No Software Is An Island April 14, 2005 Michael Atkin President BroadView Software...
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No Software Is An Island April 14, 2005 Michael Atkin President BroadView Software [email protected]
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Transcript of No Software Is An Island April 14, 2005 Michael Atkin President BroadView Software...
No Software is an Island…
>Seeking out new worlds >The new world of broadcasting>Welcome to the future!
What does the future hold?
Gene knew a few things…
>Communications>Navigation>Medical Technology>Computer Technology
>Technology in the world and technology in broadcasting
Navigation
>Location>Directions>GPS>Auto Pilots
Medical Technology
>X-Rays> Scanners> PET> MRI> CT
>Hypo Sprays>Lithotripsy… no more “barbarians”
Computer Technology
Computer Technology
>Main Frames>Mini Computers>Micro Computers>Standalone Systems>Interconnected Systems (Internet)>Standards Based Systems>Network Systems (Browsers)
Why the March of Change?
>Improved reliability>Improved efficiency>Improved functionality>Decreased workload>Increased cost effectiveness
>Benefit to the USER
How?
> Achieved through interconnected systems
> Faster, better, but the big difference is in the software> Information sharing> Reduced duplication> Increased reliability and reusability
Back to television broadcasting… It’s not an island anymore>Today software is in everything and they
all communicate
S/W
Monitoring
Branding Router
Automation
S/W
Video
Traffic
Types of relationships – Two-Way>Two-way, Bi-directional interfaces
> Example: Traffic <--> Automation> Playlist flows from traffic to automation> As-Run log flows from automation to traffic
> Old world, text based, proprietary> New world, dynamic, standards based
Traffic and Programming
Automation
Types of relationships – One-Way>One-way
> Example: Traffic --> Accounting> Invoice info flows to accounting system
> Old world, text based, proprietary> New world, dynamic, standards based
Traffic andProgramming
AccountingA/P, G/L
Challenges
> Few standards anywhere!> But text-based interfaces are easy to create
> New standards emerging> HTML> XML> PMCP> SMPTE S22
> Different databases and schemas> But vendors often work together to form partnerships,
ACE
ACE
>Consistent Engineering>Reduced capital expenses>Reduced operational expenses>Tight integration of systems for PBS
member stations>All pieces designed to work together>Direct database integration>Many Bi-directional interfaces
ACE
>Programming, Traffic, Underwriting>Automation>Branding>Monitoring>Archive
>Highly Integrated Systems
P & T Automation
>Ingest List>Clip List>Media Update>Play List>Record List>Purge List>As Run
Branding
>Greenfield Slides from servers>Automated text generation>Bugs, logos and animation>Audio layers
>Simplified workflow
Welcome to the Future!
>Software has changed the world of broadcast equipment, but more importantly, the experience and quality of broadcasting> Greatly improved flexibility and turnaround
time> Better communication between equipment> Improved functionality at lower cost> Improved reliability and information reuse> Lower capital and lower recurring expensesWe are going where no one has gone before…
Summary
>Well designed and properly interconnected systems provide benefit greatly exceeding the higher initial cost of these “Next Generation” systems
>No software or system should be an island
>The strength of each system shows in how well they integrate with other systems
For more information
Michael AtkinPresident BroadView SoftwareMichael@BroadViewSoftware.comwww.BroadViewSoftware.com416-778-0623 x223
