/etc.

Changed colors to brand-compliant colors

Review Actions Checklist

Removed non-brand-compliant clip art and/or photos

Inserted recommended brand photo to enhance slide (note: changed illustration to photo)

Added trademark symbols – ® or ™

Added legal trademark text to thank you slide

Adjusted diagrams and icons for correct proportion

Replaced incorrect or outdated NetApp icon/photo with correct icon/photo

Removed excess animation

Split slide into two slides for better readability

Page numbers turned on

Track if videos are embedded or linked or aren’t working

Decca to track and provide feedback on these items

Notes:


Presentation Training (WebEx recording)

Brand and Presentation Guidelines

Tips and Tricks for Presentation Success (QRG)

Importing Slides on the PC/Mac (QRG & Video)

Applying Template Theme Colors on the PC/Mac (QRG & Video)

Converting 4:3 Presentations on the Mac (QRG & Video)

Presenter’s Checklist (QRG)

Presentation Template

ResourcesVisit the SRC to download template and access training materials

Thank you

© 2015 NetApp, Inc. All rights reserved. No portions of this presentation may be reproduced without prior written consent of NetApp, Inc. Specifications are subject to change without notice. NetApp and the NetApp logo are registered trademarks of NetApp, Inc. in the United States and/or other countries. All other brands or products are trademarks or registered trademarks of their respective holders and should be treated as such.

On Brand at Insight Brand and Presentation Guidelines.

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