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Rising feed prices are likely to put poultry companies

under increasing pressure. The main reason the

escalation in cereal and oilseed costs. In most regions,

producers are unable to pass on their higher costs to


Average prices of poultry feed consisting of oilseed

cakes, rice bran, grounded maize and soya-rose by 69

percent year-on-year , due to lack of rainfall and higher global prices.

Feed is a key input in poultry farming and this sharp price increase

suggests that cost of eggs and chicken (protein food items) may rise sharply

in coming months, research firm Nomura said in its report here.

If farmers choose to substitute poultry feed with cereals then prices for

cereals could rise as well.

Rising feed prices are an early indicator of the potential impact that the

deficient monsoons could have on food prices. The industry suffered a loss

which is perhaps the worst and it takes lot of time to heal. The poultry

industry is already facing a major slump. Irrespective of the position and

status, thousands of farmers accumulated huge losses already. The reason

being the rising rates of feed particularly soybean and maize, along with

production costs in the last three months. Industry experts are forecasting

negative growth for the poultry industry in the coming months. Dry

weather has also played the role of big villain, sending the industry to

welter in the heat.

The production cost for broiler chicken has gone up multi fold. But the

market rate has decreased drastically. The whole industry as well as the

consumer is well aware of the rupee factor. "Skinless chicken, the dressed

chicken rates have gone up. The production cost also rose to sky high. The

situation few months back was encouraging and economically viable for

the breeders but the heat situations has taken out the life from the industry.

Industry sources say as a result of increase in production costs, poultry

breeders and hatcheries across the country are in severe stress and panic.

Andhra Pradesh produces about three crore broiler chicken every month.

But, with the industry facing a rough patch, the production could decline.

It is indeed a happy situation and let us hope that the situation thus prevail

for some weeks to come and give the entire poultry industry a happy time

and bring back smiles on the faces.

Editorial & Advertisements may not be reproduced Without the written consent of the publishers. Whilst every care is taken to ensure the accuracy of the contents of Poultry Times of India the publishers do not accept any responsibility or liability for the matterial.

From the Pen of Chief Editor

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Vinod Kumar

Jawahar Khurana

Dr. S.S. Mondal

Prachi Arora

Manish Kumar

Kuldeep Singh

Ashwani Verma

Chairman & Editor in [email protected]

General [email protected]

Marketing [email protected]

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Our Team Avitech 25, 31

Confidence of Indian Industry 9

DSM 19

IAI Expo 2012 32

IMV Technologies 27

Indian Herbs Overseas 5

Natural Remedies 2

Novus 15

Pfizer Animal Health Indian Ltd. 7

Prakash Feed 29

Tata Chemicals Ltd. 11

Vamso Biotec Pvt. Ltd. 13

Zeus Biotech 18, 21

Zydus Animal Health Ltd. 30

Rising Feed Prices Cause for Concern

24-25 News

26 Egg Rates

28 Events Calender

4Sangrovit WS holds promise for

Immuno-suppressed chicken flocks

8Salmonellosis: Zoonotic Importance,

Treatment & Control

10Tara Group Telangana Dealers'

Meet at Hyderabad

1445th Annual General Meeting & 54th

National Symposium 2012

16We Aspire to Deliver

Value Products

18DSM Marched with Quality & Brand in

Chittoor, Andhra Pradesh

20 Novus Announces Launch of Probiotic

20 Caltron Biofood & Fauna Feed Industries

21Cherkizovo chooses Smart incubation from

Pas Reform for Russia's largest hatchery

21Hester acquires the business of Innoves

Animal Health Private Limited

22 India Poultry Expo 2012

23 INFAH The Newly Born Association of Animal

Health Products Industry.

Page 4: October pti



Abstract: The aim of this study summarizes

the experimental knowledge on efficacy,

possible modes of activity and aspects of

application of phytogenic products as feed

additives for poultry. Feed additives are a

group of feed ingredients that can cause a

desired animal response in a non-nutrient

role such as pH shift, growth or metabolic

modifier. Many substances found in nature

have a wide range of growth promoting,

immunost imulatory or ant imicrobia l

activity. Common feed additives used in

poultry diets include antimicrobials,

antioxidants, pH control agents and

enzymes. Phytogenic are a relatively young

class of feed additives and in recent years

this feed additives have gained considerable

attention in the feed industry. They are a

wide variety of herbs, spices and products

derived thereof and are mainly essential

oils. Although, numerous reports have

d e m o n s t r a t e d a n t i o x i d a t i v e a n d

antimicrobial and immune stimulation

efficacy in vitro, respective experimental in

vivo evidence is still quite limited. A limited

number of experimental comparisons of

phytogenic feed additives with antibiotics

and acidifiers have suggested similar effects

on the gut. Gut microflora has significant

effects on host nutrition, health and growth

performance by interacting with nutrient

utilization and the development of gut

system of the host. In addition, some

phytogenic compounds seem to promote

intestinal mucus production. However, a

systematic approach toward the efficacy and

safety of phytogenic compounds used as

feed additives for poultry is still lacking.


Feed additives are products used in animal

nutrition for purposes of improving the

quality of feed and the quality of food from

animal origin or to improve the animals

performance and health. The initial use of

antibiotics in diets arose from the discovery

in the late 1940's, in the United States that

including the fermentation products of

Streptomyces aureofaciens (a strain of

bacteria) in the diets of simple-stomached

animals such as pigs and poultry resulted in

growth responses (Frost, 1991). It is

important to make a distinction between

antibiotics used in the treatment and

prevention of disease in farm animals

(prescribed therapeutic and prophylactic

use) which differs from their use as feed

additives to enhance growth (Castanon,

2007). As feed additives, antibiotics are used

Sangrovit WS holds promise for Immuno-suppressed chicken flocks

at low concentrations of 2.5-50 ppm

(depending on the compound used). In the

next 50 years, the use of antibiotics as feed

additives in pig and poultry production

became virtually universal. However, the

p o s s i b i l i t y o f d e v e l o p i n g r e s i s t a n t

populations of bacteria and the side effects

of using antibiotics as growth promoters in

farm animals have been led to the European

Union and United States ban on the use of

antibiotics on farm animals as growth and

health promoters.This will have avoidable

consequences for growth performance of

birds in the poultry industry. Hence, an

intensive search for alternatives such as

probiotics, prebiotics, symbiotics, enzymes,

toxin binders, organic acids, organic

minerals, oligosaccharides and other feed

additives has started in the last decade

(Fulton et al., 2002). Phytogenics are a group

of natural growth promoters or non-

antibiotic growth promoters, derived from

herbs, spices or other plants. In this context,

the present research provides an overview

of recent knowledge on the use of

phytogenic feed additives in poultry diets

and possible modes of action and safety


Use of Sangrovi t WS in Immuno-


Recently, a field trial was conducted by Dr.

D.Kannan, Asst. Professor, Dept. of Poultry

Sciences, VCRI, Namakkal, at a commercial

layer farm. The farm affected with high

immuno-suppression due to prior Marek's

Disease outbreaks suffered heavy economic

losses owing to poor production and

Table 1 a

Table 1 b

Page 5: October pti



heT epow rof

in2 1

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Page 6: October pti



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Table 2

significant mortalties.

Trial design:

Two flocks in different sheds housed

approximately 25,400 birds each. As a part

of the trial, layers in one of the sheds were

fed Sangrovit WS through water medication

@ 100 grams per 1000 liters in continuous

water for a period of 5 days. Tables 1 a & b

show the flock performance in both

Sangrovit treated (ST) and untreated control

(UTC) flocks over a period of 15 days, that

comprise of 10 days of data recording before

Sangrovit treatment actually started in the

ST flocks and later 5 days of data recording

during the course of the treatment in both ST

and UTC flocks.

Results and Discussions:

Feed Intake: Feed intake reduced by 8.5% in control group and 9.7% in Sangrovit group respectively.

Egg Production: The number of egg trays in the ST group increased by 1.4%. On the contrary, the egg trays in UTC reduced by 0.5%. The total number of egg trays in control was 675 which reduced to 672 after 5 days, whereas in the ST group the number of trays went up from 679 to 689 during the 5 days course of treatment with Sangrovit WS.

Mortalities: The mortalities in the ST group were 31% lower as compared to the UTC group.


There are so many advantages of using herbs than antibiotics. Phytogenic feed additives may have the potential to promote production performance and productivity and thus add to the set of nonantibiotic growth promoters such as organic acids and probiotics. Even antibiotics can't be used during laying period of chickens due to residual effect in eggs. Sangrovit WS is a research product from Phytobiotics GmbH, a natural feed additive company from Germany. Farmers can easily use Sangrovit WS in their layer, broiler and parent stock without any residual effect. Even Sangrovit can be used during the laying period.

For more Information on Sangrovit WS, please feel free to write to:

Dr. Sekhar Basak, Business Development Manager, Phytobiotics GmbH,

Email: [email protected]

HP: +91-9871203111

Skype: sekhar_basak

Page 7: October pti


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Food borne diseases are the important cause of morbidity and mortality worldwide. Due to poor hygienic conditions in developing world, Salmonellae, the gram negative bacteria, have been causing heavy morbidity, mortality and economic losses in poultry farming. More than 2400 serotypes of Salmonellae have been found all over the world.

Zoonotic importance of Salmonellosis:

Salmonellos is a zoonotic disease of great economic and public health concern affecting humans, animals and birds. Poor hygienic conditions favour the spread of salmonellosis in developing world. In humans, salmonella is a major cause of food-borne diseases worldwide resulting in gastroenteritis, enterocolitis (salmonellosis), enteric fever (typhoid fever) and septicemia.

S a l m o n e l l a p r i m a r i l y i n h a b i t s t h e gastrointestinal tract. The organism almost always enters via oral route through contaminated food or water.

Many times, salmonella has been found in raw meat which is mainly due to unhygienic conditions of handling, processing and improper method of storage. It may also be due to possible cross contamination during slaughtering, cutting and poor hygienic conditions at retail level. At retail level, many times we find chicken meat, goat meat and fish food together, which facilitates cross contamination.


1. Furazolidone (Profidone-200) in feed helps to prevent salmonellae

2. Use of antibiotics like Flumequin (Zydaquin), Enrofloxacin (Enrodac-10), Colistin etc.

3 Spraying eggs with neomycin sulphate solution before incubation

4. Disinfecting eggs by dipping in Glufort solution


1. At hatchery: Regular testing of various equipments and taking immediate measures

2. Create breeding flocks free of salmonella. Prevent vertical transmission. Maintain complete hygiene.

3. Control the disease by removal of carriers through repeated blood test

4. Replacement birds should be purchased only from salmonella -free hatcheries

5. Eggs should be collected as frequently as possible (At least 3 times a day)

6. Soiled eggs should be washed in bactericidal solution

7. All eggs used for hatching should be disinfected on the farm as soon as possible

8. Eggs can be disinfected by dipping in Glufort solution

Salmonellosis: Zoonotic Importance, Treatment & ControlDr AK Jain, Head Training & Development, Zydus Animal Health Limited, Ahmedabad ([email protected])

9. Biosecurity: Restricted entry of visitors. Strict biosecurity measures have to be taken to clean and disinfect litter, vehicles, equipments & utensils, egg trays, trolleys.

10. Prefer all-in, all-out system at commercial farm level

11. Terminal disinfection of the farm: Use strong disinfectant like Glufort

12. Some vaccines are also available

12. Total pest and rodent control

13. Proper hygiene at meat retail and other levels

Major diseases caused by Salmonellae in poultry:


Name of the disease

Causative Salmonella species


Major symptoms


Pullorum Disease or Bacillary

White Diarrhoea

Salmonella pullorum



(i) Vertical transmission: From an infected hen through infected egg (transovarian) to newly hatched chicks

(ii) Externally contaminated eggs

(iii) Lateral or horizontal transmission: From chick to chick and rearing units

(iv) Contaminated feed, water & litter

(v) Contaminated incubators

(vi) Infected fecal material

(vii) Cannibalism among birds

(viii) Infected debeaking machine

(ix) Visitors & attendants

(i) Mainly affects the chicks

(ii) Large number of

chicks found dead in egg-shells

(iii) Mortality soon after hatching

(iv) Depression

(v) White viscous dropping


Fowl typhoid

S. gallinarum



(i) Vertical transmission: From an infected hen through infected egg (transovarian) to newly hatched chicks

(ii) Externally contaminated eggs

(iii) Lateral or horizontal transmission: From chick to chick and rearing units

(iv) Contaminated feed, water & litter

(v) Contaminated incubators

(vi) Infected fecal material

(vii) Cannibalism among birds

(viii) Infected debeaking machine

(ix) Visitors & attendants

(i) Mainly affects the growing and adult birds

(ii) Drop in feed consumption

(iii) Respiratory distress

(iv) Watery to yellow mucoid diarrhoea

(v) Drop in egg


(vi) In chronic cases, pale comb and wattles due to anemia

(vii) Mortality


Paratyphoid infections

S. enteritidis & S.


(Motile bacteria)

(i) Most paratyphoid bacteria do not cause much threat in poultry (except young chicks)

(ii) Human infection is of great concern

(iii) Vertical transmission: From an infected hen through infected egg (transovarian) to newly hatched chicks

(iv) More common mode of transmission is through fecal contamination of the surface of the egg. Being motile, paratyphoid salmonellae penetrate easily

(v) Humans, wild birds, rats, insects,

vehicles, equipments, egg - trays & utensils

(vi) Contaminated feathers, litter, feed & water.

(i) Mainly affects chicks below 2 weeks of age

(ii) Depression

(iii) Ruffled feathers and drooped wings

(iv) Profuse watery


(v) Loss of appetite

14. Proper washing and adequate cooking of



Salmonellosis is an important zoonotic disease.

It causes heavy losses to poultry farmers in

developing world. On the other had it causes

food borne diseases in humans. The causative

organism salmonellae can be controlled

effectively through strict biosecurity and other


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Page 9: October pti


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Event Sponsors : Principal Sponsor :



Page 10: October pti

Press Release


Tara Group Telangana Dealers' Meet at HyderabadTara Group Telangana Dealers' Meet was organized on Sunday 7th and Monday 8th October at Alankrita Resorts, Hyderabad

with all Telangana Dealers along with Editors of Poultry Press and T a r a G r o u p ' s P h a r m a c e u t i c a l o f f i c i a l s l i k e Country Heads, P r o d u c t Managers, Zonal M a n a g e r s , D i v i s i o n a l M a n a g e r s , R e g i o n a l M a n a g e r s ,

Executives participated . There were few very prominent special invitees also for the meet. They were Mr.Penamthsa Vijay Narasimha Raju, CEO of VESTER Group ( Vesper Group ). Mr.Manjunath , CEO of Annavarapu Group

, Mr.P.C.S. Balaji, C E O , A P C N u t r i e n t s , D r . S . R . A n a n d , S e n i o r P o u l t r y consultant from Gujarat, Dr. K. B a ; l a s w a m y , C h a i r m a n , National Egg & C h i c k e n P r o m o t i o n Council . People started checking in from 11.00 a.m. onwardson 7th O c t a n d

culminated for Lunch. After lunch the meeting started at 2.30p.m with a prayer to Sai Baba.

Dr. Jaya Surya, Senior Veterinarian involved in the poultry pharma industry for nearly four decades now has acted as Anchor and conducted the programme.

Mr. D.S. Subramanian, Managing Director ,Tara Group welcomed the gathering and expressed his sincere gratitude on behalf of all his group of companies to Telangana Dealers. He appreciated and thanked all the Dealers for attending the Dealers' Meet from nook and corners of Telangana . In his welcome address Mr.D.S.Subramaniam proudly said that the success of Tara Group is only because of his strong strength of Dealer network. The first Andhra Pradesh Dealers meet of Tara Group with families was organized in 2008 at Ramoji Film City, Hyderabad. The second Dealers meet was organized by Tara group in the year 2010 at Visakhapatnam. Now this was the 3rd meeting exclusively for Telangana Dealers.

Mr.Subramaniam said that he is involved into business for two decades now and prior to that he worked for 12 years in Glaxo Animal

Health (presently Virbac Animal Health ). While appreciating the role of Dealers he emphasized that “ Whatever big may be the

c o m p a n y a n d whatever highest quality may be of the products but they can't be sold w i t h o u t t h e Dealer network. The dealers act as the ambassadors of farmers as well a s t h e Pharmaceut ica l companies.

He reco l lec ted those golden old

days when he started his career as a young medical representative of Glaxo when there were very few specific products for poultry rather many of the human products were being used for poultry also like Ostocalcium , Livogen Tonic,Betenosol injection B-complex liquid etc.

The Introduction program of each participant went o n v e r y i n t e r e s t i n g l y . Each person had walked on to the s t a g e a n d i n t r o d u c e d themselves with their name of the dealership, place a n d D i s t r i c t . A f t e r t h e

c o m p l e t i o n o f D e a l e r s i n t r o d u c t i o n pharmaceutical company officials were g iven the opportuni ty to introduce themselves followed by press persons.Press persons along with their self introduction also mentioned their respective publications and their affinity and long standing relation with Tara Group, in particular with Mr.D.S.Subramaniam.

It was a great opportunity extended to each Pharmaceut ical company to make a presentation of their corporate profile and

products. Corporate presentations were given by Mr.T.R.Prakash , Head South Asia for M/s.Bayer CropScience , Mr. K.Srinivasa R a o , D i v i s i o n a l S a l e s M a n a g e r f o r M / s . Z y d u s A n i m a l H e a l t h L t d . , Mr.R.K.Subba Rao, Area Business Manager f o r M / s . B a y e r A n i m a l H e a l t h , Dr.P.M.Sawarkar, ( Technical Director ) for Biomin, Dr. Pushparaj Chaudari , Product Manager for M/s.Boehringer Ingelheim, Mr.Mohammed Eshaq, Zonal Manager for M/s.Sequent, Mr.K.Venkat Reddy, Area Sales Manager for M/s. DSM Nutritionals, Mr.A.Upender Reddy, Senior Field Manager for M/s. Pfizer ( Vetnex, Fort Dodge, , Alpharma ). Mr.K.Seetaram , Area Manager for M/s. IBC.

Nobody from M/s.Dosch Pharmaceuticals, M/s.Globion India Pvt Ltd. and M/s.Virbac were present to g ive the corporate presentations. All the dealers listened to the corporate presentations very carefully.It was very Interesting to all the dealers to hear about all the products and listening to people who make matters for the Companies they deal with.

8 . S p e c i a l mementos made by Tara Group were presented along with a cute brief case to all the p a r t i c i p a t i n g T e l a n g a n a Dealers on the dias. Some were g i v e n b y Mr.Subramaniam s o m e b y Mr.T.R.Prakash

Head of South Asia Bayer Environmental Science, some by Mr.P.Vijay N. Raju ( vesper, vestar group, some by Mr.A.H.Manjunath, CEO, Annavarapu Logistics and the balance by Mr.P.C.S.Balaji, CEO, APC Nutrients.

(9) All the journalists were requested to introduce themselves from the dias. First it s t a r t e d w i t h t h e S e n i o r J o u r n a l i s t Mr.B.S.Rana, Former President, Indian Poultry Journalists Association and Ediotr Poultry Punch, New Delhi. Then Mr.

Dr.Jayasurya anchoring Tara Group Telangana

Dealers' Meet.

Mr.D.S.Subramaniam - Managing Director - Tara Group addressing the August gathering.

Mr.P.C.S.Balaji - CEO- M/s.APC Nutrients handing over the Tara Group memento and gift to Mr.Lakshman, M/s. Bhavani Veterinary

Medical Hall, Karimnagar.

Dr.P.M.Sawarkar , Technical Director & Mr.Ramakrishna

Mr.T.R. PRAKASH - Head, South Asia, M/s. Bayer CropScience addressing the meet.

Mr.V.B. GIRIDHAR NAIDU- Sales Manager M/s.Bayer CropScience addressing the meet.

Mr.P.Vijay. N.Raju - Managing Director - M/s.Ves Star Agencies addressing the meet.

Page 11: October pti


Page 12: October pti

Press Release


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In India’s most preferred poultry magazines

M.N.Rao (Pres ident , Indian Poul t ry Journalists Association & Editor, Poultry Voice of India & Ko Khro Koh, then Mr. Nazeer (former Vice President, IPJA and Editor Poultry Fortune, Mr. Gandhi (Poultry Farmer Vijayawada), Mr. M.K.Vyas (Vice President IPJA), Manish (Co-editor, PTI & PP) and Editor Hind Poultry Hyderabad, then Mr. N.S.N.Murthy, Poultry Herald, Mr. Shahjahan Editor (Poultry Parishrama & Emu Today).

The President ,IPJA, Mr.M.N.Rao specially thanked Mr.Subramaniam for having hosted the IPJA. Executive Body meeting at Kolkata and the recent IPJA, AGM at Hyderabad. All the journalists applauded Mr.Subramaniam's all out support to all India Poultry Press persons.

Dr. K.Balaswamy , Chairman, NECPC & Adviser to NECC in his elaborate address mentioned that more than one crore eggs are planned to be consumed in Andhra Pradesh School children Midday meal programme. He also mentioned that Andhra Pradesh Government is extending through women and child welfare department boiled eggs to Anganwadi children, pregnant women and lactating women. Dr.Balaswamy appealed to all the Telangana Dealers and Pharmaceutical companies also to support the Egg Promotion Activities in India and in particular Andhra Pradesh. He has shown all of them the Diaries and Calendars brought out every year by NECPC.


Tributes to Late. Padmasree. Dr. B.V.Rao.

Mr.D.S.Subramaniam recollected that he got

inspired by Ltae.Padmasree Dr.B.V.Rao as he

h a d o p e n e d E g g B a n k a l o n g w i t h

Mr.D.S.Subramaniam , Managing Director, Tara group and Mr.A.H.Manjunath , CEO -

M/s.Annavarapu Logistics addressing the meet. Dr.K.Balaswamy- Chairman , NECPC and Adviser NECC addressing the meet

Mr.C.Jagapathi Rao ( Chairman , M/s.

Srinivasa Hatcheries LKtd. , Vijayawada ) to

help the poultry farmers during early 1970's

to sell eggs and get a better price for the eggs

to the poultry farmers. Later slowly egg Bank

started keeping medicines for the poultry

farmers and Mr.M. Krishna Murty was then

requested by Dr. B.V. Rao MR. C. Jagapathi

Rao to look after Egg Bank as its Managing

Partner. The same Egg Bank is still running

successfully till date under the able Leaders

s h i p o f M r . M . K r i s h n a M u r t y .

Mr.Subramaniam got emotional while

mentioning that all the 144 months the 12

years period while working with Glaxo he

never missed the month's budget just because

of Mr.Egg Bank Krishna Murty's support. He

thanked Egg Bank Group Managers

Mr.Krishna (M/s.Padmaja Poultry Agencies,

Hayath Nagar ) and Mr.Babi ( M/s.Surya

Eggro Traders, Kompally ) for attending the

Dealers Meet.

It is very important to mention here that

Mr.P.Vijay N.Raju of Vestar, Vesper Group

made avery special mention that himself and

Tara Group even though they are competitors

in the field but both Mr.Subramaniam and

Mr.Vesper Vijay never felt in their life time

anybody as their competitor. Everybody is

only a friend to everybody.

Dr.Dey's ( CEO, Globion - A Suguna Group

Company ) presence in the meet was a

pleasant surprise to one and all as it was the

first public appearance of Dr.Dey after his

major accident in kottayam, Kerala. Inspite of

his difficulty in moving he came with clutches

and wheel chair only to bless the meet out of

his special bonding towards Tara Group.

The evening Gala Entertainment progam

started sharp at 6:30 p.m with many old Hindi

and Telugu songs. The famous mimickry

arstist Mr.Babu Rao made everybody laugh

by his immitations. His duet songs with male

and female voice were admiring. The evening

also had special features like Digital

Caricature, Parrot Jyothishyam ,Palmistry,

M a n u a l C a r i c a t u r e b y p e n c i l e t c .

Dr.Jayasurya gave a pleasant surprise by

singing two old hindi songs during the

cultural programme and entertained all of

them.The Cultural program was followed by

premium class cocktails and dinner. The

evening went up to almost 1:00 a.m in the


Cricket the joy of play :

The next day ( Monday 8th Oct was much

more interesting and enjoyable. After the

breakfast the Cricket match started at 9.30

a,.m with four teams . The four Captains

being Mr.Sammi Reddy ( saikiran Medicall

H a l l . N i z a m a b a d , K a r i m n a g a r ) ,

Mr.Govarhdan ( Sucheta Medical & general

Stores , Mahbubnagar ), Mr. B.Shiv Shankar (

Ediotr , Te jaswi Poul t ry Line ) and

Mr.Chennaiah , Sree Ganesh Poultry

Agencies, Shadnagar ). Dr.Jaya surya did

superb umpiring and no way inferior

Mr.M.N.Rao was extending the running

commentary in all the three languages

namely Telugu, English and Hindi. All the

teams got cash prices for their superb

performance . Many of them donated the cash

prices towards orphanage , World Egg day etc.

Finally Tara Group Telangana Dealers' Meet

was an in memorable event for every


Page 13: October pti


Page 14: October pti

Press Release


45th Annual General Meeting & 54th National Symposium 2012The 45th Annual General Meeting and 54th National Symposium of CLFMA of India was held on 13th & 14th September 2012 at ITC Sonar, Kolkata. The theme of the Symposium was “Managing Uncertainties in Livestock Sector”. At the inaugural session on 13th September 2012, after the traditional lighting of lamp, prayer and presentation of bouquets, Mr. B. S. Yadav, Chairman, CLFMA welcomed all the delegates present.

Every year CLFMA award is felicitated on eminent personalities who have worked towards advancement of livestock sector. This year CLFMA award was presented to Prof. Dr Kusumakar Sharma, ADG(HRD), ICAR, New Delhi and Dr. A.K. Srivastava, Director, NDRI for their contribution to livestock sector and Dairy sector respectively.

Sk. Nurul Haque, IAS, Additional Chief Secretary, Animal Resource Development Department, Government of West Bengal and Shri. Sanjay Bhoosreddy, IAS, Joint Secretary

(APF) Department of Animal Husbandry, Dairying & Fisheries, Ministry of Agriculture, Government of India, who were the Guest of Honour addressed the delegates. The Chief Guest, Shri. Nure Alam Chowdhury, Minister in Charge, Animal Resource Development Department, Government of West Bengal, gave the inaugural address and released Souvenir and Industry Survey Report. This was followed by presentation of mementos to all the sponsors and media friends. Vote of Thanks was delivered by Mr. Amit Saraogi, who was the convenor of the Symposium

Dr. C. S. Prasad, Director, National Institute of Animal Nutrition and Physiology NDRI Campus, Adogodi, Bangalore, presented paper on Scientist - Industry Collaboration. The evening ended with Cocktail and Dinner.

Technical Sessions were held on 14th September 2012. Each session were devoted to Dairy, Poultry and Aqua Sector, where speakers shared their views on Uncertainties in their sector.

Technical Session on “Managing Uncertainties in Dairy Sector” was Chaired by Dr. R. P. S. Baghel, Dean of Faculty of Veterinary Sciences and Animal Health, MP Pashu Chikitsa Vigyan Vishwalaya, Jabalpur and the Co-Chairman was Mr. Amit Sachdev of U S Grains Council.

Mr Rahul Kumar, MD, Amul Dairy, presented paper on Indian Case Study.

Dr. Harry Arthur Spencer, Global Technical Advisor, Elanco US, presented paper on Case Studies from US Dairy Sector.

Mr. Wilfried van Straalen, Senior Researcher

Ruminant Nutrition, Schothorst Feed Research, spoke on Case Studies from EU Dairy Sector.

Keynote address was delivered by Shri. Sompal, Hon'ble former Union Cabinet Agriculture Minister, which evoked a lot of interest among the delegates.

Post lunch saw Technical Session on “Managing Uncertainties in Poultry Sector” which was Chaired by Dr. Rishendra Verma, ARS, Joint Director, NDRI, Karnal and the Co-Chairman was Dr. S. V. Rama Rao, Principal Scientist Project Directorate on Poultry, Hyderabad.

Dr. J. L. Vegad, Advisor, Phoenix Group, spoke on Poultry Disease Scenario.

Mr. Vanus Taepaisitphongse, CEO, Betagro, Thailand, spoke on Success Story of Thailand Poultry Sector.

Mr. Narendra Pasuparthy, Director, Nanda Feeds, presented a paper on Green Energy Technologies to Poultry Industry.

The Technical session ended with open house, where issues concerning the industry were deliberated upon.

The evening had the delegates enjoying Cultural Program, after two days of fruitful participation. The CLFMA of India's 54th National Symposium was a huge success with over 425 Delegates in attendance, which is a never before figure.

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We Aspire to Deliver Value Products

Stress management supplements

Weight management supplements

Sugar management supplements

Liver health supplements

Ayurvedic products

Herbal Animal health care formulations / Feed supplements

Achievements/ Awards/ Recognition:

Company has been awarded by the SHEFEXIL (Shellac and Forest Products Export Promotion Council) export award sponsored by Ministry of Commerce and Industry, Government of India. Mr. Pranab Mukherjee presented this award to Olive Lifesciences for excellence in export of herbal extracts.

Company has been awarded the PHARMEXCIL Eminence in Outstanding export GOLD award under Herbals segment. PHARMEXCIL is an Export Promotion Council for Pharmaceutical industry, promoted by Ministry of Commerce and Industry, Government of India, to focus on healthcare and pharmaceutical products in the global arena.

T h e c o mp a n y a l s o a w a r d e d f o r outstanding contribution in the field of Conservation, Cultivation and Utilization of Medicinal plants - University of Colombo, Srilanka.

R&D centre of the company is recognized

under Department of Scientific and

Industrial Research (DSIR), Ministry of

Science and Technology, Government of



The company's manufacturing facilities

are certified by various certifications like:

ISO-9000:2000 certified manufacturing


GMP certified by AYUSH, Government of


Kosher certified ingredients by star


Halal certified

Organic processing certification (NPOP

and NOP)

Backward Integration:

Olive Lifesciences play a very significant role in

the area of cultivation. It engages more than

10,000 farmers in the state of Tamil Nadu and

Karnataka in the cultivation of medicinal plants

spread over an area of more than 20,000 acres.

This activity has resulted in numerous benefits

to the farmer community leading to better

income levels and thereby improving standard

and quality of lives. Company provides

buyback agreement with latest farming

methods, high quality seeds, bio fertilizer and

bio pesticides in addition to educating them

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Page 17: October pti

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�R�&�D� �d�e�p�a�r�t�m�e�n�t� �w�o�r�k�s� �i�n� �c�l�o�s�e� �c�o�-�o�p�e�r�a�t�i�o�n� �w�i�t�h� �v�a�r�i�o�u�s� �p�r�e�s�t�i�g�i�o�u�s� �U�n�i�v�e�r�s�i�t�i�e�s� �a�n�d� �p�r�i�v�a�t�e� �r�e�s�e�a�r�c�h� �i�n�s�t�i�t�u�t�i�o�n�s� �r�i�g�h�t� �f�r�o�m� �t�h�e� �b�i�o�l�o�g�i�c�a�l� �a�s�s�e�s�s�m�e�n�t� �o�f� �s�a�f�e�t�y� �a�n�d� �e�f�f�i�c�a�c�y� �o�f� �i�t�s� �p�r�o�d�u�c�t�s� �t�o� �c�o�n�d�u�c�t�i�n�g� �c�l�i�n�i�c�a�l� �t�r�i�a�l�s�.�

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�C�u�l�t�i�v�a�t�i�o�n�:� �W�e� �a�r�e� �b�a�c�k�e�d� �b�y� �l�a�r�g�e� �n�u�m�b�e�r� �o�f� �f�a�r�m�e�r�s� �w�h�i�c�h� �i�s� �v�e�r�y� �e�s�s�e�n�t�i�a�l� �f�o�r� �c�o�n�t�i�n�u�o�u�s� �s�u�p�p�l�y� �o�f� �R�a�w� �m�a�t�e�r�i�a�l�s� �t �h�i �s� �i �n� �t �u�r�n� �e�n�s�u�r�e�s� �c�o�n�s�i �s �t �e�n�c�y� �i �n� �s�u�p�p�l�y�i�n�g� �o�f� �p�r�o�d�u�c�t�s� �t�o� �o�u�r� �c�u�s�t�o�m�e�r�s�

�S �c �i �e �n �c �e � �B �a �s �e �d �: � �C �l �i �n �i �c �a �l �/ � �S �c �i �e �n �t �i �f �i �c � �v�a�l�i�d�a�t�i�o�n� �o�f� �t�h�e� �p�r�o�d�u�c�t�s�

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Animal Health Care:

Olive Lifesciences is one of India's leading animal care companies specializing in 100% natural & safe herbal products. The company's portfolio includes herbal healthcare and nutritional products catering to a wide range of animal species.

Olive Lifesciences portfolio of poultry products has been developed keeping in mind the modern Poultry farming practices. The portfolio includes products aimed at maximizing production and maintaining the natural health of the flock. Below is the brief on the products MAQXAN is stabilized source of yellow carotenoid , extracted from

Marigold flowers. This helps to bring more orange color to the broiler skin and egg yolk. It is recommended as an effective natural yellow pigment.


Appearance : Free-flowing yellow powder and liquid

Ingredients : Marigold flower extracts

Key Functions:

Excellent Pigmentation: Natural and adequate carotenoid source for poultry.

Antioxidant: Lutein is a powerful natural antioxidant, good for poultry and human health.


Natural yellow caroteniod, safe for human beings

Fast and efficient absorption of xanthophyll in the

Sl. No.

Product Name Brief Description

1. A Herbal Supplement known for hepatoprotection, which improves the liver health, overall performance and productivity in animals

2. A synergistic combination of traditionally known herbs to help in relieving stree and improves immunity.

3. A natural blend of chosen herbs, effective in optimizing the reproduction

4. Marigold oleoresin and lutein based products

Other herbal products for animal health care include:

Sl. No.

Product Name Brief Description

1. A unique poly herbal preparation with anti -

inflammatory and antibacterial properties for the faster

for the faster recovery from clinical mastitis

2. A herbal remedy for effective topical care

3. A synergistic powder helps in improving quality and

quantity of milk

body of poultry


MAQXAN can be used as a pigment to enhance

egg yolk and broiler skin color. Dosage is

established in accordance with the desired

pigmentation level.

MAQXAN is available as:

Free-flowing powder - 2% & 4% xanthophyll

Liquid - 1.5% & 2% xanthophyll

Recommended Usage of MAQXAN (g/ton


Broilers skin - 300-2000 [dose varies in accordance

with desired pigmentation]

Layers (Egg Yolk) - 300-1000 [dose varies in

accordance with desired pigmentation]

Cover Story


Page 18: October pti

Press Release


DSM Nutritional Products organized seminar on “ Importance of Product Forms in Vitamin Nutrition & Product Differentiation”

DSM Nutritional Products India Pvt. Ltd. organized technical seminar in Chittoor, Andhra Pradesh on 24th September'2012; aiming to extend its technical expertise in

Vitamins, Carotenoids & Enzymes to poultry farmers in and around Chittoor.

The seminar was arranged at “Bans The Hotel, Chittoor”. Dr.Sundar Naidu, Chairman, VSN & Balaji Hatcheries presided over the function and was well attended by progressive layer farmers in and around


Mr. Kranthi Gunnam, Sales Executive, DSM Nutritional Products welcomed the guests and introduced DSM team to them. Mr.Venkat Reddy, Manager (Sales- Andhra Pradesh), DSM

Nutri t ional Products , gave company presentation and DSM activities. He gave brief introduction about DSM global and DSM India and its activities of focusing and working for people and planet by providing right solution to improve quality of life. He informed that DSM is the global leader in vitamin manufacturing and in marketing of vitamin premixes and at present they have 46 premix plants worldwide to cater global market and to offer customized blends as per needs.

DSM is the only and largest integrated vitamin manufacturer and its quality vitamins have been produced in its state of art plants located at different parts of world. DSM produces vitamins and carotenoids and enzymes for poultry, dairy and aqua feeds as well as for human nutrition, therapeutics and personal care. He also mentioned that all DSM products are manufactured with stringent quality measures that assure to meet critical parameters o f “Safe ty , Qual i ty , Re l iab i l i ty and Traceability”. He emphasised about DSM global

DSM Marched with Quality & Brand in Chittoor, Andhra Pradesh

alliance with Novozyme, world leader in enzyme production and research.

Mr.Venkat Reddy also informed that all the DSM vitamins are sold under the brand name of “Rovimix®”, carotenoids as “Carophyll” and feed enzymes are named as “Ronozyme®”. DSM Nutritional Products India Pvt. Ltd. has started its own premixing plant at Ambernath, near Mumbai, Maharashtra to deliver the premixes and products precisely, quickly and as per local need.

Dr. Mahendran in his presentation on “Importance of product form in Vitamin Nutrition and Product Differentiation” highlighted the importance of vitamins formulation technology in the poultry feed. He explained how vitamin and enzyme product forms help to overcome the critical features of m i x a b i l i t y , s t a b i l i t y , h a n d l i n g a n d bioavailability.

He shown presentation on different product forms of Rovimix® Vitamins, Carophyll & Ronozyme® brand of enzymes to explain the q u a l i t y o f D S M products. DSM products are manufactured with advanced formulation technologies with the aim to retain the product efficacy, potency and stability in different feed applications and stress conditions, which makes these products more bioavai lable to the animals.

He also talked about 'Effective Utilisation Of Feed Ingredients' in Layer by using various enzymes from DSM ( R o n o z y m e ® V A X , R o n o z y m e ® N P , Ronozyme® ProAct). D r . M a h e n d r a n emphasized significance of Ronozyme ProAct® (Protease enzyme) in reducing feed cost when

soya & other raw material prices are high at present.

Dr Mahendran showed the vitamins, enzymes and carotenoids forms and explained the differences under live demonstration through microscope and was well appreciated by them.

Dr.Sundar Naidu during his address

emphasised importance of good management and feeding practice in Layers. He also appreciated efforts of DSM Nutritional Product India Pvt Ltd. educating farmers in Vitamin Nutrition and Enzyme application.

Mr. Kranthi Gunnam Sales Executive, DSM Nutritional Products India Pvt. Ltd. gave vote of thanks to the guests and speakers.

View of Guests in the seminar

View of Guests in the seminar

Dr.Sundar Naidu addressing the farmers

Mr. Kranthi Gunnam welcoming all guests

Dr Mahendran during presentation and live demonstration

Page 19: October pti


Page 20: October pti

Product Launch


US - Novus International, Inc. recently announced the launch of SPORULIN® Direct-Fed Microbial (DFM) for the poultry industry. This new DFM was developed at the University of Arkansas after five years of research and is currently manufactured by Pacific Vet Group-USA. Novus has the exclusive distribution rights in most markets around the world.

Novus is proud to add SPORULIN direct-fed microbial to its industry-leading poultry gut health portfolio.

The research behind the development of SPORULIN involved screening literally millions of potential isolates against rigorous selection criteria, followed by extensive laboratory and field testing.

The result was a unique, proprietary blend of three specifically selected strains of Bacillus subtilis that

Novus Announces Launch of Probioticwork well in combination and, more importantly, perform well in the animal. SPORULIN delivers the optimal blend of a perfected combination of spores to just the right location in the gut, leading to optimised feed conversion, maximized health and improved food safety.

Many probiotic formulations used in commercial poultry production are pre-defined cultures that were originally developed for some other purpose. SPORULIN, however, is a custom-designed, purpose-built probiotic for modern poultry production.

SPORULIN is very tolerant to the heat and pressure of feed manufacturing and has a high post-pelleting potency and stability profile. The spores are robust and can survive harsh conditions during feed pelleting and storage, and they can sporulate and

grow to large numbers quickly in the gastrointestinal track of the animal. The product has a positive effect on Clostridium spp. and Salmonella spp.

In field tests among broilers and turkeys, SPORULIN has been shown to help maximize weight gain, optimize feed conversion, have a positive effect on Clostridium perfringens in commercial poultry and decrease the incidence of food safety associated pathogens.

“We're excited about offering poultry producers a truly innovative probiotic that will help improve the performance of their birds," said Ted Toburen, Senior Director Therapeutic Nutrition Solutions, at Novus. "SPORULIN will also deliver a more reliable effect on Salmonella and Clostridium perfringens, with more consistent results when compared to other probiotics currently on the market.”

Caltron Biofood & Fauna Feed Industries


announce the commencement of their new feed supplement

manufacturing plant at MIDC MAHAD in Raigad District,

Maharashtra. Caltronundertakes all kinds of “THIRD PARTY

MANUFACTURING ORDERS”. For the following products:

Poultry Premix

Liquid Suspensions


Mineral Mixture

For all your feed supplement needs, kindly contact us (.)


A div. of Caltron Clays & Chemicals Pvt. Ltd.

An ISO 9001 certified & CRISIL rated company.

Contact Person: Mr.Sanskar Jain +91 98 33 66 222 9

Tel:- 022- 28764864 / 022- 67254891 | Fax:- 022- 28764865

E-Mail:- [email protected] / [email protected]


NGO Urges Indian Government to Aid Poultry FarmersINDIA - A Non-Government Organisation (NGO) has urged the government to provide greater financing, research and extension services to small and medium poultry farmers.

The NGO also urged the government to implement stronger environmental and animal welfare regulations which would discourage further industrialisation of the farm animal sector, reports the India Gazette.

"The government must also invest more in the rural supply chain allowing poor farmers practising more humane and sustainable free-range egg and chicken production to capture a greater share of the market for eggs and meat," said the NGO Humane Society, in its letter to Agriculture Minister Sharad Pawar.

According to the NGO, in India, over the past 50 years, egg and chicken

meat production has been radically transformed from a largely backyard activity to a massive agro-industry. But around 140 to 200 million egg-laying hens suffer extreme confinement in wire battery cages.



Private equity firms eye Australian poultry company InghamsTwo private equity firms, US-based Blackstone and Hong-Kong based Affinity Equity Partners are likely to make a bid for Australia's leading poultry processor Inghams Enterprises.

The indicative bids for the business are expected to be launched next week, and the sale is expected to fetch about A$1.4bn ($1.42bn) , which is about six or seven times Ingham's fiscal 2013 earnings.

Global buyout companies and international trade buyers are also showing interest over the acquisition of Inghams, reported the Sydney Morning Herald, citing sources with knowledge of the matter.The sale is likely to be finalised before the end of 2012.

In July 2012, Ingham's only shareholder, Bob Ingham, put the business up for sale and appointed Investec Bank to handle the divestment.It was reported that the everyday operations of Inghams will continue as usual under the direction of CEO Kevin McBain and his team until a deal is finalised.

The sale process will be closely evaluated by the Australian Competition and Consumer Commission (ACCC), as both Inghams and rival poultry firm Baiada, whose main customers include Coles and Woolworths respectively, control 75% of the 834,000t/yr chicken meat market in Australia.

Australian food companies have been attracting interest from private equity firms and other Asian buyers over the past two years, due to strong sales despite a slowdown in the economy.



Page 21: October pti

Cherkizovo chooses Smart incubation from Pas Reform for Russia's largest hatcheryRussia's Cherkizovo Group will place Pas Reform's Smart single-stage incubation and hatchery technologies at the heart of Russia's largest and most progressive new poultry complex.

The installation, due towards the end of next year, will include 108 SmartSetPro™ setters, each with capacity for 115,200 eggs, 20 smaller 57,600 capacity SmartSetPro™ setters and 152 S m a r t H a t c h P r o ™ h a t c h e r s . T h e comprehensive installation also includes a complete line of hatchery automation systems, with automated egg receiving, egg transfer and chick handling and a hatchery climate control system that incorporates energy-saving heat recovery systems.

Each setter will be equipped with Pas Reform's Adaptive Metabolic Feedback (AMF™) the company's latest innovation to ensure that specific conditions are maintained throughout the metabolic development of each embryo. AMF™ maximizes uniformity by optimizing airflow, the evaporation of moisture and air redistribution.

With annual production set at 240mn eggs per annum, high levels of automation have been

commissioned, to reduce labour costs and save time, while delivering accuracy and efficiency in production and promoting high quality in the day old chicks.

The integrated project, being hailed as a 'live-work-play agro-industrial campus', will also include broiler and parent stock farms, slaughter plant, waste and recycling plant, feed mill and other facilities. It is anticipated that around 5,000 people will live and work on the 'campus' when it becomes fully operational, in 2015.

Dmitriy Aveltsov, Cherkizovo's First deputy CEO of the poultry division, says that sound experience with Pas Reform as a company and the reliability and performance of its S m a r t P r o ™ s i n g l e s t a g e i n c u b a t i o n technologies, were the determining factors in choosing the project's hatchery equipment supplier.

“In a project of such a large scale, Cherkizovo was looking for a partner who would not only deliver full technical and technological support up to and during installation,” he says, “but who would continue to provide ongoing support, to finetune implementation, processes and routines, as well as the assurance of (round-

the-clock) access to service, technical back up and parts availability.

Sergey Mikhailov, CEO of Cherkizovo Group comments: “This project marks a new stage of development not only for our company, but also for the poultry production sector in Russia generally, as Cherkizovo Group introduces progressive standards of effective, competitive production.”

Cherkizovo's new poultry production and processing cluster will include five broiler sites with a combined capacity of 10 million birds, four parent stock and reproduction sites for 900,000 birds and a slaughtering complex with a 24,000/hour capacity.

At full capacity, the new Cherkizovo complex will produce more than 125,000 tonnes of poultry and meat products per annum.

“We are very proud to have been selected for this important new development”, says Bart Aangenendt, chief executive of Pas Reform, “This is even more rewarding after Cherkizovo Group's r igorous evaluat ion process highlighted the reliability and safety of Smart incubators, hatchery automation and climate control systems.”

Press Release


Hester entered into a Business Transfer Agreement (BTA) with Innoves Animal Health Private Limited, a Delhi based company involved in the marketing of Large Animal Health Products for the dairy.

Through the BTA, Hester has acquired the products, the brands and the marketing network of Innoves. All the employees of Innoves including the key management team have joined Hester.

Innoves product brands CURX, PROTIN-C, BETA4VET, HIFCR are well accepted in the dairy market. This acquisition of the Innoves business is in line with Hester's business plans to set up a Large Animal Health Division.

Hester now has a ready platform to launch its Large Animal Health business which will not only market Innoves products, but also the Hester range of large animal products and large animal vaccines. Hester would be launching its own large animal health product range through the newly acquired Innoves marketing infrastructure. The current distribution network and infrastructure of Hester would be utilized to distribute Innoves products, thereby sizably reducing distribution costs.

Hester has currently embarked on manufacturing PPR, Goat Pox, Brucella Abortus S-19 and Theileria vaccines for large animals.

PPR vaccine is part of the National Disease eradication program of the Government of India. The susceptible animal population for PPR is 212 million, making it a market for Rs. 800 million. Besides, there is a high demand of the vaccine in Asia and Southern Africa.

Hester will be the first company to commercially manufacture Goat Pox vaccine in India. The susceptible animal population for Goat Pox is 140 million, making it a market for Rs. 450 million. There is a good demand for this vaccine in Asia and Southern African countries.

The expected turnover from the Large Animal Health division of Hester, for the Indian market, in the first 12 months would be Rs. 100 million and is expected to grow at over 20% on a year to year basis.

Hester acquires the business of Innoves Animal Health Private Limited

Page 22: October pti

The much awaited Mega India Poultry Expo a

first in Lucknow, North India was held with

pomp, enthusiasm and festivity. A record

number of over 6000 visitors to the Expo from

different parts of Uttar Pradesh is the tribute

to us and the confidence they reposed on us

and we did not disappoint them either.

Dr Manoj Shukla of Phonix Group, Raipur

was our Star Anchor and played his role with

perfection. Shri Parasnath Yadav, Hon'ble

Minsiter for Minor Irrigation and Animal

Husbandry of U.P accepted our invitation to

be at the function as Chief Guest and kept up

his promise by attending the Expo. Dr Shukla

invited Shri Vishwanath Dubey, Chairman,

Phoenix Group, Jabalpur, Shri Yogesh

Kumar, Principal Secretary and the organiser

Shri B V Shiv Shankar were invited on to the

dais to mark the start of the event.

The Hon'ble Minister for Minor Irrigation and

Animal Husbandry of Uttar Pradesh, Mr

Parasnath Yadav in his speech stressed on

Krishi Budget and opined that it should be

like a Railway budget which should be

presented each year for the development of

activities on the food front. The Hon'ble

Minister despite his busy schedule took out

time to inaugurate the first ever Poultry Expo

organized by Hyderabad based Tejasvi

Publications under the banner of India

Poultry Expo.

The Animal Husbandry Minister greatly

appreciated the organiser's contribution

towards exploration of poultry industry in

the country as well as in the State of Utter

Pradesh. He assured the organizers of the

show with every support in the ensuing

expos in his State. Recalling India as “Krishi

Pradhan Desh” he said that over 65 per cent

population depends on agriculture and

stressed the need to reduce the dependence

on land cultivation and decrease the load on


He Further said that the population of India

had grown tremendously from a mere 35

crores at the time of independence to the

current 120 crores plus and said that the

farmers can have a better living and

avocation with “Pashudhan”. While talking

on agricultural subsidies he said that the

subsidy should not a clutch for the younger

generation. Commenting on Mr Vishwanth

Dubey's statement, the minister expressed

INDIA POULTRY EXPO 2012that a plan has been sanctioned by the young

Chief Minister of Uttar Pradesh to provide

interest free loan to be given to youth to start

Dairy culture by providing a buffalo and cow

to reduce the milk stress in the state with free

veterinary medical aid to be given to their


Amidst applause, the minister said that

recently CM laid down a foundation stone for

5 lac litre milk capacity plant with latest

technology.He added that expos and

seminars of this kind would send a good

message to the industry.

Finally the minister had assured the audience

that whatever the best support is required

would be given at all costs.

Speaking on the occasion Mr Shiv Shankar

said the Purpose of organizing this expo is to

share latest information, developments and

new technologies to the poultry farmers of

this 21 million strong population of the State

and to make the farmers aware through the

technical seminars by renowned Doctors,

Professors, Poultry consultants, Scientists

and specialists for empowering the farmers

for better productivity. He urged the minister

to take keen interest and initiatives to make

this broiler industry a flourishing venture in

this state.

The Deputy Chairman of CLFMA and

Managing Director of Anmol Feeds, Mr Amit

Saroagi gave some valuable facts and figures

of Uttar Pradesh and offered the Animal

Husbandry Department a complete data of

some of the key states while comparing with

Uttar Pradesh.

Mr Amit Saraogi also discussed about

recently conclude 54th National Symposium

of CLFMA in which “Managing Uncertainties

in Livestock Sector” was the lead topic for

discussion and how to get maximum out of

present situation of escalated price rise of all

feed segments like corn, soya and other

related materials used in the feed.

To make Uttar Pradesh a disease free state,

preventive measures to be taken to make it an

environmental friendly in each and every

respect he concluded.

First Citizen and Mayor of Lucknow, Prof.

Dinesh Sharma at the concluding program of

India Poultry Expo 2012 at Rajwada Lawns in

Lucknow appreciating the role of Tejasvi

Publications for providing a stepping stone in

his State while launching the first ever

poultry show, the Mayor said that a

Hyderabad based Organizer has done a good

job in his state while exhibiting a 3-days

program to provide best technical knowhow,

latest technologies and other technical

supports in the form of seminars.

Though the Mayor was of the view that every

living creature has a right to live and that's

why he provided shelters to stray dogs, aged

cows as well as monkeys in Bhairon Gaushala

and Hanuman vatika type shelters to rescue


On the contrary, on poultry sector he stated

that the entrepreneurs should earn much

more from their poultry works. That would

be the lucrative business, picking up fast in

our state and we couldn't deny the facts from

their point of view.

Supporting small industries at large, the

Mayor quoted some data of economic in

which he confirmed 65 percent of export is

being done by these small and cottage

industries. Even poultry is also treated in the

small scale sector and income ratio is much

higher with less investment in comparison to

other industries as per public opinion.

Giving message to the audience, “Lucknow is

the proper place from where you can start this

industry in a big way and from here you can

spread out this industry to whole state of

Uttar Pradesh”.

Maintaining all Government laws and orders

act in this business in such a manner that the

layer bird which is producing table eggs

would beneficial for our farmers like a

“Golden Egg” the Mayor concluded.

After the speech of the Mayor, mementos

were presented to the Exhibitors through the

golden hands of the Mayor and other

dignitaries which were graciously accepted

by one and all.

Dr Manoj Shukla has once again given a

festive touch to this Expo by his impressive

stage performance. Everyone who attended

the function has appreciated his role to make

the function successful. While leaving after

the inaugural function, the Hon'ble Minister

Shri Parasnath Yadav also appreciated the

role of Dr Shukla saying that any function

lead by such person will end in a success.

The India Poultry Expo 2012 ended with a

satisfactory note.

Press Release


Page 23: October pti

Press Release


Dekalb Layer Breeder producer Serfontein

Kuikens will extend its collaboration with Pas

Reform Hatchery Technologies this year, with

the expansion of hatchery operations at

Potchefstroom, to meet growing demand for

the Dekalb Amber Link breed in South Africa.

A new contract was agreed during the South

African Poultry Association's Annual Show,

held recently at Emperors Palace in

Johannesburg. Present for Serfontein Kuikens'

were directors Jan Serfontein Snr and Jan

Serfontein Jnr, with Bouke Hamminga, Pas

Reform's director of International sales and

business development, and Pas Reform's

South African representatives, also a family

concern, Jankees Sligcher and his son Adrian.

Serfontein Kuikens' hatchery expansion will

occur in two phases. The first, coming into

operation by the end of November this year,

will include three SmartSet™ 115 Setters with

one SmartSet™ 38 and six SmartHatch™

Hatchers. In the second phase, two further

SmartSet™ 115 Setters will be added, bringing

the hatchery's total capacity to 8.8 million

pullets per annum.

The two companies have worked together

successfully, says Mr Jan Serfontein Snr, for

seven years. “From our first project with Pas

Reform, we saw evidence of a knowledgeable

partner, that puts in the time and the effort to

make sure any project they are involved in is a


“Pas Reform remains our hatchery partner of

choice because we are always impressed by the

quality and productivity of the equipment and

of the service we receive.”

Jankees Sligcher joined Pas Reform in 2004, as

the Serfontein's were placing their first order

with Pas Reform. He has worked through

every phase of the company's hatchery

developments since. “The Serfonteins set out

to bring the Amber Link breed back to South

Africa, and this latest expansion is proof they

are succeeding more convincingly every year.

“This next phase marks another milestone in

this journey, and we are very pleased to be a

part of it.”

Serfontein Kuikens expands with Pas Reform in South Africa

GERMANY - During the Eurotier 2012 Vostermans Ventilation presents two new products and one new fan concept.

The Multifan V-FloFan offers the grower the possibility to obtain high energy savings, while improving the uniformity of the flock and creating dry litter.

The vertical flow fan is equipped with a specially designed hood for distributing the warm air in top of the building throughout the complete house.

The Comoco, an intelligent fan drive, offers the possibility for energy efficient control speed control of three-phase fans. The control is based on a 0-10V input signal and on advanced frequency controller technology. The fan speed

Ostermans Ventilationcan be controlled accurately according to user requirements.

Due to market requirements and regulations Vostermans Ventilation introduces a new fan concept: the Multifan. For decades the company has been developing energy saving fans in its own R&D Factory.

Recently fan efficiency within the Multifan concept has been improved where possible:

Further optimisation of the motor-impeller combination

Adjustments of the fan periphery

Through these solutions Vostermans Ventilation offers a complete range of energy saving fans.

IAI Poultry & Meat Expoth 7in Series

13-15 December, IARI Ground, PUSA Road, New Delhi

For Space Booking, Contact: +91 9991705005, +91 9812082121

[email protected]

INFAH Indian Federation of Animal Health

Companies, held first Meeting of its Members

on August 09, 2012 at Hotel Sahara Star,

Mumbai with participation of members from

all over the country and announced the

formation of the association of this elite sector

of livestock industry.

INFAH Indian Federation of Animal Health

Companies, All India Animal Health Products

Industry Association, incorporated as section

25 Company under Indian Company's Act and

registered vide registration no U74999 MH

2011 NPL 218858 dated 20th June 2011.

INFAH has a vision of “Creating trust among

the Veterinary Professionals and Livestock,

Poultry, Aqua & Companion Animal Stock

Holders and enhancing Animal Health

Industry's value and contribution to society

by setting high standards of competitiveness,

Animal Health Practices, innovation and

leadership among its members for sustainable

Animal Health Industry in India and also

ensuring significant presence across the


The Indian Animal Health industry has always

provided quality products for good health and

care for the animal and played a key role in

food security and food safety by protecting

animal health, improving productivity,

supporting food chain, thereby enhancing the

quality of human life.

It has been a long felt need that the

Animal Health Products sector of Livestock

Industry unites under one Banner-in view of

global challenges-post WTO era and growing

expectation of livestock producers, companies

animal owners and other state holders.

A group of seven professional took the

inititave way back in 2010-they are namely Djr.

Asim Banerjee (Vetoquinol), Mr. Satish Pasrija

(Virbac India), Dr. Arun Atrey (Zydus Animal

Health), Dr. Sandeep Karkhais (Cargil

Provimi), Mr. Vijay Teng (Intas Pharma), Dr.

P.G. Phalke (ICC Impex) and Dr. D.K. Dey

(Globion) became the promoting members and

gave a shape to a federation called as INFAC-

Indian Federation of Animal Health


INFAH is set to focus on key mission objectives

of creating a data base on various segments of

animal health industry for business decisions

and formulating a fair marketing environment

t h r o u g h e t h i c a l b u s i n e s s p r a c t i c e ,

part ic ipat ing in regulatory reforms,

interacting with scientists, policy makers etc.

INFACH would be partnering with global

Animal health Trade bodies for establishing

identity for Indian Animal Health Industry

INFAH efforts are significant towards the

development of Nation

F o r M o r e D e t a i l p l e a s e c o n t a c t :

[email protected]



INFAH The Newly Born Association of Animal Health Products Industry



Page 24: October pti



IAI Poultry & Meat Expoth

7in Series

13-15 December, IARI Ground, PUSA Road, New Delhi

For Space Booking, Contact: +91 9991705005, +91 9812082121

[email protected]

ANALYSIS - This year's World Food Day took place this week, highlighting again concerns about how to feed a growing global population affordably and sustainably. Tough economic times also mean cuts in government services and in the UK, a meeting has warned of food safety issues ahead if inspections of imported foods are not at least maintained. In the US, there are renewed efforts to push for legislation to monitor antibiotic use on farms and in feed mills, aimed to address the issue of antibiotic resistance.

This year's World Food Day, on 16 O c t o b e r , coincided with i n t e r n a t i o n a l concerns about food prices.

First held in 1979 t o r a i s e a w a r e n e s s o f food security and a g r i c u l t u r a l i s sues , Wor ld F o o d D a y i s celebrated during the annual Committee on World Food Security, which met this week in Rome to discuss solutions to skyrocketing food prices.

Across the world, it is estimated that 870 million people go to bed hungry and with food prices expected to continue upwards, this number is likely to get worse.

Extreme weather conditions have pushed global food prices close to their highest ever levels, sparking debate on the 'food versus fuel' issue. The European Commission was set to propose a five per cent cap on food-based biofuels this week.

Concern is mounting that cuts in government funding could reduce the intensity offood inspections at UK borders, leading to more foods entering the country containing banned residues.

Speaking at an open meeting of the UK Veterinary Residues Committee, agriculture representative, Tim Brigstocke, said that with the UK being only 63 per cent self-sufficient in food, the country relies heavily on imports.

Weekly Overview: Food Security Hits the Headlines

These imports have to be sampled and checked

to ensure they do not contain any harmful

residues from veterinary medicines or

antibiotics, he said, adding that the non-

statutory programme for sampling and testing

that takes place at UK ports had never been so


In the US, a Representative from California has

added his voice to the push for a new bill to

monitor antibiotic use on farms.

Energy and Commerce Committee Ranking

Member, Henry A.

W a x m a n h a s

announced plans to

introduce legislation

t o i n c r e a s e

information on the

amount and use of

a n t i b i o t i c s i n

animals raised for

h u m a n

consumption. The

bill, the 'Delivering

A n t i b i o t i c

Transparency in

Animals (DATA)

Act', will provide critical information to the

FDA about the amounts and types of antibiotics

being fed to livestock.

The bill will require drug manufacturers to

provide comprehensive information to FDA on

how their drugs are used on farms. The

legislation will also require reporting by feed

mills for the first time.

In the UK, the British Veterinary Association

(BVA) has welcomed the decision to prohibit the

advertising of antimicrobials directly to animal

keepers from 2013 in a bid to reduce

antimicrobial resistance.

And finally, turning to bird flu news, one

outbreak of H5N1 highly pathogenic avian

influenza has been reported to the OIE from

Nepal. The outbreak occurred at the end of

August and the situation is now described as

'resolved'. The number of human cases reported

by the World Health Organization has remained

unchanged for the last two months at 30 cases

worldwide this year, of whom, 19 have died.

SOUTH KOREA - Prices of imported farm goods in South Korea declined 7.5 per cent last month despite concerns that extreme weather conditions would bring about price hikes, customs office data showed. Chicken prices showed an upward trend, however.

The import price index for agricultural, livestock and fishery products reached 112.5 in September, down 7.5 per cent from a year earlier, according to the Korea Customs Service (KCS). From a month before, the index retreated 1.4 per cent, reportsYonhap News Agency.

The decline came as concerns remained over farm goods price hike caused by extreme weather conditions such as drought and flooding that swept over major farmlands

around the global during the summer season.

Prices for imported agricultural products tumbled 8.6 per cent in September from a year before. Prices for major seasoning vegetable showed a stable downward trend, but those for ginger, garlic and dried pepper rose sharply. Major grain prices trended down, but corn and kidney bean prices continued to rise last month.

Imported livestock product prices fell 3.8 per cent on-year in September. Chicken prices showed an upward trend but beef and pork prices slid last month.

Prices for fishery products tumbled 10.8 per cent on-year in September. Prices of major products such as sea bass, snow crab and frozen scallop kept its downward trend last month, but loach and frozen mackerel prices rose on an on-year basis.

Decline in Prices of Imported Foods

Page 25: October pti



It is almost impossible to overemphasize the importance of water to poultry flocks. A chicken is 70 percent water; a loss of only 10 percent of that water will

result in the bird's death. And, a single day without water will cause a layer to stop laying. Water is a major component of blood and plays a major role in transporting to the cells and carrying waste away. It fills almost all space in the cells and between them. It lubricates the joints. Water also is a primary element in two of the most

important processes that occur in chickens digestion and respiration, w h i c h i s k e y t o thermoregulation. This issue was discussed during US P O U L T R Y ' s P o u l t r y Production and Health Seminar in Nashvi l l e , Tennessee (TN).

“Providing adequate, good quality water supply to growing flocks is critical to good performance. Water makes up 70 per cent of a

chicken's body weight and 85 per cent of chicks, therefore it is essential to maintain the bird's water weight,” remarked Gary Hogue, Regional Technical Manager for Aviagen, during seminar.

Mr Hogue discussed essential factors that can come between a healthy flock and output, such as water drinker line height, number of birds per drinker, and clogged water filters. He stated: “Chicks go through large amounts of growth, and chickens consume approximately twice as much water as feed. Therefore breeders have to control the water intake and supply, since it does influence performance.”

Dr Sarge Bilgili, professor at Auburn University, provided information on strategic Salmonella control interventions to help reduce Salmonella outbreak on the farm. Bilgili discussed several factors that can increase a Salmonella outbreak on the farm including infected breed stock and cross contamination. He stressed the importance of protecting chicks and decreasing risk, while emphasising actions that processors should take, such as facility cleaning, vector control, and antibiotic immunisation. Bilgili commented, “The key here is to focus earlier on young chicks. They are very susceptible to colonisation, and unfortunately all it takes is a single Salmonella cell…one single cell.”

Dr Jeff Buhr, Research Physiologist at USDA - ARS, provided additional aspects of Salmonella control interventions and the positive outcome effects of litter sampling utilising several methods, including Intermittently Stepped on Drag Swabs (ISODS). His presentation also reviewed scientific results of eggshell and hen Salmonella testing.

GERMANY & THE NETHERLANDS - Growing interest in free-range chicken in Germany and the Netherlands has led to the introduction of the CobbSasso breed into these markets.

The demand for s lower growing chickens reared more extensively represents a niche market that is becoming more significant in both countries where animal welfare is influencing consumer choice.

The introduction of the CobbSasso 175 follows the move into Hungary two years ago where the product is aimed a t t h e ' c e r t i f i e d ' a n d 'intermediate' sectors of the market.

Last year one of Germany's leading producers, Wiesenhof-Privathof, launched a new brand based on the breed for chickens reared on free range, organic and other higher welfare systems.

The CobbSasso 175 is a coloured chicken bred from a rustic brown female and a white male, with around ten per cent of the broilers having brown feathers and providing distinctive colour markings.

It is a slower growing breed that offers producers a wider choice for supplying the market with chickens reared to higher welfare standards using either indoor and free range systems.

UK - In just five years Craig Grant has established a profitable poultry business on the 290 hectare (ha) arable and pig farm run by his father and uncle near Fraserburg in Aberdeenshire, UK.

Example of a NATURANova Twin aviary, a member of the large NATURA family. The latter consists of several branches covering around twenty types of aviaries.

Mr Grant runs the family's two 12,000-bird houses on a self-employed basis and also operates his own 16,000 Big Dutchman multi-tier unit NaturaNova Twin aviary.

With great success, according to Farmers Weekly: the magazine which is aimed at the British farming industry has awarded Craig with the 2012 Young Farmer of the Year Award.

In a stiff competition, several winning ways made him stand out from the competition, not least the impressive growth Craig had achieved in business in a short period of time.

The role of water in the life of a chicken is very important

CobbSasso Meets Demand for Higher Welfare

Big Dutchman Customer Granted Young Farmer of the Year Award

Page 26: October pti

Egg Rates


Advertise TodayFor further details contact: +91 99917 05005 | [email protected]

In India’s most

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Page 27: October pti


Page 28: October pti


Animal Farming Ukraine 2012

EuroTier 201213-16 November 2012

Sudan Poultry Expo 7th Session

IAI Expo 2012

ISRMAX India 2012

Oct. 31 - Nov. 02, 2012Kiev International Exhibition Center, 15, Brovarsky Ave, Kyiv, Ukraine +380 (44) 201-1156 +380 (44) 201-1156

Exhibition Grounds, Hanover, GermanyDLG Service GmbH+49 (0) 69 24 788-0+49 (0) 69 24 [email protected]

12-15 December 2012 Khartoum International Sudan, Khartoum, Burri Khartoum SudanExpo Team Service Co. Ltd. +249 183 74 5905+249 183 74 [email protected]

13-15 December 2012

IARI Ground, PUSA CampusNew Delhi Manish Arora M:+91 99917 05005+91 98120 82121Fax: 0184 2231050E: [email protected]

13-15 December 2012

PUSA Campus, New Delhi Chandan Sareen M:+91 99917 05003+91 98120 82121

E: [email protected]: www.pixie.co.in

January 29 - 31, 2013

Georgia World Congress CenterAtlanta, GAcontact Anne [email protected].(678) 514-1976

Feb. 05 - 07, 2013

Venue: Toronto International CentreOrganizers+1 (506) [email protected]

13-15 March 013

Bangkok International Trade & Exhibition Centre (BITEC)8 Bangna-Trad Road (Km.1), BangnaBangkok 10260 Thailand +66 (02) 749 3939 +66 (02) 749 3949

May 2013

Venue: Beijing Jiuhua Exhibition CenterOrganizers: CAAA (China Animal Agriculture Association)[email protected]+86 10 58677700

15th May 2013

Stoneleigh Park, [email protected] 858 298

The International Poultry Expo

Canadian International Farm Show 2013

Cahe - China Animal Husbandry Exhibition 2013

The British Pig and Poultry Fair

VIV ASIA '2013

Events Calandar


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