OCLC as a Global Enterprise · Enterprise Product Management Murray Calhoun Enterprise Development...
Transcript of OCLC as a Global Enterprise · Enterprise Product Management Murray Calhoun Enterprise Development...
RLG Programs
OCLC as a Global Enterprise
Jim MichalkoVP, RLG Programs
ARL Leadership Fellows
31 October 2007
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Overview
• Orienteering
• The emerging global perspective
• OCLC – internal and organization
• The Enterprise Product Strategy
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Global OrganizationGlobal Organization
OCLC EnterpriseOCLC EnterpriseJay Jordan
OCLC OCLC Asia/ANZAsia/ANZ
WangWang
OCLC EMEAOCLC EMEA
VanCharldorpVanCharldorpOCLC AmericasOCLC Americas
De RosaDe Rosa
•Sales
•Customer support
•Regional Marketing
•Sales
•Customer support
•Regional
Marketing
•Sales
•Customer support
•EMEA Operations
•Regional Marketing
Digital Collection Management Zick
Enterprise Product Management MurrayCalhoun
Enterprise Development and Engineering Teets
Global Marketing De Rosa
Finance, Human Resources, Member Services, WebJunction, IT, Operations, Legal
Programs & Research Dempsey•Strategic Partnerships
•Business Development
•Innovation
•Mergers & Acquisitions
•Special Projects
•First Search Third Party
FinanceFinance
HRHR
Member Member ServicesServices
WebJunctionWebJunction
Schwieterman Schwieterman
Spayde Spayde
NeedhamNeedham
ITIT
Preservation Preservation ServicesServices
HoukHouk
LegalLegal
HoufekHoufek
Business Business DevelopmentDevelopment
NilgesNilgesMichalko
Cataloging
& Metadata
Transition
Spies
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Percentage of Total Revenue, By Product Category, 2000- 2010
0%
20%
40%
60%
80%
100%
2000 2001 2002 2003 2004 2005 2006 2007 2008(b)
2009(p)
2010(p)
OtherDigital3rd Party ContentEnd UserMgmt. SystemsDeliveryMetadata
b = budgetedp = projected
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Percentage of Total Revenue, By Region, 2000 - 2010
0%
20%
40%
60%
80%
100%
2000 2001 2002 2003 2004 2005 2006 2007 2008(b)
2009(p)
2010(p)
Asia PacificEurope, ME, AfricaAmericas
b = budgetedp = projected
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Market Coverage, By Region and Library Type: June 2007
0%
10%20%
30%40%
50%
60%70%
80%90%
100%
All Types Academics Publics Schools Specials
AmericasEurope, ME, AfricaAsia PacificWorld
US ARLs 100%US Top 150 97%
US ARLs 100%US Top 150 97%
US Top 150 98%US Top 150 98%
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0
20
40
60
80
100
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2000 2001 2002 2003 2004 2005 2006 2007
Year
Mill
ions
of D
olla
rs
AcademicsPublicsSchoolsSpecials
World Billings by Library Type: 2000 - 2007
Note: Special Libraries include association/foundation libraries;federal/state/local government libraries; corporation/business libraries;and state/national libraries. Includes the Library of Congress anda number of national libraries, such as the British Library,National Library of Poland, National Library of the Czech Republic, etc.
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Reduce unnecessary fragmentation and redundancies
Create system-wide efficiencies
Increase the impact of libraries
Make the network work for libraries
Put librariesat the point of need
Create Web Scale
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Overview – From Strategy to Execution…
• The enterprise product architecture• How we are organized to deliver
• The ‘fly-wheel’ business strategy• Concrete product initiatives against
the fly-wheel
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Enterpriseproductarchitecture
Local
Global
Group
WorldCatGrid
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Network level
Web-scale
OCLC’s unique strategic advantage is the ability to deliver local, group, and global solutions that simultaneously leverage the value of the network, and add value to the network.
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Enterprise Product Architecture
Content & Metadata Services
Grid Services
The content &Metadata that underpins all our services
The network interfaces &common components that share services acrossnodes and product lines
The specific product lines which provide access to services and automate business processes.
Product Lines
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Enterprise Product Architecture : Organizing to deliver…
End User
Environment
WorldC
at.orgEU
PlatformPortals…PicartaSocial Stuff
End-userEnvironment
Portfolio
End-userEnvironment
Portfolio
Delivery
WC
RS
VDX
1CA
TEILL`IIA
D…
Delivery PortfolioDelivery Portfolio
Managem
entSystem
s
ILS/Circulation
Union C
atER
MB
usiness Intel.Q
uestionPoint
ManagementSystems Portfolio
ManagementSystems Portfolio
Grid Services Data utilities Network servicesStandards Common ComponentsDeveloper Network Registry Infrastructure
GridServices Portfolio
GridServices Portfolio
Content & Metadata Services WorldCat Cataloguing…Registry ContentBatch Loading Data Expertise…
MetadataServices Portfolio
MetadataServices Portfolio
3rd Party Content
NetLibrary
FirstSearch
3rd PartyContentPortfolio
3rd PartyContentPortfolio
Digital R
epositoryC
ON
TENTdm
DigitalRepository Portfolio
DigitalRepository Portfolio
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Provide the most compelling Web-Scale presence for libraries
• WorldCat.org : Focus on what users do…• Keep it simple…
• Add social networking features• Reviews & rating improvements• Personal lists, recommendations• Tagging• Build community
• Add features• WorldCat Identities
• Search Engine Optimization• Maximize efficiency of Search-engine access• URL structures• Motivate linking
• Every library should realize they NEED to be represented on worldcat.org
Build Web Scale
FY 08 initiatives
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Leverage the value of Web-Scale into end-user solutions for Libraries
Leverage the value of Web-Scale into end-user solutions for Libraries
• Discovery• Launch and widely deploy WorldCat Local • Add features
• Article metadata, Delivery options…• Integrate WorldCat into End User Environments
• Delivery• Worldcat.org / Local as the entry point • Comprehensive & intelligent delivery options
• Electronic resource resolution• Consortial borrowing• Buy-it
• Home delivery – from pilot to product
Create Local Value
FY 08 initiatives
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Syndicate Grid services through partner programs
Syndicate Grid services through partner programs
• Make data work harder• xISBN, Audience-level,…
• Integration components• ILS Service integration• Authentication / identity management…
• Build community• Developer network
• Making it easier to participate & build web-scale
Maximize Uptake
FY 08 initiatives
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• Cataloging• Move record capture upstream
• Generate efficiencies in cataloging, selection & acquisitions
• Radically improve batch-load• Digital Repository
• Link local, group and global nodes• Integrate physical and digital metadata
• Electronic Resource Management• Investigate potential for network-based ERM
• Physical Repository• Investigate potential for network-based
circulation/acquisitions
Reduce the cost of library management through Grid-enabled systems & services
Increase Efficiency
FY 08 initiatives
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Enrich the WorldCat Grid through greater data & service coverage
• Greater data acquisition• Global coverage (national library loads)• Increase participation• Add local data with global significance
• New data types• Registries…, Policy Directory
• Make the network work
• Fuller integration of existing services• Search Services, Circ Services, Authentication,
IFM…
Move to the Network
FY 08 initiatives
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Enterprise Product Roadmap
Development Schedule
Principles• Move products into the ‘strategic flow’• Spin the fly-wheel
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