Introducing Lori Freeman Director of Product Marketing, NP lfreeman@salesforce.com

Dario Mallerman Solutions Engineer Dmallerman@salesforce.com

Salesforce.com Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal quarter. This document and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

#1 in Enterprise Cloud Computing & CRM

#1 Enterprise

Cloud Computing Market Share

World’s Most Innovative Company

#1 Leader in CRM

& Platform as a Service

#1

2011 • 2012 • 2013 • 2014

1-1-1 Model adopted by:

sharethemodel.org

680K+ $68M+ 23K+ Service Hours Grants Nonprofits and

Higher Ed

Time 1% Equity Product

Celebrating 15 Years of Giving Back

1% 1%

Proven Success Across the Nonprofit Sector

% 84

Improved Ability to Achieve Mission

%

% 86

Improved Overall Efficiency

%

Benefits of Multi-Tenant Cloud Computing

Enterprise Cloud Computing

Fast Easy Open Flexible Trusted No Hardware No Software

Automatic Upgrades Scalable

Any Device Data Portability

Transparency Real-time Status

App Marketplace Extensible

Current Challenges Faced by Nonprofits Greater

Accountability Legacy

Systems Greater

Competition Connected

World

5B Smart

Phones By 2017

Mobile

2001 2011

25%

0.5%

% Growth

•  Fragmented systems create silos

•  Expensive and difficult to use

•  Lack mobile and social

Social

Connected

50B Connected Products

4.5B Aggregate Social Users

Image source: silabs.com/iot

58% Faster

Deployment

4.5B Aggregate

Social Users

Social

Cloud Nonprofit

Commercial

•  Increased number of non-profits vs. commercial sector

•  Increased competition requires innovative technology leveraging the connected world

•  Increased competition requires accountability

•  Donor’s want to see impact before they donate

•  Must be able to measure and report on impact in real time

Marketing Communications

Fundraising

•  Multi-Channel Marketing •  Email Marketing •  Marketing Automation •  Social Engagement

•  Donor Management •  Events Management •  Volunteer Management •  Grants Management

Community Engagement

•  Social Intranet •  Member Community •  Affiliate/Chapter

Community •  Partner Community

Program Management

•  Case Management •  Call Centers/Hotlines •  Advocacy/Policy

Tracking •  Grant Portfolios

Marketing Communications

Fundraising

Program Management

Community Engagement

A System Built Around Your Constituents:

ü  No More Silo’s: 360° View of all Constituent Interactions

ü  It’s Open: You can integrate anything

ü  It’s Mobile: You can access from any device

Be a Connected Nonprofit with

The Connected Nonprofit

Fundraising

Donor

Partners Advocate Community Employee

Board

ERP HR PAYROLL

Program Management

• Social Intranet • Member Community • Chapter Community • Partner Community • Volunteer Community

Staff Volunteer

• Peer to Peer • Crowdfunding

• Donor Research • Donor Management

• Segmentation

• Online Donations

• Gift Processing • Batch Entry & Upload

• Corp & Foundation Giving • Matching Gifts • Board Management

• Event Management • Ticketing / Seating

• Volunteer Management

• Auction Management

• Payment Processing

• eCommerce

• Inventory Management

• Case Management • In-take / Application

• Referral Management • Advocacy

• Outcomes Measurement

• Chapter/Affiliate Management

• Intervention Tracking

• Project Management

• Surveys

• Call Center / Hotline

• Policy Tracking • Grants Management

• Member Management

• Portfolio Management • Online Mentoring

Marketing Communications • Email Marketing • Direct Mail • Social Monitoring • Social Marketing • Digital Campaigns • Media Outreach • Website Publishing

TICKETING PAYMENTS

Community Engagement

Salesforce NGO Connect

ü Donor Management ü Events Management ü Volunteer Management ü Nonprofit Relationship

Management ü Program Management ü Reporting ü Mobile, Social and Cloud

Use to introduce a

demo, video, Q&A, etc.

• 247 Schools Built and Counting • More than 29K Students Served • 16M+ Educational Hours Delivered

Marketing Communications

Fundraising

•  Multi-Channel Marketing •  Email Marketing •  Marketing Automation •  Social Engagement

•  Donor Management •  Events Management •  Volunteer Management •  Grants Management

Introducing…

Community Engagement

•  Social Intranet •  Member Community •  Affiliate/Chapter

Community •  Partner Community

Program Management

•  Case Management •  Call Centers/Hotlines •  Advocacy/Policy

Tracking •  Grant Portfolios

Thank you