Ch. 180 (nonprofit) corporation. Ch. 180 (nonprofit) corporation $ IN.
Nonprofit PR
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![Page 1: Nonprofit PR](https://reader038.fdocuments.us/reader038/viewer/2022100516/549611a4b479595e728b45bd/html5/thumbnails/1.jpg)
NONPROFIT PR
“It’s what you did with your day that matters. Did you do a good job? Did you enjoy it? Did the people
around you have a good time? Did you go home feeling proud and energized? Because all these elements make up your life.” Lauren Graham
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IS NONPROFIT FOR YOU?
Volunteer
Enjoy different roles
Project manager
Innovative
http://www.youtube.com/watch?v=0myNj8BHt_4
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JOB DUTIES
Education
Influence conversation
Strengthen relationship with volunteers, donors, members
Increase support
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VOLUNTEERS
Honorary chair vs. active board member
Volunteer recruitment
Appreciation
Prepare for conflict
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AUDIENCE
Listen to your supporters
Choose the right tools
Balance traditional and social media
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NONPROFIT WRITING
“The four letter word that matters the most in nonprofit marketing is L.O.V.E.” Katya Andresen
Stories help build your brand
Source: nonprofitmarketingblog.com
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FUNDRAISING EVENTS
Promotion through various channels
Volunteer committee
Emergency plan
Work with media throughout the year
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NONPROFIT TRENDS
75% of nonprofits email supporters monthly
Facebook beats Twitter, 79% to 34% as important to nonprofit marketers
Most nonprofits send direct mail quarterly to supporters
Most important communication tools rank website, email and Facebook
Source: 2011 Nonprofit Trends Report, nonprofitmarketingguide.com
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PREPARING FOR A NONPROFIT CAREER
Volunteer
Intern with small and large organizations
Get involved with different roles
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FINDING A CAREER
Network
Focus on range of experience
Informational interviews