Why NFC be the next effective marketing promotional technology for

Automobile industry

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NFC Technology

Nowadays NFC technology become a buzz word in current smartphone and tablet dominating world.

NFC application not only dedicated to contact less Payments as of the past, now its Application evolved rapidly to too many business segments.

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Clients insights We spoke to lot of clients in automobile industry , thought leaders , decision makers

, influencers , we came to know that.

All are looking for a new innovative marketing tools, which helps to connect seamlessly to all existing promotional channels effectively at low cost.

Also their mentioned their challenges.

Customer engagement

Customer behavior tracking

Providing what they needed information to support to make purchase decision

Purchasing behavior

Post purchase behavior

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Customer Engagement for automobile To achieve success in todays business in the world , companies should build high

customer engagement, also maintain it for long term .

NFC is new technology which will helps the auto showrooms ,to build ,manage and sustained customer engagement because

NFC Supports all known promotional channels in the world

Social media , print media , Billboards and mobile media .

Having separate brand group in Facebook and twitter.

Ex :BMW group , Audi group ,

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Low cost creative Promotional billboard and hoardings

NFC Tags are attached with automobile billboards and hoardings , attracts more customers eye balls, it creates a eager in customer mind to explore more information's, if customer Tap their Smartphone /Tab to NFC Tag , full promotional material will be displayed customer smartphone screen .

Like new car launch , register for new car free test drive Etc.

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Customer behavior tracking

We can easily track the customer behavior in car showroom by using NFC Analytics

Using NFC analytics we can easily track ,which car his attracts more customers ,which element of the car customers showing more interest.

Customers response to car’s different promotional materials

How well customer choose the desired car

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Provide right information at right time We need to provide information to customer to educate them about the car brand,Car info ,

other car services information's at a real time when customer needs acts as a good marketing strategy .

Giving an opportunity customer to Eliminate the unwanted information's.

NFC is connects the customer with 360 degree promotional strategy by providing effective information's at customers fingertip.

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Track customers Purchasing behavior

Using NFC we can easily track the customer purchasing behavior

Starting from how he use online source to research about the car

How he collects opinions about the car, from his primary group through , social networks such as

Facebook, twitter, auto blogs, auto groups in LinkedIn

We can also easily track the influencing sources to customers

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Post purchase behavior

Post Purchase behavior of the customers will effects the companies Cars sales, brand awareness

If customer is happy about the car he purchased , he will give good world of mouth publicity for the car brand

Satisfied customers will share their experience in social media network such as Facebook , Twitter, foursquare etc.

We need to rewards the customers for sharing positive association with the car brand .

By posting their experience in their blogs and creating car brand group promoting through it.

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Inotous Innovation

Notous innovation INC is a two year old startup company, specialized in Developing and consulting NFC solutions to different industry segment customers such as Retail, Automobile, restaurants, digital marketing, events marketing , tourism and automobile industry.

We having More than 10 years of rich experience in this technology and also worked with fortune 500 companies.

Management information

Founder & CEO : Sampath Reddy

VP Of Marketing : Shantan Reddy

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Contact us for free demo of solution

Name : N R Jaibhima

Email : jaibhima@Inotous.com

Phone no : +1-404-382-0581

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Thank You