Nike Running Wieden Kennedy
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Nike Running Hananha Willers and Rachel Hoskins Wieden and Kennedy
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Rachel Hoskins Hananha Willers
Transcript of Nike Running Wieden Kennedy
Nike Running
Hananha Willers and Rachel HoskinsWieden and Kennedy
Young people don’t
think of themselves as runners
The event will be a run around the Hothouse.This run will hopefully be attended by around
3000 + young adults/teenagers.After the run, a festival will be at the
starting/finishing point of the run.Before the event we have lots of ways to get
people to the event.
7 K
Hothouse roofNewspapersAdvertorialsFacebookWebsite
Our Idea for the Installation:
Photos that light up as people run around the
park.
Kinetic
Bright Motion sensor
Solar
Light bulbs Energy saving
I AM A RUNNER