OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making...

49
08.12.2004 OECD Workshop Leisure Travel, Tourism Travel and the Environment 4-5. November Berlin, Federal Environment Agency Ecotourism needs Ecotourism needs Ecomobility Ecomobility Problems, Strategies and Good Problems, Strategies and Good Practices Practices Univ. Lektor Dipl.-Ing. Robert Thaler Austrian Federal Ministry of Agriculture, Forestry, Environment and Water Management Head of Division Transport, Mobility, Human Settlements and Noise A-1010 Wien, Stubenring 5

Transcript of OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making...

Page 1: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

Sei

te 1

08.1

2.20

04

OE

CD

Wo

rksh

op

L

eisu

re T

rave

l, T

ou

rism

Tra

vel a

nd

th

e E

nvi

ron

men

t4-

5. N

ove

mb

er B

erlin

, Fed

eral

En

viro

nm

ent

Ag

ency

Eco

tou

rism

nee

ds

Eco

tou

rism

nee

ds

Eco

mo

bili

tyE

com

ob

ility

Pro

ble

ms,

Str

ateg

ies

and

Go

od

P

rob

lem

s, S

trat

egie

s an

d G

oo

d

Pra

ctic

esP

ract

ices

Un

iv. L

ekto

rD

ipl.-

Ing

. Ro

ber

t T

hal

er

Aus

tria

n F

eder

al M

inis

try

of A

gric

ultu

re,

For

estr

y, E

nviro

nmen

t and

Wat

er

Man

agem

ent

Hea

d of

Div

isio

n T

rans

port

, Mob

ility

, H

uman

Set

tlem

ents

and

Noi

se

A-1

010

Wie

n, S

tube

nrin

g5

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2

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

e P

rob

lem

: L

eisu

re a

nd

to

uri

sm t

rave

l an

d it

s tr

end

s ar

e u

nd

eres

tim

ated

an

d u

nsu

stai

nab

le

40-5

0% o

f p

asse

ng

er t

rip

s ar

e le

isu

re a

nd

to

uri

sm t

rip

s,

Lei

sure

an

d t

ou

rism

pat

tern

s le

ad t

o in

crea

sin

g t

rave

l dem

and

:fu

rthe

r aw

ay, s

hort

er, m

ore

freq

uent

Car

do

min

ance

in le

isu

re t

rip

s

Bus

ines

s as

usu

al tr

ends

: car

incr

easi

ng, w

alki

ng, r

ail,

bus

decr

easi

ng,

cycl

ing

som

etim

es in

crea

sing

Car

an

d a

ir d

om

inan

ce in

to

uri

sm t

rave

l:(E

U 2

5 pl

us N

, CH

, BG

, RO

) 68

% c

ar tr

avel

, 15

% a

ir tr

avel

, 9 %

coa

ch, 6

% r

ail,

2 %

ferr

y (M

uST

T)

Bus

ines

s A

s U

sual

tren

ds: a

ir tr

avel

incr

easi

ng, r

ail a

nd b

us tr

avel

st

agna

ting

or e

ven

decr

easi

ng

Aus

tria

: do

ublin

g of

leis

ure

rela

ted

car

pass

enge

r ki

lom

etre

s fo

reca

sted

by

2010

Page 3: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

3

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

e P

rob

lem

: L

eisu

re a

nd

to

uri

sm t

rave

l an

d it

s tr

end

s ar

e u

nd

eres

tim

ated

an

d u

nsu

stai

nab

le

Page 4: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

4

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Air

pollu

tant

s, n

oise

, gre

en h

ouse

gas

em

issi

ons,

land

take

end

ange

ring

the

basi

s fo

r hi

gh q

ualit

y to

uris

m: f

resh

air,

qui

etne

ss, n

atur

al a

nd c

ultu

ral

herit

ages

, pitt

ores

que

villa

ges

and

land

scap

es

Tra

nsp

ort

of

tou

rist

s co

mp

rise

s 50

% -

75 %

of

tota

l en

viro

nm

enta

l im

pac

t o

f to

uri

sm:

Car

an

d a

ir t

rave

l are

th

e m

ajo

r so

ure

of

envi

ron

men

tal

po

lluta

nts

an

d h

ealt

h r

isks

an

d e

xter

nal

co

sts

To

uri

sm t

rave

ls s

how

hig

h p

eaks

an

d c

on

cen

trat

ion

s o

f tr

ansp

ort

vo

lum

es a

nd

flo

ws:

meg

a co

nges

tions

on

wee

kend

s on

mai

n ro

ad c

orrid

ors

e.g.

N-S

trou

gh th

e A

lps

in s

umm

er, r

oads

to s

ki d

estin

atio

ns in

win

ter

To

uri

sm d

esti

nat

ion

s ar

e o

ften

eco

log

ical

ly o

r cu

ltu

rally

sen

siti

ve r

egio

ns

wit

h h

igh

vu

lner

abili

ty a

nd

fra

gili

ty o

f ec

osy

stem

s an

d h

um

an s

ettl

emen

ts

Th

e P

rob

lem

: L

eisu

re a

nd

to

uri

sm t

rave

l are

un

der

esti

mat

ed

and

un

sust

ain

able

Page 5: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

5

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

e P

rob

lem

: L

eisu

re a

nd

to

uri

sm t

rave

l are

un

der

esti

mat

ed

and

un

sust

ain

able

Sou

rce:

EU

pro

ject

MuS

TT

Page 6: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

6

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

e P

rob

lem

: L

eisu

re a

nd

to

uri

sm t

rave

l are

un

der

esti

mat

ed

and

un

sust

ain

able S

ourc

e: E

U p

roje

ctM

uST

T

Page 7: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

7

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

e P

rob

lem

: L

eisu

re a

nd

to

uri

sm t

rave

l are

un

der

esti

mat

ed

and

un

sust

ain

able S

ourc

e: E

U p

roje

ctM

uST

T

Page 8: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

8

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Wh

ere

to s

tart

fo

r W

ays

ou

t:

Mak

ing

th

e tr

avel

ch

ain

mo

re s

ust

ain

able

1. S

tart

ing

po

ints

of

tou

rism

tri

ps

are

also

sta

rtin

g p

oin

ts f

or

acti

on

:en

viro

nmen

tal n

on-q

ualit

y/qu

ality

of u

rban

are

as a

nd h

uman

se

ttlem

ents

-in

dica

tor

for

“esc

ape”

trav

ellin

g/”le

isur

e ne

arby

2. D

esti

nat

ion

s an

d t

ou

rism

“in

du

stry

”:th

eir

attr

actio

ns a

nd th

eir

perf

orm

ance

in tr

ansp

ort,

infr

astr

uctu

re

and

envi

ronm

ent a

re in

fluen

cing

tran

spor

t dem

and

and

mod

al

choi

ce

Page 9: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

9

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Wh

ere

to s

tart

fo

r W

ays

ou

t:

Mak

ing

th

e tr

avel

ch

ain

mo

re s

ust

ain

able

3. A

tra

vel c

hai

n is

as

attr

acti

ve a

s it

s le

ast

attr

acti

ve li

nk:

e.g

toda

ysra

il tr

avel

ling

with

less

and

less

dire

ct c

onne

ctio

ns,

no lu

ggag

e se

rvic

es, u

nexi

stin

gbu

s or

shu

ttle

serv

ices

and

incr

easi

ng

pric

es

4. T

he

trav

elle

r: in

com

e an

d av

aila

ble

time,

fash

ions

and

vac

atio

n pa

ttern

s m

obili

ty p

refe

renc

es a

nd m

odal

cho

ices

are

influ

enci

ng th

e in

divi

dual

env

ironm

enta

l bal

ance

hi

gh C

O2

emis

sion

s: lo

ng d

ista

nce

trav

el e

.g. f

light

Vie

nna

to M

aled

ive

isla

nds

3,9

to C

O2/

pers

ona

fligh

t fro

m V

ienn

a to

Ber

lin c

ause

s se

ven

times

mor

e C

O2

emis

sion

s as

goi

ng b

y tr

ain

ecol

ogic

al b

est c

ase:

bik

e an

d ra

il or

sim

ply

hiki

ng n

earb

y

Page 10: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

10

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

So

me

Au

stri

anG

oo

d P

ract

ices

:

„Sus

tain

able

Mob

ility

-Car

free

Tou

rism

“ „A

lps

Mob

ility

“ „A

lpin

e A

war

enes

s“„M

obilA

lp“

„Val

ley

Bus

Lun

gau“

„Lak

e N

eusi

edlC

ard“

Page 11: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

11

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

eA

ust

rian

mo

del

pro

ject

„Su

stai

nab

le M

ob

ility

–C

ar-f

ree

To

uri

sm“

Ove

rall

go

al:

Ach

ieve

men

to

f sy

ner

gie

sfo

r to

uri

sm, t

ran

spo

rt,

envi

ron

men

t, t

ou

rist

san

d lo

cal p

op

ula

tio

n

Dev

elo

pm

ent

of

a n

ew t

ou

rism

pro

du

ct:

„ho

liday

s fr

om

car

“:

a sp

ecia

l in

tere

st g

rou

p o

ffer

sal

l-in

clu

sive

-pac

kag

es „

mo

bile

wit

ho

ut

a ca

r“

Impr

ovin

gof

pub

lic tr

ansp

ort f

or th

e tr

avel

and

in th

e re

gion

(ra

ilway

, bus

es...

)W

erfe

nwen

g sh

uttle

, City

bus

in B

ad H

ofga

stei

n,do

or-t

o-do

or lu

ggag

e lo

gist

ics

Red

esig

ning

of c

entr

es a

nd s

tree

ts to

be

mor

e pe

dest

rian-

and

cycl

ist-

frie

ndly

Page 12: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

12

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Mar

ch 2

001:

op

enin

g o

f th

e M

ob

ility

Man

agem

ent

Cen

tre

„mo

bili

to“

at t

he

Bis

cho

fsh

ofe

nra

ilway

st

atio

n

Tra

vel i

nfor

mat

ion

syst

em

linki

ng p

ublic

tran

spor

t to

tour

ist i

nfor

mat

ion

(tim

etab

les,

hot

els,

eve

nts,

po

ints

of i

nter

est,

excu

rsio

ns b

y pu

blic

tr

ansp

ort..

.).

Th

eA

ust

rian

mo

del

pro

ject

„Su

stai

nab

le M

ob

ility

–C

ar-f

ree

To

uri

sm“

Page 13: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

13

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

99 e

-veh

icle

sfo

r ca

rre

ntal

, car

shar

ing,

hot

els

and

deliv

ery

in th

etw

om

odel

com

mun

ities

Re-

char

ging

pho

to v

olta

ic

stat

ion

for

rent

al in

W

erfe

nwen

g

Th

eA

ust

rian

mo

del

pro

ject

„Su

stai

nab

le M

ob

ility

–C

ar-f

ree

To

uri

sm“

Page 14: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

14

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

eA

ust

rian

mo

del

pro

ject

„Su

stai

nab

le M

ob

ility

–C

ar-f

ree

To

uri

sm“

Off

ensi

ve M

arke

tin

g f

or

Eco

tou

rism

& E

com

ob

ility

Page 15: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

15

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

eA

ust

rian

mo

del

pro

ject

„Su

stai

nab

le M

ob

ility

–C

ar-f

ree

To

uri

sm“

Off

ensi

ve M

arke

tin

g f

or

Eco

tou

rism

& E

com

ob

ility

Page 16: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

16

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

e w

inn

ers:

Po

siti

ve r

esu

lts

for

tou

rism

:

Mo

del

Res

ort

Wer

fenw

eng

Incr

ease

of

the

ove

rnig

ht

stay

s e.

g. W

erfe

nwen

g:

+ 3

8 %

win

ter

sais

on

s19

98/9

9 –

2003

/04

+ 10

1 %

wit

hin

th

e sp

ecia

l in

tere

st g

rou

p „

ho

liday

s fr

om

car

“ +

19

% S

alzb

urg

Reg

ion

aver

age

+ 31

% s

um

mer

sai

son

s20

00 –

2003

+ 78

% w

ith

in t

he

spec

ial i

nte

rest

gro

up

„h

olid

ays

fro

m c

ar“

+

4 %

Sal

zbur

g R

egio

n av

erag

e

Th

eA

ust

rian

mo

del

pro

ject

„Su

stai

nab

le M

ob

ility

–C

ar-f

ree

To

uri

sm“

Page 17: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

17

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

e w

inn

ers:

Po

siti

ve r

esu

lts

for

tran

spo

rt &

en

viro

nm

ent:

Incr

ease

of

the

trai

n, t

ran

spo

rt &

arr

ival

s in

Wer

fenw

eng

fr

om

9 t

o 2

5 %

:-

1,2

Mio

car

km

or

-37

5 to

ns

of

gre

en h

ou

se g

ases

.

Wer

fenw

eng

Dia

l-a-

rid

e S

hu

ttle

taxi

: T

rip

ling

of

pas

sen

ger

s (2

003

14.5

00)

Bad

Ho

fgas

tein

:

envi

ron

men

tal e

ffec

ts o

f e-

veh

icle

s:en

erg

y co

nsu

mp

tio

n:

-5,

1 %

C

O2

emis

sio

ns:

-6,

7 %

N

ox

emis

sio

ns:

-

6,5

%

Th

eA

ust

rian

mo

del

pro

ject

„Su

stai

nab

le M

ob

ility

–C

ar-f

ree

To

uri

sm“

Page 18: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

18

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

”Pilo

t p

roje

cts

for

envi

ron

men

tally

so

un

d t

rave

l lo

gis

tics

lin

ked

wit

h e

lect

ron

ic b

oo

kin

g a

nd

in

form

atio

n s

yste

ms

in A

lpin

e to

uri

st r

egio

ns”

9 P

artn

ers

in 3

Alp

ine

cou

ntr

ies

Tra

nsa

lpin

e E

U-p

roje

ct (

Inte

rreg

) A

lps

Mo

bili

ty

Page 19: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

19

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

EU

Pro

ject

Alp

smo

bili

ty

Exa

mp

les

for

reg

ion

al im

ple

men

tati

on

: B

avar

ia

Tra

vel I

nfor

mat

ion

Sys

tem

for

Ber

chte

sgad

ner

Land

and

Obe

rallg

äu:

Com

bina

tion

of to

uris

min

form

atio

nw

ithpu

blic

tran

spor

tinf

orm

atio

non

a G

IS b

asis

Page 20: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

20

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

EU

Pro

ject

Alp

smo

bili

tyF

riu

li-V

enez

ia-G

iulia

Bu

s O

ffer

sfo

r th

eC

arn

iaR

egio

n

Cre

ate

publ

ictr

ansp

orta

cces

sto

the

regi

on‘s

villa

ges

in o

rder

to

allo

wca

rfre

etr

avel

to C

arni

a

Cre

ate

attr

acti

veb

us

off

ers

in t

he

reg

ion

(„g

iraC

arn

ia“)

Page 21: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

21

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

rEU

Pro

ject

Alp

smo

bili

tyL

om

bar

dy

Pu

blic

tra

nsp

ort

card

for

Alt

aV

alte

llin

a

Off

ers

for

car-

free

trav

elto

Alt

aV

alte

llin

aan

d

stre

ng

then

ing

of

mo

bili

tyin

th

ere

gio

n

Intr

od

uct

ion

of

Alp

s M

ob

ility

C

ard

: F

ree

use

of

the

bu

sses

, n

ewb

us

off

ers,

e.g

. to

S

wit

zerl

and

Page 22: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

22

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

rEU

Pro

ject

Alp

smo

bili

tyV

enet

o

Inve

stig

atio

n a

bo

ut

wee

ken

dex

curs

ion

traf

fic

in t

he

Do

lom

ites

Info

rmat

ion

abou

talte

rnat

ive

tran

spor

tmea

nsfo

r ex

curs

ioni

sts

and

vaca

tione

rs

Impr

ovem

ento

f tra

nspo

rtlo

gist

ics

for

publ

ictr

ansp

ort

user

s

Page 23: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

23

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

13 p

artn

ers

in 5

Alp

ine

cou

ntr

ies

Ob

ject

ive

and

Co

nte

nt

Cre

atio

no

f in

no

vati

ve e

co-t

ou

rism

an

d e

co-m

ob

ility

pac

kag

e „A

lpin

e P

earl

s“, c

om

bin

ing

th

e to

uri

stic

po

ints

of

inte

rest

wit

h t

he

adva

nta

ges

of

Su

stai

nab

le M

ob

ility

wit

h e

nvi

ron

men

tally

so

un

d

tran

spo

rt m

ean

s.

Eac

h pa

rtne

r re

gion

will

be

a „P

earl“

for

itsel

f, th

us fu

lfilli

ng c

erta

in

mob

ility

and

tour

ism

sta

ndar

ds in

the

sens

e of

sus

tain

abili

ty a

ccor

ding

to

a fix

ed c

riter

ia c

atal

ogue

.

Rea

lizat

ion

of tr

avel

pac

kage

s th

roug

h th

e A

lps

(“st

ring

of p

earls

”), u

sing

on

ly e

nviro

nmen

tally

sou

nd tr

ansp

ort m

eans

, lik

e ra

ilway

, bus

ses,

bi

cycl

es, z

ero-

emis

sion

-veh

icle

s, h

orse

s or

wal

king

.

Tra

nsa

lpin

e E

U-P

roje

ct:

Alp

s M

ob

ility

II –

Alp

ine

Pea

rls

Page 24: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

24

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Alp

ine

Aw

aren

ess:

Cre

atio

n of

a n

umbe

r of

com

mon

“A

lpin

e A

war

enes

s -

prod

ucts

”, e

.g.

inte

rcul

tura

l“pe

er-g

roup

-edu

catio

n”fo

r yo

ung

peop

le,

vide

osfo

r sc

hool

san

d ki

nder

gard

ens,

se

min

ars

for

stak

ehol

ders

, bro

chur

eset

c.

MO

BIL

AL

P

Dev

elop

men

tof i

nnov

ativ

e su

stai

nabl

e m

obili

ty o

ffers

and

se

rvic

es fo

r tr

ansp

ort u

sers

at l

ocal

and

reg

iona

l lev

el (

for

seve

real

trip

pur

pose

s co

mm

unite

rco

mm

erci

al, l

eisu

re)

Dev

elop

men

t and

net

wor

king

of m

obili

ty c

entr

es

Fu

rth

erT

ran

salp

ine

EU

-Pro

ject

s:

Page 25: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

25

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Su

stai

nab

le A

lpin

e M

ob

ility

: T

äler

bu

sL

un

gau

/Mu

rau

En

joy

pu

re f

reed

om

of

mo

un

tain

hik

ing

:S

tart

with

Täl

erbu

s–

acro

ss A

lpin

e ra

nges

–co

me

hom

e w

ith T

äler

bus

Page 26: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

26

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Su

stai

nab

le A

lpin

e T

ou

rism

&M

ob

ility

: T

äler

bu

sL

un

gau

/Mu

rau

Mo

un

tain

Hik

ing

wit

h p

leas

ure

–b

e m

ob

ile w

ith

rai

l an

d V

alle

y b

us

net

wo

rks

Use

of

“Val

ley

Hik

ing

bu

s”

PR

Cam

pai

gn

fin

ance

d b

y E

nv

Min

istr

y:19

96 3

0.35

6 P

asse

ng

ers

2003

39.

386

Pas

sen

ger

s19

96-2

003

+ 30

%

Par

alle

l im

prov

emen

tsof

Pub

lic T

rans

port

(inte

grat

ed s

ched

ules

):In

crea

se in

pas

seng

ers

as w

ell

Lung

aure

gion

+10

8%

Page 27: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

27

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Su

stai

nab

le T

ou

rism

Mo

bili

ty in

Sen

siti

ve A

reas

: L

ake

Neu

sied

lCar

d –

tou

rist

att

ract

ion

s p

lus

bu

s, r

ail a

nd

fer

ries

:

Su

cces

s st

ory

200

0-20

04

Car

ds

issu

ed:

+62

%(2

004:

174

.944

)H

ote

l/Pri

vate

Ro

om

Par

tner

s: +

41%

(200

4: 7

23)

Page 28: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

28

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Go

od

Pra

ctic

es:

Les

son

sle

arn

ed

Syn

erg

yb

etw

een

envi

ron

men

t, t

ou

rism

and

tra

nsp

ort

isp

oss

ible

!

1. C

reat

en

ewim

ages

and

des

ign

attr

acti

veto

uri

stic

pro

du

cts

by

pac

kag

ing

of

tou

rism

&m

ob

ility

and

pri

vile

ge

the

eco

-tra

velle

r:

Tou

rism

sect

orne

eds

taki

ngre

spon

sibi

lity

for

a ch

ange

in

tour

istic

indu

ced

mob

ility

perf

oman

cean

d in

tegr

ate

this

in a

ll ki

nds

of to

uris

mst

rate

gies

and

the

mar

ketin

g

The

mor

ecr

edib

leth

epr

oduc

tthe

bette

rth

esu

stai

nabl

epo

sitiv

e en

viro

nmen

tal&

econ

omic

effe

cts

Page 29: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

29

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Go

od

Pra

ctic

es:

Les

son

sle

arn

ed

2. O

verc

om

eth

efe

aro

f im

mo

bili

tyn

ot

trav

ellin

gb

yo

wn

car

by

gu

aran

tein

g„s

oft

mo

bili

ty“

to a

nd

in d

esti

nat

ion

sP

rovi

din

ga

sust

ain

able

tran

spo

rtch

ain

for

tou

rism

: D

esti

nat

ion

sha

veto

cha

nge

thei

rtr

ansp

ortp

erfo

rman

ce&

in

fras

truc

ture

desi

gn(p

riorit

yfo

r hu

man

pow

ered

mob

ility

and

all

kind

sof

pub

lictr

ansp

ort,

as w

ell a

s ze

roem

issi

onve

hicl

es)

Pu

blic

Tra

nsp

ort

op

erat

ors

have

to p

rovi

deat

trac

tive

dire

ctra

ilco

nnec

tions

from

the

aggl

omer

atio

nsto

the

dest

inat

ion

area

san

d re

gion

al b

usan

d pu

blic

tran

spor

tals

o in

hol

iday

son

w

eeke

nds

incl

udin

gsh

uttle

and

lugg

age

serv

ices

Page 30: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

30

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Go

od

Pra

ctic

es:

Les

son

sle

arn

ed

3. C

oo

per

atio

nC

om

mu

nic

atio

n, N

etw

ork

ing

esse

nti

al

Net

wo

rkin

gw

inn

ers&

pla

yers

:to

ur&

tran

spo

rt&

des

tin

atio

ns

Mar

ket

of

sust

ain

able

trav

elle

rsex

ists

, tar

getg

roup

s:

fam

ilies

, chi

ldre

n, e

co-a

vant

gard

e, 5

0+ m

arke

tin

gst

rate

gie

s

To

uri

sts

adap

tb

ehav

iou

rin

vac

atio

nm

ore

easi

er, a

ccep

tan

d t

est

new

mo

del

s,an

d ca

nm

otiv

ate

loca

linh

abita

nts

also

to

adap

tthe

irm

obili

tybe

havi

our:

Chi

ldre

nm

ayed

ucat

eth

eir

pare

nts:

e-f

unve

hicl

es, f

unbu

sses

Go

vern

men

t sh

ou

ldse

tu

p f

ram

ewo

rks,

giv

eim

pu

lses

by

pilo

tpro

ject

san

d im

ple

men

tth

ep

osi

tive

exp

erie

nce

so

n a

b

road

bas

is

Page 31: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

31

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Bad

Pra

ctis

es:

Les

son

sle

arn

ed

Po

licy

mai

nst

ream

sar

eag

ain

stec

om

ob

ility

and

eco

tou

rism

Iso

lati

on

of

sect

ors

and

dis

inte

gra

tio

ncc

on

tin

ued

even

acce

lera

ted

To

uri

smta

kin

gn

o r

esp

on

sib

ility

for

tou

rist

icin

du

ced

mo

bili

tyM

ore

of

the

sam

e: T

ran

spo

rt s

ecto

re.

g. B

us

and

Rai

lse

rvic

esn

ot

inte

rest

edin

to

uri

sm:

cut

of

dir

ect

links

, no

ch

arte

rtr

ain

s, o

per

ato

rsm

ain

lyst

op

thei

rse

rvic

esw

hen

tou

rist

may

nee

dth

eme.

g. h

olid

ayse

aso

ns,

wee

ken

ds,

R

aila

nd

Bu

s b

eco

me

less

atta

rcti

vean

d m

ore

exp

ensi

ve,

car

and

air

bec

om

ing

chea

per

,R

ailp

rici

ng

exis

ts, r

oad

pri

cin

go

nly

par

tly

for

lorr

ies,

air

pri

cin

gta

bu

Page 32: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

32

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Tha

nkyo

u!

Co

nta

ct:

Dip

l. In

g. R

ob

ert

Th

aler

, Dr.

Ver

on

ika

Ho

lzer

Div

isio

n T

rans

port

, Mob

ility

, Hum

an S

ettle

men

ts a

nd N

oise

Aus

tria

n F

eder

al M

inis

try

of A

gric

ultu

re, F

ores

try,

E

nviro

nmen

t and

Wat

er M

anag

emen

tA

-101

0 V

ienn

a, S

tube

nrin

g5

e-m

ail:

robe

rt.th

aler

@ b

mlfu

w.g

v.at

; ver

onik

a.ho

lzer

@bm

lfuw

.gv.

atM

ore

Info

rmat

ions

you

can

find

at:

ww

w.s

anftm

obil.

atw

ww

.alp

smob

ility

.org

ww

w.m

obili

to.a

tw

ww

.tael

erbu

s.at

, ww

w.s

ensi

bleg

ebie

te.a

t

Page 33: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

Sei

te 3

308

.12.

2004

OE

CD

Wo

rksh

op

L

eisu

re T

rave

l, T

ou

rism

Tra

vel a

nd

th

e E

nvi

ron

men

t4-

5. N

ove

mb

er B

erlin

, Fed

eral

En

viro

nm

ent

Ag

ency

Eco

tou

rism

nee

ds

Eco

tou

rism

nee

ds

Eco

mo

bili

tyE

com

ob

ility

So

me

Rec

om

men

dat

ion

sS

om

e R

eco

mm

end

atio

ns

Un

iv. L

ekto

rD

ipl.-

Ing

. Ro

ber

t T

hal

er

Aus

tria

n F

eder

al M

inis

try

of A

gric

ultu

re,

For

estr

y, E

nviro

nmen

t and

Wat

er

Man

agem

ent

Hea

d of

Div

isio

n T

rans

port

, Mob

ility

, H

uman

Set

tlem

ents

and

Noi

se

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34

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Ful

fillin

g ou

r pr

esen

t nee

ds fo

r le

isur

e, v

acat

ion

and

mob

ility

w

ithou

t com

prom

isin

g th

e ab

ility

of f

utur

e ge

nera

tions

to m

eet

thei

r ow

n ne

eds

Eco

log

ical

ly s

ou

nd

, eco

no

mic

ally

via

ble

an

d s

oci

ally

ac

cep

tab

le

Impl

emen

ting

OE

CD

ES

T G

uide

lines

, EU

str

ateg

y fo

r su

stai

nabl

e de

velo

pmen

t, tr

ansn

atio

nala

gree

men

ts e

.g. A

lpin

e C

onve

ntio

n an

d na

tiona

l str

ateg

ies

for

sust

aina

bilit

y

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

Eco

tou

rism

nee

ds

Eco

mo

bili

tyco

mm

ited

to S

ust

ain

abili

ty

Page 35: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

35

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Gre

enin

g a

nd

rev

ital

isat

ion

of

hu

man

set

tlem

ents

an

d u

rban

are

as

Att

ract

ive

nea

rby

recr

eati

on

are

as, p

refe

rab

ly c

arfr

ee

Eas

y ac

cess

to n

earb

y re

crea

tion

area

s by

cyc

ling,

wal

king

, pub

lic

tran

spor

t

Ren

aiss

ance

of p

ublic

tran

spor

t ser

vice

s fo

r le

isur

e tr

ips,

e.g

.on

wee

kend

s, d

urin

g ev

enin

g

Pac

kage

s of

leis

ure

amen

ities

and

pub

lic tr

ansp

ort s

ervi

ces,

eg

inte

grat

ed ti

cket

s, “

Mob

ility

Car

ds”

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

Eco

tou

rism

nee

ds

Eco

mo

bili

ty:

Un

sust

ain

able

Tra

vel T

ren

ds

nee

d t

o b

e re

vers

ed

Page 36: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

36

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Ren

aiss

ance

of

rail

trav

ellin

g:

Key

fo

r su

stai

nab

le t

rave

l ch

ain

easy

acc

ess

to r

ail s

ervi

ces

by ta

xi, p

ublic

tran

spor

t and

cyc

ling

hig

h q

ual

ity

rail

serv

ices

dir

ectl

y co

nn

ecti

ng

ag

glo

mer

atio

ns

and

to

uri

sm d

esti

nat

ion

s

com

fort

able

rol

ling

stoc

k in

clud

ing

dine

rs a

nd s

leep

ers,

on

boar

d se

rvic

es, i

nteg

rate

d lu

ggag

e se

rvic

es,

bu

s an

d t

axi s

hu

ttle

ser

vice

s to

th

e d

esti

nat

ion

s

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

Eco

tou

rism

nee

ds

Eco

mo

bili

ty:

Un

sust

ain

able

Tra

vel T

ren

ds

nee

d t

o b

e re

vers

ed

Page 37: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

37

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

So

ft m

ob

ility

gu

aran

tee

in t

he

des

tin

atio

ns:

Tak

e aw

ay t

he

fear

of

tou

rist

s o

f im

mo

bili

ty b

y o

ffer

ing

ec

om

ob

ility

pac

kag

es “

All

Incl

usi

ve-S

oft

Mo

bili

ty C

ard

”:

trav

ellin

g to

the

villa

ges

by r

ail a

nd b

us,

in t

he

villa

ge

off

erin

g z

ero

em

issi

on

veh

icle

s, h

igh

qu

alit

y cy

clin

g

net

wo

rks,

tra

ffic

cal

min

g, p

edes

tria

nis

atio

n, c

ar f

ree

zon

es a

nd

lo

cal f

lexi

ble

pu

blic

tra

nsp

ort

in th

e re

gion

inte

grat

ed b

us, t

axi a

nd r

ail s

ervi

ces

new

free

dom

of l

eisu

re m

obili

ty: h

ikin

g w

ithou

t bei

ng fo

rced

to r

etur

n to

the

sam

e pa

rkin

g pl

ace

(“T

äler

bus

Ser

vice

s”)

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

Eco

tou

rism

nee

ds

Eco

mo

bili

ty:

Un

sust

ain

able

tra

vel t

ren

ds

nee

d t

o b

e re

vers

ed

Page 38: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

38

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Sus

tain

able

trav

elle

rs b

y ra

il sp

end

in a

vera

ge m

ore

time

and

mon

ey

in th

e re

gion

, sav

e la

nd a

nd la

ndsc

ape,

sav

e en

ergy

and

pro

tect

the

envi

ronm

ent

Su

stai

nab

le T

rave

llers

des

erve

ben

efit

s

•“A

ll In

clu

sive

Car

ds”

–w

ith

sp

ecia

l rat

es, b

enef

its

and

p

rivi

leg

es

•sh

utt

le s

ervi

ces,

pic

k-u

p s

ervi

ces

by

ho

tels

•sp

ecia

l far

es a

nd

ho

tel b

enef

its

•m

ob

ility

ass

ista

nce

an

d in

form

atio

n

•aw

ard

s an

d p

rivi

leg

es

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

P

rivi

leg

es f

or

Su

stai

nab

le T

rave

llers

Page 39: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

39

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

E

coto

uri

sm a

nd

Eco

mo

bili

tyfo

cus

on

Cre

ativ

ity,

In

no

vati

on

s an

d H

igh

Qu

alit

y

Att

ract

ive

Eco

mo

bili

ty&

Eco

tou

rism

Pac

kag

es

Zer

o em

issi

on v

ehic

les

tech

nolo

gies

Inn

ova

tive

pu

blic

tra

nsp

ort

sys

tem

s

Mob

ility

man

agem

ent,

regi

onal

mob

ility

cen

ters

Inte

rmo

dal

log

isti

cs

Info

rmat

ion

tech

nolo

gies

for

tour

ism

and

tran

spor

t ser

vice

s

Pilo

t ac

tio

ns

and

bes

t p

ract

ice

dis

sem

inat

ion

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40

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Su

stai

nab

le u

se o

f n

atu

ral r

eso

urc

es, l

and

scap

e an

d t

he

envi

ron

men

tal c

apit

al

Reg

iona

l sus

tain

able

con

sum

ptio

n an

d pr

oduc

tion

e.g.

org

anic

farm

ing

Hig

her

reg

ion

al v

alu

e ad

ded

an

d lo

ng

ter

m p

rofi

t e.

g. t

ou

rism

an

d t

ran

spo

rt s

ecto

r, b

ut

also

ag

ricu

ltu

re, l

oca

l ret

aile

rs a

nd

co

mp

anie

s

Long

er d

urat

ion

of s

tay,

mor

e re

gula

r cu

stom

ers,

new

jobs

e.g

. by

new

m

obili

ty s

ervi

ces

Mo

re e

qu

ity

in m

ob

ility

, bet

ter

acce

ss t

o p

eop

le, g

oo

ds

and

se

rvic

es a

nd

hig

her

tra

ffic

saf

tey

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

Eco

tou

rism

an

d E

com

ob

ility

aim

at

win

-win

-win

: en

viro

nm

enta

lly, e

con

om

ical

ly, s

oci

ally

Page 41: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

41

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Att

ract

ive

coo

rdin

ated

net

wo

rk o

f T

ou

rism

an

d t

rave

l se

rvic

es:

rail,

bu

s, t

axis

, car

shar

ing

, fer

ries

, cab

le c

ars,

cyc

ling

, w

alki

ng

, etc

.

Tou

rism

and

tran

spor

t ope

rato

rs: t

ouris

m o

rgan

izat

ions

, hot

els,

ev

ent a

genc

ies,

pub

lic tr

ansp

ort o

pera

tors

etc

Cit

ies

and

reg

ion

s o

f o

rig

in o

f to

uri

sts

and

th

e d

esti

nat

ion

s in

volv

ing

to

uri

sm o

rgan

izat

ion

s an

d t

hei

r co

mm

un

icat

ion

an

d

pu

blic

rel

atio

n a

gen

cies

Nat

iona

l and

inte

rnat

iona

l net

wor

king

: IG

San

fte M

obili

tät;

IAK

F,

GA

ST

, NE

TS

, Alp

smob

ility

, MuS

TT

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

E

coto

uri

sm a

nd

Eco

mo

bili

tyn

eed

net

wo

rkin

go

f ac

tors

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42

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

Eco

tou

rism

an

d E

com

ob

ility

are

trad

emar

ks –

Th

e av

antg

ard

efo

r su

stai

nab

le li

fest

yle

Hig

h re

gion

al a

nd lo

cal q

ualit

y of

life

and

a h

ealth

y en

viro

nmen

t: W

elln

ess

for

min

d, b

ody

and

soul

Zer

o e

mis

sio

n, b

ut

full

ple

asu

re;

Tra

velli

ng

, en

joyi

ng

an

d r

ecre

atin

g w

ith

ple

asu

re a

nd

wit

ho

ut

stre

ss:

Th

e R

enai

ssan

ce o

f „T

he

Jou

rney

New

“m

obili

ty e

xper

ienc

es”

e.g.

of h

uman

pow

ered

mob

ility

, zer

o em

issi

on v

ehic

les,

slo

w m

obili

ty

Page 43: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

43

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Co

ncl

usi

on

s an

d R

eco

mm

end

atio

ns:

E

coto

uri

sm a

nd

Eco

mo

bili

tyn

eed

s aw

aren

ess,

po

litic

al

com

mit

men

t an

d a

ctio

ns

Set

up

of

a st

rate

gy

and

fra

mew

ork

fo

r p

rom

oti

ng

eco

tou

rism

an

d

eco

mo

bili

tyo

n n

atio

nal

, EU

an

d in

tern

atio

nal

(e.

g. O

EC

D, A

lpin

e C

on

ven

tio

n)

for

ove

rco

min

g im

ple

men

tati

on

bar

rier

s an

d

inst

itu

tio

nal

gap

s

Impl

emen

t mea

sure

s fo

r sy

nerg

y be

twee

n ec

otou

rism

and

eco

mob

ility

Co

mm

itte

d im

ple

men

tati

on

par

tner

s in

po

licy,

to

uri

sm a

nd

tra

nsp

ort

, m

edia

an

d m

arke

tin

g in

loca

l an

d r

egio

nal

au

tho

riti

es, a

s w

ell a

s o

n

EU

leve

l

Aw

aren

ess

and

Com

mun

icat

ion

in b

oth

dire

ctio

ns: M

arke

ting

on th

eto

uris

m m

arke

t, pu

blic

aw

aren

ess

targ

ettin

ggu

ests

and

loca

l inh

abita

nts

Tra

nss

ecto

rala

nd

tra

nsn

atio

nal

coo

per

atio

ns

for

acti

on

s

Page 44: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

44

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Las

t b

ut

no

t le

ast:

L

ast

bu

t n

ot

leas

t:

Mee

t th

e n

eed

s o

f th

e ca

r fr

ee t

rave

llin

g

Mee

t th

e n

eed

s o

f th

e ca

r fr

ee t

rave

llin

g

gu

ests

!g

ues

ts!

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45

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

e P

rob

lem

: L

eisu

re a

nd

to

uri

sm t

rave

l are

un

der

esti

mat

ed

and

un

sust

ain

able

Sou

rce:

EU

pro

ject

MuS

TT

Page 46: OECD Workshop Leisure Travel, Tourism Travel and the ... · 8 Where to start for Ways out: Making the travel chai Division V/5 Transport, Mobility, Human Settlement and Noise Univ.

46

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

ert T

hale

r

Th

eA

ust

rian

mo

del

pro

ject

„Su

stai

nab

le M

ob

ility

–C

ar-f

ree

To

uri

sm“

Lo

cal T

ou

rism

Mo

bili

ty M

ay D

iffe

r:M

od

el R

eso

rt B

ad H

ofg

aste

in(p

edes

tria

n zo

ne, c

ity b

us, t

ight

city

ce

ntre

)

Su

mm

er t

ou

rist

s:in

boun

d tr

ips:

82

% fo

ot, 1

0 %

cyc

le, 8

% c

ar,

outb

ound

trip

s: 4

3 %

car

, 30

% b

us, 8

% fo

ot, 7

% c

ycle

, 2 %

rai

l

Win

ter

tou

rist

s:in

boun

d tr

ips:

59

% fo

ot, 2

4 %

ski

bus

, 17

% c

arou

tbou

nd tr

ips:

60

% c

ar, 2

4 %

bus

, 11

% fo

ot, 5

% r

ail

Aus

tria

n av

erag

e m

odal

spl

it fo

r le

isur

e –

trip

s in

rur

al a

reas

:ca

r 55

%, w

alki

ng/c

yclin

g 42

%, p

ublic

tran

spor

t 3 %

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47

Div

isio

n V

/5T

rans

port

, Mob

ility

, Hum

an S

ettle

men

tand

Noi

seU

niv.

Lek

t. D

ipl.

Ing.

Rob

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