1. NEW SPECIALIZATION INCULTURE EXPORT MANAGEMENTInnovative cooperation between educationalinstitution and culture stakeholders in an international setting

2. Ace ProductionA company specialized in producing, licensing, marketing, exporting and consulting national and international products withing the performing arts.The company owns and manages works, concepts and production rights in Finland, the Nordic region, EU, Russia and around the world.* 3. AimThe aim of this 2-year pioneeringspecialization programme in Culture ExportManagement is to train professionals inexporting culture products in theinternational market.** 4. ObjectivesThe students gain theoretical and practical skills in thefollowing areas:Development of culture export managementInternational marketing and sales of cultural productsCulture export strategies , business models and structuresInternational cultural cooperation and exchanges* ** 5. Basic blocks Operating business models in cultural industries (3ects) Strategic models for cultural export (3ects) Marketing and sales of cultural products (3ects) Legal issues in culture export (3ects) Project management in cultural industries (3ects) * * 6. Specialization in Culture Export Management 7. Specialization in Culture Export Management 8. ScheduleAutumn 2011- Induction, theorySpring 2012- Theory, Placement I (15 ECTS)Autumn 2012- Placement II (15 ECTS)Spring 2013- Placement (30 ECTS), thesis, evaluation and exam** 9. Are you a business-minded students with an interest in culture and the arts? APPLY NOW! *New* SPECIALIZATION TO CULTURE EXPORT MANAGEMENTSend a letter of motivation (1A4) to Chryssa Skodra at chrysoula.skodra@haaga-helia.fi explaining why they wish to attend the Specialization in Culture Export Management programme by September 5th by 16:00. A short interview with Johan Storgrd, CEO of Ace Production, will take place on Tuesday, September 6th at 14:00 at HAAGA-HELIA Porvoo Campus.* 10. Contact informationHAAGA-HELIA Porvoo CampusChryssa Skodra (Ms)Project Managere-mail: chrysoula.skodra@haaga-helia.fimobile: +358 40 488 7563 or +358 45 126 8471 * *