Nguyen_PA_Resume
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Phuong Anh Nguyen 375 Harvard St, Cambridge, MA 02138, USA
(857) 222-5162 | [email protected] | www.linkedin.com/in/anhngp | anhngp.squarespace.com/ EXPERIENCE AdLab (full-service, student-run agency at Boston University) Boston, MA Art Director Sep 2014 – May 2015
RainDear (Stylish weather-proof covers for tote bags) • Worked collaboratively with Account Manager and Copywriter to develop and execute creative concepts • Defined outlines and storyboards for Flash animation banner ad to drive traffic to the client’s company website • Designed a visually appealing branded card by applying colour theory and typography, as part of the guerrilla marketing
campaign aiming to increase brand awareness
The LIBRE Project—BU Public Health (Social reintegration project for burn survivors) • Led creative meetings to develop a visual style guide for existing brand identity • Created core symbols, e-newsletter template, introduction video, and static infographic • Partnered with Account Executive and the Production Team to deliver quality work on time and within project scope
T&A Ogilvy Ho Chi Minh City, Vietnam Assistant Account Manager Jun 2013 – Jul 2013 • Monitored news for Yahoo!, Roche, and SCG to ensure content coverage and maximum media exposure • Managed customer information for Ford’s “Guide to Driving Safely and Eco-Friendly” Event • Participated in creative brainstorming sessions and client briefing meetings to develop action plans • Translated reports and press releases
Asian Studies Initiative Club at Boston University Boston, MA Graphic Designer Jan 2012 – May 2012 • Executed advertising leaflets and posters to promote events • Worked closely with Event manager to gain an understanding of the target audience and event logistics for design purposes
EDUCATION Boston University Boston, MA Bachelor of Science in Communication, Magna Cum Laude (GPA: 3.6/4.0) Sep 2011 – May 2015 Major in Advertising; Minor in Visual Arts and Japanese Relevant Courses: Interactive Marketing, Computers in Communication, Persuasion and Public Opinion, Fundamentals of Creative Development, Advertising Management Activities: Dean’s List, Japanese Student Association, Vietnamese Student Association
ADDITIONAL INFORMATION Technology: Adobe Creative Suite (Photoshop, Illustrator, InDesign, Flash), iMovie, HTML, CSS, Qualtrics Languages: Vietnamese (Native), English (Fluent), Japanese (Conversational), Chinese (Beginner) Interests: Travel (24 countries, 3 continents), Technology, Product Design, Painting, Illustration, Photography