NEXT Media Kit 2019 - Bauer Media Advertising · Celebrity Features Hes Heal Fd Travel Fashi†...
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2019 Media Kit
Transcript of NEXT Media Kit 2019 - Bauer Media Advertising · Celebrity Features Hes Heal Fd Travel Fashi†...
2019 Media Kit
ISSUE CALENDAR 2019
S E P T E M B E R O C T O B E R N O V E M B E R D E C E M B E R
THE FASHION ISSUE
Spring/Summer Fashion New season looksAD CLOSE: 18 JUL 19ON SALE: 12 AUG 19
THE HEALTH & WELLBEING ISSUE
Why you need to be a priority Ways to improve overall
wellbeingAD CLOSE: 15 AUG 19
ON SALE: 9 SEP 19
THE SUMMER ISSUE
Food, Fashion and Beauty to celebrate the sunshine
AD CLOSE: 19 SEP 19ON SALE: 14 OCT 19
THE CHRISTMAS ISSUE
Celebrating the season in styleAD CLOSE: 17 OCT 19ON SALE: 11 NOV 19
M AY J U N E J U LY A U G U S T
THE MOTHERHOOD ISSUE
Modern Mothers Insights and new thinking
AD CLOSE: 21 MAR 19ON SALE: 15 APR 19
THE CONFIDENCE ISSUE
Beautiful décor Tips from the experts
AD CLOSE: 18 APR 19ON SALE: 13 MAY 19
THE COLOUR ISSUE
For the Love of FoodAD CLOSE: 16 MAY 19ON SALE: 10 JUN 19
THE WORK/LIFE BALANCE ISSUE
How to Stay on TopAD CLOSE: 20 JUN 19ON SALE: 15 JUL 19
J A N U A R Y F E B R U A R Y M A R C H A P R I L
THE INSPIRATION ISSUE
ResolutionsCareer, health, relationships
AD CLOSE: 22 NOV 18ON SALE: 17 DEC 18
THE PRESS PLAY ISSUE
Staying Focussed Inspiration
Success stories AD CLOSE: 6 DEC 18ON SALE: 14 JAN 19
THE BODY ISSUE
Body Con�dence Dressing for your Shape
AD CLOSE: 17 JAN 19ON SALE: 11 FEB 19
THE FASHION ISSUE
Autumn/Winter Fashion New season looks AD CLOSE: 14 FEB 19ON SALE: 11 MAR 19
“EDITORIAL CONTENT & TIMING ARE SUBJECT TO CHANGE – PLEASE CHECK FOR ANY UPDATES*
Editor’s Bio
In 2006 Rachael started with Bauer Media (then ACP Magazines) as international and picture editor on Woman’s Day. After � ve years on New Zealand’s No 1 weekly magazine Rachael moved to NEXT as a writer, where she worked her way up the ranks to Deputy Editor. In 2014 she took on the editor role at Good Health Choices - driving the magazine to growth in both Readership
and Circulation - while still maintaining her role at NEXT as Associate Editor. In September 2016 Rachael stepped into her dream job as Editor of NEXT magazine.
Rachael Russell
The NEXT reader proves that glamorous and intelligent aren’t mutually exclusive. She is stylish, modern and success driven. Leading a busy lifestyle at one step ahead of the play she looks to us for instant inspiration on what is next; the NEXT reader is more likely than the typical magazine
reader to agree magazines inspire them and provide ideas on everything from fashion and beauty to travel and current affairs.
Readers Profile
184,000READERSHIP
32,888CIRCULATION
30-59CORE TARGET
monthlyFREQUENCY
$9.99COVER PRICE
C�ects wi�The average time spent reading is
1 hour 26 minutes among our female primary readers
Average time spent reading 1 hour 24 mins
Female 86%, Index 168
Average Female Personal Income
$54,428 (+13% above female average) – Average Personal Income for NZ women is $48,255*
Socio 1-3 61%, Index 122
Tertiary Educted 54%, Index 132
In Paid Employment 63%, Index 110
Business Owners 28,000 readers own businesses, Index 138
Business Decision Makers 37%, Index 125*
HOME OWNERSSkew 57% more likely to be
mortgage free
MAIN HOUSEHOLD SHOPPER
Skew 50% more likely**
80% 69%
The average personal income for employed NZ Women is $47,595 and $57,380 for employed female NEXT readers.*
ATTITUDES:• Trailblazers, +51% more likely to be one of the �rst to buy the latest
cosmetics or beauty products**
• +20% more likely to have purchased from a women’s fashion store in the past month**
• +38% more likely to take care in their appearance at all times
• A beauty audience, households with NEXT readers spend +20% above the NZ average on beauty products, deodorants and perfumes
Source: Nielsen CMI Jul17-Jun18 **Base: AP15+
Source: Nielsen CMI Jul17-Jun18. *Base: Paid Employment . ** Base: AP15+
What’s
Celebrity Features
H�es Heal� F�d Travel
Fashi� Beauty
Our key sections are designed to update the reader on new trends and inspire her in her daily life.
We bring you entertaining, in-depth interviews with the
latest and greatest.
Our thought-provoking articles keep the smart, busy woman up to the minute on the issues of
the day.
Each month we feature fantastic homes and gardens full of ideas
the reader will want to steal.
We present authoritative features on health, �tness and vitality with a focus on mind,
body and soul.
Entertaining is made easy with dinner menus and quick tricks for turning out healthy, delicious meals on the run.
Our writers explore local and international travel
destinations, because our reader loves to escape.
Our fashion pages present the most stylish take on the latest trends as well as the tricks to
wearing them well.
Our pages are known for their reader-friendly tips and inside
track on the latest products and looks.
M� � ly T� chpoints
N E X T R E A D E R S
N O W T O L O V E
Source: Google Analytics August 2018, Unique audience, social and EDM numbers to August 2018
Readership 184,000
Circulation 32,888
NEXT EdM 7,500
NEXT Facebook 12,815
NEXT Instagram 6,190
UV’S 431,091
Page Impressions 1,255,854
•Mobile
• Desktop
• Tablet
TOTAL BRAND AUDIENCE 800,406
Advertising Rates
Dimensi�s
P R E M I U M P O S I T I O N
S P O N S O R E D C O N T E N T
S TA N D A R D P O S I T I O N
Inside front cover $17,569
Outside back cover $9,400
First double-page spread $15,950
First full page $8,250
Sponsored editorial Double-page spread $18,200
Sponsored editorial Full-page spread $9,500
Double-page spread $14,500
Full page $7,500
Half-page horizontal* $4,660
Half-page vertical* $4,660
Third-page horizontal $4,200
Third-page vertical $4,200
TRIM BLEED TYPE
Double-page spread 297 x 440mm 307 x 450mm 267 x 400mm
Full page 297 x 220mm 307 x 230mm 267 x 190mm
Half Page Vertical (Floating) 297 x 88mm
Half Page Vertical (Bleeding) 297 x 108mm 307 x 118mm 267 x 88mm
Half Page Horizontal (Floating)
135 x 190mm
Half Page Horizontal (Bleeding)
143 x 220mm 153 x 230mm 135 x 190mm
Third Page Vertical (Floating) 267 x59mm
Third Page Vertical ( Bleeding)
297 x 75mm 307 x 85mm 267 x 59mm
Third Page Horizontal (Floating)
80 x 190mm
Third Page Horizontal (Bleeding)
95 x 220 105 x 230 mm 80 x 190mm
* Please note there is a limit of broken space we can accept. Bauer Media Group cannot guarantee place-ment for broken space. Publisher reserves the right of final approval of all magazine advertisements. Rates do not include Goods and Services Tax (GST). GST of 15% will be added to the above rates with invoicing. All rates quoted are in NZ dollars. DPS material needs to be supplied as 2 full page files. DPS advertisements are required to be separated into left and right hand pages, one PDF per page. DPS spreads or multipage PDF’s are not allowed. For full specifications visit www.bauermedia.co.nz
Advertorial �pecificati�s
Advertising Deadlines 2019
Head Serif: Fashion Compressed Regular
Head Sans Serif: Helvetica Neue 27 Ultra Light Condensed, or Helvetica Neue 37 Thin Condensed or Helvetica Neue 25 Ultra Light
Intro Sell: Helvetica Neue Light Condensed (Size 15.5pt, Leading 21pt)
Body Copy Serif: Archer Book (Size 9pt, Leading 12pt, Indent 3mm)
Box Copy San Serif: Helvetica Neue 45 Light (Size 8.5pt/ Leading 12pt/Paragraph Indent: 3mm)
Subhead: Helvetica Light or Medium
(Size 10-12pt/Leading 12pt) or Helvetica Light Condensed
(Size 15pt/Leading 12pt) or Fashion Compressed Regular (size 27pt)
Quote: Helvetica Neue 35 Thin (Size 20pt/Leading 22pt)
Bullet: Archer Semibold (Size 8pt)
Rules: Solid (4 and 4) (Stroke 0.25, 0.5 or 3 pt)
Slug: Elephant, Regular (size 15pt, tracking 240, Optical) (margins: X=15mm from left trim, Y=10mm from top trim, with 1.221mm rule. Gap between rule and text 1.9mm. Align rule and text to the bottom.
DESCRIPTION ON SALECANCELLATION
DEADLINEBOOKING DEADLINE
MATERIAL DEADLINE
Next JAN 19 17/12/2018 07/11/2018 22/11/2018 27/11/2018
Next FEB 19 14/01/2019 20/11/2018 06/12/2018 11/12/2018
Next MAR 19 11/02/2019 21/12/2018 17/01/2019 22/01/2019
Next APR 19 11/03/2019 30/01/2019 14/02/2019 19/02/2019
Next MAY 19 15/04/2019 06/03/2019 21/03/2019 26/03/2019
Next JUN 19 13/05/2019 03/04/2019 18/04/2019 23/04/2019
Next JUL 19 10/06/2019 01/05/2019 16/05/2019 21/05/2019
Next AUG 19 15/07/2019 05/06/2019 20/06/2019 25/06/2019
Next SEP 19 12/08/2019 03/07/2019 18/07/2019 23/07/2019
Next OCT 19 09/09/2019 31/07/2019 15/08/2019 20/08/2019
Next NOV 19 14/10/2019 04/09/2019 19/09/2019 24/09/2019
Next DEC 19 11/11/2019 02/10/2019 17/10/2019 22/10/2019
C�tacts
Bauer Media, City Works Depot, Auckland
GROUP SALES DIRECTOR
Anna Magasiva
+64 9308 2842
COMMERCIAL BRAND MANAGER
Claudia Holland
+64 9300 4281
DIRECT ACCOUNT MANAGER
Bruna Licata
+64 9 366 5311
ADVERTISING COORDINATOR
Stephanie Clark
+64 9 366 5340
DIRECTORIES
Kim Chapman
+64 7578 3646
classi�[email protected]
