Non-place: Transport
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Non-place: Transport
description
Non-place: Transport. B&Q Management. Centralised Control Limitations of space Stores within Store ‘Flexible’ workforce Young Business - change Seasonal Deal with multiple users. Branding, Labels and Signage. Commercial messages and branding frame everything Multiple information layers - PowerPoint PPT Presentation
Transcript of Non-place: Transport
Non-place: Transport
B&Q Management
• Centralised Control• Limitations of space• Stores within Store• ‘Flexible’ workforce• Young Business - change• Seasonal• Deal with multiple users
Branding, Labels and Signage • Commercial
messages and branding frame everything
• Multiple information layers
• Seducing• Informing• Teaching• Wayfinding
• Often confusing• Conflict with
other wayfinding messages
GenderWaste(packaging)
Appropriation(baggy space, counter programmes)
Inspiration and Learning (Dialogue with the store)
Emerging themes• Individual packaging • Instructions on everything, branding and informational messages.
Individually packages goods for purchase. Creates huge waste mountain.
• Temporal change• How does the commercial pressure on customers, expressed though
pressure to buy, branding etc change over time, and with different users.
• User co-creation• What do people bring to the place – expectations, ideas, taste, money,
attitudes, desire to learn or create etc?
• Roles, multiple users:• What sort of people use a place – in terms of ‘role’. How do they all
experience the place: employees, subcontractors, sales people, managers, users, visitors, tourists etc. Implications of mass use.
• The Contract
Workshop 2: Transport
The airport
Anonymous places may need to remind the public where they are (repeatedly)
Railways: the original non-place, as seen by Peter Excell (Bradford)
Victorian-era signage:
Common messages; uniform style
For some, staying in a train at the end of the journey was a treat! Product loyalty/pervasiveness?
Airports
• Historical changes in airports and air travel
• Airport result of conflicting agendas
• Airport, Airlines, Passengers (government, concessions)
• Profits and People• Airport and the City
QuickTime™ and aTIFF (Uncompressed) decompressor
are needed to see this picture.
Passenger Processing System
Mall meets Airport
Hubs
Intermodality
conflict
deregulation
massification
Jumbos
stansted
LHR T4
Chek Lap Kok
Airport and city
intermodal
Programme
09:45- 10:00 Meet at Airport Information Desk and arrange passes 10:00- 10:30 Introductions and workshop briefing (conference room) 10:30- 11:30 Workshop activity (landside & conference room) 11:30- 12:30 Guided tour by BAA staff (airside/landside) 12:30- 13:30 Lunch 13:30- 15:00 Workshop activity (landside & conference room) 15:00- 17:00 Plenary sessions and de-brief (conference room)
Objects
• Gate 52• (Luggage) Trolley• Security Tray• Gameboy/personal
device• Toothbrush• Boarding Card• Credit Card
• The Club• Chairs• Coffee cup• Security camera• Condom machine• Screen• ID card/Passport• Cigarette• Newspaper• The weekend• White line• Disdisemboddied voice• Silence• Smile
Maria Androulaki ACE Edinburgh University
Stephen Cairns ACE Edinburgh University
Richard Coyne ACE Edinburgh University
Alan Dix Lancaster University
Peter Excell Bradford University
Ian Graham Edinburgh University
Lorenzo Imbesi University “La Sapienza” (Rome)
Jon Kerridge Napier University
Caroline Khoo Edinburgh University
Anne-Sophie Laegran RCSS University of Edinburgh
David Lawrence Kingston University
Ann Light Usability News
Dermott McMeel Edinburgh University
Lee Miller University College Northampton
James Stewart Edinburgh University
Robin van't Haar Rotterdam
Joanne Whalley University College Northampton
Robin Williams Edinburgh University
Jennifer Willies Napier University
