NUDGING CLIENTS TO REACH THEIR GOALS CIFA 2019-sent.pdf · Man in the Mirror If you want to make...
Transcript of NUDGING CLIENTS TO REACH THEIR GOALS CIFA 2019-sent.pdf · Man in the Mirror If you want to make...
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NUDGING CLIENTS TO
REACH THEIR GOALSSanjay Sapre
21 February 2019
For Financial Professional Use Only / Not for Distribution to the Public
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For Financial Professional Use Only / Not for Distribution to the Public 1
If you fail to plan,
you are planning to fail !
- Benjamin Franklin
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Source: Ignites Retirement Research Survey
Key Factors Influencing Investing Decisions
Factor Pre-Retirees Retirees
My long-term financial goals 76.0% 73.9%
The amount of risk I’m comfortable with 67.4% 69.6%
An investment’s income-generating potential 61.2% 60.3%
Performance that meets or exceeds benchmarks 56.1% 54.9%
Fit in the overall mix of my investments 46.9% 53.2%
Costs of a particular investment 39.4% 46.5%
Ideas for short-term gains 16.9% 18.8%
Not applicable 3.7% 1.4%
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The Financial Planning Journey
Set & Prioritize
Goals
Assess Risk
Appetite
Decide Asset
Allocation
Select Products
Track ProgressRebalance
0102
03
04
0506
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Mutual Funds are often bought on Short Term Returns
1
1
26
37
42
45
72
75
Save Money
Low administrative Charges
Less involvement / fund manager handles it
Ease of Redemption
Indirect exposure to Stock Market / less Risky
To diversify Financial Portfolio
Tax benefit with Good Returns
Good Returns
Source: IMRB Research
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GREED
Funds
Fund A
Fund B
Fund C
Fund D
Fund E
Ranked by 1-Year Returns
21%
19%
17%
15%
13%
INVESTOR IS HERE
WHY AM I NOT HERE
Investor needs 13% returns to meet Goals but…
For Higher Returns
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…But, we know long term investing is the best way to meet our Goals
Started SIP on Feb 20101 Year
(Feb 10-Feb 11)
3 Years (Feb 10-Feb 13)
5 Years (Feb 10-Feb 15)
8 Years (Feb 10-Feb 18)
Average Return of Multi-Cap Equity Funds -10.02% 4.14% 22.90% 15.82%
SIP Returns as on 31 Jan 2019 1 Year
Average Return of Multi-Cap Equity Funds -5.92%
FEAROf Lower/ Negative Returns
For the purpose of calculation, the categories of schemes is as per classification provided by CRISIL as on 31 December 2018. The same is based on SEBI classification of scheme categories as per SEBI
circular dated October 06, 2017. The information is collated from the independent sources and FTI is not responsible for accuracy or completeness of the same.
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“Goal” based insurance selling is successful
Child’s Education1
Retirement2
Health3
Life Style4
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For Financial Professional Use Only / Not for Distribution to the Public
TODAY’S CONVERSATIONS ARE ABOUT
…BUT THE CUSTOMER IS TALKING ABOUT
• Short term mind set
• Prefers to spend more & save less
• Aspirational, Fast Paced
• Ready to look at long term goals
• Wants to buy a house, save for kids
education, start saving for retirement
• Ready to save more & spend less
• Wants to protect capital
• Wants the corpus to suffice for
20-30 years post retirement
Performance
MILLENNIALS
MIDDLE AGEDRETIREES
Portfolio
For Financial Professional Use Only / Not for Distribution to the Public
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KNOW YOUR
CUSTOMER
Natu
re o
f C
on
vers
ati
on
Client Wealth Spectrum
More simple Needs
More Complex
Needs
For Financial Professional Use Only / Not for Distribution to the Public
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Goal Based Approach can Bridge this Gap
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Man in the Mirror
If you want to make the world a better place
Take a look at yourself,
and then make a change
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For Financial Professional Use Only / Not for Distribution to the Public 12
Mutual Fund investments are subject to market risks, read all scheme related documents carefully.
The information contained in this presentation is not a complete representation of every material fact and is for informational
purposes only. The comparison of mutual funds vis-à-vis other savings / investments related instruments shown in this
presentation is for information purposes only. Investments in mutual funds carry higher risks. We have relied on third party
data or information which, we believe to be correct but, we do not offer any assurance as to the accuracy or the correctness of
the same and would not accept any liability for any loss or damage arising directly or indirectly from action taken, or not taken,
in reliance on material or information contained herein. Statements/ opinions/recommendations in this presentation which
contain words or phrases such as “will”, “expect”, “could”, “believe” and similar expressions or variations of such expressions
are “forward – looking statements”. Actual results may differ materially from those suggested by the forward-looking
statements due to risk or uncertainties associated with our expectations with respect to, but not limited to, exposure to market
risk, general economic and political conditions in India and other countries globally, which have an impact on the service and /
or investments. This communication is meant for use by the recipient and not for circulation/reproduction without prior
approval. The views expressed are based on current market conditions and information available to them and do not
constitute investment advice in any manner whatsoever to any party. These views alone are not sufficient and should not be
used for the development or implementation of an investment strategy. All opinions and estimates included here constitute our
view as of this date and are subject to change without notice. Neither Franklin Templeton Group nor any person connected
with it, accepts any liability arising from the use of this information. The recipient of this presentation should rely on their
investigations and take their own professional advice.
Disclaimer
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© 2019 Franklin Templeton Investments. All rights reserved.
For Broker / Professional Use Only / Not for Distribution to the Public
Franklin Templeton Asset Management (India) Pvt. Ltd.
12th and 13th floor, Tower II, Indiabulls Finance Centre,
Elphinstone West,
Mumbai, 400025, Maharashtra, India
Tel: 91 22 6751 9100
franklintempletonindia.com
Mutual Fund investments are subject to market
risks, read all scheme related documents carefully
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Thank You