S

India, as the largest supplier of software services,

faces challenges to ramp up its higher education

system to staff its rapidly expanding software

industry.

Off shoring creates major changes in the demand

for knowledge workers and the skills they possess.

Developing countries that are building their

software service export markets, such as India and

China, need to prepare large number of people to

work in this industry.

UIAMS has been started not only with the aim of

preparing future managers but also to achieve goals

such as research, giving students a liberal

education, and teaching them to think critically that

must be considered when revising a university's

program to address workforce needs.

The unique combination of telecom and IT subjects

widens the knowledge and skills of the students.

The industry gets an exquisitely finished trained

product to guide its business and make it more

affluent. The compound of 70% managerial subjects

and 30% specialized sectoral subjects along with

exposure to industry through case studies and

projects polishes the diamonds in rough.

Overall, this first of its kind MBA course being

offered here aims to make unflagging managers.

Educational background

No. of Students

B. Tech / B.E. 20

MBA - IT & TELECOMMUNICATIONS

Eligibility Criterion for admission

l Bachelor's degree in Engineering /

Technology, i.e. B.E./B. Tech. (in any

Branch) with minimum 50% marks in the

aggregate.

l Bachelor's degree in any Science

subject with Physics and/or Mathematics

with minimum 50% marks in the

aggregate.

l Master's Degree in any Science Subject

with 50% marks having passed B.Sc with

Physics and/or Mathematics.

SEMESTER 1ŸPrinciples and Practices of Management

ŸManagerial Economics

ŸAccounting for Management

ŸBusiness Statistics

ŸOrganizational Behaviour

ŸLegal and Ethical Aspects of Business

ŸWorkshop on Information Technology and

Systems

ŸWorkshop on Soft Skills

SEMESTER 3ŸProject Planning and Analysis

ŸSectoral 3 - Information Technology

Policies & E-Governance

ŸSectoral 4 - VB .Net With UML

ŸSectoral 5 - Oracle E-Business

ŸSpecialization subject – I

ŸSpecialization subject – II

ŸSpecialization subject – III

ŸSpecialization subject – IV

SEMESTER 4ŸStrategic Management

ŸSeminar on Corporate Governance

ŸWorkshop on Developing Entrepreneurial

Skills

ŸOperations Research & Total Quality

Management

ŸResearch Project

ŸComprehensive Viva-Voce

ŸSectoral 6 - Wireless Technologies &

Convergence

ŸSectoral 7 - Project Management & Change

Management

ŸSectoral 8 - Mobile Communications

ŸSpecialization subject – I

ŸSpecialization subject – II

SEMESTER 2ŸBusiness Environment

ŸFinancial Management

ŸPrinciples of Marketing

ŸHuman Resource Management

ŸWorkshop on Management Information

Systems

ŸSeminar on Research Methodology

ŸSectoral 1 - Introduction To Information

Technology & Telecommunication

Management

ŸSectoral 2 - Data Communication &

Computer Networks

ŸSummer Training & Viva-Voce

ŸComprehensive Viva-Voce

COURSESTRUCTURE

MARKETING

OPERATIONS MANAGEMENT

SEMESTER 3 SEMESTER 4

SEMESTER 3 SEMESTER 41. Market Research & Consumer Behaviour For

IT & Telecommunication Products And Services

2. Advertising & Sales Management of IT &

Telecommunication Products And Services

3. International Marketing of IT &

Telecommunication Products And Services

4. Internet Marketing of IT &

Telecommunication Products And Services

1. Supply Chain Management of IT &

Telecommunication Products And Services

2. Business Process Re-engineering & Its

Applications In IT & Telecommunication

Industry

3. Advanced Production Management Of IT &

Telecommunication Products And Services

4. Management Of Technology & Innovation In

IT & Telecommunication Industry

1. Industrial & Rural Marketing of IT &

Telecommunication Products And Services

2. Integrated Marketing Communications of IT

& Telecommunication Products And Services

1. Enterprise Resource Planning In IT &

Telecommunication Industry

2. Productivity Management In IT &

Telecommunication Industry

HUMAN RESOURCE MANAGEMENT

SEMESTER 3 SEMESTER 41. International Human Resource Management

2. Organizational Development & Its

Applicability In IT & Telecommunication

Sector

3. Labour Laws With Special Reference To IT &

Telecommunication Sector

4. Performance Management

1. Industrial Relations & Labour Welfare In IT &

Telecommunication Industry

2. Training & Development With Special

Reference To IT & Telecommunication

Industry

FINANCE

SEMESTER 3 SEMESTER 41. Investment Analysis Of IT And

Telecommunication Industry

2. Strategic Cost Management

3. Financial Engineering & Its Applications In IT

And Telecommunication Industry

4. Mergers, Acquisitions & Corporate

Restructuring In IT & Telecommunication

Sector

1. International Financial Management

2. Management of Financial Services

FUNCTIONALSPECIALIZATION GROUPS

Anirudh KapoorB.E.(IT)MARKETING

TATA TELESERVICES A Study Into the Process of IOCR & SME BehaviourWork Exp. : - 21 months, Software Developer in Mediglo Systems

ChiragB.Tech.(CSE)HUMAN RESOURCE

RELIANCE COMMUNICATIONSProcess of Recruitment and Training in Reliance Communications Ltd.

Birkaran SinghB.Tech.(IT)MARKETING

TATA TELESERVICESTo increase Sales of MBO and MNP in Zirakpur and Chandigarh

Anshpreet Kaur SobtiB.Tech.(CSE)MARKETING

IDEALeverage 3G to Improve Market Share in Top 23 Towns

ArpanB.E.(ECE)MARKETING

IDEAPerformance Analysis of IDEA V/s 3G ICR Partners in IDEA Focus Market

Charnvir SinghB.Tech.(CSE)MARKETING

TATA TELESERVICES Retail Management - Store Operations and Marketing

Deepika GuptaB.Tech.(ECE)HUMAN RESOURCE

GODREJ & BOYCE Training Need Identification and Training Evaluation

Dilraj KaurB.Tech.(ECE)HUMAN RESOURCE

LARSEN AND TOUBRORecruitment and Selection

STUDENTPROFILE

Neetu ChaudharyB.Tech.(ECE)HUMAN RESOURCE

BHAKRA BEAS MANAGEMENT BOARDQuality of Work Life

Neerja ChauhanB.Tech.(IT)MARKETING

TATA TELESERVICES Enhancing the revenue for TTSL by increasing MBO (My Best Offer) and MNP

Namita GargB.Tech.(IT)HUMAN RESOURCE

TATA TELESERVICESImproving experience of New Employees during On-Boarding and Induction Process and Peer Recognition Program

Navneet BajwaB.Tech.(IT)HUMAN RESOURCE

RELIANCE COMMUNICATIONS INFRASTRUCTURE Organization Culture and Its Impact on Employee PerformanceWork Exp. : - 23 months,Test Engineer at Infosys.

Isha KatariaB.E.(CSE)MARKETING

TATA TELESERVICESTo increase penetration of Tata Docomo using MNP and STV

Gurleen KaurB.Tech.(CSE)MARKETING

TATA TELESERVICESA study to boost footfall and enhance customer experience in TTSL

Jasleen Kaur SandhuB.Tech.(CSE)HUMAN RESOURCE

AIRCELPerformance Appraisal SystemWork Exp. : - 13 months, System Engineer at Infosys.

Neha ShuklaB.Tech.(IT)FINANCE

HDFC BANK LIMITED REGIONAL OFFICE Human Resources Practices at HDFC BANK LIMITED

MBA - IT & TELECOMMUNICATIONS

Ritika BainsB.Tech.(CSE)MARKETING

IDEA Study the Telecom Consumer Usage Pattern and their Media Habits

Sabmeet Singh DarochB.Tech.(CSE)HUMAN RESOURCE

ISON BPOAbsenteeism in Organisation

Sharda ThakurB.Tech.(CSE)FINANCE

MAHINDRA FINANCEJob satisfaction

Surbhi SimerB.Tech.(IT)HUMAN RESOURCE

IND-SWIFT LABS.Employee Attrition at Ind Swift Laboratories Limited

STUDENTPROFILE

Placement Cell : +91 904.194.1414University Institute of Applied Management SciencesSector 25, South Campus,Panjab University,Chandigarh 160014 - Indiawww.uiams.puchd.ac.in

Contact:Dr. Amandeep Singh MarwahaTraining-cum-Placement OfficerMobile: +91 921.641.1414E-mail: placements.uiams@pu.ac.in

MBA - IT & TELECOMMUNICATIONS