Nikos KatsiadakisCentre for Research & Technology Hellas

CREAMED OpenBook

Contents Introduction to the OpenBook Experts session (1 case) Local Initiatives/Programs (2 cases) Enterpreneurs (1 case) Anything Creative to be highlighted (1 case)

Introduction OpenBook is a collection of examples of

creative initiatives in the Mediterranean Region (90 pages the EN version)

The idea of this collecting book was to present different initiatives remarkably done in CREAMED partners’ regions around creativity

The book includes: 8 experts views and visions 18 local initiatives/programs cases 9 enterpreneur’s concepts 8 cases from anything creative to be

highlighted

Jeffrey Baumgartne

rAnti-Conventional ThinkingACT is an approach to creative thinking that involves purposefully rejecting conventional thinking in favor of unconventional thinking at every step of the creative processYou have to trick your brain to do the opposite of what it usually does

See the problem from unusual perspectivesReject boring & predictable ideasCritisize, debate and question

Design Thinking

Design doesn’t concern only eccentric shapes of furnitures, jewels, luxury cars, etcDesign thinking concerns a user-centered approach that redesigns inside out the whole approach to functinality and useDesign belongs to the triad of “creative” functions in most companies together with R&D and marketing3 French organisations set up a one year experimental programm aiming to promote design thinking to the SMEs.....

Gene’s ink case study

Gene produces special inks with photoelectric, luminescent and

photovoltaic propertiesThe expert designer adviced them to look deeper into the communication

capabilities of these inks to create new services and 5 new domains were

identified: body/skin/clothes, interior design,

culture, packaging, signposting

The importance of

space...Creativity and Innovation are human activities and as such they require carefully designed spaces that take into account the varius ways ideas can be generated, hatched, shared, improved and tested.Although creativity is an emerged property that can only be secreted by an individual brain, the funny thing is that is fueled by social and and collective interactions.Provence Alpes Cote d’Azur tests 3 different types of such places (coworking spaces, places to blend expertise and develop prototypes, places to attract short-term high potentional guests from all around the world

Biodiesel from

cooking oil...An innovative idea of new green technology producing diesel from residual feedstock developed at CERTH by Stella BezergianniThe technology is based on catalytic hydro treatment that is widely used to upgrade petroleum productsDemostration project: A large ammount of waste cooking oil was collected and converted to new diesel in a sufficient quantity to fuel a garbage truck from Thessaloniki city for a few monthsIt is estimated that the waste cooking oil can satisfy 10% of the national demand2nd innovation award in the ‘’Greece innovates’’ competition on 2011

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A serius game

INNOPLAYA model for learning the processes of creation, development and implementation of companies and the Science-Technology-Enterpise systemINNOPLAY is designed to transfer, inform, train, prepare, sensitize and motivate with great impact and reduced time the processes and phases an innovative company must go through from its origins to its heightsIt allows buying companies, invest in their development by R&D, protection of results, technology transfer, etcINNOPLAY is simple, user friendly and intuitive having several elements of MONOPOLY

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Thank youIf you are interested to see more, you can go through the OpenBook during the break.