OLPC Support Meeting_5.31.09
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Transcript of OLPC Support Meeting_5.31.09
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OLPC Micro PaymentsLeveraging the Facebook social graph for greatness
Michael SpragueMay 2009
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Objective: To create a socially connected online destination tomobilize online communities for the OLPC cause
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Strategy: Facebook Connect Powered Community Platform Micro-Payments Open & Transparent Competitive Environment College Students
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Why it works:Quick. Seamless. Viral.
*Facebook virtual gifts generated ~$50-60m in 2008
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The Market:Over 18m college students in the US Over 4k college campuses in the US--- If every college student gave $1 we could
distribute 90k laptops If every college student gave $5 we could
distribute 450k laptops
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Facebook Connect gives us the tools to create viral distribution channels among college students (within facebook.com walls)
+ =
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My entire 252 person network will see this. We can add multi media stories (video!)
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Micro-Payments:
Tiny$1
Medium$5
Big$10
@ an avg. contribution of $5 from 18m students: 100% = 450,000 laptops 50% = 225K laptops 10% = 45K laptops
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Seamless transition while browsing within Facebook
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Scale (phase 1) College Campus Competitions College/Group to raise the most money wins XYZ.. Target rival colleges (e.g USC vs. UCLA) Target intercollegiate participation
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MissionTo work with the OLPC web strategy team indeveloping innovative ways to share and connectthis vision with the world.
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What’s Next?
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Objective: Nationwide micro-payments
Worldwide!
*Facebook has nearly 200m users worldwide
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Thank you for your time.
Michael [email protected]://www.linkedin.com/in/mtsprague
Zachary TaylorTech Lead
http://www.linkedin.com/in/zacharytaylor