Novertur | Venture Pitch
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This is the public venture pitch of Novertur, the business matching network for internationalization. Contact [email protected] for further information.
Transcript of Novertur | Venture Pitch
Venture Pitch
February 2014
Switzerland
2014-Q1
Novertur International SA
Av. d’Ouchy 64
1006 Lausanne
Switzerland
NOVERTUR
PROSPECT / INTERACT / TRADE
The business matching network for internationalization
The Problem
2
SMEs have difficulties finding
partners abroad
Organization of support (EPAs,
CCI) have limited networksConsulting firms are expensive
Business networking is time consuming and costly
Opportunity:
There are 50M SMEs spending: - 18 bn$ in trade shows
- 51.6 bn$ in internet marketing
- Tens of bn$ in trade consulting
? ??
The Solution (1)
3
1. Matchmaking
Identify complementary business
partners
2. Web 2.0
Network and build trusted
relationships
Web Application (www.novertur.com)
B2B service providersSMEs Trade organizations
Key stakeholders of SMEs’ internationalization
To save time and
money for SMEs
4
The Technology
5
Advanced matchmaking algorithm based on business characteristics
(big data analysis, semantic, clustering technics)
Financing Development Partner/support
Patent Pending
The Competition
6
Matchmaking
Trade organizations
Key competitive advantages
Key competitors (substitutes) and differentiations
• Clear ownership of network
contacts to company
• Focus on SMEs and
international trade
• Web 2.0 features -
connections and
interactions for networking
• Network-based trust and
trust building
• Online automated and
rapid matching
• Free (or at least affordable)
The Marketing Strategy
7
Virality virtuous
circle
1:1 Partnership
Internet marketing
• Paid search
• Display adv & remarketing
• Social media marketing
• Inbound marketing (SEO,
Blogging, Content mkt)
• E-mailing
Leverage trade organizations
• Build trust system
(network effect)
• Unlock features
• SEO (user content)
1 2
3
The Business Model
8
FreemiumEnterprise Sales
SolutionsAdvertising
30%
20%
50%
A diversified revenue model structure
Share of revenues:
The Team
9
Florent Schlaeppi – CEO – Co-founder• eBay Inc former employee
• Big data analytics, online advertising, business development
• MSc International business, BSc HEC Lausanne, BSc engineering
Luca Salzano – CMO – Co-founder• Strategic marketing and media professional (Kudelski)
• Internet marketing guru
• MSc International business, BSc Political Sciences
Benoit Perroud – CTO – Board member• VeriSign Inc senior engineer
• Big data guru
• MSc computer sciences EPFL
Jacques Billy – CFO – Board member• Former CEO of Elsevier Finance SA
• Non Executive Director at Poytech Ventures & Business angel
• MSc HEC Paris
Marius Aeberli – Creative Director – Co-founder• Interactive designer
• Strong internet business experience
• BSc ECAL
Exe
cu
tive
Non
-Exe
cu
tive
Internet
Design
Marketing
Big data
Finance
+2 developers (shareholders)
The Status – Q1/2014
10
ExitGrowth
(1M users)Series A
Live to
market
(3k users)
SeedβDevIdea
2012 2013 2014 2015 20182011
Confirmation of the need
Clear acquisition strategy
Where is the value
Achievements • 3’300 companies & 21 non-profit trade
organizations registered (in 4 months)
• First subscriptions sold
• R&D co-financed by Swiss government (CTI)
• 4 years 100 M$ exit strategy
Contact and trial
Novertur International SA
Av. d’Ouchy 64
1006 Lausanne
Switzerland
Florent Schlaeppi (CEO)
+41 79 362 25 61
More information: www.novertur.com
Twitter: @Novertur
For trial account, send an email to: [email protected]
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