An ambitious and innovative Marketer with strong work ethics and a proven results driven record. Extensive and successful experience managing multiple projects and teams comprising of different stakeholders and undertakings while utilizing all routes to market. Constantly delivering and interpreting trackable results, am adaptable and resourceful with both transferable skills and cross departmental knowledge

MAIN SKILLS AND EXPERIENCE Experienced communicator, verbal and written Fluent in Italian & French, verbal and written Successful project management experience Contract management and negotiation experience Stakeholder, league and partner relationship building Interpretation of campaign results and data analysis Microsoft Office, Photoshop, Dreamweaver, Secure FX, Avid, Final Cut

Pro, SAP, Mutltiple CMS, Google Analytics, Social Monitoring

Confident in writing creative briefs, marketing copy and press releases with great attention to detail

B2B and B2C event & hospitality management Social media, TV Apps, Mobile App and development CRM, SEO, PPC, OOH, TTL, BTL, ATL, Social management Exemplary organisation and time management Global business exposure across EMEA, North America, Asia

and the Caribbean

EDUCATION2002 - 2005 Oxford Brookes University (England) - Media Technology1994 - 2002 European School of Varese (Italy) - European Baccalaureate1991 - 1994 International School Brussels (Belgium) – Middle School

EMPLOYMENT HISTORYWe Are Fearless Ltd, London Aug 2016 – Oct 2016Digital Account Director (Contract)

Responsibilities: Key achievements:- Managed Bridgestone's Pan European Account focusing on their

Olympic Partnership and The Olympic Channel Founding Partnership digital activation and integration strategy

- Digital Lead for KitKat UK Account- Development of overall yearly digital strategies- Content creation and deployment, web site traffic growth, web

site UI and UX optimisation, digital advertising, digital asset integration, social media, PR and influencer outreach

- Championed and oversaw Bridgestone Europe’s first ever Facebook Live broadcasts featuring Olympic Bronze Medallist

- Developed Bridgestone’s existing ‘No Matter What’ Campaign amplification strategy for 5 key European territories

- Full audit of existing Digital architecture for WeAreFearless and Bridgestone’s No Matter What Campaign assets

- Managed all technical and digital aspects of The KitKat Chocolatory Pop Up Shop in Westfields Stratford, London

SportsMax Ltd (Digicel Group), Kingston, Jamaica Sept 2015 – June 2016Head of Marketing & PR (Full-time)

Responsibilities: Key achievements:- Responsible for SportsMax, CATCH and CEEN Brands- Established and maintained positive relations with all affiliate,

platform, media house and league partners- Forecast yearly, M/LRP marketing and communications plans - Set objectives and negotiated fees for all creative, media, PR and

social media agencies and staff of 5- Directed Pan Caribbean and localised campaigns and promotions

to drive subscriptions, downloads and views- Proactively sourced commercial and cross promotional

opportunities across internal, affiliate and partner assets- Managed multiple foreign and domestic sponsorships from print &

online editorial to sporting, hospitality & events- Developing and launching all new products and offerings- Incorporated research and real time learning’s into all brand,

acquisition and programming campaigns

- Cross promotional implementation plan with Digicel - Complete Brand Refresh across all assets and brands- Seamlessly reversioned and re-launched SportsMax Mobile App- Global Live Streams of Bob Marley 71st B Day (48 Hours Live

Stream), Shaggy & Friends, Machel Montano, Gibson Relays)- Implemented new on-air promo strategy across all channels- Managed transition from subscription model to basic plan for

SportsMax TV channels across 30 Markets- Revolutionised use of video content across social - Launched ‘Live from Tuff Gong’ – Exclusive 1 hour show dedicated

to Bob Marley and exclusive recordings from Tuff Gong Studios.- Introduced CRM as a notion and set up appropriate solution

including potential integration with Digicel ID- PR activation strategy integrating local press and facilitating access

to internal and partner talent and content

Laureus Ltd & Laureus Sport for Good Foundation, London March 2014 – Sept 2015Digital Marketing and Communications Manager (Contract)

Responsibilities: Key achievements:- Promotion of the Laureus World Sports Awards, Sport for

Good Foundation and the World Sports Academy.- Managed global digital audit and restructure- Developed the global digital marcoms strategy for all Laureus

websites, digital products and assets.- Identified and optimised content creation opportunities.

- Manage all digital brands, acquisition, retention, engagement, SEO, CRM, social media, partnerships.

- Launched Chinese language specific website and social profiles on Weibo and YouKu

- Integrated Bespoke Video Player into the 3 main sites- Launched Nominations and Awards bespoke digital content

and acquisition campaigns

NICHOLAS SMITHEmail: nickpaulsmith@hotmail.co.ukSkype: nicholaspsmithTel: + 44 (0)7903893520

- Story telling global campaign creation and management- Live streamed Awards into China on Sina platform

- Increased traffic and fan base year on year

ESPN EMEA Ltd (Walt Disney Company Ltd), London Aug 2010 – Aug2013Marketing Manager UK TV Channels (Full-time)

Responsibilities: Key achievements:- Established and maintained positive relations with all affiliate,

platform and league partners- Consistently worked on all above and below the line marketing

and communications plus set objectives and negotiated fees for creative, media, PR and social agencies

- Managed nationwide, localised and pan-European campaigns and promotions from creative brief to execution

- Proactively sourced commercial and cross promotional opportunities across internal, affiliate and partner assets

- Managed multiple foreign and domestic sponsorships from print & online editorial to sporting, hospitality & events

- Conceptualised, developed and managed ESPN TV's television and social apps

- Content creation ranging from topical behind the scenes interviews and social video to event specific and evergreen

- Incorporated research and real time learnings into all brand, acquisition and programming campaigns while also overseeing the Internship Program

- Managed Twitter’s first ever real time UK wide Digital Out Of Home campaign.

- Consistently reached and surpassed Company Subscriber number forecasts and targets

- Project managed ESPN UK’s successful FA Cup campaigns from brief to launch

- Worked with Sky, Virgin Media, TalkTalk and BT Vision, The FA, Premiere League, Premiership Rugby, NFL, NBA, MLB, NHL, UFC, WRC, NCAA, Euroleague and ATP

- Campaigns featuring: On-air, Print, Online/Digital, DM, DR, DOOH, OOH, Social Media, Second Screen, B2B and B2C and TV Apps

- Created and managed ESPN and America’s Virgin TIVO Apps and ESPN America Social Media Apps

- Behind the scenes reporting from the World Rally Championship (Wales & Germany), Major League Baseball All-Star Game (New York & Kansas)

ESPN EMEA Ltd (Walt Disney Company Ltd), London Apr 2008 – Jul 2010Marketing Assistant EMEA TV (Full-time)

Responsibilities: Key achievements:- Managed multiple territories in EMEA region providing affiliate

support and aiding affiliate re-negotiations - Managed 3 Pan European TV Channels, ESPN, ESPN America and

ESPN Classic- Main US league contact for NFL, NBA, MLB, NHL and NCAA - Managed multiple European agencies and agents including setting

objectives and negotiating fees- Project managed all partnerships, events and competitions- Content creation ranging from topical behind the scenes

interviews and social video to event specific and evergreen - Incorporated research learnings into brand, acquisition and

tune-in campaigns- Managed ESPN’s Internship Program

- Launched ESPN UK in less than one month while implementing local marketing and PR strategies to drive brand awareness and ratings

- Re-branded NASN to ESPN America in 40 countries (EMEA)- Country Channel Manager for Italy, Baltic’s, Balkans, Israel

and South Africa, all TV channels - Activated all grass root initiatives for the launch of ESPN's

first live local UK TV channel- Conceptualised and managed ESPN's On-line Resource Centre

used by over 100 affiliates- Responsible for positioning and launching the bespoke version of

ESPN’s Flagship show SportsCenter in over 40 countries

North American Sports Network and ESPN Classic (Setanta & ESPN EMEA Ltd), London Oct 2006 – Mar 2008Marketing Assistant NASN & ESPN America (Full-time)

Responsibilities: Key achievements:- Liaised with all European affiliates and agents to supply up-to-date

channel information and coordinate local and Pan-European marketing and PR activities

- Managed all brand activities, events, merchandising and competitions around key ESPN and US sports dates

- Assisted Ad and Affiliate Sales departments with all brand, affiliate and acquisition campaigns and renegotiations

- Managed Internship Program Translated press releases

- Brokered and managed ESPN’s brand presence as the Official Broadcast partner for the NHL Premiere Games in Europe, NHL’s First ever competitive regular season games outside the United States

- Country Manager for Benelux, France and Netherlands- Initiated ESPN’s Internship Program involving the screening,

interviewing and management of candidates on 3 month and yearly contracts

M and E Events Ltd, London Jun 2006 – Sept 2006Production Manager (Freelance)

Responsibilities: Key achievements:- Worked on two weekly programs and other commissioned shows

for Banking giant HSBC`s UK wide Intranet, "LIVE TV"- Brainstormed, launched and produced TV and corporate

initiatives, covering all aspects from researching to filming

- Content creation re filming and editing destruction of banking machinery staff hated in order to boost morale

- Production Managed HSBC’s Best Place to Work Campaign involving all levels of the Banks staff

PERSONAL DETAILS I have always strived to achieve and work hard whilst maintaining a positive enjoyable working and social environment, as Senna once said “I don’t have idols, I admire hard work, dedication and competence". I have an eclectic taste in music and art, love a good debate and have a passion for film and cooking.