October 25-27, 2016 Bellagio Las Vegas · 7 ∆ Guaranteed 20-minute presentation slot on the 2016...

October 25-27, 2016Bellagio Las Vegas

SPONSORSHIP BROCHURE

[email protected] 805-418-8271 [email protected] 805-418-8243

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Watch 2015 AMRHighlights here

In 2016, the J.D. Power Automotive Marketing Roundtable (AMR) is now in its 11th year of service to automotive industry professionals. From its humble beginnings, the event has grown into the industry’s leading marketing event with more than 1,400 participants representing every facet of the automotive marketing profession.

The AMR is where people come to learn about the latest trends and ideas in automotive marketing and to make valuable business connections.

October 25-27, 2016

Bellagio Las Vegas

Gain direct access to this senior-level audience. Enjoy an increased level of visibility and exposure

through branding and networking at the AMR.

mailto:shawn.slater%40jdpa.com?subject=

mailto:ashley.prosser%40jdpa.com?subject=

http://www.jdpower.com/amrhighlights


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Andrew BarnetVice President Western Advertising Sales, ATT AdWorks

Melanie BergerSenior Vice President, AdTheorent

Hilary BiggartDirector of Marketing, AutoPoint

Frances CailleVP, Marketing and Corporate Communications, J.D. Power

Ashlie DoverMarketing Operations Manager, SearchOptics

Stacey DoyleSenior Auto Industry Analyst, TrueCar

Frank GerstenbergerDirector of Product Management, Digital Research, J.D. Power

Davina KentVP, Comcast Media 360, Comcast

Roman LesnauSenior Director, Global Automotive, J.D. Power

Sarah OhleSenior Director, Global Research, xAd

Shawn SlaterManager, Conferences and Events, J.D. Power

Steve SturmExecutive Consultant, TVB

Anthony WardSenior Director of Sales, Opera Media Works

Jeffrey WilliamsPresident, Absolute Results Productions Ltd.

Michael PerugiAutomotive Industry Practice Leader, Principal Consultant

2016 AMR Advisory Board Members




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Advisory Board. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6Elite; Premier; Keynote; Standard Board Member

Party Time . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11Kickoff Gala; AMR Connect

Networking Affairs . . . . . . . . . . . . . . . . . . . . . . . . . . . . .13Networking Brunch; Networking Breakfast; Networking Lunch; Morning Coffee; Networking Break

On-Site Creative Space . . . . . . . . . . . . . . . . . . . . . . . . . .17Networking Café; Connect at the Cabanas

Join the Conversation . . . . . . . . . . . . . . . . . . . . . . . . . . .19Wireless Internet; AMR Event Mobil App; Social Feed; Live Webcast & Media Site; Text In; Photo Booth Kiosk

Attendee Connect . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .23Professional Headshots; Fresh Popcorn Cart; Shoe Shine; Charging Station; Bag Check; Grand Terrace Cabana Rental

Sweet Greetings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .27Welcome Treat; Room Drop; Water Stations; Room Key Sleeve; Tin Mints

Brand Big . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .29Registration Bags; Giftbag Giveaway; Water Bottles; Sin City Kit; Lanyards; USB Drives; Notepads & Pens

Transportation Services . . . . . . . . . . . . . . . . . . . . . . . . . .33Uber; Airport Shuttle

Add Ons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .34Spotlight; Ad in Program Book; Extra Ticket Packages; Social Picture Frame




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See the 2015List of Attendees

2015 AMR Attendees

Auto ManufacturersMarketing Agencies

OEM SuppliersPublishersRetailers

Ad Technology FirmsMedia

Finance & Insurance



http://www.jdpower.com/amrattendees

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Tuesday, October 25Networking Café opensConnect at the Cabanas opensRegistration opensKeynote SpeakerAMR Kickoff Gala

Wednesday, October 26AMR ConferenceNetworking CaféConnect at the CabanasBreakout SessionsKeynote SpeakerAMR ConnectA Night at Surrender

Thursday, October 27AMR ConferenceAMR BrunchNetworking CaféConnect at the CabanasKeynote Speaker

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∆ Help J.D. Power select speakers presenting at the AMR

∆ Priority consideration for panelist or moderator spot

∆ One representative from your company to attend J.D. Power’s exclusive VIP OEM Dinner on Wednesday night of the AMR

∆ Logo placement in AMR Kickoff video

∆ Display of company logo in event signage and all email marketing

∆ Listing on AMR website

∆ Company logo exposure on stage

∆ Meeting space onsite

∆ Company video played in the main ballroom

∆ Six-foot exhibit table

∆ Reserved table at scheduled meals

∆ Attendee List

Included in all Advisory Board Sponsorships:

Advisory BoardThought Leadership at the AMR:

ElitePremierKeynoteStandard Board Member

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∆ Guaranteed 20-minute presentation slot on the 2016 AMR agenda in the General Session room

∆ Link to company white paper on AMR website

∆ Submit a short paragraph introduction and one-minute promotional video to be showcased in three of the AMR’s weekly email blasts

∆ Your video will be viewable anytime on the AMR website’s Spotlight Sponsor tab

∆ Back cover ad in the AMR program book

∆ Company recognition from the podium on all three days of the conference

∆ Opportunity to include a giveaway item in the registration bags

∆ Fifteen complimentary event passes

∆ Twenty-five discounted passes at $995 each

Elite $75,000 - SOLD

Includes all benefits listed on page 6, plus

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∆ Link to company white paper on AMR website

∆ Submit a short paragraph introduction and one-minute promotional video to be showcased in three of the AMR’s weekly email blasts

∆ Your video will be viewable anytime on the AMR website’s Spotlight Sponsor tab

∆ Full-page ad in the AMR program book

∆ Company recognition from the podium on all three days of the conference

∆ Thirteen complimentary event passes

∆ Twenty discounted passes at $995 each

Premier $65,000


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∆ Company logo placement next to all mentions of the sponsored keynote speaker, including on the agenda

∆ Company recognition from the podium prior to the sponsored keynote speaker

∆ Company logo displayed on the podium image alongside the AMR event logo during keynote session

∆ Eleven complimentary event passes

∆ Fifteen discounted passes at $995 each

Keynote $55,000


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∆ Eight complimentary event passes

∆ Ten discounted passes at $995 each

Standard Board Member $40,000


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∆ Prominent signage at Kickoff Gala

∆ Company logo displayed on event napkins

∆ Distribution of promotional materials at Kickoff Gala

∆ Logo placement in AMR email blasts where Kickoff Gala is mentioned

∆ Logo placement on the agenda where Kickoff Gala is mentioned

∆ Company logo displayed on the AMR website with a link to your company website

∆ Pre- and post-event attendee list

∆ Seven complimentary event passes

∆ Seven discounted passes at $995 each

Kickoff Gala $35,000

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AMR Connect $25,000

∆ Prominent signage at Party

∆ Reserved VIP section

∆ Opportunity to provide prize for raffle drawing during Party

∆ Opportunity to name specialty cocktail

∆ Company logo displayed on event napkins

∆ Distribution of promotional materials at Party

∆ Logo placement in AMR email blasts where Party is mentioned

∆ Logo placement on the agenda where Party is mentioned



∆ Five complimentary event passes

∆ Five discounted passes at $995 each

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∆ AMR Keynote Speaker will speak at the Networking Brunch

∆ Prominent signage at Networking Brunch

∆ Opportunity to provide seat drop

∆ A 30- to 60-second company-produced video played at start of meal

∆ Distribution of promotional materials at Networking Brunch

∆ Logo placement in AMR email blasts where Networking Brunch is mentioned

∆ Logo placement on the agenda where Networking Brunch is mentioned


∆ Reserved tables at scheduled meals


∆ Seven complimentary event passes


Networking Brunch $35,000

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∆ Prominent signage at Networking Lunch



∆ Distribution of promotional materials at Networking Lunch

∆ Logo placement in AMR email blasts where Networking Lunch is mentioned

∆ Logo placement on the agenda where Networking Lunch is mentioned






∆ Prominent signage at Networking Breakfast



∆ Distribution of promotional materials at Networking Breakfast

∆ Logo placement in AMR email blasts where Networking Breakfast is mentioned

∆ Logo placement on the agenda where Networking Breakfast is mentioned




∆ Four complimentary event passes


Networking Breakfast $20,000

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Networking Lunch $25,000

∆ Prominent signage at Morning Coffee stations

∆ Logo branded on disposable sleeves and/or coffee cups (sponsor provided)

∆ Coffee stations open in the main ballroom each morning

∆ Distribution of promotional materials at coffee stations



∆ Two complimentary event passes

∆ Four discounted passes at $995 each

Morning Coffee $10,000 - SOLD

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∆ Prominent signage at the Networking Break

∆ A 30-60 second company video played during networking break

∆ Logo placement on the online and printed agenda where Networking Break is mentioned

∆ Distribution of promotional materials at networking break



∆ Three complimentary event passes


Networking Break $15,000

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∆ The space is designed to be an interactive room for attendees where they can get some work done, hold meetings, grab an espresso and close that big deal.

∆ Brand the room with your company logo

∆ Prominent directional signage provided by J.D. Power

∆ Available to all event attendees for the duration of the conference

∆ Your company logo displayed on the AMR website with a link to your company website

∆ Sponsor responsible for all rentals and F&B costs

∆ Logo inclusion in program book noting sponsorship of Networking Café


∆ Six complimentary event passes


Networking Café $30,000

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∆ Outside pool area designed for attendees to network and rejuvenate, so create the space with any amenities you can imagine. We’re thinking games, massage chairs, lounge seating, flat screen TVs, among others. The possibilities are endless!

∆ First choice of one private cabana

∆ Option to rename the space with your company name

∆ Only area that the AMR that has the option to host alcohol (Sponsor provided)

∆ Brand the area with your company logo

∆ Prominent directional signage provided by J.D. Power

∆ Available to all event attendees for the Wednesday and Thursday of the conference


∆ Logo inclusion in program book noting sponsorship of Connect at the Cabanas

∆ Sponsor responsible for all rentals and F&B costs


∆ Six complimentary event passes


Connect at the Cabanas $30,000

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Wireless Internet $25,000 - SOLD

∆ Pre-set Internet home page to sponsoring company’s website

∆ Choice of Internet login and password for all attendees to use

∆ Company exposure on stage via video projection at appropriate junctures during the event and recognition from the podium


∆ Logo inclusion in the program book noting company sponsorship of the Wireless Internet


∆ Five discounted passes at $995 each19

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∆ Logo inclusion on the event’s mobile app, which will include event information (e.g., agenda, speaker bios, photos, and sponsors) and will be used as an attendee networking tool

∆ Mobile app will include a link to your company website


∆ Logo inclusion in the program book noting company sponsorship of the Event Mobile App



AMR Mobile App $25,000

∆ Sponsor branded rotating Social Feed displayed on three flat screen TVs in high-traffic locations

∆ Social Feed will display between sessions in main ballroom on big screen with company logo


∆ Logo inclusion in the program book noting company sponsorship of the Social Feed



Social Feed $20,000 - SOLD

∆ The AMR will be hosting a live webcast of all sessions taking place in the main ballroom

∆ Live webcast will be viewable on the AMR website

∆ Your logo displayed on the live webcast as the exclusive sponsor

∆ Your company logo displayed on the AMR website & media site post event as an exclusive sponsor; the logo will link to your company website

∆ Live Webcast & Media Site will be mentioned at the podium throughout the event

∆ A 30 to 60 second company-produced video played on the webcast prior to each live feed session: this video will also be linked to your company website

∆ Company logo will be placed wherever Live Webcast & Media Site are mentioned on AMR website

∆ Choice of Live Webcast login and password for all attendees to use

∆ Choice of Media Site password for attendees to use post event



Live Webcast & Media Site $20,000

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∆ Poster with sponsor logo displayed next to Photo Booth Kiosk which will be located near the registration desk

∆ Your company logo displayed on photos printed and emailed by attendees

∆ Ability to host all photos taken at event on your company social media pages


∆ Logo inclusion in the program book noting company sponsorship of the Photo Booth Kiosk



Photo Booth Kiosk $15,000 - SOLD

∆ All speaker questions will be submitted electronically through a text-in system

∆ Auto response to sender’s phone noting sponsorship

∆ Auto response will include a link to your company website

∆ PowerPoint templates located in all four ballrooms displaying Text-In information for attendees

∆ Company exposure on stage via projection at appropriate junctures during the event and recognition from the podium


∆ Logo inclusion in the program book noting sponsorship of Text-In questions



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Text In $25,000 - SOLD

Professional Headshots $20,000

∆ J.D. Power will provide a professional photographer and backdrop to take headshots of attendees during the event

∆ Prominent signage displayed at photo set up location

∆ Photographer will wear T-shirt provided by sponsoring company (company to provide)

∆ Available to attendees at scheduled times for the duration of the conference

∆ Sponsor to provide sign-up sheet for attendee contact information, which sponsor can keep

∆ Sponsor to email headshots to attendees at conclusion of conference pending J.D. Power approval of sponsor email


∆ Logo inclusion in the program book noting company sponsorship of the Professional Headshots



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∆ J.D. Power will provide a Shoe Shine station placed in a high-traffic location for attendees to enjoy clean shoes

∆ Prominent signage at Shoe Shine station


∆ Logo inclusion in the program book noting company sponsorship of the Shoe Shine station



Shoe Shine $20,000

∆ Popcorn cart placed in high-traffic location for attendees to enjoy freshly popped popcorn

∆ Prominent signage at popcorn cart

∆ Your logo branded on individual popcorn bags

∆ Popcorn will be available to attendees at scheduled times for the duration of the conference


∆ Logo inclusion in the program book noting company sponsorship of the Fresh Popcorn Cart



Fresh Popcorn Cart $20,000

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∆ Bag check available to all attendees for the duration of the AMR ∆ Bag check area branded with company logo ∆ Distribution of promotional materials to attendees who use the Bag Check ∆ Prominent directional signage provided by J.D. Power ∆ Your company logo displayed on the AMR website with a link to your

company website ∆ Logo inclusion in the program book noting company sponsorship of the

Bag Check ∆ Four complimentary event passes ∆ Five discounted passes at $995 each

Bag Check $20,000

∆ Two charging stations in the back of the main ballroom for use by all attendees ∆ Your logo or company-produced video to be played on flat screens at charging

stations (video to have no sound) ∆ Your company logo displayed on the AMR website with a link to your company

website ∆ Logo inclusion in the program book noting company sponsorship of the Charging

Station ∆ Four complimentary event passes ∆ Five discounted passes at $995 each

Charging Station $20,000 - SOLD

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∆ Host your clients in your very own pool-side cabana for the duration of the conference

∆ Cabana will be located at Connect at the Cabanas where attendees will come for drinks, to network and rejuvenate

∆ Brand the inside of the cabana with your company logo


∆ Two discounted passes at $995 each

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Grand Terrace Cabana Rental $10,000

∆ Showcase your brand by providing a giveaway to be placed in each attendee’s hotel room on Wednesday of the event (approximately 800 rooms)

∆ Option to include a note from your company welcoming the attendees




Room Drop $20,000 - SOLD

∆ Showcase your brand by providing sponsor-branded treats available to all attendees

∆ Refreshments available at table placed next to registration desk

∆ Prominent signage at refreshment table




Welcome Treat $20,000 - SOLD

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∆ Water stations in the main ballroom all three days of the conference

∆ Prominent signage at each water station

∆ Option to provide company-branded cups for each water station



∆ J.D. Power will provide sponsor-branded mint tins to be placed in the AMR Registration bags for distribution to all event attendees




Water Stations $17,000

Tin Mints $12,000

∆ Your company logo printed on room key sleeves to be given out by the Bellagio at check-in




Room Key Sleeve $15,000 - SOLD

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∆ J.D. Power will provide sponsor-branded registration bags that will be distributed to all attendees at check-in

∆ Opportunity to include a giveaway in registration bags (sponsors to provide)




Registration Bags $15,000—SOLD

∆ Showcase your brand by providing J.D. Power with a company-branded giveaway item to be placed in AMR registration bags for distribution to all event attendees



∆ Three discounted passes at $995 each

Giftbag Giveaway $10,000

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∆ J.D. Power will provide and distribute the sponsor-branded water bottles which will be distributed in the registration bags




∆ J.D. Power will provide sponsor branded survival kits to be placed in the AMR registration bags for distribution to all event attendees




Water Bottles $12,000—SOLD

Sin City Kit $15,000

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∆ J.D. Power will provide sponsor- branded 1-GB USB drives to be placed in the AMR registration bags for distribution to all event attendees

∆ Opportunity to upload a one-page company-specific marketing piece on each USB




USB Drives $15,000

∆ J.D. Power will provide and distribute lanyards branded with your company logo at the registration desk




Lanyards $12,000—SOLD

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∆ J.D. Power will provide and distribute sponsor-branded notepads and pens, which will be placed at each seat in the general session room




Notepads & Pens $15,000 - SOLD

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∆ Your company logo on all Airport Shuttle Services available to attendees on Tuesday morning and Friday morning

∆ Shuttle branding and giveaway options available




∆ J.D. Power will provide Uber promo codes in each registration bag for credit on Uber services

∆ Choice of promo code for all attendees to use

∆ Company exposure on stage via projection at appropriate junctures during the event and mention from the podium




Airport Shuttle $15,000Uber $20,000

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∆ Submit a short paragraph introduction and one-minute promotional video to be showcased in one of the AMR’s weekly email blasts

∆ Our mailing list consists of more than 17,000 automotive professionals

∆ Your video will also be viewed anytime on the AMR website’s Spotlight Sponsor tab with a link to your company website

∆ White papers can also be showcased

Spotlight $5,000 Full-Color Ad in Program Book

∆ 5 Passes $1,299 each ∆ 10 Passes $1,199 each

Extra Ticket Packages

∆ Showcase your brand by having a J.D. Power-created Social Picture Frame with your company logo for attendees to post on social media

Social Picture Frame $5,000

∆ Half Page $3,000 ∆ Full Page $5,000

Previous AMR sponsors

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[email protected] 805-418-8271

[email protected] 805-418-8243

October 25-27, 2016Bellagio Las Vegas



October 25-27, 2016 Bellagio Las Vegas · 7 ∆ Guaranteed 20-minute presentation slot on the 2016...

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