November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at...

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November 2017 Committee Meetings 1st Friday Education 8am Union Bank Tennant Station 2nd Thursday Ambassadors Noon at the Chamber office 2nd Thursday Economic Development 8am Union Bank Tennant Station Chamber Calendar 1st Thursday Good Morning Morgan Hill Breakfast 3rd Thursday After Hours Networking Mixer Every Monday Let’s Do Lunch @ Various Member Restaurants Like us on Facebook: facebook.com/MorganHillChamber 17485 Monterey Road, Suite 105 Morgan Hill, CA 95037Phone (408) 779-9444, Morganhill.org / [email protected] The Death of Mid-Market Retailby Briney Sherman, Member and Community Relaons Director Last week I was invited to aend a 2-day Seminar organized by the Silicon Valley Economic Development Alliance (SVEDA). Many of the panel discussions were centered on retail trends, mul-use buildings and “what works where.” A breakout session led by Jonathan LaChance from JLL covered the topic of online based retailers moving into brick and mortar spaces. He has witnessed and assisted a myriad of Online Unique Bouques to arise as occupants for retail spaces. Don’t just limit yourself to thinking clothing stores but expand these bouques to include Virtual Gaming Centers, Furniture Show Rooms, and even Rotang Co-Business Spaces highlighng a different business each month. Mul-Use Buildings will become the saviors of the future ghost town shopping malls. The previous formula for retail mall success was a strong Anchor Tenant (Macy’s, Nordstrom, JC Penny, etc), and high density. With the rapid closure of large chain stores the anchor tenants in the previous equaon will now be replaced by a mixture of housing, entertainment, grocery, restaurant, hotel and a lile retail sprinkled on top. More generally speaking, the United States has been “over-retailed” and we are just now shedding light on the issue. Many of you have heard the whisper that retail is beginning to collapse. That informaon is both accurate and inaccurate. Retail is sll vibrant in many communies, however the dynamic of retail has changed. No longer are we seeing the construcon of the Wesield Oakridge and Valley Faire large scale malls. Last year 4,000 major chain stores were closed; this year 9,000 stores have closed their doors; next year the number of closures is expected to peak at 13,000 stores. According to Retail Professional Garrick Brown, the last stores standing will be the High End Brands and the Low-End Discounters. Further, Unique Bouques and Show Rooms will be the way of the future. Take it from Nordstrom’s which is already ahead of the game with their first new retail concept “Nordstrom Local” open for business in West Hollywood. The store is the very essence of client customizaon with amenies that include a personal shopper, on-site alteraons, nail salon, beverage bar and same-day delivery. Don’t mistake this for your average retail store, instead think on a smaller scale (3,000 square feet) more along the lines of a Trunk Show and inventory-free shopping model. Which customer base is helping to cause the shiſt in this retail trend? Yep you guessed it, the Millennials. This group is generally more interested with having experiences rather than acquiring stuff. When they (and other age groups) do acquire goods, these goods are much more likely to be unique in some way rather than being mass market. With the changes in the definion of successful retail and the shipping/shopping convenience bar being raised ever higher by online based monster companies, ahem Amazon, the future of retail looks uncertain to say the least. Garrick Brown phrased the future of retail like this, “There’s no room for mediocrity. Period.”

Transcript of November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at...

Page 1: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

November

2017

Committee Meetings

1st Friday Education

8am Union Bank Tennant Station

2nd Thursday Ambassadors

Noon at the Chamber office

2nd Thursday Economic

Development 8am Union Bank Tennant Station

Chamber Calendar

1st Thursday

Good Morning Morgan Hill

Breakfast

3rd Thursday After Hours

Networking Mixer

Every Monday Let’s Do Lunch

@ Various Member Restaurants

Like us on Facebook: facebook.com/MorganHillChamber

17485 Monterey Road, Suite 105

Morgan Hill, CA 95037Phone (408) 779-9444,

Morganhill.org / [email protected]

“The Death of Mid-Market Retail” by Brittney Sherman, Member and Community Relations Director

Last week I was invited to attend a 2-day Seminar organized by the Silicon Valley Economic Development Alliance (SVEDA). Many of the panel discussions were centered on retail trends, multi-use buildings and “what works where.” A breakout session led by Jonathan LaChance from JLL covered the topic of online based retailers moving into brick and mortar spaces. He has witnessed and assisted a myriad of Online Unique Boutiques to arise as occupants for retail spaces. Don’t just limit yourself to thinking clothing stores but expand these boutiques to include Virtual Gaming Centers, Furniture Show Rooms, and even Rotating Co-Business Spaces highlighting a different business each month. Multi-Use Buildings will become the saviors of the future ghost town shopping malls. The previous formula for retail mall success was a strong Anchor Tenant (Macy’s, Nordstrom, JC Penny, etc), and high density. With the rapid closure of large chain stores the anchor tenants in the previous equation will now be replaced by a mixture of housing, entertainment, grocery, restaurant, hotel and a little retail sprinkled on top.

More generally speaking, the United States has been “over-retailed” and we are just now shedding light on the issue. Many of you have heard the whisper that retail is beginning to collapse. That information is both accurate and inaccurate. Retail is still vibrant in many communities, however the dynamic of retail has changed. No longer are we seeing the construction of the Westfield Oakridge and Valley Faire large scale malls. Last year 4,000 major chain stores were closed; this year 9,000 stores have closed their doors; next year the number of closures is expected to peak at 13,000 stores. According to Retail Professional Garrick Brown, the last stores standing will be the High End Brands and the Low-End Discounters. Further, Unique Boutiques and Show Rooms will be the way of the future. Take it from Nordstrom’s which is already ahead of the game with their first new retail concept “Nordstrom Local” open for business in West Hollywood. The store is the very essence of client customization with amenities that include a personal shopper, on-site alterations, nail salon, beverage bar and same-day delivery. Don’t mistake this for your average retail store, instead think on a smaller scale (3,000 square feet) more along the lines of a Trunk Show and inventory-free shopping model. Which customer base is helping to cause the shift in this retail trend? Yep you guessed it, the Millennials. This group is generally more interested with having experiences rather than acquiring stuff. When they (and other age groups) do acquire goods, these goods are much more likely to be unique in some way rather than being mass market.

With the changes in the definition of successful retail and the shipping/shopping convenience bar being raised ever higher by online based monster companies, ahem Amazon, the future of retail looks uncertain to say the least. Garrick Brown phrased the future of retail like this, “There’s no room for mediocrity. Period.”

Page 2: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

Chamber of Commerce November - January Events Chamber Events

Promote yourself and/or your Company - Consider bringing a raffle prize to the

Good Morning Breakfast or the

After Hours mixers.

After Hours Networking Mixer Sponsored by:

Courtyard by Marriott

18610 Madrone Pkway. Morgan Hill Thursday, December 21st from 5:30 - 7:00pm

Free for Chamber Members!

“Good Morning Morgan Hill” December 7th Breakfast

Sponsored by: Edward Boss Prado Speaking: Toys for Our Own -Toy Drive

Hosted at: Mama Mia’s Restaurant 1st Thursday 7:30-9:00am

$10 in advance or $20 at the door

After Hours Networking Mixer Sponsored by:

Commonwealth Central Credit Union

1041 Cochrane Rd. Ste.180. Morgan Hill Thursday, November 16h from 5:30 - 7:00pm

Free for Chamber Members!

“Good Morning Morgan Hill” January 4th Breakfast

Sponsored by: Wood Motivation

Speaking: Fitness, Financial and

Self Help Presentations

Hosted at: Mama Mia’s Restaurant 1st Thursday 7:30-9:00am

$10 in advance or $20 at the door

*Notice: Price Change

After Hours Networking Mixer Sponsored by:

Blush Boutique

233 W. Main St. Suite B Morgan Hill

Thursday, January 18th from 5:30 - 7:00PM

Free for Chamber Members!

Please bring a new unwrapped toy for a local child in need

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Thank You to our recent Raffle Donors!

We appreciate all who donated to the Breakfast & Mixer Raffles

Kiwanis Club

Morgan Hill Grange

Rebecca's Children's Home

Commonwealth Credit Union

Chamber of Commerce

Realty World People to People

- L & T Stafford

Mama Mia’s Restaurant

Air for Paws/T Moriyama

Edward Boss Prado FNDN

Guild Mortgage/L Rothenburg

On the Road Again - B. Hiland

Booksmart

Guglielmo Winery

Anaerobe Systems, M. Cox

MH Grange

Cherisse’s Hair Salon

Patti’s Perfect Pantry

Abacus / PatCat

Shaklee - Suzanne Barret

South Valley Civic Theater

Heritage Bank of Commerce

Rocca’s Market

Morgan Hill Life

Laura Perry, Gavilan Trustee

Thinker Toys

Chamber of Commerce November - January Events

See you there!

Let’s Do Lunch - every Monday @ Noon A casual lunch where you have the opportunity to network with

fellow chamber members.

Everyone orders as they arrive and pays for their own meals.

No RSVP, just show up!

Nov. 13th GVA 17400 Monterey Rd.

Nov. 20th Mama Mia’s 275 E. Dunne Ave.

Nov. 27th Hanami Sushi 1295 E. Dunne Ave.

Dec. 4th Maurizio’s 25 E. 1st St.

Dec. 11th Taco Bell :^) 17000 Condit Rd.

Dec. 18th The City Fish 16125 Monterey Rd.

Dec. 25th Christmas Day

Jan..1st New Years Day

Jan. 8th Jesus Mexican 16715 Monterey Rd.

Chamber Events 2017 -18 Board of Directors

Robert Airoldi Morgan Hill Life

Chairperson

Sunday Minnich Mushroom Mardi Gras

Vice Chair

Phil Couchee Recology South Valley

Treasurer

Fawn Myers MHUSD

Board Secretary

Charlene Lai Sun Plaza San Jose

Matthew Bowen Real Estate Solutions

Rich Firato Firato Janitorial

Rachel Hill Bank of the West

John Varela Asset Conversion Corp.

Ken Murray Ken Murray

Dusty Perryman Dusty Perryman

William Gardner SV Relo Serv., LLC

Diana Wood Wood Motivation

Ashis Roy El Toro Group

Diane Mahmoudi

MH Transit

Marilyn Librers Marilyn Librers

Chamber Staff

John Horner President & CEO

Brittney Sherman

Member and Community Relations Director

Mellea McLaughlin

Publications Director

Pat Catanzaro Finance Director

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Thank You October Renewals!

California Salvage & Auto Parts Member 52 Years

New Directions Sign Service Member 28 Years

Morgan Hill Interiors Member 28 Years

Peninsula Building Materials Co Member 27 Years

Round Table Pizza of Morgan Hill Member 27 Years

Recology South Valley Member 27 Years

Gilroy Premium Outlets Member 27 Years

Wildlife Education & Rehabilitation Center Member 27 Years

Morgan Hill Kiwanis Member 26 Years

Law Offices of Laura A. Perry Member 25 Years

Mission Linen Supply Member 25 Years

Advanced Auto Body Member 25 Years

Pacific Hills Manor Member 24 Years

Cal Color Growers, LLC. Member 20 Years

Greenstreak Landscaping

Member 20 Years

City of Morgan Hill Member 19 Years

Mayor Steve Tate Member 19 Years

Windmill Mini Storage Member 19 Years

Clos LaChance Wines Member 18 Years

ChaseVP Printing - DESIGN . PRINT . MAIL Member 18 Years

Houle L/M, Inc. Member 18 Years

Ledwith Financial Wealth Management Member 18 Years

Hampton Inn Morgan Hill Member 17 Years

Morgan Hill Library of Santa Clara County Member 14 Years

Leadership Morgan Hill Member 13 Years

A Tool Shed Inc Member 13 Years

Coldwell Banker Member 12 Years

Dr. Erika Gabor Dentistry Member 11 Years

Express Employment Professionals Member 11 Years

South Valley Symphony Member 10 Years

Amir Saffarian, M.D. Inc. Member 8 Years

ServPro

Member 6 Years

Golden Eagle Mortgage Group Member 4 Years

Princeton Capital - Tiffany Doyle

Member 4 Years

Page 5: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

Ribbon Cuttings

Check the calendar at

MorganHill.org

for up-to-date information on

upcoming ribbon cuttings!

The Huntington Apt’s Ribbon Cutting Voices Academy Ribbon Cutting

Vacuum Cleaner Market Inc. Member 3 Years

Apollo Seeds USA, Inc. Member 3 Years

West Hills Community Church Member 3 Years

Pump It Up of Morgan Hill Member 3 Years

Mission Bell Member 2 Years

Dippin Dots Member 2 Years

Silicon Valley Relo Services, LLC Member 2 Years

Morgan Hill Grange Member 2 Years

Accurate Printing & Promotions, Inc. Member 2 Years

Patti's Perfect Pantry Member 2 Years

Frutas Tropicales Member 1 Years

California Vein and Vascular Center Member 1 Years

Coldwell Banker - Maria Hodges, Realtor ® Member 1 Years

Gil Montarbo GBC, Inc. Member 1 Years

Thank You October Renewals!

Page 6: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

Please support your new fellow Chamber members

Welcome New Members!

Page 6

Mobile Notary- Michele Ahern 408-313-9618

Art of Yoga 408-782-4109

Bullet Wireless Inc 855-462-8553

LWG Construction (408) 463-6676

New Members and Chamber

Ambassadors at the November

2nd “Good Morning Morgan

Hill” Breakfast

Page 7: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

New Chamber Members!

Page 7

Mobile Notary - Michele Ahern "Mobile Notary Public and Certified Loan Signing Agent servicing Santa Clara County, San Benito County and Santa

Cruz County since 2008. Available 24/7 for businesses, title companies, law firms, CPA firms, jails, retirement homes,

hospitals, school districts, and the general public at any given time.

Services provided with an emphasis on professionalism, confidentiality, customer service and integrity."

Art of Yoga Art of Yoga provides a safe and welcoming space where students can explore and develop their yoga practice and

creativity in body, mind and spirit. Art of Yoga provides students with the tools to pursue movement and breath and

find talents on and off the mat. Yoga, Pilates, Core Strength, Art and Skilled Crafts

Theresa McLaren and Cerise Burns look forward to seeing you on the mat or in the studio.

Bullet Wireless Inc. Slow internet. No internet. What internet? Your connectivity is now limitless. . .

Bullet Wireless has one mission and that is to get you connected with speed you can count on. Our philosophy is simple. The customer comes first. We are committed to not over subscribe our service. We stand behind the guarantee to bring you synchronous connectivity. We are just like you. Our business, family and community today is all interconnected and those connections often depend upon internet and WiFi connectivity. There is nothing worse than slow or no connectivity when we need it. We looked for a better way and what we found is that the provider options currently available often over promise and under deliverWe know how important it is stay connected. We are excited to bring that change to you. Connect with us today and it will be our pleasure to tell you how.

LWG Construction We’re a high-power commercial builder of high-quality professional spaces; offices, retail, labs, or any other professional space. We work with speed, efficiency, and an owner’s attention to detail. Clients stay with us for years because we do so much more than just plan and build your space; we ensure that you’re always proud of it, that it’s always a place where your customers or clients are happy to come, and where you and your employees are healthy and productive.

Click to go to the signup genius. Volunteer - you will be glad you did!

Page 8: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

The Chamber is now accepting nominations for the Annual “Celebrate Morgan Hill” Awards!

Each fall since 1957 the Morgan Hill Chamber of Commerce has accepted confidential nominations for the Celebrate Morgan Hill event. The Recipients which are selected by a committee of prior award winners are celebrated in Mach at a formal themed dinner.

The Celebrate awards are in recognition of the nominee’s history of outstanding ser-vice, civic involvement and leadership in the community of Morgan Hill.

Page 9: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

Sign up for your County Supervisor - Mike Wasserman’s very interesting and informative Newsletter!

The Chamber is now accepting nominations for the Annual “Celebrate Morgan Hill” Awards!

Page 10: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

For More Info on the City of Morgan Hill watering restrictions:

http://www.morganhill.ca.gov/834/Water-Use-Rules-and-Regulations

Effective November 1, 2017, watering is restricted to one day a week. Wednesdays only, before 9 AM or after 7 PM.

Page 12: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

Brought to you by our sponsors:

Join us to discuss the important, and sometimes unexpected, implications of recent employment trends.

Wednesday, December 6, 2017 7:30-10:00 AMHilton Garden Inn 6070 Monterey Rd. Gilroy

Contact: David [email protected]

$55.00 Non-members$40.00 Members

Breakfast is Included.

Avoid Potential Penalties and Employer Liability.

GEAC in partnership with CA Employment Development Department.

Page 13: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

Morgan Hill’s New Club for Prime Lifers

(the new term for Active +50 Adults).

This club is just getting started, and we are interested in brain-storming our ideas and getting your ideas too. Watch for our

column in the Morgan Hill Life!

There are many fun, educational and exciting things

happening around our beautiful town!

Check out the Morgan Hill Chamber of Commerce Calendar

www.morganhill.org

Page 15: November 2017 - Microsoft · November 2017 Committee the number of closures is expected to peak at 13,000 stores. According to Retail Professional Meetings 1st Friday Education 8am

Kevin P. Courtney Attorney At Law

Licensed before the

U.S. Tax Court

Providing business, litigation,

estate planning and tax-related

legal services since 1977.

17415 Monterey Road,

#204

Morgan Hill, CA 95037

(408) 779-5101

www.KPCLaw.com

Morgan Hill City Council unanimously approved a Magical Bridge Playground in Community Park, committing to obtain $2 million in funding for the playground. The City of Morgan Hill will partner with Magical Bridge Foundation this fall to apply for a Santa Clara County Matching Grant for an additional $2 million. It will be the first inclusive playground in the stretch between San Jose and Salinas.

The road to Magical Bridge Playground in Morgan Hill will be paved by many over the next year. But the first trail was blazed by Shirlee and Ron Locicero's lifelong commitment to all children as teachers and volunteers.

Visit Magical Bridge Playground in Morgan Hill for information about the playground and ways to support the project. If your company, foundation or community group would like to partner with Magical Bridge Foundation, kindly contact Jill Asher at [email protected].