Old School is still New School with Direct Mail

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Old School is Still New School with DIRECT MAIL by ItsMcube

Transcript of Old School is still New School with Direct Mail

Page 1: Old School is still New School with Direct Mail

Old School is Still New School

with DIRECT MAIL

by ItsMcube

Page 2: Old School is still New School with Direct Mail

Direct Mail is still one of the best ways to target your audience. Businesses can still use this medium simply because its targeted, personal, flexible,

tangible, measurable, easy and cost effective!

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TARGETEDWe are able to target

your audience down to the zip code, age, even

things like recent divorcee! The

preciseness of these techniques makes our Direct Mail campaign

very competitive.

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TANGIBLEDirect Mail lands at people’s doorsteps,

mailboxes, and or dining room tables. Prospects can pick it up, read it,

post it up somewhere or pocket it. This aspect

makes it more real in a sense and creates a

personal feel, as if it was just for them.

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COST-EFFECTIVEGone are the days of old Direct Mail campaigns that may have pushed

out small businesses who could not keep up with the big business

onslaughts of showering the entire city.

Our innovative Direct Mail methods allow

businesses to take part in citywide campaigns

and still be able to open their doors the next

month.

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MEASUREABLE

In marketing there is always that grey area

of what is actually bringing in what. Direct

Mail marketing is one of the easiest forms of marketing to measure.

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THE PRIMARY (STRONGEST) ADVANTAGES ARE:

The ability to reach entire locales

The speed at which the delivery happens

The near 100% exposure rate Repeated exposure everywhere

locals visit

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THE SECONDARY ADVANTAGES ARE:

No Contract Exclusivity (no competing advertisers) Receivability (Much more well-received than

other media) Affordability Long shelf life Redeemable and measurable Full color appearance Noticeable size