The MAIN IMAGE links the whole

contents page to the magazine

because, as we know from the

front cover, Olly Murs is the main

feature of the magazine. This is a

medium shot of Olly Murs which

makes the magazine more

personal, this is emphasised by

the direct mode of address.

The PAGE TITLE is an adaption of

the title of the magazine ‘we love

pop’. This, again, links the contents

page to the rest of the magazine by

using the name and reminding the

audience of the magazine they are

reading. Also, this attracts the

readers to read the contents page

because the features of the

contents page are recommended by

the magazine.

The MASTHEAD on the contents

page is clear and bold and this

feature is consistent throughout the

magazine. This makes the brand

known and memorable. It is smaller

and placed in a space of ‘dead area’

on the contents page because it is

just there to link the pages together

and to remind the readers of the

magazine. It is not incredibly

significant.

The actual CONTENTS of the contents page is all

based around artists that would appeal to the

target audience of young girls. This encourages

them to read on because they want to find out

more about their idols and ‘crushes’ lifestyles.

The magazine does not actually specify that this

is the contents page but from the typical

structure and common features such as the

highlighted page numbers, editorial, and

contents of the magazine, it is evident that this

is the contents page.

The COLOUR SCHEME of the contents page links the

pieces of the magazine together because it uses

similar colours as the front cover. However, on the

front cover, the colour pink is used for a lot of the

writing and the only bit of pink we see on this page

is the heart in ‘we *heart* pop’. This could be to

emphasise the masthead on the contents page or it

could be done to widen the target audience to more

of a mixed gender audience.

The EDITORIAL is a common feature of

all contents pages so highlights the fact

that this is the contents page. Also, the

signature of the editor clearly stands

out over the rest of the EDITORIAL. This

not only makes the magazine less

formal (appealing to the target

audience) but also makes it more

personal because the font is used to

look as if the editor herself has actually

signed it and the ‘x’ at the end draws

the audience in as they feel like they are

talking to the editor personally.

The CONTENTS LIST title ‘INSIDE THE

MONTH’ follows the same font as the

title of the contents page. However,

the actual CONTENTS LIST,

unconventionally, does not follow the

same colour scheme or font as the rest

of the contents page or front cover.

This means that it stands out more on

the page because it is different to the

rest of the features. The page numbers

are bigger than the actual features,

this is because this is more important

and the page numbers are easier for

the readers to remember.

In terms of RULE OF THREE, this

contents page is very

unconventional. The main focus of

the page is the main image which

is centrally placed. Each feature of

the page is sectioned off neatly but

the dead areas of the page are

actually used for important

features like the masthead and the

footer at the bottom of the page.

Also, in one of the hot spots of the

page there is an advertisement for

a free calendar because this is a

way of drawing the readers in.

Analysis of music magazine 2 WE POP’