New Titles - Plataforma Editorial · INTELLIGENCE Why being very intelligent is a problem Carmen...
Transcript of New Titles - Plataforma Editorial · INTELLIGENCE Why being very intelligent is a problem Carmen...
Non-Fiction
A group of young people meet a Spanish intellectual
who will advise them on their lives and their futures.
An exercise in cultural instruction and familiarity at a
time when education is losing more and more relevance.
Along the lines of L’utilità dell’inutile (The Usefulness of the Useless) by Nuccio
Ordine
Synopsis
Masterclass is the result of a talk that Luis Alberto de Cuenca gave to an auditorium full
of young students in a hotel in Madrid. The speech was carefully transcribed, corrected
by the author and finally become this book.
Culture is the most important product that the human mind has designed over the
millennia since homo sapiens sapiens began its journey on planet earth. The two basic
pillars of what we call culture are History and Geography, that is, the knowledge that
situates us in time and space. Without immersion in these two it is impossible to be
cultured. They are necessary for understanding development, literature, art and science.
What is more, it is an error to believe that two cultures exist; high culture, reserved for
the “happy few”, and low or popular culture. Culture is indivisible, and everything
deserves to be studied with equal diligence. Reflecting in this manner is always
beneficial and helps to improve existence, making it more habitable.
About the Author
Poet, translator and essayist, born in Madrid in 1950, Luis
Alberto de Cuenca interrupted his law studies at Madrid's
Universidad Complutense in order to pursue a degree in
Classical Philology. He is a noted poet of his generation,
renowned for his use of both classical and modern forms
which i in his own idiosyncratic way garnering critical praise.
MASTERCLASS
Luis Alberto de Cuenca
Education / Personal development
146 pages
Contact: María Alasia – [email protected] - 934 947 999
The Book of
Gift Book
160 pages
The perfect gift
for people around 50
Contact: María Alasia – [email protected] - 934 947 999
Non-Fiction
This is the first book to address the problems faced by this cohort
written in simple language and containing completely new ideas.
Synopsis
The author, a clinical psychologist specialising in the extremely gifted, explains in this
book why being intelligent is a curse for many children and adults. Being extremely
intelligent can lead to rejection by those around you, affecting self-esteem, motivation
and social development, with possible life-long traumas creating depression or
aggression. Using simple, direct language, this book will help parents, teachers,
counsellors, psychologists, psychiatrists, neurologists and highly-gifted individuals
themselves to fully understand their needs and improve the attention they currently
recieve.
About the Author
With a degree in the physical sciences, clinical psychology
and an MBA, Carmen Sanz Chacón is an expert in
intelligence and giftedness. She was the director of
Telefónica in Spain and President of the Spanish Federation
of Women in Management. She currently manages El
Mundo del Superdotado and serves as president of the
Fundación Inteligencia y Sociedad [Intelligence and Society
Foundation]. She has developed a therapy for the intellectually gifted.
Non-Fiction
THE CURSE OF INTELLIGENCE
Why being very intelligent
is a problem
Carmen Sanz Chacón
Psychology & Personal Development
208 pages
Contact: María Alasia – [email protected] - 934 947 999
The author reinvents feng shui, providing us with a
practical guide that is accessible for western users.
Orderly houses transmit peace. Cleanliness is
relaxing. The mind becomes serene in a balanced
space. So why does your house look suspiciously
like a market stall bursting with stuff? Do you feel
like there's no point in tidying because all your
junk will just go back to anarchically taking over
every corner? No. No, we are not going to fall
into chaos. This book shows that it is possible to
clear your home out permanently, despite the
vandalistic leanings of your children, your partner
or your flatmates. The author encourages us to
open up space using a simple, practical method,
and shows us that an orderly environment makes
us more efficient, imaginative, happy and eco-
friendly.
About the Author
Ana Bermejillo (Madrid, 1979) has a doctorate in journalism from
Universidad CEU San Pablo. She has worked in different roles in the
media and as an account manager in the tourism and luxury goods
sector. She is the author of various books.
Non-Fiction
CREATE SPACE New House, New Life
Ana Bermejillo
Psychology & Personal Development
120 pages
Contact: María Alasia – [email protected] - 934 947 999
Synopsis
Your brain makes most of its decisions without you even being conscious of what is
happening. Your memory can trick you: it remembers things, of course, but it can
reconstruct the past and invent details, always managing to make you believe what it
tells you. When you meet someone on the street your brain has already decided,
unbeknownst to you, if he or she poses a threat.
We are wired for empathy, to understand other people and share their emotions. This is
why we are capable of reading the faces of others. All the inhabitants of planet earth
understand each other through seven types of smile and the easiest to detect is a fake
one.
In this book the above statements are proven and explained in an open manner. Carlos
Chaguaceda links an entertaining story with interesting experiments in order to explain
that human beings are all very similar in how we face up to problems and how we feel
life's adventures.
About the Author
Carlos Chaguaceda (León, 1966) is an expert and consultant
in marketing and communications. For the last 10 years he
has served as Coca-Cola's head of corporate communication.
He has held the position of president of the Coca-Cola
Happiness Institute. Before entering the world of corporate
communication he worked as an economic journalist, and in
television.
Non-Fiction
THE HAPPY MONKEY
How the Science Explains Our Emotions
Carlos Chaguaceda
Prologue by Eduard Punset
Science-help
296 pages
Contact: María Alasia – [email protected] - 934 947 999
3rd edition
Practical advice for educating children
whose parents don’t live together
Synopsis
Based on his extensive experience as a child psychiatrist, the author clearly outlines the
problems associated with parental separation and the consequences for educating
children. Providing many examples and real testimonies of both parents and children,
the book analyses different types of separation, the typical reactions of children
according to their age, the pros and cons of all types of custody, helps parents to avoid
common mistakes and to ease the transition to a new stage of parenting.
About the Author
Paulino Castells is a child psychiatrist and a leading
authority in the areas of child education and paediatrics.
He contributes frequently to media projects in the press
and on radio and television, and has received various
prizes. He is the author of more than twenty books. A
marriage breaks down every thirty seconds in Europe.
Non-Fiction
GROWING UP WITH SEPARATED PARENTS
Paulino Castells
Education & Parenting
240 pages
Contact: María Alasia – [email protected] - 934 947 999
Synopsis
Do you think you understand your dog? Or do you still hold the opinion that a dog
should be punished when he has done something bad. If you answered yes to the last
question, then you need this book.
With more than 38 years of experience and 15,000 animals trained, Ken Sewell shows
us how to educate our dogs using a simple, balanced and efficient method, based on
trust and mutual understanding. Canine Heart clarifies the rules of canine behaviour
and offers solutions to behavioural problems. More than anything, however, this is a
passionate adventure which helps the reader to learn to communicate coherently with
his or her pet.
About the Author
Ken Sewell (London,1950) is a dog behavioural specialist and
has helped thousands of pet owners to solve their dogs'
behavioural problems. He works regularly with the media and
universities to help both animal professionals and dog lovers.
He is the author of various books on pet behaviour.
Non-Fiction
CANINE HEART
Secrets of the Shared Happiness
Ken Sewell
Psychology & Personal Development
Contact: María Alasia – [email protected] - 934 947 999
TRAINING FOR LIFE
Cristina Gutiérrez Lestón
Education & Parenting
168 pages
This is not a theoretical book but is written from the author's privileged
position, explaining what happens to children as they grow older.
It outlines concrete resources for making the much-discussed idea of
emotional education, which so often remains solely in the theoretical realm,
into reality.
Synopsis
In the last 30 years children have changed, as has society. The tools which served to
educate them in the past no longer produce the same results. This book discusses the
many situations that the author has experienced as director of a holiday camp attended
by thousands of children, offering resources for dealing with childrens' emotional
weaknesses, especially fears, insecurities and overprotection.
About the Author
Cristina Gutiérrez Lestón (Burg Auf Fherman, Germany, 1967)
is an educator working with children and adolescents in nature
since 1986. She has been trained in emotional education, NLP,
positive communication and leadership with horses. She is the
co-director of a farm-school which hosts over 10,000 students
and 1,200 teachers each year. She is president of the Fundació
per a la Educació (Education Foundation) of Catalonia. She is
married with two children aged 14 and 18.
Non-Fiction
Contact: María Alasia – [email protected] - 934 947 999
SIMEONE Match to Match Updated and Expanded Edition
200 pp / Sport - Inspirational
Non-Fiction
«The matches are not won by the best players,
but by those who are more confident in what they do.»
The keys of the success of Simeone’s team.
How to get motivated to get excellent results from adverse conditions.
A coach is hired to win championships. A businessman or manager has to get results. If
they do not, they lose their jobs or have to close your business. Both need to have a
team to achieve the targets set in the annual budget, whether titles or benefits.
Pablo Diego 'Cholo' Simeone, former player and current coach of Atletico Madrid,
explains in this book, written with the collaboration of journalist Santiago García
Bustamante, the values that have guided him in his life and career, the keys to motivate
and lead teams, the decalogue that he follows to transmit its winner gene based on
effort, talent and confidence.
It has happened in other equipments coached by him, and most recently at Atletico,
despite his youth and relative inexperience as a coach: In just nine months of work he
achieved a team so motivated, that the players went from a low self-esteem to win the
Europa League and UEFA Super Cup.
«The matches are not won by the best players, but by those who are more confident in
what they do.» This is one of the favorite phrases of Simeone. The Decalogue printed in
their DNA is applicable to sport, work, life and teachs how to find inside yourself the
attitudes, values and strength to get what you want.
Rights sold to: Italy (Mondadori) and Japan (Sol Media)
Contact: María Alasia – [email protected] - 93 494 79 99
Falling into the void as a way of living
Parachute jumping from the highest waterfall on earth? Flying over the Antarctic
wearing a suit with fold-out wings? For Santi Corella there are no limits, just
boundaries.
Corella is well-known in the world of parachute jumping. He was the first man to jump
at the North and South Poles and he holds the record for the longest human flight in
history, crossing the Gibraltar Strait. On the same flight he set the human speed record,
reaching 400 kilometres per hour.
But how do we reach our own limit? How can we train our
mind to meet a challenge? The athlete, along with writer
and journalist Matías Crowder, discusses his most extreme
experiences and offers an optimistic message: if you try you
can break your own boundaries and bring your body and
mind wherever you wish.
Non-Fiction
OUTER LIMIT
Santi Corella & Matías Crowder
Sport
144 pages
Contact: María Alasia – [email protected] - 934 947 999
Synopsis
The author introduces the concepts and techniques behind “sexy communication”,
characterised by lively, attractive discourse. The formula requires clarity, sensibility and
emotion and is based on the idea of communication as negotiation, politeness and
happiness. Negotiation in contemplating the expectations of the audience. Politeness in
tactfully regulating the verbal resources of the speaker. And happiness, since it serves to
defend the social good and to satisfy a personal need for attention and respect. The book
contains personal stories and provides activities that can be used to develop expressive
skills.
About the Author
Xavier Laborda Gil (1955) is a professor of linguistics at the
University of Barcelona. He published various essays and
monographs on rhetoric and communications.
Non-Fiction
COMMUNICATIVE INTELLIGENCE
Xavier Laborda Gil
Psychology & Personal Development
Contact: María Alasia – [email protected] - 934 947 999
A fast-paced debut novel full of action and suspense.
A lively, entertaining, cinematic read.
A ready-made market amongst wine lovers.
Synopsis
An investigation into a spate of murders related to the world of wine arrives on the desk
of a forensic police agent. A meeting with an informant gets involves him in a race that
he needs to win, without knowing who his opponents are. A Russian mafioso, a furtive
archaeologist, the archivist of the Cathedral of Barcelona, an enigmatic blonde, a former
Nazi official, a hitman with tender eyes and a villainous oenologist all cross paths, with
one shared objective: to discover the secret hidden in a hundred-year-old bottle of wine.
Intense feelings, action, violence, black humour, history and a passion for wine as
an ingredient of pleasure, with fantastically nasty characters. The philosophy of wine at
a frantic pace.
About the Author
Daniel Garcia Giménez (Barcelona, 1977) holds degrees in
History and Document Management. In recent years he has
been working in the areas of information and cultural
management. He currently directs the Singuerlín – Salvador
Cabré Library in Santa Coloma de Gramenet (Barcelona) and
is a consultant lecturer in the Open University of Catalonia.
Fiction
THE DISCIPLES OF BACO
Daniel Garcia Giménez
Thriller
368 pages
Contact: María Alasia – [email protected] - 934 947 999
Synopsis
This book, written in the style of a first person diary, describes the recruitment process
in all its stages. Including a series of real anecdotes that the author has compiled
throughout the many selection processes that she has led. Written in a fresh, easygoing
style, inviting the reader to think and reflect, the end result is an unusual book, with a
variety of characters, keeping the reader in suspense until the very end.
This book does not attempt to provide the reader with strict rules or guidelines but
rather to help him or her understand the internal functioning of the recruitment process,
what the selector expects from candidates at each stage, the characteristics that they
look for, and the external factors influence the final decision. At the same time the book
aims to deconstruct the misconceptions and preconceptions surrounding the figure of
the selector who, at the end of the day, has the same fears and insecurities as anyone
else, feels the same pressure to do his or her job well, and has the same objective as the
candidates: that one of them gets the job.
About the Author
Silvia Forés, qualified in Translation and Interpreting,
holds a masters in HR Management and a postgraduate
qualification in Strategic HR Management from IESE.
She has been the HR Manager in Bové Montero y
Asociados for the last 15 years.
LAST MAN STANDING
Silvia Forés
208 pages
Business
Contact: María Alasia – [email protected] - 93 494 79 99
Non-Fiction
Bullying is one of the most significant problems
faced by schools today.
Aimed at: teachers, students, psychologists and
anyone who is concerned with or affected by the plague of bullying in
schools.
No fiction books until now have dealt with the serious subject of bullying in
an informative and enjoyable manner.
Synopsis
At a school reunion, one former student plans to take revenge on the old school bully to
show him the effect his abuse had on the other students. This play encourages readers to
think about bullying, growing from adolescence to adulthood, and how we can carry
certain scars for our entire lives.
About the Author
Sergio Vila-Sanjuán (Barcelona, 1957) is a writer and
journalist. He is head of the Cultura/s supplement of the La
Vanguardia. He is the author of Pasando página, El síndrome
de Frankfurt, Código best seller, Crónicas culturales and the
novels Una heredera de Barcelona and Estaba en el aire,
winner of the Premio Nadal. He was a commissioner for the
Año del Libro y la Lectura 2005 [The Year of Books and
Reading] and a member of the Royal Academy of Belles Lettres
of Barcelona.
Fiction
THE STAIRWAY CLUB
Sergio Vila-Sanjuán
Theatre
Educacion / Young Adult Fiction
Contact: María Alasia – [email protected] - 934 947 999