NOP Global - Brand Advocacy Experts
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Hijacking Customer Journey The
description
How do you get your brand in front of today's savvy customer? You cannot rely on the traditional consumer buying process in a time where the power of data is in the hands of the individual, so as a brand, how can you move your product ahead of the competition?
Transcript of NOP Global - Brand Advocacy Experts
HijackingCustomer
JourneyTh
e
“Everything starts with the customer.”
Louis XIV
TODAY, BUSINESS IS TOUGHER FOR ALL BUT A FEW BRANDS
CUSTOMERS ARE MORE INTELLIGENT
ACCESS TO INFORMATION IS NOW UNLIMITED
POWER HAS BEEN TRANSFERRED TO CONSUMERS
THE OLD DECISION MAKING PROCESS NO LONGER WORKS
DECISION MAKING IS DONE BEFORE REACHING THE SHELF
MOBILE SEARCH ENABLES POINT OF PURCHASE VALIDATION
PRODUCT AVAILABILITY OK? THEN…
HIJACK THE PROCESS USING BRAND ADVOCACY
AND YOU CAN MOVE THE GOALPOSTS IN YOUR FAVOUR
LET US EXPLAIN HOW BRAND ADVOCACY CAN
DRIVE SALES FOR YOUR BUSINESS
Brand Advocacy ExpertsField Marketing Specialists
To find out more about how we can help your brands, please contact us:
James Martin | Divisional [email protected] +44 (0) 7951 029065
Alan Holliday | Managing [email protected] +44 (0) 7770 915381
